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    INDICATORSSOCIO ECONOMICS AND DEMOGRAPHY

    COLOMBIA A COUNTRY OF OPPORTUNITIES

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    35.000

    37.000

    39.000

    41.000

    43.000

    45.000

    47.000

    Millares

    TOTAL

    POBLACION COLOMBIA 1995-2005

    TOTAL 38.541.63 39.295.79 40.064.09 40.826.81 41.589.01 42.321.00 43.071.00 43.834.00 44.584.00 45.320.00 46.072.00

    1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005

    FUENTE: DANE- Colombia. Proyecciones de poblacin, por rea, segn municipios 1995-2005

    COLOMBIA GROWTH POPULATION

    Source: DANE, projections population growth 1995-2005 and World Economy Forum 2005

    MARKET OVERVIEW

    TOTAL POPULATION 2005

    Millones

    Pas

    AO

    2003 2004 2005

    BOLIVIA 9.0 9.2 8.8

    COSTA RICA 4.2 4.2 4.0

    EL SALVADOR 6.6 6.8 6.7

    HONDURAS 7.0 7.2 7.0

    BRASIL 182.5 185.0 186.1

    MEXICO 103.3 104.7 106.2

    COLOMBIA 43.5 44.2 45.9

    ARGENTINA 37.9 38.2 39.5

    PERU 27.1 27.5 27.9

    VENEZUELA 25.7 26.1 25.4

    CHILE 15.8 16.0 16.0

    ECUADOR 12.6 13.2 13.4

    GUATEMALA 12.1 12.4 14.7

    NICARAGUA 5.3 5.4 5.5

    PANAMA 3.1 3.2 3.0

    PARAGUAY 5.6 5.7 6.3

    PUERTO RICO 3.9 3.9 3.9

    REP.DOMINICANA 8.8 9.0 9.0

    URUGUAY 3.4 3.4 3.4

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    ESPERANZA DE VIDA AL NACER

    62

    64

    66

    68

    70

    72

    74

    76

    78

    AOS

    HOMBRE 67,25 67,80 68,25 68,60 68,90 69,17 69,40 69,64 69,87 70,11 70,34

    MUJERES 74,25 74,47 74,69 74,91 75,12 75,32 75,52 75,71 75,90 76,09 76,27

    1995-

    2000

    1996-

    2001

    1997-

    2002

    1998-

    2003

    1999-

    2004

    2000-

    2005

    2001-

    2006

    2002-

    2007

    2003-

    2008

    2004-

    2009

    2005-

    2010

    FUENTE: DANE

    LIFE EXPECTANCY (BORNS)

    Source: DANE

    MARKET OVERVIEW

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    MARKET OVERVIEW

    http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation

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    MARKET OVERVIEW

    http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation

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    MARKET OVERVIEW

    GDP - Gross Domestic Product

    http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation

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    GDP - Gross Domestic Product

    MARKET OVERVIEW

    http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation

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    GDP - Gross Domestic Product

    MARKET OVERVIEW

    http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation

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    GDP - Gross Domestic Product

    MARKET OVERVIEW

    http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation

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    MARKET OVERVIEW

    http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation

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    MARKET OVERVIEW

    http://www.slideshare.net/Inviertaencolombia.com.co/invest-in-colombia-presentation

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    PRIVADO

    PRESCRIPCION

    54%

    INSTITUCIONAL

    32%

    PRIVADO

    POLPULAR

    14%

    PRIVADO PRESCRIPCION INSTITUCIONAL PRIVADO POLPULAR

    MARKET OVERVIEW

    POPULAR MARKET PRESCRIPTIONMARKET

    INSTITUTIONAL

    COMPOSITION OF MARKET

    Source: Composition from IMS and Institutional market for 2007

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    PHARMACEUTICAL MARKET

    AUDIT IMS TRADE

    TOTAL

    ETICAL & POPULAR

    FUENTE: SUPERSALUD Boletn Enero 2003

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    1 . 2 9 4 , 7 2

    1 . 0 7 9 , 3 9

    1 . 0 2 3 , 1 0

    9 7 2 , 4 7

    9 1 4 , 4 8 9 3 7 , 5 9

    8 8 7 , 0 5 9 0 4 , 0 0

    1 . 0 0 3

    1 . 4 9 9

    1 . 2 9 9

    1 . 3 9 5

    -

    200,00

    400,00

    600,00

    800,00

    1.000,00

    1.200,00

    1.400,00

    1.600,00

    1 2 3 4 5 6 7 8 9 10 11 12

    Y E A R

    TOTAL MARKET

    Total Colombia Market:( USD MILL)

