boosting productivity through engaging portals

We Analytics for SharePoint Intranet Portals We Analytics for SharePoint Intranet Portals


Boosting Productivity Through Successful,

Engaging SharePoint Portals

Joel Oleson Yarin NegriDirector of Marketing

Intlock

Web Analytics | Portal Collaboration | User Engagement


Webinar Agenda Introduction

Boosting Productivity Through Successful, Engaging SharePoint Portals

Engagement Demonstration

Summary and Q&A

#SPmetrics



Webinar Housekeeping Webinar Recording

Talk to us on twitter:

#SPMetrics

@CardioLog

@joeloleson

Questions?

#SPmetrics



#SPmetrics

Founded in 2005; Office in Boston, MA

Microsoft Gold Certified Partner

Over 8 years of experience in web analytics

Wide target market with divers industries, such as: financial services, telecommunication, entertainment and others

Provides products for SharePoint Online, 2013, 2010, 2007 and 2003

Worldwide distributers and partner program

About Intlock



Evaluate

MonitorEnhance

Building a Stronger Portal Environment


Meet Joel OlesonSharePoint Joel @joeloleson

• First SharePoint admin

• #1 SharePoint influencer by Forbes columnist

• Voted most popular SharePoint blogger

• Epic Traveler at TravelingEpic.com: Speaking and traveling in over 140 countries

“Most connected guy in SharePoint”

#SPmetrics


Agenda• The Mission and Purpose

• The Difference is the Destination

• The Destination

• The Strategy

• The Crew

• The Success


The Mission• What are the goals?

• What resources are required to achieve the goals

• How will you determine and measure success or failure


Internet Evolution


AIIM Infographic, based on

2012 & 2013 Surveybuilt for Salient6.com


Harsh RealityFeel they have only achieved

a basic deployment compared to their

original ambitions...

#SPmetrics


Although social technologies are employed by 70 percent of organizations…

Gartner, Inc. said that most social collaboration initiatives fail because they follow a worst practice approach of "provide and pray," leading to a 10 percent success rate.

Provide and Pray

#SPmetrics


Engaging Ideas…. Shared from SPYam

Brand It• Company brand and culture• Responsive web design• Simple navigation: Easiest place to start for a search or

browse• User-contributed ideas• Scorecards and dashboards, IT uptime, project status• Favorites

#SPmetrics


Engaging Ideas…. Shared from SPYam

Content is King• Classifieds• Cafeteria menu• Quick poll or survey• Quotes and tips• Most popular/top-rated/most visited—Bubbled-up

content search roll-up• Data mine the most popular links and expose content

#SPmetrics


More Engaging Ideas…. Shared from SPYam

Marketing Campaigns• CEO blog/video• Highlights featured articles• Official and department and market/RSS/subscription-based news• Public press releases• Community/social feeds/company twitter feed• Employee of the month/ featured employee• Benefits/ employee discounts• Games: Find Easter egg, match employee to name, Dilbert / XKCD

Comic#SPmetrics


More Engaging Ideas…. Shared from SPYam

Compelling Features and Widgets• People search / expert finder / phone number list• World clock / stocks / weather

Company Content• Employee-centric content which impact employee life cycle such as

important forms, payroll links, reimbursements and opinion polls.• Policies• Online services/tools/apps• Fun/interesting• Culture reflected• Dynamic content/navigation/relevant contextual personalized / personal

KPI dashboard• Make it everyone’s home page


Predictive Search


Global Navigation and Notifications

Notifications example from CRN Solutions

“Feature Bar” built by Darin Dickey, Lance and Jared Buttars

#SPmetrics


Easy-to-Use Navigation

#SPmetrics


Mobile-Responsive Design

http://responsivesharepoint.codeplex.com/

#SPmetrics

http://responsivesharepoint.codeplex.com/

Leader Boards and Trends

Featured Articles, Events and Blogs

CEO Blog, Chats

Likes & Comments

Featured Apps

Predictive Results


SharePoint Leader Board


It’s not possible to piece together a first-rate intranet that informs and motivates employees and increases

productivity and sharing unless you have the staff to design, develop, deploy, write, manage, and govern. It’s

not fair to ask a tiny team to take on an endeavor as great as designing and managing an intranet, even if you are

“simply deploying” an out-of-box solution.

