data center efficiency - the infrastructure...
TRANSCRIPT
Dave RobbinsCTO, Information Technology
May 2010
Data Center EfficiencyThe NetApp Approach
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Agenda
About NetApp NetApp IT Challenges Continue How NetApp is Responding Final Thoughts
Tour Groups References / Reading
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A Culture Dedicated to Your Success
“Our talented employees are united in one goal: helping our customers succeed.”
Tom Georgens, CEO
#7 in 2010
20032004200520062007200820092010
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Recognized Leader in Innovation and Environmental Responsibility
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Green Enterprise IT AwardsBest in Class Implementation Winner
The Uptime Institute Global Green 100
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NetApp IT Supporting $3.4B Enterprise
~8,000 employees 46 countries with 130+ offices 6 IT data center locations (3 colo) 5 Eng data center locations Over 100 Applications; 6 Tier 1 Apps
~260 FAS Systems / ~1,700 Servers
2.8+ PB “ready” storage
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IT Vision (FY10-FY12)
Be a Value-add Partner to the Business– Get closer to customers, partners & the Field– Enable transformational changes in the business– Make technology relevant to revenue growth
Be a Leaner, more Agile Organization– Transform our organization– Optimize our resource model– Invest in key strategic capabilities
Use Technology For Competitive Advantage– Simplify Enterprise Architecture through 3Cs– Enable faster time-to-capability & lower TCO– Promote the use of our own technologies
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IT Vision
Be aValue-Add
Partner to the Business
Be aLean & AgileOrganization
Use Technology
For CompetitiveAdvantage
We Help NetApp . . .
Run the Business Better
And Grow Faster
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Challenges Continue
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Current Business Challenges
Business Global economic uncertainty Pressure to reduce costs & increase productivity New Business Models – shorter time to market M&A and Alliances create complexity
Information Technology IT to Business alignment IT Business Model Financial agility Service agility How IT is delivered – sourced for the business
– Virtualization – Cloud, SaaS
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It’s a good time to drive change while motivation is high
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Technology Challenges
CPU Core Proliferation– Physical Concentration
Transport Improvements – 10GbE– Converged Networks
Storage Efficiency– De Duplication– Virtualization– Flash
Server Virtualization
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All that Technology Leads to Increased Data Center Requirements
Challenges and constraints vary:– Cost and available investment– Power density– Space availability– Total power (Util./UPS) availability
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Power density per rackgrew 7.5x from 2000 to 2009
Gen 1 Gen 2 Gen 3 Gen 4
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Typical Data Center Electricity Consumption
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1 unit of power here + 1 unit of power here= Total Data Center Load
Power Usage Efficiency (PUE) = (total data center load/IT load)Current Average PUE = 2.0
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Responding to the Challenges
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Building the Foundation Physical Optimization
– Power, Space, Cooling– Rack and Network Core
Optimization
Asset Virtualization– Optimization– Consolidation– Policy Based Provisioning
Cloud Based Services– Create Resource Pools As A
Service– Rapid Delivery of Business Opt.
Services
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Physical Optimization
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2nd Generation w/ Retrofit: SVL B11
300 Racks @ 3.4 kW/rack PUE = 1.37 (was 1.42) >$1m/year savings vs. 2.0 PUE CO2 reduced by 792 tons/year =
emissions of 132 cars/year NetApp’s Corporate Data Center Hot/Cold aisle Airside economizer 1125 kW Cogeneration system with
300 tons of adsorption chillers DCCCP (Data Center Cooling Controls
Program):– Installed wireless sensor array at
the face of the IT equipment. – Optimized CRAH economizer
operation– Installed vinyl curtains to contain the
hot aisle
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Oct 2008 – Eng Lab Sunnyvale, CAMulti-use Building Retrofit
1N power N+1 Mechanical 720 racks @ 8kVA/rack Predicted PUE ~ 1.25 Retrofitted existing building for
economizer operation Chimney cut through two floors to
relieve heat
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Savings Summary and PG&E Rebate
Energy Savings Measure Summer Peak kW savings
