Located in Frankenmuth, Mich., Bronner’s holds the title of the World’s largest Christmas store. The department store is 7.3 acres in size and is open 362 days a year.

Peak Season: October-December

Objective: Increase sales during the off season by 15%.

New Target AudienceOur digital campaign will be focused on increasing interest during other holiday seasons. We want to offer a variety of decorations for holiday enthusiasts year round. Who says you can only decorate a tree for Christmas? It’s always time to get into the holiday spirit!

Increase in-store sales by 15%

Improve social media presence

Engaging, Interesting & Relevant