ClairolProfessional

Education

www.clairolprofessional.co.uk

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Introduction ������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������ 5

Our Vision �������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������� 7

Studio Education �������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������� 11

Access Education ������������������������������������������������������������������������������������������������������������������������������������������������������������������������ 19

Contents

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Introduction

At Clairol Professional we believe that your partners should provide more than just products. This is why we built a simple and comprehensive education program based on exchange.

Because hairdressers thrive on inspiration, our Educators are at your service with the latest directions and information.

Our program is based on our Live it, Learn it and Share it approach, ensuring you the best of us.

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Our Vision

At Clairol Professional, inspiring the salon community and helping elevate skills, confidence and potential is the most important and rewarding part of our job.

Because we share the same passion for hair, we have created a fresh and unique approach to help you grow your expertise:

Learn it, Live it, Share It.

Learn it With education tools that are simple and intuitive to use, learning becomes natural.

Live it Put your skills into practice right away with Directions, Techniques and Service ideas.

Share it Engage in a peer-to-peer community that embraces communication, collaboration and celebration among stylists like you.

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A Brand New Indentity

3 TIERS of EDUCATION

FOUNDATION

ADVANCEDCREATIVE

At Clairol Professional, everything we do is with you in mind.

Our 3 tiered Education Programme will help you elevate your skills, confidence and potential.

That’s why we have designed this very special icon to help you identify our Education Programme.

A 360° Education

At Clairol Professional, we believe in your talent, that’s why we provide you a complete education program based on 3 different levels of expertise, in order to adapt to your individual needs:

Foundation- Learn and understand the key fundamentals within our programme.

Advanced- Elevate your knowledge and skills by taking them to the next level.

Creative- Get creative! Experience new and exciting techniques you can use in

the salon.

Within these 3 levels, we also provide you an extensive portfolio of skills for you to explore, including Color, Care, Styling, Texture, Male, Directions and even Business.

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Studio Education

At Clairol Professional we believe in providing you a comprehensive and exciting range of global In-Studio Seminars. Whether you are a hairdresser new to our unique and vibrant industry, want to brush up on your existing skills or are seeking innovative and inspiring techniques to use in your salon-we have the perfect seminar tailored to meet your needs.

Our portfolio of educational seminars are designed to be interactive and promote a fun learning environment where our highly experienced educators train by facilitative learning rather than by ‘teaching’.

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CreAtive COLOr

FOUNDAtiON StYLiNG

ADvANCeD LONG hAirADvANCeD BLONDS

STyLING

WHO SHOULD ATTEND?Experienced colorists who are already confident with the basics of color.

WHAT WILL yOU LEARN?Creative and exciting color techniques that are easy to learn and can be applied in the salon the very next day.

CONTENTPresentation of a range of salon-friendly creative yet practical color techniques. Practical Workshop.

WHO SHOULD ATTEND?Hairdressers who that are new to the Clairol Professional Styling range or who want to gain an in-depth knowledge on styling hair.

WHAT WILL yOU LEARN?An overview of the Clairol Professional Styling range and how to recognize which styling products will best meet your clients’ needs.

CONTENTSpecific information on each of our individual styling products. Practical Workshop.

WHO SHOULD ATTEND?Hairdressers who want to learn the art of styling long hair.

WHAT WILL yOU LEARN?Gain confidence when styling long hair with techniques that make creating braids and up-do’s fun.

CONTENTSpecific information on each of our individual styling products and techniques for styling long hair. Practical Workshop.

Studio Seminars

FOUNDAtiON COLOr

ADvANCeD COLOr

COLOR

WHO SHOULD ATTEND?Colorists who are new to the industry or more experienced colorists who want to refresh their color knowledge.

WHAT WILL yOU LEARN?Increase your fundamental understanding of color and gain the confidence to use it in a way that is suited to your clients and their lifestyles.

CONTENTAn understanding of color theory and how it applies to Clairol Professional Color.Practical Workshop.

WHO SHOULD ATTEND?Experienced colorists who are already confident with the basics of color and would like to take their understanding to the next level.

