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FZH06 PLOT 1 MANAGEMENT PLAN FIELD KITCHEN LAND BASED BUSINESS PLAN Caegin.Field Kitchen BWYD I BAWB.FOOD FOR ALL

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Page 1: BWYD I BAWB.FOOD FOR ALL - Ecological Land Co-operative · 2020. 8. 3. · BWYD I BAWB.FOOD FOR ALL. Figure 1. Field kitchen’s core values. INTRODUCTION This draft business plan

FZH06PLOT1MANAGEMENTPLAN

FIELDKITCHENLANDBASEDBUSINESSPLAN

Caegin.FieldKitchen

BWYDIBAWB.FOODFORALL

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Figure1.Fieldkitchen’scorevalues

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INTRODUCTION

ThisdraftbusinessplanassessesthebusinessmodelforFieldKitchen(FK).Asmall,diverse

farmingoperationrunningsustainablefarmenterpriseswhilstdevelopingsupported

placementopportunitiesforyoungpeoplewithadditionalneeds.

ItintroducesDerekandRhysMurphyandassessestheirsuitabilitytodevelopthisbusiness.

ThemarketresearchoutlinesthecurrentmarketandseeksopportunitiesforFKtoestablish

itselfwithinit.

Thefinancialsummarywillpresentthefinancialframeworkofthebusinessandassessits

viabilityoverthefiveyeardevelopmentstage.Thisstageismappedoutinthedevelopment

timeline.

AIMSANDOBJECTIVES

Thebusinessaimstostaytruetoitscorevaluesanddemonstratesolutionstosocialissues

throughitsenterprisesby:

• Creatingviableandprofitablefarmenterprisesdemonstratingecologicalfarming

techniquestocustomersandthewiderGowerfarmingcommunity

• Increasingbio-diversity,buildingtopsoilandcreatingwildlifecorridorswithinthe

widercountryside

• Buildingcommunityaroundfoodproductionandcreatingopportunityforfairaccess

tolocal,nutritiousfood

• Addressingsocialbarriersaroundlearningdisabilitiesparticularlyaccesstoworkand

socialexclusion

ENTERPRISES

MARKETGARDEN

Amarketgardengrowingseasonalandperennialfruitandvegetablesfordirectsalethrough

boxschemes,localproducemarkets,localcateringandretailbusinesses.Thegardenaimsto

offeravarietyofseasonalvegetablesforsaleinitsboxscheme.Themarketgardenwillalso

concentrateonhighyieldingandhighervalueproducefordirectsaletomarkets,shopsand

restaurants.

COMMUNITYSUPPORTEDAGRICULTURE(CSA)–VEGBOXES

AlthoughthereisnosingledefinitivestructureforCSAmanysharecommonpracticesand

representanalternativebusinessmodelandethicaroundfoodproductionanddistribution.

Thesecommoncharacteristicsincludedirectdistribution,asharedriskbyfarmerand

consumerandaccesstothelandforitsmemberswhogenerallypaybysubscription.Aproportionofthefieldproductioncropwillbeassignedtovegboxes.Thevegboxeswill

includeavarietyoftypicalseasonalproduceaswellasmorespecialistitemssuchasbunches

ofherbs,foragedproduceandsauerkrautandferments.

Vegboxeswillbeofferedforcollectionatadesignatedpointonceaweek.Furthermarket

researchisnecessarytoestablishalocationforCSAcatchment.

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LOCALPRODUCEMARKETSANDRESTAURANTSALES

AsanadditiontotheCSAproductionFKwillprioritizespaceintherotationforhigher

yieldingandhighervalueitemsforsaletolocalproduceandwholesalemarkets.

Themarketgardenwillalsodeveloparangeofsoftandtopfruitproductionforsaleand

processing.

FIELDKITCHEN

Thefieldkitchenwillcreateopportunitiesforsupplementaryincomesfromfoodprocessing

andsupportedactivities.Valueaddedprocessingofproductssuchasconservesandferments

willincreaseFK’sproduceoffer.

Thekitchenwillcreateopportunitiesforbusinessdevelopmentthroughstreetfoodofferings

andoutsidecateringopportunitiesaswellasbeingahubforsupportedworkactivities.

SUPPORTEDPLACEMENTS

Fieldkitchenwillcreateasupplementaryincomebyprovidinglandbasedactivitiesfor

peoplewithsupportedneeds;financedthroughthedirectpaymentsscheme.Activitieswill

runalongsidethelandmanagemententerprisesandlinksocialinclusionandlandbased

learning.Theultimateaimofthesupportedplacementactivitiesistofacilitatepersonaldevelopment

andindependence.FieldKitchenwillalwaysmeetindividual’ssupportneedswhilstcreating

challengingopportunitiesforgrowthandpromotingsocialinclusion.

BIOGRAPHIES

RHYSMURPHY

BornandraisedovertheestuaryinLlangennech.IhaveworkedalongsidemanyofWales’bestchefs,includingmichelinstarredHywelJones,

JamesSommerinandStephenTerryhaving startedwashingpots inMachynysGolfClub in

Llanelli.SincethenI’vecookedinfinediningrestaurants,banquetingkitchens,pubs,lorries,tents,

basements,gardens,beachesandontopofmountains.Ispentthreeconsecutiveseasons

cookingfortheWelshnationalRugbyTeamduringautumninternationalandsixnations

campaigns.Leavingasuccessfulcareerbehindtoseekamoresustainablewayoflifein2015.Itraveled

toSwedenthentotheIsleofMulllivinginisolatedandruralcommunitieslivingasimpler

andslowerpaceoflife.OntheMullIvolunteeredatCamasOutdoorActivityCenterlivingcommunallywhilstoff-

grid.CamashostsgroupsofyoungpeopleandadultsfromacrossScotlandandtheNorthof

England.Someofwhichhadadditionalphysical,mentaloremotionalsupportneeds.Valuesofcommunity,reflectionandpersonaldevelopmentgrewhere.IgainedagriculturalexperienceasaWWOOFERatTheCrofter’sKitchenandGardenson

Mull.Atwenty-twohectarecoastalfarmwithamarketgarden,smallflockofJacobsheep,

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pasturedpoultry,beehives,productionkitchenandfarmshop.Themarketgardenwas

managedunderorganicprinciplesandwasanoutstandingexampleofmodernmarket

gardeningtechniques.Ihavefirsthandexperienceoflivingwithadisabilityfollowingtherecoveryfromaclimbing

accidentin2018.Whatfollowedwastwoyearsofrecoveryandoperations.Alifechanging

accidentinmanywayshasprovidedvaluableopportunityandlearning.DuringmyrecoveryIVolunteeredwithCaeTanCSA,gainingknowledgeandexperienceof

largerfieldscalegrowingandtheCSAmodel.Iconductedfurtherreadingandstudyaround

modernmarketgardeningtechniques.

DuringthistimeIalsoparticipatedincommunaleventswithCaeTanandinGower.Creating

‘FeastFromtheField’nightsservinglocalproducewithguestsspeakerstalkingabout

environmentalissues.AlongsideLittleValleybakery,GowerPower,SquarePegCafé,Farmco

andCaeTanIhelpedorganizethreelocalproducemarketeventsatGowerHeritageCenter.Duringthesummerof2018IcompletedaLevel2CityandGuildsAwardinEducationand

Teaching.IamcurrentlystudyingPermacultureandPracticalSustainabilitywithShiftinBristol.The

courseisarmingmewiththeknowledgeandexperiencetocreateaviableagriculture

business.Learningmodulescoversustainablelandpracticessuchasfruitproduction,

woodland

coppicing,regenerativeagriculture,organicvegetableproduction,composting,beekeeping,

roundhousebuildingandseveralotherequallyvaluableskillsets.OtherthantheorganisationsandbusinessesalreadynamedIhaveestablishedlocal

connectionswith:GutInstinct,SwanseaCommunityGrowingNetwork,Hoogah,Nomadand

BigMeadowCSA.