kW-h/yr Savings
Electricity Cost Savings/yr
Incentive Based on Rates
(4) 600T High Efficiency chillers(4) High Efficiency cooling towers(14) CRAH’s with economizers720,000 CFM exhaust relief fan
569 8,964,977 $831,940 $1,255,097
7500 kVA of Energy Efficient transformers
81 707,925 $217,811 $100,000
(2) 900kVA Flywheel UPS 165 1,446,834 $56,364 $217,811
Totals 815 11,119,736 $1,178,003 $1,427,477
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RTP Building 4, Data Center & Eng. Lab 360 IT racks
– 6 kW/rack– Dual path UPS & generator
1800 Engineering racks– 12 kW/rack– Utility power only
Predicted PUE = 1.2 Pressure controlled cold aisle
containment Airside economizer Elevated temperatures Hot air return heats office
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Outside Air
CRAH
RACK
RACK Cold
Room
Fan Speed Control
Mixing Dampers
Cooling Coil
Hot Air Return
Pressure Sensor
Fan
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Data Center Design Innovations Results – Financial and Environmental
SpecificationsGeneration
Summary
1 2 3 4Racks 1350 2366 1080 2166 6946Average kW / Rack 2.1 3.6 8.0 11.0 6.3 PUE 1.91 1.58 1.30 1.21 1.35Annual Savings vs. 2.0 $257,491 $2,938,906 $5,033,146 $7,327,390 $15,556,932 CO2 Reduction (Tons) 1773 24,542 41,941 128,903 197,159Equivalent Cars / Year 295 4,077 6,969 21,418 32,759
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Asset Virtualization Resource PoolsService Agility
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Building Blocks Based on PoD ApproachTo Deliver a Dynamic Service
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Services Oriented Model Service Level focus for
Applications, and abstraction from HW/Infrastructure
Move easily between PoDs Build as you go, Change as
you grow Easily integrate new
technologies Building Blocks for :
– Consolidation– Shared Storage (SAN +
NAS) & Boot Images– Resource Virtualization– Unified fabric (road-map)
Provision on Demand (PoD)79% Less Cabling Cost compared to our 2.0 Design, 41% Less Network Cost
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NetApp Move to a Virtualized Intel Landscape
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Consistent move to Virtual servers for the Intel platform. Legacy install base heavily virtualized in other UNIX technologies –Solaris 10 containers and Xpars and P-Series Lparsand micro partitions.
Type Phys Virt Total % VirtIntel 482 384 866 44%
SPARC 423 320 743 43%
P-Series 12 124 136 91%
Totals 917 828 1745 47%
Charts show data for systems tracked in VC, older VMs number 114
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NetApp Optimized People, Portal, Content and Partner Data Management Systems
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Increased Efficiency: Reduced physical servers from 24 to 5 Deployed a “platform” to scale out all future WebLogic and
Apache requirements Unified Scalable Architecture ( Web & Application Farm) Ability to scale to meet demand Retired legacy SPARC servers (moved to Linux VM’s) Employed PoD 3.0 coreBusiness Effect: Five applications systems (Portal, People and Content) 300% Performance increase (e.g. 4000 record search went
from 30 sec to 10) Rapid build 2 weeks down to 2 days Rapid development cycles improved new feature delivery from
months to days Avoided outages through VMotion of servers Reduced license costs
Old, non-scalable hardware, Oracle and WebLogic license costs, availability issues and rigid development environment were impacting our business and driving costs out of control.
“VMware and NetApp shared storage solved our Apache and WebLogic challenges; Improved performance, reduced outages and enabled a more agile development” – Amith Nair
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eBI – Extended Architecture(Introducing EDH to eBI family, enables Near Real-Time or Right-Time & Operational & Analytical BI capabilities)
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Copy B
Snap MirrorOBIEEApp Servers
Real-Time Data
ReplicationEDWNI
Enterprise Data Warehouse
TransparentApplicationFailover
Copy A
TAF
Marketing
Sales
ERP
Services
CMAT
SMART
DRM
EDHEnterprise Data Hub
ETL
Near Real Time Operational BI
Consistency across the enterprise• Transactions data from OLTP systems are available in
EDH in sub-seconds.
• EDH single instance will serve for the whole enterprise near real-time operational metrics & reporting.
• EDH off-loads reporting activities from OLTPs.
• EDH becomes single source for EDWNI & retire all OLTP replicas.
Always accurate and available• User queries never impact end-to-end ETL
run, and reduces ETL cycle time.
• New releases & S/W & H/W upgrades do not require Analytics downtime.
• Increase User Experience, scalability & availability.
• Single place to look for Enterprise Information
Latest data to make better decisions• Zero downtime for analytics.
• User experiences consistent query performance.
