d6.2 cloudscape br 1st workshop - takeaways & future steps ... · d6.2 cloudscape br 1st...

EUBrazilCC EU-Brazil Cloud infrastructure Connecting federated

resources for Scientific Advancement

D6.2 Cloudscape BR 1st Workshop - Takeaways & Future Steps Report

Contract number: FP7-614048 / CNPq 490115/2013-6

Start Date of Project: 1 October 2013

Duration of Project: 28 months

Work Package: WP6 – Interoperability of e-Infrastructures & Standardization Synergies

Due Date: M15 – 31/12/2014

Submission Date: 23/12/2014

Partner Responsible for the Deliverable: Trust-It Services

Dissemination Level: PU

Nature: R

Author(s): Sara Pittonet Gaiarin, Silvana Muscella, Nicholas Ferguson – Trust-IT Services

Reviewer(s): Fabrizio Gagliardi (BSC), Wouter Los, (UvA)

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Change Log

Version Date Description Author(s)

v1.0 29/10/2014 Initial Table of Contents & Draft Sara Pittonet Gaiarin

v2.0 30/10/2014 Content Additions Silvana Muscella

v3.0 10/12/2014

Document revised after internal review and added chapter 8 “Cloudscape Brazil Promotional Campaign” Sara Pittonet Gaiarin

v4.0 23/12/2014 Final editing, language revision and final check

Nicholas Ferguson, Sara Pittonet Gaiarin

v5.0

Document Review

Review Version Date Reviewers Comments

Draft v1.0 19/11/2014 Fabrizio Gagliardi (BSC), Wouter Los, (UvA)

D6.2 – Cloudscape BR 1st Workshop -

Takeaways & Future Steps Report - v.X.0 of 38

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Table of contents

Disclaimer ...................................................................................................................................... 4

Executive Summary ....................................................................................................................... 5

Principal Take-Aways ..................................................................................................................... 7

1. Responding To Global Social Challenges through International Cooperation ...................... 8

1.1. Cloud Computing & cyber infrastructure: security, access and privacy ....................... 9 1.2. Clouds in Support of Scientific Applications and the EUBrazilCloudConnect scenario . 9

2. How federating resources can benefit scientific research ................................................. 10

3. A Strategy for The Implementation Of The Brazilian Academic Cloud ............................... 12

4. The Cloud Service Market: Demand & Supply Perspectives .............................................. 14

5. Cross-Border Cloud, Data Infrastructures & Security Challenges....................................... 16

6. Connecting research at the speed of light .......................................................................... 17

7. Lessons learnt ..................................................................................................................... 20

8. Cloudscape Brazil Promotional Campaign .......................................................................... 21

8.1. Pre-event activities ...................................................................................................... 21 8.2. On-site activities .......................................................................................................... 23 8.3. Post-event activities .................................................................................................... 25 8.4. Online visibility results ................................................................................................. 27

Annex: Cloudscape Brazil 2014 Agenda ..................................................................................... 34

ACRONYMS AND ABBREVIATIONS ............................................................................................. 38

List of figures

Figure 1 Cloudscape Brazil 2014 official supporters ................................................................... 6 Figure 2 Cloudscape Brazil 2014 – the audience ......................................................................... 7 Figure 3 José Luiz Ribeiro Filho, Director of Services and Solutions of the Brazilian National Education and Research Network (RNP), Cloudscape Brazil 2014 keynote .............................. 13 Figure 4 Cloudscaoe Brazil concluding session ......................................................................... 19 Figure 5 Cloudscape Brazil – provenance break-out ................................................................. 30 Figure 6 Cloudscape Brazil – type of organizations attending .................................................. 30

List of tables

Table 1 – Cloudscape Brazil Participants list .............................................................................. 33



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Disclaimer EUBrazilCloudConnect EU-Brazil Cloud infrastructure Connecting federated resources for Scientific Advancement (2013-2015) (hereinafter “EUBRazilCC”) is a Small or medium-scale focused research project (STREP) funded by the European Commission under the Cooperation Programme, Framework Programme Seven (FP7) Objective FP7-ICT-2013.10.2-EU-Brazil Research and Development cooperation, and the National Council for Scientific and Technological Development of Brazil (CNPq) of the Brazilian Ministry of Science and Technology (MCT) under the corresponding matching Brazilian Call for proposals MCT/CNPq 013/2012.

This document contains information on core activities, findings, and outcomes of EUBrazilCC project, and in some instances, distinguished experts forming part of the project’s External Expert Committee. Any references to content in both website content and documents should clearly indicate the authors, source, organization and date of publication.

The document has been produced with the co-funding of the European Commission and the National Council for Scientific and Technological Development of Brazil. The content of this publication is the sole responsibility of the EUBrazilCC Consortium and its experts and cannot be considered to reflect the views of the European Commission nor the National Council for Scientific and Technological Development of Brazil.



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Executive Summary Encouraged by the success of the Cloudscape Europe series, which is now in its seventh year, the EU Brazil Cloud Connect project rolled-out the first edition of Cloudscape Brazil, within the remit of EUBrazilCC. The event took place on 20 October 2014 in Rio de Janeiro. High on the agenda was the ambition to shape cloud developments in both Brazil and Europe by bringing insights into current market trends, challenges slowing down mainstream adoption of cloud services and best practices to address them. Better policy and more informed consumer choices are essential to build trust, as well as to ensure safe and fair contracts and a level playing field for the supply side. Cloudscape Brazil set the bar high on serious policy issues around the uptake of new applications, taxation, bandwidth, energy pricing and data protection, which are slowing down cloud adoption in Brazil. Data & Data Access.

Mobilization of data and data access are key factors creating sources of potential new data and collaboration between Europe and Brazil in strategic fields. An example of this is in the fields of biological biodiversity and agriculture. Brazil is a powerful aggregator of biodiversity data, with national libraries and institutional and university repositories as unique sources of data, and could even act as a catalyst for the whole Latin American Region. This will strengthen collaboration opportunities between the research groups in Europe and Brazil in the general “green” movement, encompassing agriculture.

Scientific collaborative success stories

EUBrazilCC is strategically positioned to support collaboration between Europe and Brazil in the scientific fields of application, biodiversity and biology, considered as domains of great importance for Europe & Brazil, in particular due to their extreme relevance in Brazil in particular and agriculture in both Europe and Brazil.Cloudscape Brazil offered perspectives from international communities on how e-infrastructure powered by the cloud and high performance computing are already changing the way we do research on climate change research, biodiversity and eHealth. Communities included the European e-Science infrastructure for biodiversity and ecosystem research (LifeWatch); one of the world’s leading centres of excellence in cardiology (INCOR) and the French National Institute for Agricultural Research (INRA), which uses scientific knowledge for economic and social innovation in the areas of food, agriculture and the environment.

Cloudscape Brazil also explored the on-going developments of EUBrazilCC cloud computing eInfrastructure, enabling researchers to focus on their core work and speed up the time it takes to make new discoveries.

RNP Strategy for the Implementation Of The Brazilian Academic Cloud. The Brazilian Brazilian research and education networks (NREN) Rede Nacional de Ensino e Pesquisa (RNP) deploys and operates cloud services in collaboration with Brazilian public universities and research institutions to create a Brazilian



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Academic Cloud. RNP has benefitted from best practices in Europe in developing the kind of cloud-based services that educational and research institutions need and want. Now, RNP is engaging with cloud service providers and Start-Up Brasil to establish future collaborations to further improve its service offer. Strategic engagement with Industry, SMEs & StartUps.

Cloudscape Brazil connected the the Start-up Brasil and Start-up Europe initiatives support innovative entrepreneurs using cloud computing. Cloudscape Brazil brought these groups together and to establish a potential new co-operation between Brazil and Europe in this field. With Wayra, Telefonica’s startup accelerator, and other large companies like IBM, Microsoft, Engineering and Indra Brazil interacting at Cloudscape Brazil, EU Brazil Cloud Connect took an important first step in facilitating the creation of new applications for the cloud thanks to EU-Brazil collaboration between innovative entrepreneurs. Cross-Border Cloud, Data Infrastructures & Security Challenges. While cloud computing is becoming mainstream in some countries, several barriers stand in the way to much wider adoption. Cloudscape Brazil took a practical look at some of the major barriers to the adoption of cloud computing. Insights and practical tips came from a panel of international experts in privacy, security, contractual and data protection issues. These are bound to remain hot topics for both Brazil and Europe in the foreseeable future. An interesting overview of economic issues related to cloud computing spread was provided by Economic Commission for Latin American and the Caribbean (ECLAC), with an action list towards the solution of Cross-border cloud challenges delivered to the audience.

Finally, there is a real need for the establishment and maintenance of good ICT networks, with the goal of eliminating infrastructural weaknesses both in Brazil and Europe and Brazil.

Cloudscape Brazil saw the participation of 73 participants from research and academia (62%), IT providers and industry (27% including Start-up Brazil and Wayra accelerators) and policy (including RNP) Brazil (78%) and Europe (12%).