WHAT WILL yOU LEARN?An in-depth knowledge on color correction techniques that will help you obtain the best color results possible for your clients.

CONTENTRecap of Foundation Color. Guidance on color correction and how to obtain the best color results when faced with the challenges of lightening, darkening or changing the tone of previously colored hair. Practical Workshop.

WHO SHOULD ATTEND?Experienced colorists who are already confident with the basics of color and would like to perfect the art of creating beautiful blonds.

WHAT WILL yOU LEARN?How to lighten hair and get perfect blond results for your clients.

CONTENTNatural undertones, Blonding Powder and Special Blonds Techniques for toning.Practical Workshop.

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Studio Seminars

FOUNDAtiON textUre (Asia)

FOUNDAtiON CAre

CARE

TExTURE

WHO SHOULD ATTEND?Hairdressers who are new to the Clairol Professional Care range or want to gain an in-depth knowledge on caring for hair.

WHAT WILL yOU LEARN?An overview of the Clairol Professional Care range and how to recognize which care products will best meet your clients’ needs.

CONTENTSpecific information on each of our individual care products. Practical Workshop.

WHO SHOULD ATTEND?Hairdressers of all levels who want to improve their techniques and understanding when it comes to creating permanent texture with hair.

WHAT WILL yOU LEARN?A better understanding of the science behind permanent texture and techniques to help you achieve different looks.

CONTENTSpecific information on each of our permanent texture products and techniques. Practical Workshop.

MALE

DIRECTIONS

CreAtive DireCtiONS 2014

CreAtive MeN

WHO SHOULD ATTEND?Hairdressers of all levels who want to improve their understanding of what men really want when it comes to creating hair looks for their male clientele.

WHAT WILL yOU LEARN?Why men have different needs when it comes to hair. Techniques for creating holistic but individual hair looks for men.

CONTENTProducts in our portfolio that relate to men’s specific needs. Various techniques that can help you increase men’s services in your salon.Practical Workshop.

Directions are everywhere. On the streets, in architecture and exhibitions. Directions are for life, not just for catwalks. They’re designed for real people… like you.

Our 2014 Directions Collection is designed to inspire stylists with new techniques on cutting, coloring and styling that will increase client loyalty by delighting your customers through ‘real life’ inspiration and hair directions that are wearable. Looks that will give your clients the confidence to express themselves and their individuality.

WHO SHOULD ATTEND?Hairdressers of all levels wanting to improve their understanding and technique of straightening hair.

WHAT WILL yOU LEARN?The knowledge and understanding of how to permanently straighten wavy and curly hair.

CONTENTUnderstanding the right approach to straghtening services.Techniques for different degrees of straightening, including color.Practical workshop.

FOUNDAtiON StrAiGhteNiNG (Latin America)

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BUSINESS

CUStOMiZe YOUr CLieNt ServiCeS

CUStOMiZe YOUr CLieNt CONSULtAtiON

WHO SHOULD ATTEND?Hairdressers at all levels of experience.

WHAT WILL yOU LEARN?A greater understanding of your clients. Identify different client types and learn howto customize your consultation to better meet their individual needs.

CONTENTUnderstand different client types.How to pre-plan.Customizing your consultation skills.

WHO SHOULD ATTEND?Experienced Hairdressers, salon managers and salon owners.

WHAT WILL yOU LEARN?Understanding different client types will help you to customize your in - salon menu and provide services that appeal to all your clients.

CONTENTUnderstand different client types. How to increase and customize your salon services to gain 100% client satisfaction.

Studio Seminars

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Access Education

At Clairol Professional we realize that Hairdressers have a busy lifestyle and don’t always have the time to attend our In-Studio Seminars.

Therefore, we’ve decided to bring our Studio to you! We have created a separate In-Salon Education Programme called ‘ACCESS’ Education.

Our ACCESS Seminars are condensed versions of some of our In-Studio Seminars, enabling you to experience for yourself our global education programme. ACCESS Seminars are designed with you in mind, focusing on doing, collaborating and sharing ideas in a fun way. Interactivity, discovery and relevancy are at the heart of each of our ACCESS Seminars.

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WHO SHOULD ATTEND?Experienced colorists who want to push the boundaries of creative coloring.