- Norman Nielson“Top Intranet Reports 2013”

Team + Skills is Critical

#SPmetrics


Plan for design customization and development to make SharePoint work well for your organization.

It’s a misconception that any out-of-box product will be great for an organization; such products typically require

considerable design and development work.Indeed, you might need to hire external resources to help

with development.

- Norman Nielson Report 2013

Out of Box = Not an Engaging Intranet

#SPmetrics


Engage With Community


#SPMetrics




Dedicated Web Analytics Solution Designed for SharePoint


Monitor

#SPMetrics




Report drill down - from site collections to single documents

Display reports with SharePoint Web Parts

A large selection of reports for SharePoint

Advance SDK Customization

JavaScript-based tracking

Utilization of historic IIS logs

Real-time reporting (Analysis Center)

Dedicated Web Analytics Solution Benefits

http://www.intlock.com/intlocksite/ProductsAndServices/CardioLog/Reports-Gallery.asp


Hi Martha,

What do you need in order to achieve your individual goals?


Message BarProfile and usage based

Voice of CustomerProfile and usage based

Behavioral TargetingProfile and usage based

Web AnalyticsWeb Part Usage Reports

Martha, register to the new product marketing webinar

Hi Martha,

What do you need in order to achieve your individual goals?

sign up

Advanced User SegmentationIntegration with Active Directory, SharePoint Profiles, SharePoint Groups and other organizational structures and databases

Seamless integration with SharePoint’s 2013, 2010, 2007, 2003 and SharePoint Online Tree Structure, content and user metadata, as well as with Microsoft Dynamics CRM and SalesForce

Collaboration & Engagement Tools Illustration

http://www.intlock.com/intlocksite/productsandservices/cardiolog/cardiolog-analytics-message-bar.asp

http://www.intlock.com/intlocksite/productsandservices/cardiolog/cardiolog-voice-of-customer-survey-tool.asp

http://www.intlock.com/intlocksite/productsandservices/cardiolog/cardiolog-analytics-behavioral-targeting.asp

http://news.intlock.com/displaying-cardiolog-reports-in-sharepoint-pages/




Our End-user Customers were able to…


* Over the course of a year


Our Administrator Customers were able to…


* Over the course of a year



Segmentation & personalization capabilities

User, group, geo-location and usages content-based

Active Directory, SharePoint profiles and group support

Satisfaction & educational polls

Personalized Message Bar

Prebuilt customizable survey templates

CRM integration with 2-way data flow

Business driven – user friendly

James, did you find what you were looking for?

Yes – I did

Partially – not everything

No – I did not

Elaborate:

Collaboration & Engagement Tools Key Features


Engage your audience and collect user feedback – improve site ROI

Easily design and implement – drive portal collaboration

Get real-time user feedback – increase corporate productivity

Discover what your portal users think – empower innovation

Identify the challenges your users face – leverage gasification

Make your audience feel valued – expand portal usability

Expand your community and individual ownership – encourage visibility


Collaboration & Engagement Tools Benefits


For SharePoint 2013, 2010, 2007, 2003 and SharePoint OnlineWeb Analytics | Portal Collaboration | User Engagement

What can engagement do for you?


Q&A

Visit us at www.intlock.com – free trial and personal demo

Tweet with us at: @cardiolog #SPmetrics

Join our readers at blog.intlock.com

Email: [email protected]


http://www.intlock.com/

mailto:[email protected]

boosting productivity through engaging portals

Technology

sharepoint admin

sharepoint influencer

firstrate intranet

match employee

content search rollup

featured articles

impact employee life

popular links