Figure 1 Cloudscape Brazil 2014 official supporters



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Principal Take-Aways

Different scientific problems in different fields such as biodiversity, climate, medical informatics and genomics, all demand intensive compute capacity and data access and management. The development of a common EU-BR research infrastructure could benefit an even larger community of end users in these fields in Brazil, Europe and beyond.

When dealing with cloud adoption, Infrastructure and security and privacy are equally important for the adoption of cloud computing.

A number of obstacles stand in the way of making Brazil internationally competitive and in smoothing the way towards easier and mutually beneficial EU-BR cooperations. These include expensive energy, high taxes, scarcity of last mile broadband, a lack of connectivity in remote Brazilian areas, and erratic data privacy legislation. Fogbow middleware is being developed within the context of EUBrazilCC project. Discussions are underway with RNP on how this could be used as a solution for the federation of resources in RNP's national cloud infrastructure. This represents an important step towards the creation of a sustainable ecosystem. This is an important step in the successful exploitation of EUBrazilCC’s assets;

RNP’s national cloud infrastructure roll-out plan signifies a concrete step towards a sustainable exploitation model for research results is the potential relationship between RNP and both Commercial Cloud Providers in Brazil & StartUp Brazil.

RNP , the Brazilian National Research Network, with their national cloud infrastructure roll-out plan & the potential relationship with both founders, represent

Figure 2 Cloudscape Brazil 2014 – the audience



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1. Responding To Global Social Challenges through International Cooperation

“I found this event a useful opportunity to verify the emerging maturity of Brazil in Cloud Computing. The interest is growing and the potential applications with important societal impact are many and strategic is this large and economical strong country. Considering the more advanced situation in Europe especially at infrastructure level and with a robust support from the European Commission in H2020, Brazil large variety of potential applications and the excellence of some of their computer science and technology research centres and universities could become a perfect win-win opportunity. It is regrettable though that the budget available for the next bilateral call on this topic is rather modest and the focus limited and restricted”.

Fabrizio Gagliardi Barcelona Super Computer Centre and chair of the EUBrazilCloudConnect External Expert Committee

Data are motivating a profound transformation in the culture and conduct of scientific research in every field of science and engineering. Advancements in this area are required also in terms of cloud-centric applications for big data, as well as in creating novel cloud technologies that provide effective utilization and optimization of heterogeneous resources (such as storage and communications) in big data scenarios, in particular addressing privacy, security and other Quality-of-Service issues.

Cloudscape Brazil opening session, chaired by Fabrizio Gagliardi, Senior Strategy advisor at the Barcelona Supercomputing Centre and chair of EUBrazilCC External Expert Committee (EEC), brought the audience directly into the specific challenges that the European Union and Brazil will be asked to face together in the forthcoming EU-Brazil co-operation actions in ICT, through both the Research and Innovation Actions as well as the Coordination and Support Actions that will be supported.

Augusto de Albuquerque, Minister Counsellor for the EU Delegation in Brazil, outlined what the governing institutions of the two regions expect for the next 7 years. Key targets include the development of innovative technologies in the area of cloud based service provisioning by integrating approaches and aspects of distributed Clouds and Big Data. This collaboration is expected to facilitate policy coordination in the relevant areas between the EU and Brazil, subsequently to be expanded to other LAC partners.

Interoperability and integration are fundamental components of any new initiative that will see the light in the forthcoming future. This is particularly true for cloud-enabled applications that need to run on standardized global technologies; architecture, middleware and services; and efforts towards International Standardization processes.

This approach responds to the vision launched by the EU Heads of State and Government on 25 October 2013 in the Chapter on "Digital Economy, Innovation and Services":

Several strategic technologies such as Big Data and Cloud Computing are important enablers for productivity and better services. Cloud Computing should improve access to data and simplify their sharing. Big Data aims to process, collect, store and analyse large amounts of data

EU action should provide the right framework conditions for a single market for Big Data and Cloud Computing, in particular by promoting high standards for secure, high-quality and reliable cloud services



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1.1. Cloud Computing & cyber infrastructure: security, access and privacy

How do we ensure preservation and access?

How do we ensure integrity and reliability of data?

How do we deal with privacy in the research context?

These are just some of the questions that any researcher, software developer or IT company will be asked to respond to from now on and specifically in the 3rd EU-Brazil R&D Call: Cooperation in Advanced Cyber Infrastructure” (deadline: 21 April 2015). In February 2014 EU & Brazil vowed to bring their agenda of cooperation forward: international cybersecurity policy, data protection & global privacy standards are areas to be dealt with in conjunction

Cloud computing adoption is speeding up across all sectors of the economy; now research data is stored in digital form, and scientist notebooks can now be linked to a huge amount of other data resources. The physical and technical infrastructure becomes invisible and the data itself become a valuable asset on which science, technology, the economy and society can advance. But the two faces of Cyber-Infrastructure need to be addressed: i) how data can be networked; ii) how to envision and set up data governance on a global scale; iii) how can the EU play a leading role in helping start and steer this global trend.

This is an aspect that the RDA, the Research Data Alliance1, is working on to build a global research data infrastructure that will ensure data is discoverable, accessible, understandable, manageable and usable by people.

e-Infrastructures support the Horizon 2020 vision and reinforce the strategic relevance of European investment in world-class Research Infrastructures (RI) in a context of Innovation and Open Digital Science. The success of Europe’s €77 billion science programme – Horizon2020, running from 2014 – 2020 hangs not only on the quality of the research and the depth of collaboration, but also in curating and managing the outputs, to make them widely available and support the creation of knowledge from data. Since most R&D funding occurs at Member State level, this is obviously a topic of broader significance. Synergies between e-Infrastructures and the development of the ambitious European Research Infrastructures roadmap (ESFRI) and other major initiatives with high potential impact on research and innovation depends on coordination in Europe and a special emphasis on the importance of long term sustainable support to basic services for research and education communities as well as the consolidation of global cooperation on Research Data and Computing infrastructures in the above contexts.

1.2. Clouds in Support of Scientific Applications and the EUBrazilCloudConnect scenario

"It was a good opportunity to identify very concrete opportunities for the EUBrazilCC project to contribute to the cloud effort currently undertaken by the Brazilian National Research Network (RNP). We were able to discuss how the fogbow middleware, being developed within the context of EUBrazilCC, could be used as a solution for the federation of resources in RNP's national cloud infrastructure. This would surely be an important step towards the creation of a sustainable ecosystem exploiting one of EUBrazilCC outcomes."

1 https://rd-alliance.org/



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Francisco Brasileiro

Prof. UFCG & EUBRazilCC Coordinator for Brazil The discussion towards the concrete benefit of adopting cloud solutions for scientific discovery was lead by Bruno Schulze, Senior Researcher / Professor, National Laboratory for Scientific Computing (LNCC / MCT). Several studies have been carried out to check possibilities and limitations of clouds in providing support to scientific applications, with concrete scenarios presented such as Bull’s, Amazon Azure, Google Compute Engine. Cloud computing is able to provide additional resources, minimize the cost in the acquisition of new resources while interoperable and standard-based cloud federations prove to effectively achieve scientific applications requirements. At the same time, there are still limitations when dealing with the demands for high computational power and communication by several scientific applications.

Cloudscape Brazil explored on-going developments for new cloud platforms such as EUBrazilCC, which is specifically designed for better performance, enabling researchers to focus on their core work and speed up the time it takes to make new discoveries. Ignacio Blanquer, Associate Professor at the Technical University of Valencia and EUBrazilCCEU coordinator, and Israel Cruz, Senior Researcher, WHO Collaborating Centre for Leishmaniasis, Instituto de Salud Carlos III, Madrid, led the audience through a concrete example of usage of a cloud computing infrastructure in a specific field of application with important social impact and which requires cloud computing infrastructures for production usage. The Leishmaniasis Virtual Laboratory is being developed by the EUBrazilCCproject. The Lab perfectly responds to key integration and interoperability issues of a global infrastructure such as data access & integration by providing integration of high-quality databases for the study of leishmaniasis; Integrating of computing resources to efficiently deal with the workload of Multilocus Sequence Analyses (MLSA); and the provision of a user-friendly integrated environment, providing a community-like scientific Gateway to support researchers in sharing data, executing processing and accessing multiple data sources.

2. How federating resources can benefit scientific research One important focus area of Cloudscape Brazil was tackling common challenges, especially challenges of socio-economic importance. Climate change, biodiversity, neglected diseases and cardiovascular diseases all have devastating effects, especially on poorer segments of society. Vincent Bréton, Research director of Grid and Cloud Institute at CNRS-IN2P3 andco-founder of the Healthgrid and WISDOM initiatives & EEC, chaired this session which explored these themes by learning from the experience of target user communities who are already federating of resources across different regions to better perform scientific discovery. Genomics Alain Franc, Senior Researcher at INRA-UMR Biogeco, provided a brief introduction to the tools his group has been developing on genomics and metagenomics taxonomic annotation. eHealth Marco Antonio Gutierrez, Head of Informatics Division at Heart Institute (InCor), University of Sao Paulo Medical School, Brazil, outlined WHO and EU definitions of e-health. Efficiency and Quality of Service are essential ingredients for eHealth solutions Integration of services is key and this requires privacy, integrity, confidentiality, semantics. The cloud environment is a natural choice for achieving this.