DEREKMURPHY

OriginallyfromLancashireDereksettledinWalesin1976,hemarried,hadkidsandlearned

thelanguage.AndhassincebeenanadoptedsonofWales.HehasspenttimelivinginGower,

andfondlyrememberstrainingwithIforAllchurchwhilstplayingforBishopstonAFC.Derekisacheffromtheoldschool.HequalifiedwithadistinctioninCityandGuildsCatering

in

1974.Hehasalifetimeofcateringexperiencerangingfromclassicalhoteltraininginthe

70’sand80’stoSwansea’sfirstTapasbarinthe90’s.Hecontinuedavariedcareerincatering

establishmentsinSouthWalesupuntil2009whenhehunguphisclogs.

Since2006hehasrun‘GofaluamBobl’(CaringforPeople),anotforprofitbusinessoffering

maintenanceservicestotheoldergenerationinLlangennech.Providinghelparoundthe

homeandgardenwhilstprovidingfriendshipandasociallinktoindividualsoftenlivingon

themarginsofsociety.InadditiontothisDerekhastwoteachingqualifications;aFurtherEducationTeaching

CertificateandanNVQAssessor’sCertificate.

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AsHeadChefoftheMustardSeedinLampeterDerekfirststartedworkingwithpeoplewith

additionalneedsoverseeingweekendvolunteersinthekitchenin2009.Hedevelopedhis

experienceworkingaspartoftheIndependentLivingSkillsTeamatCarmarthenshire

Councilsupportingindividualstoachievegreaterindependenceintheirdaytodaylives.

Since2015hehasworkedasanindependentsupportworker.Personalhighlightsfromhistimeasasupportworkerinclude:

• Thefacilitationofcateringthesweetcourseforadinnerfunctionforover300people

byasupportedworkteam.

• AndmorerecentlysupportingablindclientinawheelchairgainaLevel2Food

HygieneCertificate,begincookingathislocaldaycenterandstartanNVQ

qualificationinFoodPreparationandCooking.HehasexistingrelationshipswithColeshillDayCentre,PeopleFirst,Mencap,DiverseCymru,

theTransitionTeaminCarmarthenshireandPositivePathwaysSupportCymru.This

networkcoversbothSwanseaandCarmarthenshire.

MARKETRESEARCH

EVALUATIONOFCURRENTMARKET

Table1.Gowermarket-gardenbasedenterprisesandmarketingavenues.

Business Market

CaeTanCSA/SaladsApprox.130localvegboxes

Salads,greensandherbstolocalshopsand

kitchens(BasedinParkmill)

Riverford Nationalboxsales,homedelivery

FarmCo Localfoodhub

WatsonandPratt Wholesaler,homedelivery

BigMeadowCSA EmergingCSAbasedinLlangennith

Blaencamel Wholesaler,boxesandUplandsandMarina

markets,supplierforFarmCo

PortEynonGrower RetailinGorseinon

LlanrhidianGrower RetailSwanseaMarketandWholesaleto

DunvantFarmShop

EdwardRevill Apioneeringgrowernotcurrentlyin

production

Table2.PotentialMarketingAvenues

Market Notes

UplandsandMarinaMarkets 2/3000footfallatthelargerMarinaand

Uplandsmarket.

CurrentlyservicedbyBlaencamel.Have

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expressedinterestinlocalgrowersat

market.Additionalmarketsweeklyin

Mumbles,PortTalbot,Pontardawe.

LocalCSA CaeTanhavealreadygotanextensive

waitinglistandhaveexpressedinterestin

collaboration(pendingDirectors’consent)

FarmCo Haveexpressedinterestinweeklyorders

andpotentialcollaboration.Currently

expandingbusinessandaimingtocompete

withWatsonandPrattforlocalmarket

share.

Table3.Vegboxpricecomparison

Business Product Cost

CaeTanCSA Small/LargeShare £8/£13.50

Riverford MediumSeasonalOrganicBox(8items)

£15.65

WatsonandPratt Vegetableandsaladbox

organic(11items)

£17.50

Table4.Pricecomparisons,individualproduce

Business Product Cost

FarmCo. Organicsalad

pack150g

£2.50

WatsonandPratt OrganicSalad

Pack150g

£2.42

Blaencamel Lettucehead

frisee

£2.20

CaeTanSalads Salads £12perkg

(wholesale)

EVALUATIONANDMARKETINGSTRATERGY

FKaimstocreateaCSAfordistributionofitsvegboxesjoiningthegrowingnetworkofCSA’s

inGoweralongsideBigMeadowandCaeTan.Ofnoteisthewaitinglistofeightypeople

currentlyheldbyCaeTanwhohaveexpressedinterestincollaborating(pendingDirectors

consent).ThiswouldensureanimmediatemarketforFK’svegastheotheravenuesdevelop.LocalGowerCSA’scoveramaximumof180households.Thefewremaininggrowershavea

smallmarketshareatestablishedretailoutletsinGorseinon,DunvantandSwanseaMarket.

ThedeliverymarketiscurrentlyprovidedbyRiverfordandWatsonandPrattfromoutside

thelocalareawithBlaencamelsupplyingthelocalfoodhubaswellaslocalproducemarkets.FKaimstoeducatecustomersaroundregenerativeandsustainablefarmingpractices,

reassuringcustomersofthenaturalandsustainableproductionsystemthroughdialogueand

anopenfarmgatepolicy.OrganiccertificationwillbeconsideredtoallowFKtocompetewith

existingsuppliersandbusinesses.UplandsmarketsprovideaweeklyplatformforFKtosell

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locallyandestablishthebusinesswithinlocalmarkets.CardiffRiversidemarketoffersa

chancetoexpandshouldthebusinessgrowtoaccommodateextrasales.

CapitalisingonbeingalocalgrowerwillallowFKtoestablishitselfatlocalproducemarkets

andofferuniqueproductstolocalrestaurants.Thisisakeystrategyingaininglocal

recognitionandestablishingthebusiness.

SUPPORTEDPLACEMENTS

OVERVIEW

Thecurrentprovisionofdaysupportforindividualsiscurrentlyofferedthroughlocal

government,privatecompanies,charitiesandalternativeproviderssuchascommunity

farms.Independentsupportworkersworkingwithinthe‘directpayment’systemalsooffer

supportservicestoindividuals.TheprovisionofcareisregulatedbytheCareInspectorateWales.Referralsaremade

throughsocialservices,locacouncilcommunityserviceteams,charitieslikeMENCAPand

DiverseCymruandonanindividualbasisbyindependentcareagencies.

DIRECTPAYMENTS

DiverseCymruisacharityactingasanintermediarybetweenserviceusersandtheirfamilies

andsupportproviders.Theyhaveadatabaseofserviceusersandmatchthemuptosupport

workers.TheyfacilitatethemajorityofsupportedprovisioninWalesthroughthe

government’s‘directpayment’schemewhichallowsserviceuserstodecideonandbuytheirownsupport

provisiontomeettheirneeds.

