cusestarter or how we built our own crowdfunding platform
DESCRIPTION
#CSUC14TRANSCRIPT
C U S E F U N D E R
CUSE STARTER
Marcello Prattico Syracuse University
@mprattico
C R O W D F U N D I N G F O R S M A L L P R O J E C T S
W H Y ?
M I C R O D O N AT I O N S
Give small amounts !
Focused on one goal or project
B E N E F I T S
Engage young alumni with a tangible way to give. !
Small amount is affordable. !
Start relationship of giving to a University.
W H E R E T O S TA R T ?
Why not Kickstarter or Indie Gogo?
• Bottom line, no control.
• No consistent messaging or branding
• Projects can be created by anyone.
• Groups starting projects need access to Alumni email lists which we don’t give to anyone.
• We can’t keep track of who gives. (new donors)
PAY M E N T P R O C E S S I N G H A S N E V E R B E E N E A S I E R
W E C O U L D T O TA L LY B U I L D O U R O W N
S I T E !
O H C R A P, N O W W E H A V E T O B U I L D O U R O W N .
A N D W E H A V E O N LY A F E W
W E E K S T O D O I T !
Y O U W O R K AT A U N I V E R S I T Y R E M E M B E R ?
!
I T C A N ’ T B E T H AT E A S Y.
Use current payment processor… Sallie Mae,
now iModules/Chase Payment Tech
B U I L D I N G I T
C U S E F U N D E R S TA C K
• Oracle (BSR) for mailed in gifts, reoccurring gifts and other payment methods.
• SQL Server for online gifts.
• Node.js for connecting to Oracle and SQL Server.
• Cascade for CMS with Angular.js to handle live updates.
• NGINX web server
C A S C A D E A S A B A C K E N D
• Data definitions store Appeal code to connect project to giving payment processor.
• Appeal code gets passed when donating.
• Appeal code used to look up project status info.
N G - I N I T = " I N I T ( ' C F002 ' ,5000 , '07 -11 -2014 ' ) "
A N G U L A R . J S
• Angular.js passes Appeal code, goal amount to generate the active sidebar.
• ng-init is used to pass info to a javascript function.
W H AT T Y P E S O F P R O J E C T S ?
P R O J E C T S
• Small dollar amounts
• Typically $5,000 to $15,000
• Quiet period where initial dollars are raised
P R O J E C T S
• Small suggested amounts.
• Dollars relate to tangible things that can be purchased.
• e.g. Feed a Tree or Adopt a Tree
P R O M O T E I T !
with email blasts!
R E S U LT S
• We have new donors!
• Goaaaaaaaaaaal! All projects have gone above and beyond their initial goals.
• People are excited.
• No recreating the wheel for crowd funding sites.