Conference Call Opportunities

• Affiliate President’s Conference Call: first Wednesday, monthly, 7-8 PM

• Consumer Council: first Thursday, monthly, 6-7 PM

• NAMI NC Board of Directors: third Saturday; every other month, 9:30-2PM, Greensboro at the AHEC conference building

• Quarterly Affiliate teacher/coordinators Conference Call: for all programs (IOOV, P2P, SG, F2F, eventually to include Connection) fourth Thursday, 3-4 PM,

Website Navigation

NAMI NC Bulletin Boards

• Each NAMI NC Affiliate has a Bulletin Board located on the NAMI NC website

• Get to it through the Affiliates tab on the left hand side of the website

• Passwords• If you do not have your password, contact Jennifer

Rothman at jrothman@naminc.org or 800-451-9682

• Keep them updated!

Public Relations 101Kit to help strengthen relationships with state and local media

• Media Relations 101– Why work with the media?– Basic Media Strategies

• Press Releases– Writing press releases– Pitching– Templates

• Press Calls• Violent Tragedies

– Crisis Management

• Suicide– Recommendations for Language

• Basics Messages– What is NAMI and what do we

do?

• Tough Questions• Public Service

Announcements (PSAs)

• NAMI Walks• Education Programs

Find this toolkit under “Affiliates” on www.naminc.org

NAMI on Campus

• NAMI on Campus Clubs• NC State University• UNC-Wilmington• UNC-Chapel Hill• Appalachian State University

NAMI on Campus

• What do you need to start a NAMI on Campus?• A faculty advisor• AT LEAST 5 dedicated students • Support from NAMI Local Affiliate• Support from NAMI State Office • Support from NAMI National

If you would like to start a NAMI on Campus at your local college, please contact Jennifer

Rothman at jrothman@naminc.org or 800-451-9682

NAMI Membership

No wrong door for becoming a member• Affiliate

o Brochure, flier, educational program/training

• NAMI North Carolinao Brochure, flier, on-line

• NAMI Nationalo “e-join”

• When you join NAMI at any level – you become a member of NAMI at all 3 Levels.

NAMI Membership

Membership Types• Individual/Family ($35)• Professional ($50)• Open Door ($3)

Dues Period: • January 1 – December 31

– If join January 1 – June 30 (end of that year – 2009)

– If join July 1 – December 31 (end of following year – 2010)

NAMI Membership

• Membership renewalso “Typically” take place at the local affiliate

levelo Occur in October – December of each year

For more information on NAMI Membership – please see your Affiliate Resource Manual – or contact Susan King Cope: skingcope@naminc.org

NAMI Membership

As of May 11, 2009

Guidelines• Identity Guidelines – relates

to branding and the image of NAMI

• Style Guide – relates to language and how we talk about mental illness and those who are living with mental illness

• Both can be downloaded at www.nami.org – sign in and search for “logo”

Branding

• Branding is the look, feel, sound, and experience• Identity is the outward expression of the brand,

including its name and visual appearance. • The brand's identity is its fundamental means of

recognition

To become a household name, people have to recognize us, know us, trust us.

Branding

Branding

Identity Guidelines

• NAMI National has made a logo for each Affiliate – can download a variety of file types at www.nami.org

• Important to use properly

• Use primary NAMI Colors: Reflex blue and yellow or gold

• Use primary fonts – Berkley and Franklin Gothic

Brochures/Marketing Materials

• Two main sources for Brochure/Marketing Materials

• NAMI North Carolina brochures (50 each free from NAMI NC)

– NAMI overview/membership – “We are NAMI”– Disease type brochures – “Understanding…”– Demographic specific – “Children and Adolescents”

• NAMI National brochures and posters (purchase from NAMI National – www.nami.org)

– Program brochures and posters– Disease type brochures

Affiliate Resource Manual

Standards of Excellence

Affiliate Voting in NAMI National Elections

Calendar of Upcoming Events

Mental Illness Awareness Week 2009• October 4-9 – see www.naminc.org for info

NAMI North Carolina’s Annual Conference• October 16-17, 2009, McKimmon Conference &

Training Center, Raleigh NC

6th Annual NAMI Walks• May 1, 2010 – Dorothea Dix Hospital Campus