Table6ExamplesofCurrentProvisioninSwanseaandSurroundingArea

Provider Location Type Activities

Coleshill Llanelli Councildaycenter Sports,woodshop,

cookingandsocial

activities

Accessforlife Llanelli Privateprovider Social,leisureand

craft

GRS Swanseaand

surroundingareas

Privateprovider Individualled

support

ELITE National Charity Supportedwork

services

Swansea

CommunityFarm

Swasnea Charity Landbased

activities

Conversationswithserviceusersshowthatthemajorityoftheprivateprovisioniscentered

aroundsocialactivitieslikecinemaandbowling.Insomecasesofferingverybasiccraft

activities.Alternativeprovisionsuppliesagreaterdiversityofactivitiesoutsideofindividuals

dailyroutinesandoffersopportunitiesforlearningandpersonaldevelopment.

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Furtherdiscussionwithserviceusers’parent’sillustratesalackofopportunityfor

individualswithadditionalneedsaccessinglongtermwork.“Mysonis24yearsoldwithalearningdisability,autism,epilepsy…andastrongworkethic.

Thesearenotincompatiblelabels.Healsohasgoodacademicqualifications,agood

attendancerecord,excellentbehaviorandanenviableabilitytobringoutthebestqualitiesin

otherpeople.Iamconfidanthecanbeanassetintheworkplacebutamstrugglingtofind

anyprogramthatcanhelpdevelopandevidencehisworkbasedskills.”–GaruPayne,Parent.

BUSINESSDEVELOPMENT

Abreakdownofbusinessdevelopmentactivitiesoverfiveyearscategorizedunder

infrastructure,landmanagementandenterpriseactivities.

Table7.Year1developmentactivities

Typeof

development

Activity

Infrastructure Temporarydwelling

Barn/packingstation

Kitchen

Pollytunnels

LandManagement Keylinemanagement

Swales

Treelanes–sheet

mulchingandground

cover

Hedgerowmanagement

Marketgardenbeds

Pondsandirrigation

systems

Open/workdays

Enterprise Supportedwork

Gardenproduceforhome

consumption

Table8.Year2developmentactivities

Typeof

development

Activity

Infrastructure Beehives

LandManagement Grazingrotation

Livestock

Treelanes–plantingand

shrublayer

Open/workdays

Enterprise CSA–40shares

Supportedplacementson

theland

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Table9.Year3developmentactivities

Typeof

development

Activity

Enterprise CSA-60shares

Supportedplacements

Open/workdays

Table10.Year4developmentactivities

Typeof

development

Activity

Infrastructure Permanentdwelling

Enterprise Producerscooperative

CSA–80shares

Producemarket

Supportedplacements

Open/workdays

Table11.Year5developmentactivities

Typeof

development

Activity

OPDStatus

Infrastructure Permanentdwelling

Enterprise CSA–80+shares

Supportedplacements

Producemarket

Localbusinessdelivery

Open/workdays

FINANCIALPROJECTIONS

Asummaryofthefinancialstructureofthebusinessdetailingprojectionsoverfiveyears.

Figuresarebasedonresearchandquotesaswellasreferencingestablishedgrowing

businesscosts.Projectionsareinlinewiththedevelopmentphasesofthebusinessinyears2,

4and5.

INVESTMENTANDFINANCCE

Initialinvestmentamountsto£55,050(seeAppendix1).Initialinvestmentissplitbetween

personalinvestmentandabusinessloan.Thiseffectstheinitialprofitabilityofthebusiness

butmitigatespersonalinvestmentriskaswellensuringthefinancesforpermanentdwelling

costs.

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Table11.Businessloanrepayment

LoanAmount TypicalAPR Repayment Term Annual

Repayment

£50,000 7.5% £53,750 15Years £3,583

OVERHEADS

Table12.Businessandsiteoverheads

Year2 Year4 Year5

SiteOverheads £13,413 £13,413 £13,413

MarketGarden £4,190 £14,090 £19,890

ProduceMarket £0 £0 £4,450

Delivery £0 £0 £3,200

Supported

Placements

£9,600 £9,600 £9,600

Total £27,203 £37,103 £50,553

LABOUR(INCLUDEDINOVERHEADS)

Additionallabourwillberequiredtomarketanddelivertheproduce.Themarketgardenwill

requireanadditional25hoursoflabourduringthe40weekgrowingseasoninyear3and40

hoursinyear5asthebusinessexpands(NBadditionallabourisonlytocoverexpansion–

thelabouroftheOPDresidentswillremainfundamentaltothebusiness).

Marketinganddeliveryhoursamountto16hoursaweekovertheseason.Allpositionsare

costedat£10perhour.

Table13.Enterpriselabourcosts

Enterprise Year2 Year4 Year5

MarketGarden £0 £10,000 £16,000

ProduceMarket £0 £0 £3,200

Delivery £0 £0 £3,200

Supp.Placements £9,600 £9,600 £9,600

Total £9,600 £19,600 £32,000

INCOME

CSAsharesincreasefrom40to80overthefiveyeardevelopmentstagewiththeadditionof

themarketanddeliverysalesprovidingextraincome.Totalmarketanddeliverysalesare

projectedataveraging£400perweekovera4oweekseason.Whilstthesupported

placementsremainasaconstant24hoursaweekduringthedevelopmentstage.

Table14.Projectedenterpriseincomefigures

IncomeTotals CSA Market

Sales

Supported

Placements

Totals

Year2 £20,800 £0 £11,520 £32,320

Year4 £32,000 £0 £11,520 £43,520

Year5 £40,800 £16,000 £11,520 £68,320

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BALANCE

Table15.Enterpriseprofitmargins

Year2 Year4 Year5

Income £32,320 £43,520 £68,320

Expenditure £27,203 £37,103 £50,553

Balance £5,117 £6,417 £17,767

ThesefiguresdonotaccountforasalaryfortheOPDinhabitants.Anyremainingprofitwillbe

takenassalaryorreinvestedascapitalintothebusinessandsite.Theprofitatyear2,before

additionallabourisrequireddemonstratesthattheadditionalbasicneeds(£4,290byyear5,

seecalculationsbelow)oftheOPDresidentscanbemetfromthelandbasedbusiness

withouttheuseofhiredorvoluntarylabour.

FINANCIALSUMMARY

Thesefiguresarebasedaroundachievabledevelopmentgoalsandsalesprojections.The

diversitywithinthemodelwillcreatearesilientbusinessthatwillbeabletoadapttothe

needsofthemarket.Profitabilityincreaseswithprojectedsalesandshowsabusinessa

modelthatcangrowtoaccommodatemorevegsalesandfurtheravenuesofbusiness.

However,sustainabilitymustbeattheheartofthebusiness.Intermsoffinancialgrowththis

meanslookingafterthewellbeingofthelandandthegrowersfirstandexpandingalongside

ecologicalvalues.

BUSINESSRISKASSESMENT

Risk Mitigation

Cropfailure,duetodisease,pestsor

extremeweather

Surplusplanting,correctpestcontrolanda

diverseproductrangeensuringmultiple

incomestreams.

Failuretoestablishmarket Diversityinbusinessmodelallowingfor

flexibilityinmarketingavenues

Localproducercompetition Welcomemorelocalproducersand

encouragetoformaproducer’scooperative

creatingresilientlocaleconomies

Personalinjuryorillness Businessinsurancetocovercostsandemployingtraineestoeventuallytakeonlandmanagementroles

BusinessactivitiesfalloutsideOPDguidelines

Ensuretheecologicalnatureofeachbusinesselementthroughstrictmonitoringandannualassessment

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SUMMARY

Thisbusinessplanpresentsaresilientmodelwithdiversityatitscore.FieldKitchen

identifiesitselfasasuitablecandidateforstewardshipofthelandatFurzehillby

demonstratingabusinessmodelbasedoncarefortheenvironmentandthecommunityit

serves.

