company profile beautyworld english version for pdf revisi

8/9/2019 COMPANY PROFILE Beautyworld English Version for PDF Revisi

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Beauty World established in 2002 engaged in the

provision of products, equipments, and supplies to

fulfill the needs of beauty clinics, salons, and spas.

Beauty World also provided service treatments such

as facial skin care treatment, body treatment, and

nail treatment. We equipped a training center for

each of treatment concept. We provided servicesnot only for the professionals in beauty industries

and spa owners, but also to the end user.

INTRODUCTION


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“ ONE STOP SOLUTION

FOR BEAUTY SUPPLIES

&

BEAUTY SERVICES “

In July 2006 we has opened a showroom located

in Mangga Dua Square ( products selling &

treatment room) that present the first unique

concept, named:

INTRODUCTION


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In the End of 2011, Beauty World proudly

launched Beauty Preneurship Program and

renewed its showroom by relocated and re-arrange the layout design in store areas which

divided to product area, treatment area,

business lounge area, seminar room, workshop

and training centre area. All of these

improvements purposely to show ourcommitments to serve the entire customer

better in future and increase satisfaction service

level also bring them to experience “ ONE STOP

SOLUTION FOR BEAUTY SUPPLIES & BEAUTY

SERVICES

“

in Beauty World Showroom

INTRODUCTION


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Provide the high quality products and services

in beauty business for professional beauty

clinic (aesthetic experts and dermatologists),

Beauty Salon, Nails Salon, Spa, Make Up Artist,

and retail buyer.

VISION


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• One stop beauty salon supplier

• Beauty business conceptor

• Partner business to grow together

MISSION


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• Gratefully

• Professionalism

• Honesty

• Discipline

• Openness

• Togetherness

• Social Responsibility

CULTURE


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Since 1990, Walther Janssen, together

with his wife Elka, has consistentlyworked towards developing a skin care

system which is based on multiple,

highly-effective and efficient active

substances. The challenge was to achieve

verifiable results and therefore contribute

towards improving the skin profile. Withhis first care product range, WHITE

SECRETS, he traveled to Asia and

presented the first cosmeceutical series

on a small folding table. The product

series for light skin quickly took off,

causing Janssen Cosmeceutical‘s reputation to spread quickly.

PRODUCT

–

JANSSEN COSMETICS


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Since 1995, the care product range has

accordingly been named JANSSEN

COSMECEUTICAL. Demand for further

care product series for specific skin

types was not long in emerging. Over

the years, care product series with

special active substances for

the various skin types were developed

to enable beauticians to provide their

customers with individual treatment

and therefore help them to achieve

particularly successful effects.

PRODUCT

–

JANSSEN COSMETICS


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Awards and Certification

the new ISO 9001:2008 guidelines

Quality Management Certified To ISO

Best regenerative skincare range at the recentParis 2011 awards and Miami 2011 awards for

best skincare company

PRODUCT

–

JANSSEN COSMETICS


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Plants and herbs have extraordinary

beautifying properties and have been

empirically utilized to treat mankind for

thousand years. At the advanced

Neoderma Research Laboratories we

select the finest and most effective

herbal extracts to formulate exceptional

beauty products, unifying the highest

scientific practices along with

traditional knowledge.

PRODUCT

–

NEODERMA


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As the skin is fragile and sensitive,

disclosing our inner beauty, ourphilosophy is to care for with natural,

skin-friendly products. Therefore it is

primary concern for us to introduce

safe, pure beauty products. Neoderma

is free of GMO (Genetically Modified

Organism), mineral oil and parabens.

No Animal testing. We firmly believe

that the best place to treat your skin is

the beauty salon.

PRODUCT

–

NEODERMA


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The trained, experienced beauty

specialist will take time to diagnose yourskin and suggest the best treatment and

product based on nature of your skin,

your personal sensitive and beauty

objectives. Accordingly, Neoderma is first

and foremost a Professional brand. It is

based on a series of exclusive salon

treatment, for the face and body. These

treatments are supported by full range of

retail products for at-home, aftertreatment use.

