business environment_ch 8 presentation (updated by alex)

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  • 8/11/2019 BUSINESS ENVIRONMENT_Ch 8 Presentation (Updated by Alex)

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    chapter 8

    PROFIT MAXIMIZATION & COMPETITIVE SUPPLY

    BUSINESS ENVIRONMENT MM UI F131

    ALEXANDER HORAS KURNIAWAN PANJAITAN - 1306356040

    ANDIKA MAULANA SYABAN - 1306419496ANDHIKA ARUM UTARI - 1306419483

    ARI NUR WIDIATANTI - 1306356116

    ATHANASIUS GREGORIUS MANGENTANG - 1306356160

    BACKTI RAMADHAN ANWAR - 1306356236

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    8.1. PERFECTLY COMPETITIVE MARKETS

    BUSINESS ENVIRONMENT MM UI F131

    ????? Belum ada

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    8.2. PROFIT MAXIMIZATION

    BUSINESS ENVIRONMENT MM UI F131

    Kang Syaban

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    8.3. MARGINAL REVENUE, MARGINAL COST, & PROFIT MAXIMIZATION

    BUSINESS ENVIRONMENT MM UI F131

    Backti

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    8.4. CHOOSING OUTPUT IN THE SHORT RUN

    BUSINESS ENVIRONMENT MM UI F131

    Kang Syaban

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    BUSINESS ENVIRONMENT MM UI F131

    8.5. THE COMPETITIVE FIRMS SHORT-RUN SUPPLY CURVE

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    BUSINESS ENVIRONMENT MM UI F131

    8.5. THE COMPETITIVE FIRMS SHORT-RUN SUPPLY CURVE

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    BUSINESS ENVIRONMENT MM UI F131

    8.5. THE COMPETITIVE FIRMS SHORT-RUN SUPPLY CURVE

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    BUSINESS ENVIRONMENT MM UI F131

    8.6. THE SHORT-RUN MARKET SUPPLY CURVE

    elasticity of market supply

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    BUSINESS ENVIRONMENT MM UI F131

    8.6. THE SHORT-RUN MARKET SUPPLY CURVE

    Short Run World Supply of Copper

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    BUSINESS ENVIRONMENT MM UI F131

    8.6. THE SHORT-RUN MARKET SUPPLY CURVE

    Short Run World Supply of Copper

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    BUSINESS ENVIRONMENT MM UI F131

    8.6. THE SHORT-RUN MARKET SUPPLY CURVE

    Producer surplus Sum over all units produced by a firm of differencesbetween the market price of a good and the marginal cost

    of production.

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    BUSINESS ENVIRONMENT MM UI F131

    8.6. THE SHORT-RUN MARKET SUPPLY CURVE

    Producer Surplus vs Profit

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    BUSINESS ENVIRONMENT MM UI F131

    8.7. CHOOSING OUTPUT IN THE LONG RUN

    Tari

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    BUSINESS ENVIRONMENT MM UI F131

    8.8. THE INDUSTRYS LONG-RUN SUPPLY CURVE

    Constant-Cost Industry

    constant-cost industry Industry whose long-runsupply curve is horizontal.

    Long-Run Supply in a Constant-

    Cost Industry

    In (b), the long-run supply curve in

    a constant-cost industry is ahorizontal line SL.

    When demand increases, initially

    causing a price rise (represented

    by a move from pointAto point C),

    the firm initially increases its output

    from q1to q2, as shown in (a).

    But the entry of new firms causes ashift to the right in industry supply.

    Because input prices are

    unaffected by the increased output

    of the industry, entry occurs until

    the original price is obtained (at

    point Bin (b)).

    The long-run supply curve for a constant-cost industry

    is, therefore, a horizontal line at a price that is equal to

    the long-run minimum average cost of production.

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    BUSINESS ENVIRONMENT MM UI F131

    8.8. THE INDUSTRYS LONG-RUN SUPPLY CURVE

    Increasing-Cost Industry

    increasing-cost industry Industry whose long-runsupply curve is upward sloping.

    Long-Run Supply in an Increasing-

    Cost Industry

    In an increasing-cost industry, the long-run

    industry supply curve is upward sloping.

    In (b), the long-run supply curve

    in an increasing-cost industry isan upward-sloping curve SL.

    When demand increases,

    initially causing a price rise,

    the firms increase their output

    from q1to q2in (a).

    In that case, the entry of new

    firms causes a shift to the rightin supply from S1to S2.

    Because input prices increase

    as a result, the new long-run

    equilibrium occurs at a higher

    price than the initial equilibrium.

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    BUSINESS ENVIRONMENT MM UI F131

    8.8. THE INDUSTRYS LONG-RUN SUPPLY CURVE

    Decreasing-Cost Industry

    decreasing-cost industry Industry whoselong-run supply curve is downward sloping.

    You have been introduced to industries that have constant, increasing,and decreasing long-run costs.

    We saw that the supply of coffee is extremely elastic in the long run. The

    reason is that land for growing coffee is widely available and the costs of

    planting and caring for trees remains constant as the volume grows.

    Thus, coffee is a constant-cost industry.

    The oil industry is an increasing cost industry because there is a limited

    availability of easily accessible, large-volume oil fields.

    Finally, a decreasing-cost industry. In the automobile industry, certain

    cost advantages arise because inputs can be acquired more cheaply as

    the volume of production increases.

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    BUSINESS ENVIRONMENT MM UI F131

    8.8. THE INDUSTRYS LONG-RUN SUPPLY CURVE

    The Effects of a Tax

    Effect of an Output Tax on a Competitive

    Firms Output

    An output tax raises the firms

    marginal cost curve by the amount

    of the tax.

    The firm will reduce its output to thepoint at which the marginal cost plus

    the tax is equal to the price of the

    product.

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    BUSINESS ENVIRONMENT MM UI F131

    8.8. THE INDUSTRYS LONG-RUN SUPPLY CURVE

    The Effects of a Tax

    Effect of an Output Tax on Industry

    Output

    An output tax placed on all firms

    in a competitive market shifts

    the supply curve for the industry

    upward by the amount of thetax.

    This shift raises the market price

    of the product and lowers the

    total output of the industry.

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    BUSINESS ENVIRONMENT MM UI F131

    8.8. THE INDUSTRYS LONG-RUN SUPPLY CURVE

    Long-Run Elasticity of Supply

    Owner-occupied and rental housing provide

    interesting examples of the range of possible supply

    elasticities.

    If the price of housing services were to rise in one area of the country, the

    quantity of services could increase substantially.

    Even when elasticity of supply is measured within urban areas, where

    land costs rise as the demand for housing services increases, the long-

    run elasticity of supply is still likely to be large because land costs makeup only about one-quarter of total housing costs.

    The market for rental housing is different, however. The construction of

    rental housing is often restricted by local zoning laws.

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    - E N D -

    CHAPTER

    8PROFITMAXIMIZATION &

    COMPETITIVE

    SUPPLY