DerekandRhysMurphyhaverelevantexperienceandpassionfortheirrespectivedisciplines

andcandemonstratetheskillsneededtomakeasuccessofthebusinessplan.Theyalso

understandthepressuresandchallengesofestablishingsuchadiverseenterpriseandhave

demonstratedtheirintentiontoplanthoroughlyforsuccess.

Understandinghowimportantpeoplearetobusinesses,DerekandRhysrepresentvaluable

assetswithlinkstorelevantnetworkslocallyandfurtherafield.

FKhasidentifiedviablemarketingavenuesthatwillensureasalespathwayandallowscope

forexpansion.Thefinancialprojectionsdepictafinanciallyviablebusinessmodelthatshows

FK’sunderstandingofbusinessmanagement.

FKaimstocreateavibrantgrowingsiteatFurzehillthatisabeacontowildlifeand

contributestothebeautyofGower.

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APPENDIX

Appendix1.Investmentcosts

Item Cost

LeaseDeposit £20,000.00

TemporaryDwelling £3,000.00

Vehicle £5,000.00

Tractor £5,000.00

Poultry £800.00

Irrigation £1,000.00

PolyTunnelx2 £3,000.00

TreeLanes £1,000.00

Kitchen £10,000.00

MarketStall £1,000.00

WalkinFridge/Root

Cellar

£1,000.00

PackingShed £1,500.00

Tools £2,000.00

Sundries £750.00

Total £55,050.00

Appendix2.Depreciationofcapitalinvestment

Depreciation Investment Time Depreciation

Value

Annual

Depreciation

TempDwelling £3,000.00 5 500 500

Vehicle £5,000.00 5 1500 700

Tractor £5,000.00 5 1500 700

Irrigation £1,000.00 5 0 200

PolyTunnels £3,000.00 5 500 500

Walkin £1,000.00 5 200 160

Tools £2,000.00 10 250 175

Total 2,935

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BASICNEEDSASSESSMENT

INTRODUCTIONThesebasicneedsassessmentssetoutprojectionsforhowFieldKitchenintendsto

meettheOPDrequirementsforitsincomeneeds.Thesecoverthebasicdomesticneeds

offood,counciltax,travel,ITandcommunicationsandclothing.Theseprojectionsalso

showhowFieldKitchenintendstomeetthe65%minimumrequirementforfoodself-

sufficiency.

Projectionsareforyear5inthedevelopmentplanasthesitereachesOnePlanetstatus.

PROJECTEDINCOMEREQUIREMENTS

Allfiguresrepresentthebasicneedsoftwoadultssharingonehousehold

Table1.Householdbasicneedscalculations

Expenditure Cost

CouncilTax £1,284

Food £916

Travel £1,520

IT/Comms £370

Clothes £200

Total £4,290

BASICFOODNEEDS

Thistableshowstheprojectionsforhouseholdfoodconsumptionandproduction.As

wellasthevalueandoverallpercentagesforpurchaseandproduction.

Table2.Projectedfoodpurchasedandproducedatpointoffirsthabitation.

Weekly

Total%ofDiet

%

ProducedAnnualCost

Value

Produced

Meat £4.00 4.68 100% £208.00 £208.00

Eggs £3.20 3.75 100% £166.40 166.4

Poultry £7.00 8.2 100% £364.00 364

Fish £6.00 7.03 0% £312.00 0

FruitandVeg £18.00 21.08 90% £936.00 842.4

OilsandFats £2.40 2.81 10% £124.80 12.48

Condiments £2.40 2.81 30% £124.80 37.44

HerbsandSpices £2.40 2.81 30% £124.80 37.44

NutsandSeeds £6.00 7.03 40% £312.00 124.8

Carbs £10.00 11.71 30% £520.00 156

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Confection £4.00 4.68 0% £208.00 0

Alcohol £5.00 5.85 0% £260.00 0

Non-Alcohol £4.00 4.68 100% £208.00 208

EatingOut £11.00 12.88 0% £572.00 0

Total £85.40 £100.00 £6.30 £4,440.80 £2,156.96

FieldKitchenaimstoproduce48.5%ofit’sfoodintermsofmonetaryvalueatthepoint

offirsthabitation.TheOPDrequirementfor65%offoodproductionamountsto

£2,886.52.Theseprojectionsshowashortfallof£729.56tobemetbyincome

generatedonsiteorfrombarteredproduce.

Itisimportanttonotethatthesefiguresrepresentthefinancialvaluesofthefood

purchasedandproduced.Itisexpectedthatintermsofoverallfoodvolumeconsumed

theproductioncapacitywillallowforamuchhigherpercentageoverall.Thesefigures

willbequantifiedaspartoftheannualmonitoring.

FINANCIALBREAKDOWN

Thesetablesillustratethefinancialoverview(furtherdetailsfoundinthebusiness

plan)forFieldKitchen’sactivitiesandshowhowitplanstomeettheminimumneedfor

incomeandfoodproduction.ThesearetheincomerevenuesforYear5ofthe

developmentatthestagethesiteshouldmeetOPDrequirements.Thebusinesswill

alreadyhavebeenestablishedandphasedovertheprecedingyears.

Table3.Incomerevenues

CSA Market

Sales

Supported

Placements

Total

£40,800 £8,000 £11,520 £60,320

• 80CSAsharesaweekovera40weekseason@£12.75perbox

• Marketanddeliverysalesatyear5averaging£200aweek

• 24hoursofnon-residentialsupportedplacementsonthelandforthree

individualsaweek@12p/h

Table4.FieldKitchenOverheads

TotalOverheads Year5

Site £9,830

MarketGarden £4,190

ProduceMarket £4,450

Delivery £1,600

Supported

Placements

£9,600

Totals £29,670

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Thesefiguresareprojectionsforallbusinessactivitiesonsite.Theyaccountfor

additionallabourcostsincurredindeliveryandmarketingactivitiesaswellasthe

supportedplacementactivities.

Table5.BalanceSheet

Ingoing Outgoing

OPDincome £60,320 BasicNeeds £4,290

OPD

Overheads

£29,670

Balance £26,360

Thisbalancefigurewillallowforthefoodproductionshortfallandalsomeetthebasic

incomerequirementsforOPD.AnysurpluswillbetakenassalarybyDerekandRhysor

reinvestedininfrastructureandequipment.

EVALUATION

Theseprojectionsshowabusinessmodelthatwillbeabletomeetitsneedsinthelong

run.Phasingthedevelopmentover5yearswillgivethebusinesstimetogrowand

accommodatetheseactivities.Asthesystemmaturesitisexpectedthatother

subsidiaryincomeswillbeavailablesuchashoney,nuts,fruit,meatandtraining

courses.

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FIELDKITCHENLANDMANAGEMENTPLAN

THISDOCUMENTDESCRIBESTHELANDMANAGEMENTSTRATEGYFORFIELDKITCHEN.ITPRECEDESTHEFULL

PERMACULTUREDESIGNPLANTHATWILLINFORMTHELANDSCAPEMANAGEMENTIFPLANNINGISGRANTED.

THEFOLLOWINGOBJECTIVESAREBASEDONTHECONCLUSIONSDRAWNINTHEECOLOGICALBASELINESTUDY.THE

STRATEGYDESCRIBESTHEPRIMARYACTIVITIESOFHABITATIONANDAGRICULTURALPRODUCTIONONSITE.

FIELDKITCHEN/OPDLANDMANAGEMENTOBJECTIVES

TheseobjectivesdescribeFieldKitchen’sstrategytomeetOnePlanetDevelopment

requirements.