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cyberinfrastructure for e-health requires an infrastructure that is completely transparent. Privacy is a responsibility of the hospital. Technical solutions that allow safe de-identification of patients must be achieved also for difficult aspects such as dealing with medical images, for which technological solutions must been produced. Epidemiology Alberto Davila, Senior researcher, Lab of Computational and Systems Biology, Oswaldo Cruz Institute, FIOCRUZ Brazil, provided information about Stingray-galaxy, a cloud-based platform for genomic epidemiology studies. Stingray-galaxy platform uses an OpenNebula cloud as an infrastructure. The idea of the platform is to allow for DNA extraction from a population, Using (meta) genomics techniques epidemiological phenomena are identified. Techniques to analyse human influence on the equilibrium of the global ecosystem were at the core of Wouter Los speech, LifeWatch biodiversity research infrastructure consultant. The LifeWatch project provides ways for getting data discovered, integrated and processed to be used by people so they can interact with such data, and cloud computing is key to achieving this. Biodiversity and climate change Harry Seijmonsbergen, Assistant Professor, Computational Geo-Ecology (CGE) Research Group, presented the EUBrazilCloudConnect use case on on multi-temporal data driven analyses to support biodiversity and climate change research. The use case combines data and expertise between Brazilian and European researchers to fill current gaps in biodiversity and climate change research. The computing framework uses cloud computing services and integrate multiple data sources for extracting key indicators. Focus so far has been on two selected vulnerable areas in Brazil: the semiarid region of Brazil and the Adolfo Ducke Forest. Multiple data formats have been a concern. First results were reported in the form of a scientific gateway that presents time series analyses and trends in surface temperature, among other information.

Horizontal issues

Quality of data

Examples such as Genbank for genomics/metagenomics research demonstrate how the researchers need to constantly download new versions of data. Guaranteeing the quality of data is a key concern. Generations of researchers have been dealing only with quality of data in herbariums, for instance, or on wrong data (such as the Kyoto’s protocol (which was based on about 20% wrong data). In addition, connectivity is a challenge in Brazil with frequent data download necessary for research in this field it is important that constant connectivity is provided.

“These are just a few examples of the impact that cloud can have by speeding up the time it takes to generate new knowledge”.

Alain Franc Senior Researcher at INRA-UMR Biogeco

Uptake of research results by industry

The LifeWatch preject has seen the gradual transfer of results to industry. Interestingly, industry has been able to use and open up their valuable data, which they traditionally were quite protective of.



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This has seen the generation useful results by benefitting from added value rather than the basic data themselves.

Cloud is fair and transparent

Cloud computing is seen as a technology that gives democratization and transparent processes to access to high-performance computing, which has been historically reserved for researchers and their computers. Researchers should not constrain themselves due to the limitations of the current technology as leading-edge research is being done in this direction. Cooperation with Brazil is considered of key importance to understand the ecosystem through different models. The priorities for future cooperation between Brazil and Europe deals with privacy/anonymization issues, informatics services especially in Brazilian universities that are underserved as regards infrastructure and IT staff, and how to exploit the big amount of data that the two regions can offer together.

3. A Strategy for the Implementation Of The Brazilian Academic Cloud

"My intention is to show RNP’s plans to deploy the Brazilian academic cloud, collect impressions from the audience to help us improve our plans and discuss the next steps. I believe that the information about RNP’s plans and strategies regarding the academic cloud will help the participants to better plan their future projects to use and develop applications for the cloud."

José Luiz Ribeiro Filho Director of Services and Solutions of the Brazilian National Education and Research Network (RNP)

RNP, the Brazilian NREN, (Rede Nacional de Ensino e Pesquisa), plans, designs, deploys and operates a nationwide networking infrastructure under a contract with the Ministry for Science, Technology and Innovation (MCTI). Its objectives include connecting university, research institutes, hospitals, museums, and many other public Research and Education (R&E) institutions through its network infrastructure. RNP offering include connection for more than 800 points, of around 350 public institutions (universities and research institutes), through an advanced multi-gigabit national backbone, and more than 35 optical metropolitan area networks. RNP also offers advanced services on top of this network, potentially benefiting more than 3.5 million users.

José Luiz Riberio Filho, RNP Director of solutions, at Cloudscape Brazil offered insights into RNP’s strategy to deploy and operate cloud services in collaboration with Brazilian public universities and research institutions, i.e. the Brazilian Academic Cloud.

Partnerships with research institutions, business and other world-leading NRENs are central to advancing the network and offering new services and products. RNP work started with a survey that looked at what other NRENs - such as TERENA in Europe - are planning and doing, regarding their strategies about cloud computing services and infrastructure. The study considered two basic scenarios: a) universities and higher education institutes outsource services to public clouds or to their NREN; b) NRENs and research organizations outsource services or sub-services to public clouds; with a question to a panel of experts. According to the results, NRENs have adopted three major national deployment strategies for e-infrastructure services offerings: i) building private storage/cloud infrastructure on top of the national R&E network; ii) connecting public (commercial) storage/cloud infrastructure via the national R&E network; iii) creating hybrid storage/cloud infrastructure (a mix of public and private infrastructures) connected via the national R&E network.



http://www.rnp.br/

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As a result of NREN’s major national deployment strategies for e-infrastructure services, discussed in the previous section, the best strategy that emerged for RNP’s cloud service/infrastructure was a hybrid, community and federated cloud. The hybrid model allows RNP to act as a public (commercial) contract broker for “low risk” services, such as student e-mail, document sharing, etc. Through the community model, universities and research institutes can offer their own data center infrastructure (in full or partially) to the national cloud.

Besides this, RNP is comparing public/commercial cloud services, business models, pricing and contract clauses to start a pilot which will assess the broker role, as planned for the hybrid model. This aspect raised the attention at Cloudscape Brazil where different commercial providers were present. In particular, RNP national cloud infrastructure roll-out plan could lead to establishing potential relationships with new Commercial Cloud Providers in Brazil & the StartUp Brazil founders. This was placed as an action point to be further leveraged by EUBrazilCCBusiness models, exploitation and Sustainability tasks in the project.

Figure 3 José Luiz Ribeiro Filho, Director of Services and Solutions of the Brazilian National Education and Research

Network (RNP), Cloudscape Brazil 2014 keynote



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4. The Cloud Service Market: Demand & Supply Perspectives

"Cloudscape Brazil 2014 event was amazing to understand about cloud technology from different perspectives such as: medical research, SMEs, startup incubators, natural resources research and others. The experiences shared by each of this sectors were very useful and interesting."

Fernando Ponciano Business Manager at VTX Brasil, Brazil

“I like to think that Cloudscape Brazil set the scene for the beginning of some pragmatic discussions going forward between the National Research Network -RNP with their national cloud infrastructure roll-out plan & the potential relationship this could have with both Commercial Cloud Providers in Brazil & the StartUp Brazil founders - networking at its best!”

Silvana Muscella Trust-IT Services CEO

Brazil has a massive IT market. According to IDC, it is the fifth largest market in the world, accounting for USD 144 billion or 2% of global IT revenues. This is, in itself, an incentive for companies to invest in the country. However, the business model requires proper infrastructure and regulatory framework, which Brazil is still building.

Web entrepreneurs, start-ups and ICT-savvy SMEs are the innovators taking new products and services to market, creating new jobs and boosting economic growth. Both Brazil and Europe are making significant investments to create a healthy environment where new businesses can flourish.

Session 3 “The Cloud Service Market: Demand & Supply Perspectives”, chaired by Silvana Muscella, Managing Director and founder of Trust-IT Services & communication & dissemination partner of EUBrazilCC, called to the podium five representatives from IT industry & SMEs to publicly engage them in a debate on how industry can play a role in the offering of services for research as well as in the uptake of research results for market sustainability. Felipe Matos, COO of Start-Up Brasil, Brazil, Carlos Pessoa Filho, Country Manager of Wayra Brazil, Renato Cerqueira, Senior Research Manager, Natural Resources Solutions, IBM Research Brazil, Alessandro Jannuzzi, Microsoft, and Fernando Ponciano, Business Manager at VTX Brasil, a Brazilian SME, gave catching presentations on their companies and the services they are offering to scientific and business communities.

A key feature of Cloudscape Brazil was the showcase of the Start-up Brazil programme, as a virtuous cycle of innovation. Funded by the Brazilian Ministry of Science, Technology and Innovation (MCTI), the programme helps accelerators take new solutions to market that address real-world problems in cities, homes and everyday life. The presence of Felipe Matos allowed a comparison between efforts in Europe and consider practical steps to increase business participation in international co-operation partnerships whilst introducing cross-cutting collaborations with EU & BR scientific achievements.

