NewBrislington

Bridge:14

Alternative Tour

Jamie Drummond+Ryan Turnor

The document has been designed to create appeal to what is essentially the opposite of a tourist attraction. The area has a somewhat interesting history, and the view from the bridge is a diamond in the rough. We noticed that the sights here are often missed by the busy commuters that frequent the bridge most. It has a small number of pedestrians throughout the day, meaning not many people get to enjoy this suprising location. The document aims to reveal enough to the reader that they are teased into visiting.It is honest in its observations, explaining how the areas aesthetics arent the best but there is a pocket of beauty that should not be overlooked.

The Interactive layout entices the reader to play with it. Its what is needed to create that initial interest. the Reader opens the document, firstly revealing an inner spread. The message inside is communicated through type and image. Connecting the coloured triangles in the corners of the page reveales two further beauty shots of the area. we have excluded instuctions to that part as they would clutter the page and take away from the exploratory nature of the document. Finally a map of the location is found on the back, specifiying how to get there and pinpointing the bridges position.

The document has potential to be included in a series, its versaitle in its imagery and coulour scheme and provides a interesting experience that captivates the reader and peursuades them to look at “attractions” from a slightly different perspective.