• Conservingandenhancingexistinghabitatincreasingopportunitiesfor

biodiversityateveryleveloftheecosystem

• Tosustaintheminimumneedsoftheinhabitantsintermsoffoodandincome

• Creatingopportunitytolinkexistinglocalhabitatthroughwildlifecorridors

• Conservingandenhancingtraditionallandscapefeaturesunderappropriate

management

• Mergethedevelopmentwithinthelandscapethroughconsiderateplacementof

infrastructureandappropriateuseofshelterbeltsandnaturalscreening

• Introducingbeehivesandcreatinghabitatforbothpollinatorsandotherinsects

• Tomonitortheincreaseofspeciesandhabitatagainstanexistingbaseline

FIELDKITCHENLANDMANAGEMENTOBJECTIVES

FurtherobjectiveslaidoutbyFieldKitchenfortheFurzehilldevelopment.

• Createalivingvibrantsystembuiltonsoilhealthanddiversitythatincorporates

aland-basedenterpriseanddomesticactivity

• Producegoodstoenableawidelyvarieddiet

• Tosupplyaviablelivingfortheinhabitantsandcreatefurthereconomic

opportunitiesintheruraleconomy

• Meettheirrigationneedsonthelandbyincreasingthesoilsabilitytoretain

waterandmaximiserainandgroundwaterharvesting

• MaintainingandcreatingopportunitytocelebrateGower’sculturalheritage

throughtheuseoftraditionallandmanagementpracticesandculturalsocial

events

• Assimilatingwastestreamsfromonandoffsite

• Promoteecologicallandstewardshipwithinthelocalandwidercommunity

ECOLOGICALBASELINE

ThebaselineecologicalsurveyhasfurtherinformedtheseobjectivesandFieldkitchen

aimstoaddressthefollowingconcernsandopportunities.

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Table1.Concernsraisedinthebaselineecologicalstudy

Table2Opportunitiesraisedinthebaselineecologicalstudy

Concerns

Thearealaidtopastureisdescribed

ashavingnofeaturesofecological

valuewithinthem

Thefieldsshowpoorplantdiversity

andaredominatedbyryegrass

Grazing has minimised the chances

for succession, deep rooting and

habitatinthefieldsandverges

Ploughing will have caused

compaction, damaged mycelium

networksandoxidisedsoilcarbon

Heavy flailing of hedgerows and a

lackofothermanagement,hasledto

alackofdiversityandhabitatinthe

hedges

Nohabitatforgrounddwellingbirds

LANDMANAGEMENTSTRATEGY

Overview

Asmallfarmingsystemincorporatinghumanhabitation,naturalbio-diversityand

agriculturalproductionsystems.Improvingonthepoorecologicalstateofthesite

throughextendingtraditionallandscapefeaturessuchashedgerowsandcreating

additionalfeaturessuchastreelanes,shortrotationcoppice,pondsandswales.

Theadditionofannualproductionthroughmarketgardeningwillimprovesoil

structureandsoilmicrobialpopulationsthroughtheadditionofnutrientrichcompost

andcovercroppractices.

Anyinfrastructuredevelopedonsitewillbeviewedaspartofthelivinglandscapeand

willintegrateservicesandwastemanagementaccordingly.

Opportunities

Closeproximitytoexistingsitesof

ecologicalinterestie,GowerAsh

WoodsandLlethridWoods(SSSI)

Existinghedgerowsofferingpotential

forimprovement

Signs of some existing populations

nearby ofwildlife including bird life,

badgersandbatspecies

Potential for community activities

with local environmental

organisations and educational

institutions

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Figure1.NorthWestField(Plot1)

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DevelopmentArea

FieldKitchen’sproposedshareoftheELCdevelopmentcovers20,000m2

approximately.Thenortheastfieldofthedevelopmentisroughlyaround14,500m2

andthenorthwestabout5,500m2.

LivingSoils

Theproductivityanddiversityofthesystemisbasedonhealthylivingsoils.The

proliferationofsoilmicrobiallifeiskeyincreatingnutrientrich,diverseandresilient

cropsfromthesite.

CompostingandFertility

Fieldkitchenwillincreasesoilorganicmatterthroughtheadditionofcompostinits

annualvegetablebedsandwoodchipinthepaths.Creatingthecompostonsitefrom

cropresidues,greenmanuresandbio-fertiliser.Interceptingoff-sitewastestreams

fromarborists,brewersandorganicfarmerstocreatethevolumeofcompostnecessary

forthenodigbeds.

VegetableBeds

Compostmulchesaretobeusedaspartofano-digstrategyinthemarketgarden.Using

athicklayerofcompostmulchtominimiseweedgrowth,increaseorganicmatterand

holdsoilmoisture.Greenmanuresandcovercropswillbeusedwithinthegrazing

rotationtofurtherenrichcompostapplications.

Biofertilizersarenaturalpreparationsusinglocallysourcedmaterialstocreate

fermentsusedassoilamendment.Thisnaturalagronomywillensurethatplantshave

thenutritiontheyneedtofendoffpestsanddiseasewhilstcreatingnutrientrichfood

forhumanconsumption.Theyarealsousedasfoliarspraysinthecontrolofpestsand

diseaseinorchardsaswellasannualcropgrowing.

Swales

Reducingtheneedformainsirrigationbystoringwaterinthesoilwillbenefitsoil

microbiallifeandencouragedeeprootinghealthyplants.Thiswillresultincropsgrown

withahighernutritionalprofileandstrongmoreresilientrootsystems.Swalesand

bankswillbeformedoncontourinbetweenthetreelanes.Thesewillformgeocentric

patternsinthelandscapebutwillbehiddenbytheemergingtreelanes.Thebanksoffer

furtheropportunityforplantingtocreateabalancedhabitatforinsectsformingpartof

thepest/pollinatingstrategyonsite.Swalebankscanalsobeusedtoencourageslow

wormpopulationandotherwildlife.

RotationalGrazing

Inthenortheastproductionfieldtraditionalvergesandheadlandswillbereplacedwith

areasofrotationalgrazing.Thesesystemswillcreatedeeprootinganddiversepasture

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strips.Themanagedgrazingofasmallnumberofducks,geeseandsheepwillensurea

chanceforsuccessionanddiversityinspecieswhilstalsocreatingdeeprootinggrasses

andplantsaddingtothesitesabilitytosequestercarbon.

Hedgerows

Existinghedgerowsaretobemaintainedanddamagedareasandareasshowingpoor

speciesdiversitywillbeimproved.Longercuttingrotationswillensurehealthierplants

bettersuitedtosupportingwildlife.Newareasofhedgerowsaretobecreatedtosecure

fieldboundariesandscreendevelopmentareas.

Orchards/Coppice

Thesitewillincorporatetreelanesdesignedusingforestgardenprinciples.Employed

forproductionaswellaspromotingbiodiversity,thiswillincludetopfruitsuchas

apple,cherry,plumandpearaswellasshortrotationwillowandhazelcoppice.Soft

fruitssuchasraspberryandblackcurrantwillformshrublayers.Considerationisalso

giventogroundcoverwhichwillprovidenitrogenfixation,pollenandnectarsources

andweedmanagement.

Shortrotationcoppiceofwillowandhazelwillprovidecraftmaterialandbiomassfor

fuel.Thesealsooffertheopportunitytoutiliseandpromotetraditionalland

managementpracticeswithinthewidercommunity.

Ponds

Thereispotentialtocreatepondsonsitetomaximiserainandgroundwater

harvesting.Thesewillofferhugepotentialinincreasingthefloraandfaunaofthesite

andwillbeavaluableassetintermsofirrigationandbio-diversity.Onepondis

plannedinthelowpointofthenorthwestfieldasshownonthesitelayoutusingclayto

reducepermeability.