Another impressive overview was given by Wayra, Telefonica´S Business Accelerator for Digital Start-Ups in Brazil and Europe. Wayra funded more than 350 start-ups (60% in LATAM, and 40% in Europe) with 13,5 million invested by Telefonica and 36 million raised by third party investors in the past twenty-four months leading to 150 new digitally based job roles . Again, other opportunities for SMEs and Start-Ups are the Microsoft BizSpark global accelerator programme. It provides free software features (three year access to current, full-featured software development tools, $150 of monthly



http://www.eubrazilcloudconnect.eu/speakers/felipe-matos

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Microsoft Azure benefits to quickly build, deploy and manage web applications), professional, technical and product support services; market and marketing visibility to help startups succeed in their business.

With regards to Industry supported research, Microsoft presented its research with the Federal University of Rio Grande do Sul to adapt the Brazilian weather forecast processing to run on the Microsoft Cloud within the Microsoft Research programme. IBM Research Agenda was also represented. Designed to advance the ongoing transformation of the Natural Resources industry as it moves into an knowledge-driven era fuelled by unprecedented data availability, the agenda focused on addressing the scientific and technical challenges of the Natural Resources industry by developing Systems of Insights that combine data- and physically-based analytics with mathematical optimization techniques built on top of flexible, resilient and integrated platforms based on cloud and high performance resources.

Finally, the clear experience of the start-up VTX Brasil was presented at the audience. VTX is a startup supported by the Start-up Brazil programme that spent two years researching and developing an image recognition solution partnering with PHDs from top universities such as Unicamp, USP, Virginia Tech and Unical. VTX started incubated in Virginia Tech University where image recognition researchers and artificial intelligence specialists supported the company to create and improve the technology. Back in Brazil, they hired a very talented team of developers (iOs, Android, Image Recognition, AI, UX designers and project manager) that understood and improved even more the technology. The problem to solve was that mobile search was immature and it was difficult to purchase a product through the smartphone using merchants mobile apps, so the idea was to integrate our platform in merchants apps so the user can find and purchase a desired product just by opening the app and taking a picture of It, anytime, anywhere. All the technology runs in the VTX cloud, what makes the solution reliable, fast and capable of work anywhere in the world at anytime. The challenge now is to keep growing in Brazil and to roll-out to other countries.

The discussion was opened by the presentation by the session chair, Silvana Muscella, who provided a brief overview on the experience of CloudWATCH2 & Cloud Scout3 as potential enablers for cloud adoption. CloudWATCH aims at accelerating and increase the use of cloud computing across the public and private sectors in Europe and supporting international efforts on interoperability and portability, responding to users’ concerns on Lack of control, lack of standards, lack of integration and lack of RoI by delivering recommendations for a more transparent cloud coupled with use cases, best practice and advice for trusted in the cloud. CloudScout, on the other hand, is a simple tool to give small businesses the information to decide on how to use the cloud: taking account of their legal, organizational and technical needs. CloudScout is currently available for Austria, Belgium (French & Flemish), Finland, Germany, Spain, United Kingdom. CloudScout does not only target SMEs but it also serves as a statistical tool for NTAs to assess the status of SME interest & maturity in cloud computing.

Few but strategic themes were addressed during the discussion. The first one was related to taxation as one of the major obstacles to the adoption of cloud solutions by Brazilian companies, together with expensive energy, scarcity of broadband, erratic data privacy legislation, all factors that prevent Brazil to be internationally competitive. In particular, taxing cloud services is an issue in itself in Brazil. In Brazil, there are two main taxes tor goods and services: the ICMS (state-level) and the ISS (municipal).Currently, computer services, such as data processing are included in the municipal tax list, and so some believe cloud services should also be in this list. Supplementary Bill 171/2012 proposes the inclusion of cloud computing in the list of services that are subjected to the municipal tax of up to

2 www.cloudwatchhub.eu 3 www.cloudwatchhub.eu/cloudscout



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5%. It is important to stress that this is the only bill specifically related to cloud computing in Congress4. A second issue for concern addressed the will to join forces for supporting joint business development in Europe and Brazil. All the accelerator programmes by Start-up Brazil, Wayra and Microsoft support business development by companies in both Europe and Brazil (with up to 25% of the companies supported by Start-up Brasil that can be not based in Brazil), with views to undertake joint actions in the forthcoming future. A concrete synergy has been established within the remit of Cloudscape Brazil between StartUp Europe5 leaders and StartUp Brazil.

5. Cross-Border Cloud, Data Infrastructures & Security Challenges While cloud computing is becoming mainstream in some countries, several barriers stand in the way to much wider adoption. Cloudscape Brazil session 4, chaired by Alfonso Rios, Indra Sistemas, Spain, took a practical look at some of the major barriers to the adoption of cloud computing. Insights and practical tips come from a panel of international experts in privacy, security, contractual and data protection issues, which are bound to remain hot topics for both Brazil and Europe in the foreseeable future. Fogbow is a middleware for opportunistic usage of underused resources, evolved from OurGrid and the JiT Cloud project 6 and adopted within EUBrazil CloudConnect project. Francisco Brasileiro, Assistant Professor at the Computing and System Department at UFCG & EUBrazil Cloud Connect Brazilian Coordinator Explained that Fogbow follows a bartering model to provide access to cloud federations. It represents a way to federate multiple cloud on-premise working in practice, thus building a software community along with releasing it on the Open source.

Paulo Pagliusi, Ph.D., CISM – CSA BR Vice President gave an in-depth overview of how challenges in data protection changed before and after the adoption of cloud. Nowadays the security scenario is becoming complex, with higher exposure and impact with the generalization of highly connected society. In today’s cyber-society where trust is becoming more and more important, we need to think more on “adaptive security”. Regulatory frameworks are needed to protect privacy as well as stored data.

Engineering have ten years experience of working in international research initiatives. Vincenzo Storti, Engineering do Brasil, explained how this allowed Engineering’s forthcoming business to be based on data which includes scientific data. Therefore, platforms that enable these businesses are essential to attract the interest of scientists. Such platforms should be sustainable and not rely exclusively on public funds, so the importance of business models and the involvement of all the actors in the value chain for revenue sharing. There is not a recipe for success, but try and Fail/Succeed is the way-to-go, the user paying for a service is the success indicator (think, develop and deploy is shorten than in the past).

An interesting overview of economic issues related to cloud computing spread was provided by Wilson Peres, Economic Commission for Latin American and the Caribbean (ECLAC). ECLAC sees the adoption of cloud computing as an opportunity for economic growth and greater consumer welfare.

4 Techpolis Report Feb 2014 Authors Henrique Barbosa, Philipe Moura, Ricardo Tavares. 5 http://ec.europa.eu/digital-agenda/en/about-startup-europe 6 http://jitclouds.lsd.ufcg.edu.br/site/index.php/en/



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Large manufacturing corporations are experiencing the positive effects of the rise of big data, while SMEs can expand much faster if cloud computing access is improved and costs, reduced. ECLAC recommends a fair cross-regional cloud market development and the need to create a high level regional dialogue aimed at reaching and implementing multilateral agreements on the following aspects:

Regional cloud infrastructure

Modernization and harmonization of SLAs and standards

Regulatory frameworks for personal data protection, security and privacy

Harmonization of international data transfer regulations in order to facilitate secure personal data transfers between countries

Promotion of government services in the cloud as a drive for cloud computing expansion

Monitoring cloud computing adoption in the region to support policy making

These actions should be undertaken by governments, operators and OTTs to engage in a better dialogue towards the solution of Cross-border cloud challenges.

6. Connecting research at the speed of light

“The Cloudscape Brazil 2014 was very well organized by the EUBrazil Cloud Connect project team. The event has certainly contributed greatly for providing and strengthening a user centric, cross-Atlantic test bench for European and Brazilian research communities”

Paulo Pagliusi VP of CSA Brazil and CEO of MPSafe CyberSecurity Awareness, Brazil

Europe and Brazil has a strong tradition in joint collaboration in the field of ICT and since 2010 have been running joint calls for project proposals – known as “Co-ordinated Calls”. The 3rd Call was published in October 2014 with a deadline for submission April 20157. In parallel, a working group is preparing a report on themes and topics for the 4th (2016) and other future calls to be presented to the European Commission and Ministry of Science, Technology and Innovation (MCTI), Brazil. Cloudscape Brazil concluding session was introduced by an overview by Silvana Muscella of the early results of the survey conducted by this working group and circulated to more than 500 contacts ranging from stakeholders from academia and industry working in ICT to collect input on future co-ordinated calls between Europe and Brazil. The survey compares efforts in Europe and consider practical steps to increase business participation in international co-operation partnerships whilst introducing cross-cutting collaborations with EU & BR Scientific & Business achievements. Areas of interest for future co-ordinated calls indicated by respondents can be grouped into 5 macro areas for those that are already collaborating: ICT services, Data Management, Industry & Business, cross-disciplinary and specific domain application areas. While

7 http://ec.europa.eu/research/participants/portal/desktop/en/opportunities/h2020/calls/h2020-eub-2015.html



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respondents who have no previous experience in EU-Brazil collaboration (47%) indicated ICT services, data management and domain application areas. Cloudscape Brazil concluding panel session took these early results as first points for discussion that involved also the audience. José Luiz Riberio Filho, RNP, director of solutions, RNP, Michael Stanton, Director of R&D, RNP, Donatella Castelli, Senior Researcher at CNR-ISTI, Italy, Felipe Matos, COO of Start-Up Brasil, Brazil and Priscila Barreto UnB, Brazil and session chair, were called to provide their different experience in research & education with the cloud, and their vision on the future of cloud computing for scientific and skills improvement. Brazilian networks have improved steadily since co-ordinated calls started. This reflects a general improvement in Brazilian communication with the rest of the world. The research community is one of the major beneficiaries of this improvement.