PRODUCT

–

NEODERMA


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Awards and Certification

PRODUCT

–

NEODERMA


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The Sea, as a Source for balance

Sea water minerals and trace

elements essential for the proper

functioning of our body and more

specifically our skin. Our bodies are

not capable of producing them, sowe must provide them. As the sea is

at the origin of life on earth, it can

also naturally diffuse its benefits for

the skin. A pure concentration of life,

sea water is a precious source of

natural balance

PRODUCT

–

ALGOLOGIE


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Seaweeds, a natural power

A concentration of all beneficial

marine properties, algae work like

genuine sponges. As the precursors

of lands plants, they had to adapt and

evolve in the face of climatic

upheavals. As a result, they have anexcellent capacity for self-defense,

allowing them to life in hostile

environments. They are recognized

for their many properties, which

vary depending on the species –

moisturizing, soothing, slimming,regenerating, etc.

PRODUCT

–

ALGOLOGIE


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Building on its knowledge of the benefits

inherent to the sea and to seaweeds,Algologie Research Laboratory have

developed theAlgo

3

Complex

. This

innovating association of active

ingredients meets 3 fundamental skin

needs :

1/ REMINERALISING with its high concentration of sea water

from the Gulf Stream drawn from Bréhat

and with unique resources.

2/ MOISTURISING

with a red seaweed : Chondrus Crispus

3/ PROTECT FROM FREE RADICALS

with a brown seaweed: Alaria Esculenta

INNOVATION : the Exclusive algo

compex

PRODUCT

–

ALGOLOGIE


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The 30-years expertise of Algologie

leads to :

• Meticulous selection of the best

marine active ingredients with

proven efficiency

• Incredibly sensory and pleasant

textures

• Visible and long-lasting results

OUR EXPERTISE

PRODUCT

–

ALGOLOGIE


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Our researches and our partnership

with the CEVA (technical centre for

seaweed and the most important

seaweed research structure in

Europe) allowed us to

incorporate highly efficient active

ingredients in our products.

PRODUCT

–

ALGOLOGIE

OUR EXPERTISE


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To respect the environment, Algologie :

OUR COMMITMENT

• Only uses vegetable inks.

• Only uses papers and

communication supports from

managed forests.

• Only uses active ingredients and

raw materials coming from

a radius of less than 200 km of its

manufacturing laboratories.

• Has a laboratory certified Eco-Cert.

PRODUCT

–

ALGOLOGIE


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Nic LawrenzMake-Up Artist

PRODUCT

–

MAKE UP FACTORY


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PRODUCT – MAKE UP FACTORY

With a circle of creative and

international make-up artists such asNic Lawrenz, Make up Factory

guarantees a perfect and professional

range of products, professional tips

for the customer, and unusual

product ideas.

By contributing their expertise, we

are able to ensure that the Make up

Factory slogan „Not only for

professionals, but for everybody who

wants to create a professional make-

up“ continues to be filled with life.

PRODUCT

–

MAKE UP FACTORY


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Make up Factory was established in

the fall of 2005; it was intended to be

a cosmetics brand that pursued the

aim of developing excellent cosmetics

not just for make up artists but also

for all women with a desire forprofessional makeup products.

At the Make up Factory head office,

just outside Munich, a creative team

worked closely with production,

administration and sales to turn thelatest international fashion trends

into a high-end cosmetic concept.

PRODUCT

–

MAKE UP FACTORY

The Brand

History


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Make up Factory represents the

highest standards of quality.

Equipped with the latest high-tech

machines and an outstanding level of

expertise, Make up Factory fullymeets these high standards. The

brand is already one of the most

successful manufacturers of

decorative cosmetics in Europe.

PRODUCT

–

MAKE UP FACTORY

The Brand

The Mercedes of German makeup

manufacturers


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Starting in Germany, with exclusive

distribution via the Müller chain of

perfumeries, Make up Factory has

become a synonym for success

worldwide. The brand is now

represented in premium perfumerychains and department stores in

30countries.

Make up Factory has become

established as a famous brand which

has become de rigueur in the world of

cosmetics. And this is impressivelyconfirmed by the sale of one product

every minute.

PRODUCT

–

MAKE UP FACTORY

The Brand

Worldwide expansion


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In the beginning was the idea:

Professional cosmetics for every

woman. High-end makeup of an

extraordinary quality, of the type that

had previously been reserved only for

expensive premium brands.