HabitatPiles

Theadditionofpilesoforganicmaterialaroundthesiteandinhedgerowswillcreate

habitatandoverwinteringopportunitiesforinsects,mammalsandreptiles.Pilesof

orchardlitter,hedgetrimmingsandcropresiduescanbeusedforthispurposeaswell

aspurpose-builthabitatsforinsects,reptilesandbirds.

Infrastructure

Themethodologybehindthesitedesignistointegrateallareasofhomesteadingwith

productionandsemi-naturalhabitats.Thismeansintegratingthedevelopmentofthe

dwelling,polytunnels,fieldkitchenandbarnwithinthelandscape.Spreadingtheimpact

ofthedevelopmentsacrossthesitereducesthevisibleimpactandoffersthe

opportunitytointegratethedevelopmentswithinthesystem.

Naturalmaterialsinconstructionwillensurethatthebuildingsthemselveshave

minimalphysicaleffectsonthelandscape.Thenotableexceptiontonaturalmaterials

arethepolytunnelswhichareincludedfortheirvalueincropextensionanddiversity.3

polytunnelsareproposedinthenortheastfieldandcarefulconsiderationhasbeen

giventotheirplacementtoensuretheyareobscuredfrompotentialsitelines.

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TemporaryDwelling(m2)

Likelytobearetrofittedcaravanplacedonsitefortheinitialdevelopmentstages.Retro

fittingwillinclude:insulation,woodcladding,rainwaterharvesting,greywatersystem

andwoodfiredheating.Acomposttoiletwillalsobebuiltasatemporarymeasure.

Powerwillbesuppliedviathesolararrayonthebarnrooforcaravanroof.

Dwelling(140m2)

Approx.20x7msinglestorystrawbaleconstructionwithroundwoodtimberframe,

withtheadditionoframmedearthwallstoimprovethermalmass.Aglazedsouthfacing

frontagewillimprovesolargainandprovidespaceforpropagatingseedlings.

Waterwillbecollectedthroughrainwaterharvestingsystemsandgreywatermanaged

throughareedbed.Composttoiletingfacilitiesforhumanwastemanagedasadditional

fertilityforthetreelanes.

Woodfiredheatingeventuallysuppliedfromonsitebiomass.Solarpowerfromthe

barn.

Kitchen/Packingshed(75m2)

10x5mKitchenbuiltfromrammedearthwallswithagreenroof.Adjoining10x2.5m

leantopackingshedforproduceprocessing.Centraltothemarketgardenwitheasy

accesstotrackaccessfordeliveries.Rainwaterharvestingandwoodfiredcooking.

Extractionandrefrigerationsuppliedfromsolarpower.

Polytunnels(612m2)

Two30x9mpolytunnelsforcultivation(270m2X2)anda12mx6mpolytunnelfor

propagation(72m2).

Barn

Sharedinfrastructurewithsolararrayontheroofandrainwaterharvesting.

CompostingBays

Closetotheroadsideaccessandsurroundedbywillowbedstomanagepotential

nutrientrunoff.

SiteLayout

Thoroughsitesurveyingisneededtofurtherinformthesedesigns.Theplanabovegives

dimensionsandanapproximateideaoftheplacementofinfrastructure.Theproposed

methodologyandthecomponentpartswillremainthesamebutplacementof

infrastructuremaybesubjecttochange.Inlinewithpermacultureprinciples,finding

themostsuitableplaceforeachcomponentwithinthesystemwhilstalsobeing

considerateofitsimpactonthelandscapeisanorganicprocesssubjecttominor

variationsovertime.

Summary

Denseanddiversecroppingsystemsincludingtreelanes,annualvegbedsand

rotationallygrazedpasturestripswillensurethatthegroundisconstantlycovered.The

prolificlevelsofphotosynthesiswillensurethatthereisanabundantsourceoffoodfor

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soilmicrobiallifeandensureahealthyanddiversepopulationofbacteriaandfungi.

Thesearethedrivingforcesofthewholesystemandwillinturncreatehealthyplants

tocreatehealthyhabitatsfortheincreasingwildlifepopulationonthesiteandsupport

theinhabitantstomeettheirneeds.

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FIELDKITCHENTRANSPORTASSESSMENTANDTRANSPORTPLAN

INTRODUCTIONThisdocumentoutlinestheprojectedtransportimpactfortheFieldKitchen,OnePlanet

Development(OPD)atFurzehill.Itestablishesthecurrenttransportbaseline(fortwo

adults)andcomparesthistotheprojectedimpactforthedevelopment.These

projectionsevaluatethetrafficimpactoftheproposeddevelopmentintermsof

domestic,enterpriseandvisitortravelactivity.Theevaluationinformsthetransport

strategy.

SITETRANSPORTCONNECTIONS

Transportlinkstothesiteexistthroughthefollowingways:

Walking

TheFurzehillsiteiseasilyaccessibleonfootfrombuslinksatLunnon,Parkmilland

Pennard.ThecloseststopatLunnonisan11minutewalkfromsite.Thereareroad

linkstothecoastalpathandwiderSwanseaarea.

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11minWalkfromLunnonbusstoptosite

Cycling

Swanseaislinkedtothenationalcyclenetworkviaroute4.SkettyandKillayarea

twentyandthirtyminutecycleaway.AccessviaAandBroadstoallofthesurrounding

areamakethesiteeasilyaccessiblebybike.

NationalCycleNetwork

Roadlinks

AccessedbycarviatheA4118andB4271,linkingtoSwanseaandbeyond.

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Bus

TherearebusesfromParkmill,LunnonTurningandPennard.

TheareaiswellservedbylocalbusesanddirectbusestoSwanseacitycentre:

Train

TheneareststationsSwanseaStationandGowertonwithlinkstothenationalrail

network.BuslinksareavailablefromSwanseaandGower.

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Parkandride

SwanseahastwoParkandRidesiteslocatedatLandoreandFabianWaywhichconnect

intothecitycentre.Busesarethenavailablefromthecentreouttothesite.

SITETRANSPORTBASELINE

Thecurrentsitebaselineislimitedtoecologicallandcooperativeactivitiesaccounting

foraverysmallhandfulofsurveyingtrips,treeplantingweekendandELCvisits

accountingforc.55vehiclemovements.

Table1.Keytoaveragedistancestravelledfortransportimpactassessment

Local 0-10miles

County 10-25miles

Regional 25-60miles

Inter-

regional

60-90miles

National 90-120

miles

UKwide 120+miles

Figure2.CatchmentAreaofBusinessActivities

TransportActivity Catchment

VegBoxScheme Local–

South

Gower/Sketty/Dunvant

SwanseaProduce

Market

Local-

UplandsandMarinaMarket

LocalBusiness

Deliveries

Local-

GowerandSwansea

LabourandVolunteers Local/County

GowerandSwansea

Visitors Local/County/Regional

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DOMESTICBASELINEASSESSMENT

Thisassessmentisbasedontwoadults.Oneadultworkslocallyfulltimeandtheother

studiesandworkslocallyparttime.

Table3.BaselinecalculationofcurrenthouseholdtransportimpactforOPDapplicants.

Travel

Activity

Distance Frequency

OfTrips

Walk Car Bus/Coach Bike Annual

Total

Local

Leisure

24amonth 192 96 288

County

Leisure

2amonth 24 24

Regional

Leisure

1amonth 12 12

Holidays UKwide 4ayear 2 2 4

Local

Education

3aweek 104 52 156

Regional

Education

4ayear 4 4

Work Local 7aweek 322 322

Medical

Trips

Local 8ayear 8 8

Family

Visits

National 2amonth 24 24

Shopping Local 1aweek 52 52

Totals 744 2 148 894

Table4.Breakdownofcurrentbaselinetransportimpact

Distance Car Bike Bus/Train

Local 678 148

County 24

Regional 16

Inter-

regional

National 24

UKwide 2 2

Distance Car Bike Bus/Train

Total 742 148 2

Evaluation

Currenttransportimpactsareheavilyreliantoncartravel.Althoughfairlylocalised,low

andzerocarbonmodesoftransportareintheminority.Thesefigurescontributeto

globalfootprintcalculationof4.51globalhectares.Showingtheneedtominimise

highercarbonmodesoftransporttomeetOPDrequirements.