Past experiences such as the EUBrazilOpenBio8 project has allowed a community of both Brazilian and European researchers to address together common problems such as the access and usage of data provided by scientists outside our own research teams, and dealing with formats, deployment environments, setting/configuration issues within a common virtual environment (with the notion of Virtual Research Environment firstly brought to Brazil). From an educational perspective, previous collaboration highlighted the importance of knowledge exchange. However, using tools provided by others is not easy for IT issues and lack of knowledge. User support and dedicates services remain a priority for future cooperation activities (according to Wouter Los experience). Cloud computing can be considered a way to fill the gap in terms of IT knowledge. Internet of things includes complexity, while cloud computing can help especially in telecommunications. Management issues and different sustainability models in EU, Brazil (and even outside like in the US) still represent a barrier to an effective and smooth exploitation of research results.

Achievements in collaboration between industry and academia were highlighted. Cultural barriers are preventing proliferation of this with many Brazilian companies preferring not to collaborate despite a very good internal market in Brazil.

8 www.eubrazilopenbio.org



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Figure 4 Cloudscaoe Brazil concluding session



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7. Lessons learnt Cloudscape Brazil successfully engaged StartUpBrazil to a European community & introduced it to

Start-Up Europe policy makers to consider future mutual collaborations. This engagement needs now to be turned into concrete steps to involve start-ups and spin-offs funded by the programme to develop services upon EUBrazilCloudConnect services & resources.

Now that a direct link as been established with RNP and its Board of Directors, EUBrazilCloudConnect should monitor RNP active dialogue with European and Brazilian Cloud Service Providers and support the engagement of StartUp Brazil as potential new actor in the provision of services to RNP.

Cloudscape Brazil showcased use cases of SMEs using cloud to their benefit. . These use cases can act as asource of contribute for EUBrazilCCbusiness model activites (WP7).

The bar was set high on serious issues for EU BR policy dialogue around taxation, high bandwidth & data protection which needs to be reported to the European Commission and to the Brazilian government as a key aspect for future dialogue (ex: EU-BR ICT Meeting on 10 November, Brussels)

The engagement of both Research and Industry responds to the H2020 challenge of integrating innovation into the research programme. The 27% industry participants reached is quite an achievement

Cloudscape Brazil captured some key representatives from communities with a clear focus on cloud computing, spanning from research - through RNP and the users communities form ehealth, biodiversity, climate change, epidemiology –, Start-Up & SMEs through StartUP Brazil and WAYRA accelerator, Industry – through ENGINEEERING, IBM, Microsoft, INDRA Brazil. EUBrazilCloudConnect has begun to develop a stakeholder community which needs now to be updated and engaged in all the project activities.

Considerations for Cloudscape Brazil 2015

The next Cloudscape Brazil could be co-located with the annual Brasilia EU-Policy event (November 2015)

More and shorter snappier sessions could help to diversify the long day and help to stop earlier in the evening

One or more dynamic video demo presented during the workshop will raise the audience attention

More than one keynote organized in different moments will break up the day, one from research, one from industry and one from the Start-Up/SME landscape

Conference link up with speakers joining remotely should be adopted only if the venue can ensure a proper, stable network



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8. Cloudscape Brazil Promotional Campaign

8.1. Pre-event activities

Event Branding. A specific Cloudscape Brazil logo was designed together with templates for graphical and web usage. A payoff was also created: “Creating new markets from research e-Infrastructures”, promoting Cloudscape Brazil as an important way of linking industry and research between Europe and Brazil.

Figure 5 Cloudscape Brazil 2014 logo

Venue. Cloudscape Brazil was a stand-alone workshop held at the PUC RDC Auditorium. Other options such as co-location with the 10th IEEE e-Science conference, Guarujá, SP, Brazil, 20th – 24th October 2014, were also identified. Co-location has a number of advantages with respect to attracting audience. However, these were outweighed bydisadvantages such as IEEE conference registration fees and an over-academic audience.

By holding the event as a stand-alone workshop the consortium were able to provide free registration, reach out and attract a broader audience of stakeholders which included SMEs who otherwise would have been unable to attend. Furthermore, holding the event in the capital Rio de Janiero meant that . lead the consortium to move the event to Rio de Janeiro at the, and to organize it as a stand alone event.

Agenda definition and speakers engagement. The construction of Cloudscape Brazil agenda started well in advance, in February 2014, and was build up in order to ensure a good representation of the strategic stakeholders from research and industry, scientific users and cloud providers, as well as policy makers from Europe and Brazil. Speakers’ engagement started in February 2014. A list of initial speakers was shared with the consortium and updated frequently according to their confirmation. EUBrazil Cloud Connect speakers’ profiles were published on the web to ensure visibility and interest towards external communities. The consortium and the EEC members were informed periodically about the status of Cloudscape Brazil agenda and involved in the identification of speakers, participants and potential supporters.

Website updates, promotion and social media activity. Cloudscape Brazil webpage was published when the website went online at the very beginning of the project at the address http://eubrazilcloudconnect.eu/cloudscapebrazil2014. Online registration was opened on 31 July 2014 and a dedicated newsletter (available at this link http://eubrazilcloudconnect.eu/content/registration-open-cloudscape-brazil-eubr2014-eubrazil-cloud-connect-data-census-more) was sent to the entire EUBrazilCloudConnect community database. A second newsletter was sent on 12 September with a special feature about RNP Cloud strategy to be presented at Cloudscape Brazil (http://eubrazilcloudconnect.eu/content/rnp-strategy-cloud-computing-presented-cloudscape-brazil-20-october-rio-de-janeiro-register). A third one was sent on 6 October



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(http://eubrazilcloudconnect.eu/content/cloudscape-brazil-2014-%E2%80%93-where-eu-brazil-cloud-connection-gets-stronger) with the main highlights of the event in terms of agenda and speakers, supporters engaged, position papers collected and final logistics information. A mailing list was created specifically to provide support for the event ([email protected]).

Press releases. A first press release was produced in July and circulated to the project media contacts9. A second one was produced in October and promoted as well. Continuous updates with news relevant for the event was performed on all 3 project social network profiles.

Video. A promotional video of the event was created and published on the project website (in the event dedicated page) and circulated to the community via social media channels and newsletters. The video can still be seen on the project homepage.

Supporters. A massive engagement activity for external supporters were performed. Industry was the main target of the supporters campaign, which was performed through direct email messaging and personal contacts of WP2 and other consortium members. Small and medium Brazilian enterprises and business accelerators were addressed as well, proposing online visibility (logo showcased in the event page and on the printed agenda), a dedicated online page with organization description in EUBrazil Cloud Connect website, the name of the organization mentioned in the event proceedings, the possibility to showcase some dissemination material physically at the event.

Thanks to this activity 10 among industry, business accelerators and research organizations officially supported the event, promoting it through their media contacts and bringing effective visibility.

Figure 6 Cloudscape Brazil 2014 official supporters

Position papers. A campaign to collect position papers from event participants and external stakeholders was performed, with promotion through newsletters and direct email messaging. An online template was created to invite people to submit position papers on the identified topics: i) Taking ideas into market, ii) Virtualized resource federation using clouds, iii) Cross-border cloud, data infrastructure & security challenges, iv) Addressing new challenges on the horizon. All the 13 position papers received were collected in an online booklet available for download at http://eubrazilcloudconnect.eu/content/cloudscape-brazil-position-papers-booklet.

9 Available for download at this link http://eubrazilcloudconnect.eu/content/cloudscape-brazil-2014-announcement-july-2014



http://eubrazilcloudconnect.eu/content/cloudscape-brazil-2014-%E2%80%93-where-eu-brazil-cloud-connection-gets-stronger

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mailto:[email protected]

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http://eubrazilcloudconnect.eu/content/cloudscape-brazil-2014-announcement-july-2014

http://eubrazilcloudconnect.eu/content/cloudscape-brazil-2014-announcement-july-2014

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Figure 7 Cloudscape Brazil 2014 Position Paper online booklet cover

8.2. On-site activities

Social media campaign. Cloudscape Brazil was followed by an intense social media activity mainly through Twitter using the specific hashtag #cloudscapebrazil.



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Figure 8 somepopular #cloudscapebrazil tweets

Vote for the best position paper. Twitter was also used to vote for the best position papers during the conference, inviting followers to use the #cloudscapebrazil hashtag plus the reference to the position paper.