In close cooperation with the most

innovative and most famous cosmetics

manufacturers in Europe, the idea

become a reality: a unique collection –

ready to set new standards in the worldof cosmetics

PRODUCT

–

MAKE UP FACTORY

The Vision

HIGH END MAKE UP


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Esthetic design, elegant and stunninglysimple. Shining chrome in contrast with

matt black embodies the spirit of

contemporary exclusivity.

Uncompromising quality and an

unlimited focus on the essential aspectsof beauty. True values that speak for

themselves. Inspired by the most

famous makeup artists, Make up

Factory came into being. The new make

up generation presents high-end

makeup for every individual look.

PRODUCT

–

MAKE UP FACTORY

The Vision


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Make up Factory inspires every

woman to discover endless

possibilities of her own beauty: make-

up and pure beauty – with exquisite

quality and the focus on the essence of

beauty.

PRODUCT

–

MAKE UP FACTORY

The Vision


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HISTORY

When Jeff Pink founded ORLY in 1975, he

was motivated by a simple idea: to innovate

natural nail care. By creating leading-edge

products and tools designed not only to

beautify, but to respond to the needs of salon

professionals, Jeff Pink redefined nail care

and nail fashion.

For over 33 years, in over 66 countries,

ORLY nail care products have been the

manicurist’s choice for nail strength,

adhesion, wearability, dry time and shine

PRODUCT – ORLY NAIL CARE RODUCT

–

ORLY NAIL CARE


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THE ORIGINAL FRENCH MANICURE®

Jeff Pink created this versatile look to

complement Hollywood starlets' entire

onset wardrobe. This 'natural nail look'

was then introduced on the fashion

runways of Paris, where it became aninstant classic. From that point on, this

iconic look became known as “The French

Manicure”.

Today, the French Manicure prevails as the

ultimate in nail chic, and is one of the top-

selling nail looks worldwide!

PRODUCT

–

ORLY NAIL CARE


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PRODUCT

–

ORLY NAIL CARE

GET A GRIP®

Professional results are at your

fingertips with ORLY’s award-winningGripper Cap™. This patented, rubberized

cap provides ease of opening and

flawless performance, and is exclusive to

ORLY products.


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PRODUCT

–

ORLY NAIL CARE

AWARD-WINNING RESULTS

ORLY has been recognized by the

professional beauty industry with 12 ABBIESawards, along with many awards from trade

and consumer magazines, and is one of the

top nail care brands searched on the internet.

THE INNOVATIONS CONTINUE

Jeff Pink and ORLY continue to lead theindustry with innovative nail care and beauty

products, while delivering the hottest trend-

focused nail shades regularly launched in

seasonal color collections.

ORLY’s comprehensive line of products are

free of DBP, toluene, formaldehyde and

formaldehyde resin.


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PRODUCT

–

EQUIPMENT


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PRODUCT

–

ACESSORISS


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Care services (treatment) at Beauty World is divided into 18

types of treatment, such as:

1. Facial (Janssen Cosmeceutical)2. Exclusive Luxury Skin Care Treatment (Janssen)

3. Advanced Skin Treatment

4. Exclusive Luxury Treatment (Neoderma)

5. Eye Treatment

6. Body Slimming/Anti Cellulite (for tummy/hand/foot/whole body)

7. Bust Firming Treatment

8. Nail Treatment (ORLY)9. Hand and Foot Treatment

10. Hair Removal

11. Exclusive Body Whitening (Janssen)

12. Body Massage & Spa

13. Detoxifying Body Mud Therapy

14. Hot Stone Massage

15. Ear Candling Therapy

16. Belly Candling Therapy17. Japaness reflexology

18. Aesthetic Doctor

TREATMENT


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D E S I G N I N T E R I O R

OTHER SUPPORTING

SERVICES PROVIDER


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S A L O N S O F T W A R E

OTHER SUPPORTING

SERVICES PROVIDER


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Mangga 2 Square Lt. 2 Blok C 39