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OPDRESIDENTIALASSESSMENT

Table5.Residentialprojectionsfortransportimpactforyear1ofOPD.

Bus/Travel

ActivityDistance Frequency Walk Car Train

CoachBike

Annual

Total

LocalLeisure Local 6aweek 52 52 208 312

County

LeisureCounty 2amonth 24 24

Regional

LeisureRegional 1amonth 12 12

Holidays UKWide 4ayear 4 4

Local

EducationLocal 4ayear 2 2 4

Regional

EducationRegional 4ayear 2 2 4

WorkLocal Local 2aweek 104 104

Medical

TripsLocal 8ayear 8 8

FamilyVisits National/UK 2amonth 24 24

Shopping Local 2amonth 24 24

Transport

ModeTotals52 10 24 224 210 520

Table6.Breakdownofprojecteddomestictransportimpactforyear1ofOPD.

0

50

100

150

200

250

ChartTitle

Car Bike Bus Train

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Evaluation

ThetrafficimpactforOPDdevelopmentareprojectedashavingasignificantlylower

carbonfootprint.Thiswillnecessitateachangeinlifestyleasthehouseholdmoves

towardsOPDEFtargetThisminimisedimpactisattributedto:

• Reductionincartravelinfavourofpublictransportandcycling

• Lifestylechanges

-Localandlandbasedleisureactivities

-Betterawarenessaroundcarbonimpactoftravel

• Homesteadlifestyle

- Foodproducedonsite

- Workonsite

ENTERPRISEASSESSMENT

TheseenterpriseprojectionscoverFieldKitchen’stransportimpactsfor:

• Vegproduction

• Box/producemarkets/localwholesaledelivery

• Supportedplacements(accountedforundervolunteers)

Table7.Projectedtransportimpactsforenterpriseactivityyear1

Travel

ActivityJourneys Distance Van Lorry Car Bus/Coach Bike

Annual

Total

Compost

Delivery1ayear County 1 1

Seed

Delivery1ayear Regional 1 1

Labour(40

Weeks)5aweek Local 200 200

Market

Delivery1aweek Local 40 40

CSADelivery 1aweek Local 40 40

Local

Delivery1aweek Local 40

Volunteers 4aweek Local 52 104 52 156

Total 121 1 52 104 252 438

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Table8.EvaluationofprojectedenterprisetransportimpactforOPD

Evaluation

Thetrafficimpactoftheenterpriseactivityisattributedtodeliveries,labourand

volunteers.Thebusinessmodelnecessitatestheuseofavan,butwillmaintainalocal

catchment.Labourandvolunteerimpactsmaybemitigatedascartravelcanbe

discouraged.Thebusinessmodeldoeshoweverhaveapositiveeffectoncommunal

transportimpactsbysupplyinglocalaccesstofoodandminimisingconsumermileage.

VISITORASSESSMENT

Table9.Projectedvisitortransportimpact

Travel

Activity

Distance Visitor

Total

Walk Bike Car Car

Pool

Bus/Coach Annual

Total

Annual

OpenDay

Local/County 60ayear 20 10 10 20 60

Monthly

OpenDays

(6months

oftheyear)

Local/County 25a

month

12 18 30 60 30 150

Weekly

OpenDay

(40weeks

oftheyear)

Local 5aweek 120 80 200

Local/

County

Personal

2aweek 12 52 20 10 10 104

Regional

Personal

4amonth 24 24 48

Inter

Regional

Personal

4amonth 24 12 12 48

National/UK

Personal

4ayear 4 4

Transport

ModeTotal24 210 112/2

=56

116/4

=29

152 Total:

614

0

20

40

60

80

100

120

140

Car Bike Bus Van Lorry

ChartTitle

Local County Regional Total

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NBThefiguresinTable9aboverepresenttotalnumberofvisitors.Assuch,tocalculate

transportmodetotalthenumberofvisitorsarrivingbycarhasbeenhalved,assuming2

visitorspercarandthenumberofvisitorsarrivingbycarpoolhasbeenquarteredassuming

anaverageof4percar.

Table10.EvaluationofprojectedvisitortransportImpactsforOPD

Evaluation

Thevisitortransportimpactrepresentsthelargestpotentialfortrafficgeneratedon

site.Itispossiblethatthesitegeneratesinterestataregional/inter-regionaland

perhapsnationallevel.ItisthistravelimpactthatFieldKitchenwillhavetheleast

controlof.

However,amajorityofvisitoropendaysareexpectedtodrawlocalvisitors.Thismeans

bikeandbustravelremaininthemajority.Visitortravelmayaccountforthewidest

catchmentbutoffersthegreatestopportunitytoeducatearoundoneplanetpolicyand

makepeopleconsidertheirowncarbonfootprint.

0

50

100

150

200

250

Walk Bike Car Carpool Bus

ChartTitle

Local/County Regional Inter-regional NaYonal/Uk Total

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Table12.Overallactivityprojections

Activity Walk Bike Car Carpool Van Lorry Bus Train Total

Domestic 52 210 10 224 24

Enterprise 252 52 121 1 104

Visitor 24 210 56 29 152

Total 76 672 118 29 121 1 24 1041

TotalMotorVehiclemovementsto

andfromthesite236 58 242 2 538

Theestimatedoverallnumberoftripsgeneratedbythedevelopmentamounttoc.1041

ayear.Thiscoversdomestic,enterpriseandvisitormovements.

Thetotalnumberoftripsgeneratedbythesiteinvolvingmotorvehiclesbutexcluding

publictransport,isestimatedtobe269,thisequatesto538vehiclemovementsayear.

Thisworksoutasanaverageoflessthan2vehiclemovementsaday.

Transportstrategy

ListedbelowaretransportstrategiesFieldKitchenplanstoimplementtomitigate

domestic,enterpriseandvisitortravelimpacts:

Domestic

• Workinglivingandgrowingonsite

• Localsocialnetworkandleisureactivities

• Producinghighpercentageofownfood

• Relyingonbusesforallnon-essentialcarjourneys.

• Minimisingpersonalandwidercommunitytransportimpactsthrough

establishingfoodbuyingco-operatives.

• Carpooling

Enterprise

• Encouragingvolunteersandstafftotravelusingpublictransportandcyclingby:

- Makingthispartoftherecruitmentprocess

- Cycletoworkschemetobuyabike

• Employinglocallabourandfosteringlocaleconomies

• Localproducefordomesticandenterpriseuses

• Managingfertilityneedsonsitefromwithinthesystemandlocalresource

networks.

- Woodchip

- Brewerswaste

- Agriculturalbiproductssuchasmanure,

• Useofrecycledvegoiltorunthebusinessanddomesticvehiclewillreducethe

fuelimpactoftheglobalfootprintby42%comparedtofossilfuels.

• Completingmajorinfrastructuredevelopmentwithinthe5yeargraceperiod

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• CentralisedCSAdropoffpoint,minimisingsiteandcommunaltransportimpact

• Sharedpickupschemestoencouragefurtherreductionincommunaltransport

impact

• Encouraginglocalgrowersandproducerstoformaco-opandsharedeliveryand

marketingnetworks

• Relyingonlocalvolunteersandlabour

Visitors

• Monitoringvisitortravelimpacttoinformavisitortravelcapand

establishingatravelbudget.