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Figure 9 Examples of “Vote the best position paper” tweets on EUBrazilCC Twitter profile

The best position papers were selected for a prize, which was given to the authors during Cloudscape Brazil evening cocktail. The “winners” are:

• 1st place Position paper n1 "1. A strategy for the Implementation of the Brazilian Academic Cloud" Author(s): José L. Ribeiro Filho, Antonio C. F. Nunes, Gorgônio Araújo, Graciela M. L. Martins, Leandro M. O. Guimarães Rede Nacional de En

• 2nd Place position paper n.6 "6.Product Recognition Platform for Mobile Commerce - VTX Brasil", Author(s): Fernando Ponciano

• 3rd place position paper n.5 "5. A federated cloud infrastructure for scientific research on biodiversity and climate change" Author(s): I. Rufino, H. Seijmonsbergen, C. de O. Galvao, W. Los, V. Canhos, D. Lezzi, S. Fiore, G. Aloisio

• 4th place:7 "7. Intercontinental Data Platforms for Global Challenges" Author(s): Andrea Manieri, Engineering Ingegneria Informatica spa Massimo Gentile, Engineering do Brasil.

8.3. Post-event activities

Press release. A post-event press release was produced at the beginning of November highlighting the main event achievements to be circulated to the project media contacts and to the whole community database.



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Newsletter. A post-event newsletter, promoting the press release, was sent on 21 November to 790 contacts (http://eubrazilcloudconnect.eu/content/setting-scene-eu-brazil-common-ict-market-cloudscape-brazil-success-story-more) Testimonials. An invite was sent to all Cloudscape Brazil speakers to provide a short quote about their takeaways from the event. The testimonials were collected and published online10. We recap them here:

"My intention is to show RNP’s plans to deploy the Brazilian academic cloud, collect impressions from the audience to help us improve our plans and discuss the next steps. I believe that the information about RNP’s plans and strategies regarding the academic cloud will help the participants to better plan their future projects to use and develop applications for the cloud." José Luiz Ribeiro Filho, Director of Services and Solutions of the Brazilian National Education and Research Network (RNP) “I found this event a useful opportunity to verify the emerging maturity of Brazil in Cloud Computing. The interest is growing and the potential applications with important societal impact are many and strategic is this large and economical strong country. Considering the more advanced situation in Europe especially at infrastructure level and with a robust support from the European Commission in H2020, Brazil large variety of potential applications and the excellence of some of their computer science and technology research centres and universities could become a perfect win-win opportunity. It is regrettable though that the budget available for the next bilateral call on this topic is rather modest and the focus limited and restricted”. Fabrizio Gagliardi, Barcelona Super Computer Centre and chair of the EUBrazilCloudConnect External Expert Committee "Cloudscape Brazil 2014 event was amazing to understand about cloud technology from different perspectives such as: medical research, SMEs, startup incubators, natural resources research and others. The experiences shared by each of this sectors were very useful and interesting." Fernando Ponciano, Business Manager at VTX Brasil, Brazil “I like to think that Cloudscape Brazil set the scene for the beginning of some pragmatic discussions going forward between the National Research Network -RNP with their national cloud infrastructure roll-out plan & the potential relationship this could have with both Commercial Cloud Providers in Brazil & the StartUp Brazil founders - networking at its best!” Silvana Muscella, Trust-IT Services CEO “The Cloudscape Brazil 2014 was very well organized by the EUBrazil Cloud Connect project team. The event has certainly contributed greatly for providing and strengthening a user centric, cross-Atlantic test bench for European and Brazilian research communities” Paulo Pagliusi, VP of CSA Brazil and CEO of MPSafe CyberSecurity Awareness, Brazil "It was a good opportunity to identify very concrete opportunities for the EUBrazilCC project to contribute to the cloud effort currently undertaken by the Brazilian National Research Network (RNP). We were able to discuss how the fogbow middleware, being developed within

10 http://eubrazilcloudconnect.eu/content/what-you-say-about-cloudscape-brazil



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the context of EUBrazilCC, could be used as a solution for the federation of resources in RNP's national cloud infrastructure. This would surely be an important step towards the creation of a sustainable ecosystem exploiting one of EUBrazilCC outcomes." Francisco Brasileiro, Prof. UFCG & EUBRazilCC Coordinator for Brazil "Cloudscape Brazil highlighted examples of the impact that cloud can have in speeding up the time it takes to generate new knowledge”. Alain Franc, Senior Researcher at INRA-UMR Biogeco

Interviews. 3 interviews where organized after the event with José Luiz Ribeiro Filho, Director of Services and Solutions of the Brazilian National Education and Research Network (RNP); Alfonso Ríos Alonso, Indra Sistemas, Spain; and Wilson Peres, Senior Economic Officer at the UN Economic Commission for Latin America and the Caribbean (ECLAC). At the time of this deliverable one of this interview, the one with Alfonso Ríos Alonso, has already been completed and published online.

8.4. Online visibility results

The pre-event activities performed produced more than 10 clippings in media & projects channels in Europe and Brazil. Some of them are collected below. Pre-event:

1. European Commission Digital Agenda: http://ec.europa.eu/digital-agenda/futurium/en/content/cloudscape-brazil-2014-20-october-rio-de-janeiro-brazil

2. iSGTW: http://www.isgtw.org/event/cloudscape-brazil-registration-open 3. Digital Institute: http://digitalinstitute.ncl.ac.uk/cloudscape-brazil-2014-creating-

opportunities-for-new-markets-from-e-infrastructure/ 4. Leadership project: http://www.leadershipproject.eu/?p=4631 5. Agro-know project: http://blog.agro-know.com/?tag=cloudscape-brazil 6. Sucre project: http://www.sucreproject.eu/content/cloudscape-brazil-2014 7. Research Brazil Ireland: http://rbi.ie/ai1ec_event/cloudscape-brazil-2014-agenda/ 8. RNP: http://www.rnp.br/destaques/rnp-apresenta-estrategias-colaboracao-nuvem-

cloudspace-brazil-2014 9. Cloudscape Series: http://www.cloudscapeseries.eu/Content/PartnerEvents.aspx?id=469 10. Gorgonio Araujo (RNP) blog: https://gorgonioaraujo.wordpress.com/2014/10/13/cloudscape-

brazil-2014-where-the-eu-brazil-cloud-connection-gets-stronger/

Post-event 11. RNP post event article: http://www.rnp.br/noticias/rnp-destacara-colaboracao-nuvem-evento-

projeto-eu-brazil-cloud-connect 12. Featured Article on iSGTW http://www.isgtw.org/spotlight/cloudscape-brazil-2014-

sets-scene-eu-brazil-common-ict-market-research-and-business-develo



http://ec.europa.eu/digital-agenda/futurium/en/content/cloudscape-brazil-2014-20-october-rio-de-janeiro-brazil

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http://www.isgtw.org/event/cloudscape-brazil-registration-open

http://digitalinstitute.ncl.ac.uk/cloudscape-brazil-2014-creating-opportunities-for-new-markets-from-e-infrastructure/

http://digitalinstitute.ncl.ac.uk/cloudscape-brazil-2014-creating-opportunities-for-new-markets-from-e-infrastructure/

http://www.leadershipproject.eu/?p=4631

http://blog.agro-know.com/?tag=cloudscape-brazil

http://www.sucreproject.eu/content/cloudscape-brazil-2014

http://rbi.ie/ai1ec_event/cloudscape-brazil-2014-agenda/

http://www.rnp.br/destaques/rnp-apresenta-estrategias-colaboracao-nuvem-cloudspace-brazil-2014

http://www.rnp.br/destaques/rnp-apresenta-estrategias-colaboracao-nuvem-cloudspace-brazil-2014

http://www.cloudscapeseries.eu/Content/PartnerEvents.aspx?id=469

https://gorgonioaraujo.wordpress.com/2014/10/13/cloudscape-brazil-2014-where-the-eu-brazil-cloud-connection-gets-stronger/

https://gorgonioaraujo.wordpress.com/2014/10/13/cloudscape-brazil-2014-where-the-eu-brazil-cloud-connection-gets-stronger/

http://www.rnp.br/noticias/rnp-destacara-colaboracao-nuvem-evento-projeto-eu-brazil-cloud-connect

http://www.rnp.br/noticias/rnp-destacara-colaboracao-nuvem-evento-projeto-eu-brazil-cloud-connect

http://www.isgtw.org/spotlight/cloudscape-brazil-2014-sets-scene-eu-brazil-common-ict-market-research-and-business-develo

http://www.isgtw.org/spotlight/cloudscape-brazil-2014-sets-scene-eu-brazil-common-ict-market-research-and-business-develo

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Figure 10 RNP 21 October special issue on Cloudscape Brazil



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13. Figure 11 iSGTW 19 November Cloudscape Brazil featured article



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Who attended Cloudscape Brazil?

