chris dadd cv resume infographic 2013
DESCRIPTION
This is my one pager showing my experience across many companies.TRANSCRIPT
• NMA Agency Award 2005
• Won Fone Magazine Phone of Tomorrow
design competition 2007
• Revolution Media Award 03
• Mobile Consumer Award 02
•Computer Science BSc 2:1
•2 IBM Contribution Awards
•DoE Gold
• Computer Science Prize
• 3 A Levels Comp Sci,
Phy, Maths
• Elected Chairman mTicketing for Global
Mobile Commerce Forum
• Published book on m-commerce
Profile: I’m a tenacious, creative leader who loves the whole marketing mix. I specialise in growing and transforming
businesses from startups to blue chips using disruptive innovation and leadership. This in a nutshell CV gives the
highlights of my results, roles, budgets, team sizes, countries, brands, products and awards.
M: +44(0)7932976767 E: [email protected], @cnd, skype:chrisdadd
Results Created 4 products for Ukash
Created new productstrategy for 3P learning.
X4 audience in charity
Led £15m global R&D programme for the 800 members.
Identified delivery issues, changed team.
Grew mobile customer base from 75k to 400k users in 18mths. Text adoption 35% with 9/10 satisfaction rating.
£30m benefits forecast.
Segmented mobile behaviour.
Managed 22 products, 500 content services, generating £40m turnover and 100m transax/month.
Assisted IPO on AIM in ’04 & bought 2 companies.
Transformed pager to smart phone business worth £700k.Launched du mobile in Dubai.
Invented, sold and launched social network “hot or not?” in 5 T-Mobile countries (6 fig. deal).
Created hero brand shopping portals for Orange, T-Mobile and Vodafone.
Signed 3 B2B resellers.5 patents .
Raised interim funding.
Saved operators $12m pa in costs.
Grew NY to break even.
Integrated mobile media into VW, FD, TMNM and Spice Girls.
Doubled value of company,sold for £12.5m by creating 2 products.
Productmanaged mobile channel to market and hooked into 2 brands.
Created first retail banking app on SIM.
Led VF’s needs for Java on phones via ETSI.
Ran globalsite for 500 partners.
Led TTTLive Olympics Publishing.
Created1st online map routing service. AA offered PhD for research.
Roles Director Director Prof Services
Head of Mobile (CRM, Commerce, Advertising)
Director Interactive ServicesGM WIN Financial
Head of Products Head of Products
MD NY Agency
Dir Mobile Commerce
ProductManager
mCommerceManager
Lead Web Architect
Product Inventor
Products & Services
m-shops, m-CRM.Digital
marketing and social
media.
Contactless payments (NFC),
mEducation, public policy,
Embedded, Smart Ideas Incubator
iPhone app, “Helpful” texts across Retail to 4m customers
incl. Card activation, acquisition/retention
campaigns, groupwide CRM platform, mobile money.
Smartphone MobileMarkets™ Vodafone & T-Mobile alerts
BBC Media ConsoleBlogger, PayForIt
Interactives for NakheelCreated new .com site.
Picture Addiction “hot or not?”
Travel CompanionText Ticketing (Odeon)
Text-and-Reserve
Mobile Acceleration
Boxed Software Fonestar, mTCP
Opened NYC officeDelivered
consultancy for equity &
retainers
PollPositionMulti-channel
Voting.Digital
publishing for .mobi & Text
Twister Multi-
channel +mobile
LloydsTSBmBanking App
Olympics Journalist
ServiceeCar
ShowroomSDO Site
“Multimap”
Service
Budget £500k £15m £5m £2m £750k $3m + $1.5m $1m Visa £300k £500k £200k £200k £1000
MarketingChannels
TXT MOBI WWW EMAIL
TXT MOBI WWW EMAIL TV
TXT MOBI APP WWW EMAIL DM PRINT TV
TXT MOBI APP WWW EMAIL VOICE
TXT MOBI WWW WWW MOBI EMAIL
WWWMOBI TXT
DTV
WWW MOBI TXT
WWW MOBI TXT
SIM WWW WWW
# DR, team 5, 18 5, 22 3, 30 5, 50 4, 30 4, 20 5, 12 4, 20 5, 40 1, 3 1, 10 0, 2
Countries Global Global UK US IE APAC UK GR DE MY HU UK EMEA UK IS HU USA UK USA UK UK EMEA UK FR DE UK USA FR UK
• Mountaineering, diving
• Playing sax, guitar, keyboards
• Professional speaking/chairing
• Helping eradicate poverty
(C) Copyright 2013 Daddology Ltd, All Rights Reserved
“Chris is a well organized professional with deep
understanding of Mobile Commerce, CRM and Marketing. I
very much enjoyed Chris’s chairing of the event, his ability to
maximize the contribution of different speakers and his own
explanations and opinions regarding the discussed topics. I
would recommend Chris as a brilliant event chairman and as
great senior professional in the fields of Mobile Commerce
and Marketing.”
Dr. Tamer Keshi, Marketing & CRM Optimization, Knowhow
Transfer Consultant, Czech Republic
“Chris was the perfect choice as chair for the inaugural
Mobile App World conference. His entertaining and lively
approach kept the day running to time and maintained a high
interest level throughout. Chris’ knowledge of the mobile
industry and of our speakers was obvious to all, and his
ability of being able to ask the right question at the right time
ensured the audience was kept engaged at all times.”
Shaun Pinney, Director, Mobile App World
From the Nakheel show, 2008 and the launch of Du Mobile