• Makingthesiteaccessibletovisitorsonpredeterminedopendays.

• InformingpotentialvisitorsofthesitetravelbudgetandwhyFieldKitchen

adherestoit.

• Bookingsystemforvisitorsandopendays

• Infographiconcarbonimpactandsitepolicy

• Accessibledocumentsforlocaltransportlinks

• Minibusshuttlingforappropriateopendays.

• Encouragingpersonalvisitorstotakealternativetransportmethodsmaking

thisapartofthetravelbudgetforthesite

SUMMARY

ThesiteatFurzehilliswellconnectedtoroadtransportandcloseenoughtolargeurban

populationstomakethebusinessviable,whilstmaximizingtheuseofsustainable

transportmodes.Thebusinessaimstosetitselfintheheartofthecommunityanddraw

resourcesfromthesurroundingarea.

Onabasiclevel,movingontotheOPDsitewillreduceourdomesticvehicleuse.

AlthoughtheOPDwillincreasetrafficmovementsfromthesite,thesewillbeminimised

andmitigatedasdetailedabove.

Atrafficmonitoringsystemwillworkalongsidethetrafficmanagementstrategiesto

ensureallactivitiesfallinlinewithOPDguidelines.Providingclearandaccessible

informationtopotentialvisitorsandvolunteerstoinformpeopleoftheimpactoftheir

traveloncarbonfootprintsandtopromotesustainabletravel.

Domesticvehicleusewillfallunderthesamemonitoringandbesubjecttothesame

scrutinytomaintainthetravelcapandstaywithinthesitescarbonbudget.

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FieldKitchenDevelopmentPhases

Fieldkitchen’sdevelopmentobjectivesarephasedoverthefiveyeargraceperiodfor

OnePlanetDevelopment.Aimingtobuildtheinfrastructureupfrontandgaininga

supplementaryincomefromsupportedplacementsduringthedevelopmentstages.

Businessdevelopmentisphasedintroducingincomerevenuesgraduallyandallowing

thebusinesstoclimatizeandgroworganically.

DEVELOPMENTOBJECTIVES

Infrastructure/Landmanagement

• Kitchen

• Dwelling

• Barn/PackingStation

• TreeLanes

• ShelterBelts/Hedging

• Swales

• Polytunnels

• MarketGarden

• Ponds

• Beehives

• Compostfacility

Business/LandActivities

• CSA

• Producemarket

• StreetFood

• Open/workdays

• Livestock

• Localproducer’scooperative

• Landbasedlearning

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TIMELINE

Thesetablesareaprojectedtimelineforbusinessdevelopmentfromyearonetofive.

Theycategoriseeachactivityintermsofinfrastructure,landmanagementand

enterprise.

Year0

Thedevelopmentobjectivesareinformedbythoroughresearchandplanning.This

developmentphasewillallowFieldKitchentocompleteathoroughsiteanalysisand

developthepermaculturedesign.Italsogivesanopportunityforcommunity

engagementwithlocalresidentsandotherlocalproducers.

Table1.Year1

Typeof

development

Activity

Infrastructure Temporarydwelling

Barn/packingstation

Kitchen

Polytunnels

LandManagement Keylinemanagement

Swales

Treelanes–sheetmulchingandgroundcover

Hedgerowmanagement

Marketgardenbeds

Pondsandirrigationsystems

Open/workdays

Enterprise Supportedwork

Gardenproduceforhomeconsumption

Atemporarydwellingwillmakeitfinanciallyviabletobeonsitewhilstinearly

development.Asupplementaryincomeismadethroughsupportworkbothonandoff

site.Duringthisfirstyearthepermaculturedesignwilltakeshapeandmajor

infrastructurewillbeputinplacereadyforcommercialactivitythefollowingyear.

Table2.Year2

Typeof

development

Activity

Infrastructure Beehives

LandManagement Grazingrotation

Livestock

Treelanes–plantingandshrublayer

Open/workdays

Enterprise CSA–40shares

Supportedplacementsontheland

Addingtheremainderofthelandmanagementworksinyeartwoandbeginning

commercialactivitywiththefirstphaseofmarketgardensalesthroughlocally

distributedvegboxes.Introducingducksandgeeseintothesystemtohelpwith

managementaswellascreatingpotentialincomerevenuesfromeggsandmeat.

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Table3.Year3

Typeof

development

Activity

Enterprise CSA-40shares

Supportedplacements

Open/workdays

Allowingayearforthebusinessandlandmanagementsystemtodevelop;otherthan

themodestadditiontotheCSAsales.Whichwillallowforadditionalincomeandallow

forthegrowerstofurtherexploitthepotentialofthecroppingsystems.

Table4.Year4

Typeof

development

Activity

Infrastructure Permanentdwelling

Enterprise Producerscooperative

CSA–60shares

Producemarket

Supportedplacements

Open/workdays

Beginningtheprocessofbuildingthepermanentdwelling.Aswellaspromotinga

Gowerproducer’scooperativehavingbuiltonestablishedrelationshipswithother

ecologicalfarmersinthearea.Theadditionoftheproducemarketwouldbesupported

bythesupportedplacementelementwhichwillbythenhavedevelopedsupported

individualsworkbasedskills.

Table5.Year5

Typeof

development

Activity

OPDStatus

Infrastructure Permanentdwelling

Enterprise CSA–80+shares

Supportedplacements

Producemarket

Localbusinessdelivery

Open/workdays

AlthoughitispossiblethatFKwillachieveitsaimstowardsOPDbeforeyear5making

fulluseofthegraceperiodensuresthatthedevelopmentisphasedeffectively.Atthis

stageincomerevenueswillhaveincreasedandtheannualmonitoringofproductionwill

informthesalesvolumesforallmarketingavenues.

Thepermanentdwellingrepresentsthelastpieceofmajorinfrastructuretobe

completedandthesitewouldbemovingtowardsit’sfullproductioncapacity.

Thoroughevaluationattheendofthepreviousyearwillinformthesedevelopment

phasesmakingallowancesforunforeseencircumstances.

LONGTERMGOALS

Developmentplansfallingoutsideofthescopeofthecurrentbusinessplanbutincluded

aslong-termgoals.

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• Streetfoodofferingtocomplimentthelocalproducemarketstall

• Landbasedlearningprogramtointegratelearningactivitieswith

entrepreneurialactivitiesforyoungpeoplewithadditionalneeds

• Privateandeventcatering

• Increasingproductioncapacityanddevelopingtheproducer’scooperative

• Shareddryingfacilityforsurplusproduce

• Communityoutreachandimprovingaccesstofoodinsocio-economically

deprivedareas

SUMMARY

Thisdevelopmentplanmustremainflexiblebutitoutlinesanachievableframework.

Investingtimeinmajorinfrastructureupfrontwillgivetheenterprisesthemeansto

developefficientlyandatscale.

Supplementaryincomesmadefromsupportworkbothonandoffsitewillensurethe

financialviabilityoftheproject.Productionactivityisphasedaccordinglyandwillallow

FieldKitchentodevelopit’smarketovertimeinanachievableway.

Settinggoalsaroundcommunitydevelopmentupfrontbothwithlocalresidentsand

producerswillsetgoodintentionsastheprojectdevelopsandcontinuestoseekthe

supportofthelocalcommunity.EventuallybecominganassettoGowerandSwanseain

termsofproductiveoutputandcommunitybuilding.AllofFieldkitchen’sdevelopments

arecenteredaroundsocialandecologicalgoalsandaimstocreatearesilient,bio-

diversesystem.

RhysMurphy2020