    Source IMS 1999- 2008

    200820072006200520042003200220012000199919981997

    TOTAL COLOMBIA MARKET AUDIT

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    Etical Colombia Market:( USD MILL)

    1 . 147 , 30

    9 1 8 , 7 3 8

    8 6 2 , 2 3 2

    8 1 2 , 7 0 2

    7 3 9 , 2 7 1 7 4 7 , 4 2 27 0 7 , 3 7 1

    7 8 0 , 0 08 3 2 , 0 0

    1.128

    9 4 9 , 0 0

    1 . 0 0 9

    -

    200,00

    400,00

    600,00

    800,00

    1.000,00

    1.200,00

    E T I CAL M ARKE T

    ETICAL COLOMBIA MARKET AUDIT

    Source IMS 1999- 2008

    200820072006200520042003200220012000199919981997

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    Popular Colombia Market:( USD MILL)

    POPULAR COLOMBIA MARKET AUDIT

    147 , 42416 0 , 65 6 16 0 , 86 6 159 , 77

    1 7 5 , 4 0 3190,167

    179 , 681

    12 4

    17 1

    371 , 00

    3 5 0

    3 8 6

    0

    50

    100

    150

    200

    250

    300

    350

    400

    POPU L AR MARKET

    Source IMS 1999- 2008

    200820072006200520042003200220012000199919981997

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    INSTITUTIONAL MARKET

    TOTAL AND EVOLUTION

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    INSTITUTIONAL COLOMBIAN MARKET USD MILLION

    330 366 388 403 411

    501 516

    615

    0

    100

    200

    300

    400

    500

    600

    700

    2001 2002 2003 2004 2005 2006 2007 2008

    Mercado Inst.

    MARKET OVERVIEW

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    Cobertura de Aseguramiento

    Cobertura Regimen

    Contributivo

    Cobertura RegimenSubsidiado

    0,0%

    10,0%

    20,0%

    30,0%

    40,0%

    50,0%

    60,0%

    70,0%

    80,0%

    90,0%

    100,0%

    Cobertura Regimen Subsidiado 12,5% 15,2% 17,6% 20,9% 22,5% 22,1% 24,7% 26,1%

    Coertura Regimen Contributivo 17,4% 24,9% 32,6% 32,9% 32,9% 31,8% 34,5% 38,8%

    Cobertura Regimenes Especiales 2,6% 2,8% 2,9% 2,9% 3,0% 3,0% 2,8% 3,1%

    1995 1996 1997 1998 1999 2000 2001 2002

    COLOMBIA : POPULATION COVEREVOLUTION

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    SHARE % REGIMENES COVER COLOMBIA

    POPULATION HEALTH SYSTEM

    R. CONTRIBUTIVO R. SUBSIDIADO R. ESPECIALES NO AFILIADOS

    16.999.977 15.553.474 1.419.058 11.541.502

    38% 34% 3% 25%

    37,4%

    34,2%

    3,1%

    25,4%

    R. CONTRIBUTIVO

    R. SUBSIDIADOR. ESPECIALES

    NO AFILIADOS

    POPULATION NOT COVER

    Source: Institutional market, EPS population cover, Superintendencia Health

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    PRIVADAS

    70%

    PUBLICAS

    30%

    SOURCE: SUPERSALUD Boletn Enero 2007

    POPULATION COVER BY CONTRIBUTIVE REGIMEN OF

    HEALTH (BY ENTITY PROMOTE HEALTH DEPENDING OF JURIDIC REGLAMENTATION)

    PUBLICS

    PRIVATES

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    Security Companies of Health Regimen

    Farmacies, big form

    Pharmaceutical Industry- laboratories

    Logistic operators

    Companies Supporting Health services EPS

    MAIN ACTORS

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    SUMMARY

    Colombia has a significant potential population, is 3erd after Brasil and Mexico in L.

    America

    Colombia last 5 years has gotten economical competitive position, part of team of bigpleayers Latin America.

    Our size of pharmaceutical Market Values USD is between 5 big players of LatinAmerica.

    Colombia has the 3erd largest health expenditure as percentage of the GDP inLamerica. 3.86( IMD, 2008).

    Colombia ranks Second in Health Infraestructure in Latinamerica.

    Health Legislation last 3 years provides an appropiate business enviroment onPharmaceutical Area.

    Our Country has good experience importing products from big players manufacturepharmaceutical products from India. Ranbaxy, Cipla, Matrix and others.

    Pharmaceutical Market on retail Channel and Institutional growth consistently last 3years.

    Institutional Market grows more than Retail market, population covers 92% on 2008