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Slides from SASCon 2014 panel: It's Not All About GoogleTRANSCRIPT
NICHOLA STOTT @NicholaStott
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AOL
Ask Jeeves
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Market Share
GOOGLE 89.12%
Three Good Reasons
G Global Campaigns
G Large websites
with other search engine traffic
G General Research purposes
Top Searches
Top Searches CELEBRITY GADGETS
2. Katy Perry
3. Rihanna
4. Elton John
5. Katy Price
2. Best tablets
3. Cheap headphones
4. Laptop reviews
5. iPad minis
Simon Cowell
Budget Smartphones
Top Searches SPORTS TELEVISION
2. Andy Murray
3. Lewis Hamilton
4. Manchester FC
5. World cup tickets
2. Game of Thrones
3. Google Box
4. Hollyoaks
5. The Crimson Field
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Happy Valley
Connected
life
CONNECTED LIFE
$150MM wearable IP ODG
CONNECTED LIFE
No Man is an island one little step
XML FROM DESCRIPTIONS USING OPEN GRAPH PROTOCOL
h$p://help.yandex.com/webmaster/interac9ve-‐answers/form-‐descrip9on.xml
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More Help
and just for fun...
WTF! Patents
Lie-detecting electromagnetic throat tattoo (nano-tech): Motorola/Google
WTF!!
User proximity to primary device as measured by mobile device: Google
Image Proximity h$p://thecodear9st.blogspot.co.uk/2011/01/proximity-‐sensor-‐on-‐android-‐gingerbread.html
Awards and achievements across TV ecosystem: Microsoft
Thank you for listening
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Tel: +44(0)1256 384 890 E-mail: [email protected] Twitter: @NicholaStott Web: www.themediaflow.com
Image Credits
http://thecodeartist.blogspot.co.uk/2011/01/proximity-sensor-on-android-gingerbread.html - Slide 25 for proximity