Tlp. 021-62310438/9

Puspita Martha Jl. Wahid Hasyim No. 19 - 21

Tlp. 021 - 31925921

Harco Pasar Baru No.121

Tlp 021-3452312/ 3451988

Glow Plaza Indonesia

Metro Gandaria City

CHANNEL OF DISTRIBUTION


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M A N G G A 2 S Q U A R E

SHOWROOM


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M A N G G A 2 S Q U A R E

TREATMENT


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H A R C O P A S A R B A R U

S H O W R O O M

No.121 Phone 021-3452312/ 3451988


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P U S P I T A M A R T H A

SHOWROOM

Wahid Hasyim Road No. 19 – 21 Phone. 021 - 31925921


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P U S P I T A M A R T H A

SHOWROOM

Wahid Hasyim Road No. 19 – 21 Phone. 021 - 31925921


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P L A Z A I N D O N E S I A

RETAIL

Mh Thamrin Road Kav - 28 - 30, Indonesia


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G A N D A R I A C I T Y

RETAIL

Sultan Iskandar Muda Road, 12230, Indonesia


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AUTHORIZED SALON

Helthy Family

Reflexologi &

Massage

Zoe

SpaBeauty

Symphony


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Equipment

PROMOTIONAL &

MARKETING CAMPAIGN MATERIAL


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PROMOTIONAL CATALOG


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2011

2010

2007

2008

2009

2012

C O S M O B E A U T E

TRADESHOW


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TRAINING & SEMINAR EVENT


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PRESS EVENT LAUNCHING


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PRESS RELEASE


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AWARDS


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w w w . b e a u t y w o r l d . c o . i d

OUR WEBSITE


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w w w . b e a u t y w o r l d i n d o . c o m

OUR WEBSITE


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h t t p : / / b e a u t y w o r l d i n d o . w o r d p r e s s . c o m /

BLOG


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h t t p : / / w e l c o m e t o b e a u t y w o r l d . b l o g s p o t . c o m

BLOG


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h t t p : / / b e a u t y w o r l d i n d o . s h o p . r a k u t e n . w e b . i d /

ONLINE SHOP


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w w w . z a l o r a . c o . i d

ONLINE SHOP


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w w w . s e n d n p a y . c o m

ONLINE SHOP


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B e a u t y w o r l d I n d o

SOCIAL MEDIA


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@ b e a u t y w o r l d i n d o

SOCIAL MEDIA

GUESS EVENT AT PLAZA INDONESIAby MAKE UP FACTORY


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y

Jakarta, October /19/2010

CO-BRANDING

6TH ANNIVERSARY DRAGONFLY AT DRAGONFLYby MAKE UP FACTORY


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y

Jakarta, October /23/2010

CO-BRANDING

MARIE CLAIRE MAGAZINE by MAKE UP FACTORY


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y

Jakarta, December /23/2010

CO-BRANDING

NEW FASHION GUESS 2011 AT SAMPOERNA STRATEGIC SQUARE by MAKE UP FACTORY


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y

Jakarta, December /2/2010

CO-BRANDING

B E A U T Y P R E N E U R S H I P P R O G R A M


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MARKETING STRATEGY

Beautypreneurship program is a business opportunity designed by Beauty

World in a systematic and programmed. We design you a Entrepreneur in

the field of beauty and body treatments, we are ready to be your partner in

building and developing the body's beauty care business in Indonesia.



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Small Size Medium Size Customized Size

Minimum order Rp 25.000.000 Minimum order Rp 50.000.000 Minimum order Rp 75.000.000Free Training therapists as much as 2-

3 people *

Free Training therapists as much as 4-

35people *

Free Training therapists as much as 6-

7 people *

Training duration for 2 weeks Training duration for 3 weeks Training duration for 4 weeks

estimates of bed: 2 facial bed estimates of bed: 2 facial bed estimates of bed: 2 facial bed

estimated area of the room: > 40 m2 estimated area of the room: > 80 m2 estimated area of the room: > 150 m2

Cover A-Z program which consists of the initial set up consultation, training for

therapists, setting menu treatment and price, support business plan, breakeven

Analysis, Projected profit & loss, marketing support tools, grand opening andperiodic consultation and monitoring post opening by our experienced team.

Besides, we also provide interior design services, salon software, etc..

Our package beautypreneurship concept consists of:

*) To training outside the city, transport and accommodation costs covered by the customer

MARKETING STRATEGY



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MARKETING STRATEGY


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YOUR TRUSTED PARTNER TO GROW TOGETHER

company profile beautyworld english version for pdf revisi

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