WHAT WILL yOU LEARN?An overview of creative color techniques that will inspire your most adventurous color clients.

CONTENTPresentation of a range of salon-friendly creative yet practical color techniques.Practical Workshop.

WHO SHOULD ATTEND? Hairdressers who are new to our Clairol Professional Care range and want to gain an insight on caring for hair.

WHAT WILL yOU LEARN?An overview of our care products that meet all of your clients needs and the important role they play as part of your day-to-day salon services.

CONTENTInformation on each of our individual care products.Practical Workshop.

Access Seminars

WHO SHOULD ATTEND?Colorists who are new to the industry, or more experienced colorists who want to refresh their color knowledge.

WHAT WILL yOU LEARN?Increase your fundamental understanding of color and gain the confidence to use it in a way that is suited to your clients and their lifestyles.

CONTENTAn understanding of color theory and how it applies to Clairol Professional Color.Practical Workshop.

ADvANCeD COLOr

FOUNDAtiON COLOr

WHO SHOULD ATTEND?Colorists who already have the basics and want to increase their color knowledge.

WHAT WILL yOU LEARN?An overview of color correction techniques and how you can apply them in your day-to-day salon coloring services.

CONTENTAn overview of color correction techniques and how it applies to Clairol Professional Color. Practical Workshop.

ADvANCeD BLONDS

WHO SHOULD ATTEND?Colorists who already have the basics and want to learn the art of creating beautiful blonds.

WHAT WILL yOU LEARN?An overview of lightening techniques to help you create believable blonds and how you can apply them into your day-to-day salon coloring services.

CONTENTAn overview of lightening and toning techniques and how they apply to Clairol Professional Color. Practical Workshop.

CreAtive COLOr

FOUNDAtiON CAre

CARE

COLOR

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WHO SHOULD ATTEND?Hairdressers who want to increase their male clientele and understand their specific hair needs.

WHAT WILL yOU LEARN?An overview on techniques for male services that will help you cater to the male segment of your clientele.

CONTENTAn overview of products in our portfolio that relate to men’s hair needs. Techniques that can help you increase men’s services in your salon. Practical Workshop.

WHO SHOULD ATTEND?Hairdressers at all levels of experience.

WHAT WILL yOU LEARN?A greater understanding of your clients. Identify different client types and learn howto customize your consultation to better meet their individual needs.

CONTENTUnderstand different client types.How to pre-plan.Customizing your consultation skills.

WHO SHOULD ATTEND?Experienced hairdressers, salon managers and salon owners.

WHAT WILL yOU LEARN?Understanding different client types will help you to customize your in-salon menu and provide services that appeal to all your clients.

CONTENTUnderstand different client types.How to increase and customize your salon services to gain 100% client satisfaction.

BUSINESS

Access Seminars

FOUNDAtiON StYLiNG

STyLING

TExTURE

WHO SHOULD ATTEND?Hairdressers who are new to our Clairol Professional Styling range and want to gain a better understanding of our styling products.

WHAT WILL yOU LEARN?An overview of our styling products that meet all of your clients needs and the important role they play as part of your day-to-day salon services.

CONTENTInformation on each of our individual styling products.Practical Workshop.

FOUNDAtiON textUre (Asia)

WHO SHOULD ATTEND?Hairdressers who want a better understanding when it comes to creating permanent texture in hair.

WHAT WILL yOU LEARN?An overview of the science behind permanent texture, our products and practical techniques.

CONTENTAn overview of our permanent texture range and permanent texture techniques.Practical Workshop.

CreAtive MeN

CUStOMiZe YOUr CLieNt CONSULtAtiON

CUStOMiZe YOUr CLieNt ServiCeS

MALE

WHO SHOULD ATTEND?Hairdressers of all levels wanting to improve their understanding and technique of straightening hair.

WHAT WILL yOU LEARN?The knowledge and understanding of how to permanently straighten wavy and curly hair.

CONTENTUnderstanding the right approach to straghtening services.Techniques for different degrees of straightening, including color.Practical workshop.

FOUNDAtiON StrAiGhteNiNG (Latin America)