Figure 12 Cloudscape Brazil – provenance break-out

Figure 13 Cloudscape Brazil – type of organizations attending



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Cloudscape Brazil participant list

PRG First Name Surname Organization Name Country

1 Alain Franc INRA, BioGeCo France

2 Alberto Dávila Fiocruz Brazil

3 Alfonso Ríos Alonso Indra Sistemas Spain

4 Andre Costa Instituto Tecgraf/PUC-Rio Brazil

5 Antonio Tadeu

Gomes LNCC Brazil

6 Antônio Carlos

Fernandes Nunes

Rede Nacional de Ensino e Pesquisa - RNP Brazil

7 Augusto de Albuquerque

EU Delegation to Brazil, Information Society and Media

Brazil

8 Bruno Machado Tecgraf/PUC-Rio Brazil

9 Carlos Viana Tecgraf PUC-Rio Brazil

10 Carlos Pessoa Filho Wayra Brazil Brazil

11 Carlos Eduardo

Lara Augusto PUC-Rio Brazil

12 Carolina Morandini Start-Up Brasil, Brazil Brazil

13 Carolina Felicissimo LES/PUC-Rio Brazil

14 Cid Macedo SERPRO Brazil

15 Cristina Ururahy TECGRAF/PUC-Rio Institute Brazil

16 Daltro Gama Tecgraf/PUC-Rio Brazil

17 Daniel Delesderrier SERPRO - Serviço Federal de Processamento de Dados

Brazil

18 Daniele Lezzi Barcelona Supercomputing Center Spain

19 Darueck Campos Fiocruz Brazil

20 Donatella Castelli CNR-ISTI, Italy Italy

21 Ednylton Franzosi SERPRO Brazil

22 Eduardo Fedorowicz Globo TV Brazil

23 Enrique Bayonne Universidad Politècnica de València Spain

24 Erica Riello Tecgraf PUC-Rio Brazil

25 Fabrizio Gagliardi BSC Spain

26 Felipe Matos Start-Up Brasil Brazil

27 Felipe Pina Tecgraf/PUC-Rio Brazil



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28 Fernando Ponciano VTX Brasil Brazil

29 Francisco Brasileiro UFCG Brazil

30 Frederico Lacerda 21212 Brazil

31 Gabriel Eduardo Melim Ferreira

Fiocruz Brazil

32 Gabriel Albuquerque COPPE UFRJ Brazil

33 Geiza Maria

Hamazaki da Silva

UNIRIO Brazil

34 Glaucio Rocha Microsoft Brazil

35 Gorgonio Araujo RNP Brazil

36 Gustavo Baptista Tecgraf/PUC-Rio Brazil

37 Harry Seijmonsbergen

University of Amsterdam Netherlands

38 Heygler de Paula Start-Up Brasil, Brazil Brazil

39 Iara Machado RNP Brazil

40 Ignacio Blanquer UPV Spain

41 Isra Cruz WHO Collaborating Centre for Leishmaniasis, Instituto de Salud Carlos III

Spain

42 Jacek Cała Newcastle University United Kingdom

43 Jose Ribeiro Filho Rede Nacional de Ensino e Pesquisa Brazil

44 José Laurindo

Campos dos Santos

The National Institute for Amazon Research

Brazil

45 José Luis Vivas UFCG Brazil

46 Leandro Guimarães RNP Brazil

47 Leticia Nogueira Tecgraf PUC-Rio Brazil

48 Luis Claudio

Pereira Tujal SERPRO Brazil

49 Luiz Gadelha National Laboratory for Scientific Computing

Brazil

50 Luiz Felipe de Souza e Silva

Petrobras Brazil

51 Luzi Aldabalde Serpro Brazil

52 Marco Antonio

Gutierrez InCor, Brazil Brazil



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53 Maria Julia Dias de Lima Tecgraf PUC-Rio Brazil

54 Mariane Sousa-Baena Centro de Referência em Informação Ambiental

Brazil

55 Markus Endler PUC-Rio Brazil

56 Massimo Gentile Engineering do Brasil Brazil

57 Michael Stanton Rede Nacional de Ensino e Pesquisa - RNP Brazil

58 Noemi Rodriguez PUC-Rio Brazil

59 Pablo Musa PUC-Rio Brazil

60 Paulo Pagliusi MPSafe CyberSecurity Awareness Brazil

61 Priscila Solis Barreto University of Brasilia Brazil

62 Renato Cerqueira IBM Research Brazil Brazil

63 Ricardo Pires da Silva Zicon Consulting Brazil

64 Rodrigo Jardim Oswaldo Cruz Fundation Brazil

65 Roger Rafanell Barcelona Supercomputing Center Spain

66 Sandro Fiore CMCC Italy

67 Sara Pittonet Gaiarin

Trust-IT Services Italy

68 Sarah O'Sullivan Research Brazil Ireland Brazil

69 Silvana Muscella Trust-IT Services United Kingdom

70 Tadeu Bastos Tecgraf/PUC-Rio Brazil

71 Vincent Breton CNRS-IN2P3 France

72 Vinod Rebello Universidade Federal Fluminense Brazil

73 Wouter Los LifeWatch Netherlands

Table 1 – Cloudscape Brazil Participants list



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Annex: Cloudscape Brazil 2014 Agenda

08:30–09:00 Registration

09:00–09:05

8.4.1.1. EUBrazilCloudConnect Welcome & Workshop introduction

Francisco Brasileiro, UFCG & EUBrazil Cloud Connect Brazilian coordinator Session 1 09:05-10:30

8.4.1.2. RESPONDING TO GLOBAL SOCIAL CHALLENGES THROUGH INTERNATIONAL COOPERATION

Opportunities & mutual topics for collaboration between Europe & Brazil with representatives from the European Commission and the Brazilian Government.

Chair: Fabrizio Gagliardi, Senior Strategy advisor at the Barcelona Supercomputing Centre and chair of EUBrazil Cloud Connect External Expert Committee (EEC)

09:05-09:25 The European eInfrastructure landscape and the opportunities with Brazil. Augusto de Albuquerque, EU Delegation to Brazil, Counsellor for Information Society and Media

09:25-09:45 High Performance Computing as Service for Scientific Applications. Bruno Schulze, Senior Researcher / Professor, National Laboratory for Scientific Computing (LNCC / MCT)

09:45-10:05 Cloud computing to assist Surveillance of Neglected Tropical Diseases: The Leishmaniasis Virtual Laboratory in the frame of EU Brazil Cloud Connect. Ignacio Blanquer, Associate Professor at the Technical University of Valencia and EUBrazil Cloud Connect European coordinator, and Israel Cruz, Senior Researcher, WHO Collaborating Centre for Leishmaniasis, Instituto de Salud Carlos III, Madrid

10:05-10:30 Moderated discussion 10:30-11:00

Coffee Break & Demo zone

Session 2 11:00-12:30

8.4.1.3. BUILDING COMMUNITIES: COLLABORATIVE STORIES SO FAR

Exploiting assets from EU-Brazil collaborative projects will be at the core of this panel discussion with the active participation of selected stakeholders from European and Brazilian user communities

Chair: Vincent Bréton, Research director of Grid and Cloud Institute at CNRS-IN2P3



http://www.eubrazilcloudconnect.eu/speakers/francisco-brasileiro

http://www.eubrazilcloudconnect.eu/speakers/fabrizio-gagliardi-eec-chair

http://www.eubrazilcloudconnect.eu/sites/default/files/Cyber%20Infrastructure%20in%20H2020.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/augusto-de-albuquerque

http://www.eubrazilcloudconnect.eu/speakers/augusto-de-albuquerque

http://www.eubrazilcloudconnect.eu/sites/default/files/HPC%20as%20Service%20Bruno%20Schulze.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/bruno-schulze

http://www.eubrazilcloudconnect.eu/sites/default/files/Cloud%20computing%20to%20assist%20Surveillance%20of%20Neglected%20Tropical%20Diseases%20The%20Leishmaniasis%20Virtual%20Laboratory%20in%20EUBrazilCC.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/sites/default/files/Cloud%20computing%20to%20assist%20Surveillance%20of%20Neglected%20Tropical%20Diseases%20The%20Leishmaniasis%20Virtual%20Laboratory%20in%20EUBrazilCC.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/ignacio-blanquer

http://www.eubrazilcloudconnect.eu/speakers/ignacio-blanquer

http://www.eubrazilcloudconnect.eu/speakers/israel-cruz

http://www.eubrazilcloudconnect.eu/speakers/vincent-breton

FP7-614048 CNPq 490115/2013-6

and co-founder of the Healthgrid and WISDOM initiatives & EEC

11:00-11:05 Virtual_BiodiversityL@b and declic: a userfriendly galaxy platform for genomics and metagenomics taxonomic annotation. Alain Franc, Researcher at INRA-UMR Biogeco, France

11:05-11:10 eHealth: Past, Present & Future. Marco Antonio Gutierrez, Head of Informatics Division at Heart Institute (InCor), University of Sao Paulo Medical School, Brazil

11:10-11:15 Fiocruz @Sky: responding to pressing demand for large scale analysis in the OMICS . Alberto Davila, Senior researcher, Lab of Computational and Systems Biology, Oswaldo Cruz Institute, FIOCRUZ Brazil

11:15-11:20 Relevant experiences from the LifeWatch infrastructure for biodiversity and ecosystem research. Wouter Los, LifeWatch biodiversity research infrastructure Coordinator

11:20-11:25 Multi-temporal data driven analyses to support Biodiversity and Climate Change research. A.C. Harry Seijmonsbergen, Assistant Professor, Computational Geo-Ecology (CGE) Research Group