• User experiences consistent data for analytics.
• Enables automatic Failover & Disaster recovery at no additional cost.
• Enables better business decision making.
One Extract /Day
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Final Thoughts for Energy Saving Design
Facilities and IT teams must partner to meet demands in an affordable way
Segregate hot and cold air
Open the windows - Use outside air
Start with a solid ‘core’ network and modular design
Virtualize computing to maximize server loading
Virtualize storage along with compute
Unplug non-Production assets, decommission unused
A short video to start the tour off…..
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Let’s Go On A Tour!
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Thank You
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© 2008 NetApp. All rights reserved. Specifications are subject to change without notice. NetApp, the NetApp logo, Go further, faster, FlexClone, FlexVol, RAID-DP, SnapMirror, Snapshot, and SnapVault are trademarks or registered trademarks of NetApp, Inc. in the United States and/or other countries. Microsoft is a registered trademark of Microsoft Corporation. Oracle is a registered trademark of Oracle Corporation. SAP is a registered trademark of SAP AG. VMware is a registered trademark of VMware, Inc. All other brands or products are trademarks or registered trademarks of their respective holders and should be treated as such.
© 2010 NetApp. All rights reserved.
Backup and References
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NetApp Contributed Articles
How to Maximize Power Utilization in the Data Center - eWeek Enter the Cloud – Networking World Big Picture Approach to Virtualization – CIO Magazine Cloud Computing: CIO Connection Special Edition – Spencer
Stuart
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References / Reading References:
– Gartner: “10 Key Elements of a 'Green IT' Strategy”, December 2007– New Release – The Green Grid: THE GREEN GRID EXPANDS OPERATIONS TO JAPAN, May 2008– PRESENCE IN JAPAN– Motoyuki Oishi : "Green IT" Development Takes Off in Japan, US, May 2008– Michael Schuman/Tokyo: China and Japan: The Green Connection, Jul. 03, 2008– Silicon Valley Leadership Group: “Data Center Energy Forecast”, July 2008– Kenneth G. Brill, “Servers: Why Thrifty Isn't Nifty”, August 2008– GDCM, Quocirca Research: “Corporate Boards Failing to Delivery on Promises of Green IT”, March 2008– Jonathan G. Koomey, Ph.D. : “ESTIMATING TOTAL POWER CONSUMPTION BY SERVERS IN THE U.S. AND THE WORLD”, February
2007– Gartner: "Green IT: The New Industry Shock Wave" by analyst Simon Mingay– Business Week: “Green IT: Corporate Strategies” by Reena Jana – BusinessWeek.com: “The Real Costs of Saving the Planet” December, 2007– Forrester: "Green Progress in Enterprise IT” December, 2007– McKinsey: “Reducing U.S. Greenhouse Gas Emissions: How Much at What Cost?” – NetApp: Tech on Tap : “How NetApp IT Achieved 60% Utilization While Saving 41,184 kWh per Month” February 2007– NetApp: “10 TECHNIQUES FOR IMPROVING DATA CENTER POWER EFFICIENCY” November 2007– Npc.org: “Facing the Hard Truths About Energy” July 2007– Al Gore: “Carbon-free electricity in 10 years” July 2008– T. Boone Pickens: “The Pickens Plan” July 2008
Organizations:– Industry Council Established in Japan to Promote Green Information Technology– EPA: Energy Star data center energy and opportunities for improvement http://www.energystar.gov– The Green Grid http://www.thegreengrid.org - a global consortium of companies working to increase energy efficiency of data centers and
computing
Events: – Green IT World 2009: Green IT World is co-held with Next Generation Data Center. This event targets CEOs, CIOs, CTOs, IT
executives/managers, engineers, researchers, corporate users and those in government. Date: TBD
Miscellaneous– Green IT Initiative as a Policy to Provide a Solution, ICCP/WPIE Workshop, by Takayuki Sumita, METI, Japan, May 2008
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References / Reading
Gartner, IDC, Forrester, WikiPedia, Microsoft, IBM USC Marshall School of Business on YouTube Generations at Work - - Managing Millennials - Claire Raines Associates Connecting Generations: The Sourcebook by Claire Raines - “Millennials”
– Born between 1980 and 2000, they’re a generation nearly as large as the Baby Boom– Charged with potential – Sociable, optimistic, talented, well-educated, collaborative, open-minded, influential, and
achievement-oriented. – