cloudy with a chance of attendees: what planners need to know about the cloud
DESCRIPTION
Every technology vendor in the world is talking about "the cloud" and "cloud-based apps". What is this cloud thing really and what do you need to know about it as it relates to your events? Join renowned cloud expert Chett Rubenstein for a break-down on the changes in technology and business that cloud computing has brought. This webinar will equip you with the cloud basics and arm you with the right questions to ask event technology vendors so that you can make the best decisions on behalf of your attendees.TRANSCRIPT
Cloudy With a Chance of
Attendees:
What Event Planners Need to
Know about the Cloud
Presenter: Chett Rubenstein
Chief Technology Officer
Overview
• What’s This Cloud Stuff?
• Why Should I Care?
• What Can I Do?
= ? semsolutions.co.uk
What’s This Cloud Stuff?
• Cloud Definition
• Busting the Cloud Security Myth
• New Software Paradigm
• New Behavior Paradigm
Socialmediamagic.com
Cloud Definition
Internet
Busting the Cloud Security Myth
• FUD has created the misconception that
Cloud solutions are less secure
• All things equal, a Cloud provider can
afford a higher level of security
Things to Look For in a Cloud Provider
• SSAE 16 (formerly SAS 70)
• PCI Level I
• Certified Privacy Policy
New Software Paradigm
Data Available
• Anywhere
• Anytime
• On Any Device
New Software Paradigm
App Store Consumption
New Behavior Paradigm
Web-Agnostic Web-Centric
Mural Consulting and Microsoft
Web Centric User
Behaves Like You!
• Mobile
o Voice
o Txt
o Email
o Skype
• Social
o Facebook
o Twitter
• eCommerce
o Amazon
• Search
o Google
Why Should I Care?
• Make My Operations More Efficient
2130partners.com
Why Should I Care?
• Address the Web
Centric User
Core Belief
Search
Find
Qualify
Try
Order
Activate & Fulfill
Manage
Support
Up-Sell
Refer
Mural Consulting and Microsoft
What Can I Do?
• Provide participants with the same types of tools
you use everyday
• Leverage social and mobile to add more value for
your attendees
http://blog.architexa.com
Conclusions
• The Cloud Services business model is here to
stay
• There is a new behavior model prevalent in
today’s consumer
• These web centric users have strong
expectations about how they are treated
• There are easy to use and easy to consume
options available to help
• Don’t be afraid!