11:25-12:00 Moderated discussion Cloudscape Brazil invited keynote 12:00-13:00

8.4.1.4. A STRATEGY FOR THE IMPLEMENTATION OF THE BRAZILIAN ACADEMIC CLOUD

12:00-12:30 José Luiz Riberio Filho, Director of Services and Solutions of the Brazilian National Education and Research Network (RNP) -> download RNP's paper

-> download RNP's presentation

12:30-13:00 Question & Answer time

13:00-14:00 Networking Lunch

Session 3

14:00-15:30 8.4.1.5. THE CLOUD SERVICE MARKET: DEMAND & SUPPLY PERSPECTIVES



http://www.eubrazilcloudconnect.eu/sites/default/files/cloudConnect_Rio2014_afranc.ppt%23overlay-context=content/cloudscape-brazil-presentations





http://www.eubrazilcloudconnect.eu/speakers/alain-franc

http://www.eubrazilcloudconnect.eu/sites/default/files/CloudScape-Brazil-Gutierrez-2014.ppt

http://www.eubrazilcloudconnect.eu/speakers/marco-antonio-gutierrez

http://www.eubrazilcloudconnect.eu/sites/default/files/cloudscape-stingray.ppt

http://www.eubrazilcloudconnect.eu/sites/default/files/cloudscape-stingray.ppt

http://www.eubrazilcloudconnect.eu/speakers/alberto-m-r-d%C3%A1vila

http://www.eubrazilcloudconnect.eu/sites/default/files/WouterLos%28LifeWatch%40CloudConnect%29%29.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/sites/default/files/WouterLos%28LifeWatch%40CloudConnect%29%29.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/wouter-los

http://www.eubrazilcloudconnect.eu/sites/default/files/Cloudscape_Seijmonsbergen.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/sites/default/files/Cloudscape_Seijmonsbergen.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/harry-seijmonsbergen

http://eubrazilcloudconnect.eu/speakers/jos%C3%A9-luiz-ribeiro-filho

http://eubrazilcloudconnect.eu/sites/default/files/csbr2014_submission_2.pdf

http://www.eubrazilcloudconnect.eu/sites/default/files/CloudscapeBrasil_2014_RNP.pdf%23overlay-context=content/cloudscape-brazil-presentations

FP7-614048 CNPq 490115/2013-6

Concise and catching presentations from European and Brazilian IT companies and start-ups, including spin-outs turning outstanding research results into innovative products and services.

Chair: Silvana Muscella, Managing Director and founder of Trust-IT Services & Coordinator, CloudWATCH

14:00-14:05 Start-Up Brasil: the national startup acceleration program of Brazil. Felipe Matos, COO of Start-Up Brasil, Brazil

14:05-14:10 Wayra: Telefonica's Business Accelerator for Digital Start-Ups. Carlos Pessoa Filho, Country Manager of Wayra Brazil

14:10-14:15 Cloud 3.0: High Value Industry Cloud Transformation. Renato Cerqueira, Senior Research Manager, Natural Resources Solutions, IBM Research Brazil

14:15-14:20 Open Source Technology on Microsoft Cloud as a Platform for Research . Alessandro Jannuzzi, Microsoft

14:20-14:25 VTX Brasil - Product Recognition Platform. Fernando Ponciano, Business Manager at VTX Brasil, Brazil

14:25-15:30 The experience of CloudWatch & CloudScout as potential enablers for cloud adoption presented by Silvana Muscella. Moderated discussion to follow.

15:30-16:00 Coffee break & Demo zone

Session 4

16:00-17:00

8.4.1.6. CROSS-BORDER CLOUD, DATA INFRASTRUCTURES & SECURITY CHALLENGES

Presentations from approaches that have already proven to be effective in European and Brazilian context of cloud federation.

Chair: Alfonso Rios, Indra Sistemas, Spain

16:00-16:10 Fogbow: a middleware for the federation of private clouds. Francisco Brasileiro, Assistant Professor at the Computing ands System Department at UFCG & EUBrazil Cloud Connect Brazilian Coordinator

16:10-16:20 Cloud Computing Security – Advances & Challenges. Paulo Pagliusi, Ph.D., CISM – CSA BR Vice President



http://eubrazilcloudconnect.eu/speakers/silvana-muscella

http://www.eubrazilcloudconnect.eu/sites/default/files/20141020-Startup%20Brazil%20Cloudscape_Matos.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/sites/default/files/20141020-Startup%20Brazil%20Cloudscape_Matos.ppt%23overlay-context=content/cloudscape-brazil-presentations


http://www.eubrazilcloudconnect.eu/sites/default/files/Wayra_Deck_Short_May14_short.pdf%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/sites/default/files/Wayra_Deck_Short_May14_short.pdf%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/carlos-pessoa-filho

http://www.eubrazilcloudconnect.eu/speakers/carlos-pessoa-filho

http://www.eubrazilcloudconnect.eu/sites/default/files/CloudScape_v3_Cerqueira.pdf%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/renato-cerqueira

http://www.eubrazilcloudconnect.eu/sites/default/files/Open%20Source%20on%20Azure%20for%20Research_Jannuzzi.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/alessandro-jannuzzi

http://www.eubrazilcloudconnect.eu/sites/default/files/VTX%20Pitch%20-%20Small.pdf%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/fernando-ponciano

http://www.eubrazilcloudconnect.eu/sites/default/files/Silvana_CSVII-CloudWATCH_CloudscapeBrazil_17102014.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/sites/default/files/Silvana_CSVII-CloudWATCH_CloudscapeBrazil_17102014.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://eubrazilcloudconnect.eu/speakers/silvana-muscella

http://www.eubrazilcloudconnect.eu/speakers/alfonso-r%C3%ADos-alonso

http://www.eubrazilcloudconnect.eu/sites/default/files/Cloudscape%20-%20Fogbow_Brasileiro.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/francisco-brasileiro

http://www.eubrazilcloudconnect.eu/sites/default/files/Cloud%20Computing%20Security_Paulo%20Pagliusi%20rev1.0.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/paulo-pagliusi

FP7-614048 CNPq 490115/2013-6

16:20-16:30 Fostering Cloud Computing in Latin America. Wilson Peres, Economic Commission

for Latin American and the Caribbean (ECLAC) (remote connection)

16:30-16:40 Intercontinental Data Platforms for Global Challenges. Vincenzo Storti, Engineering do Brasil

16:40-16:50 Cloud computing in Brazil. Philipe Moura, GSMA, Brasilia, former Director, Techpolis Inc.

16:50-17:00 Question & Answer time

Session 5 17:00-18:00

8.4.1.7. CONNECTING RESEARCH AT THE SPEED OF LIGHT

Concluding panel discussion on how to support research & education with the cloud. International experts from industry and research will provide their vision on the future of cloud computing.

Chair: Priscila Barreto UnB, Brazil

PANEL DISCUSSION

An overview of EU-Brazil 2016 Co-ordinated Calls in ICT Survey early results by Silvana Muscella, Managing Director and founder of Trust-IT Services, will open the discussion with invited speakers from the previous sessions including:

José Luiz Riberio Filho, RNP, director of solutions, RNP

Michael Stanton, Director of R&D, RNP

Donatella Castelli, Senior Researcher at CNR-ISTI, Italy

Felipe Matos, COO of Start-Up Brasil, Brazil

Closure 18:00-18:30

8.4.1.8. WRAP-UP & CLOSING REMARKS

Ignacio Blanquer, UPV & EUBrazil Cloud Connect European Coordinator

19:00-21:00 Networking Cocktail (sixth floor of the TECGRAF building)



http://www.eubrazilcloudconnect.eu/sites/default/files/Cross-border%20cloud%20challenges.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/wilson-peres

http://www.eubrazilcloudconnect.eu/sites/default/files/EU-BRASIL.%20Engineering%20vision%20and%20success%20stories.VStorti-MGentile-AManieri.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/sites/default/files/EU-BRASIL.%20Engineering%20vision%20and%20success%20stories.VStorti-MGentile-AManieri.ppt%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/sites/default/files/TechPolis_CloudInBrazil_Report.pdf%23overlay-context=content/cloudscape-brazil-presentations

http://www.eubrazilcloudconnect.eu/speakers/priscila-solis-barreto

http://www.eubrazilcloudconnect.eu/speakers/silvana-muscella

http://www.eubrazilcloudconnect.eu/speakers/silvana-muscella

http://www.eubrazilcloudconnect.eu/speakers/jos%C3%A9-luiz-ribeiro-filho

http://www.eubrazilcloudconnect.eu/speakers/donatella-castelli


http://eubrazilcloudconnect.eu/speakers/ignacio-blanquer

FP7-614048 CNPq 490115/2013-6

ACRONYMS AND ABBREVIATIONS

Acronym Definition

AOB Any Other Business

CA Consortium Agreement

CNPq National Council for Scientific and Technological Development of Brazil

CooA Coordination Agreement

DoW Description of Work

EC European Commission

EEC External Expert Committee

GA EC Grant Agreement

KPI Key Performance Indicator

MCT Ministry of Science and Technology

PEB Project executive Board

PM Person Month

PMB Project Management Board

TSC Technical Steering Committee

UC User Committee

WP Work Package

WPL Work Package Leader



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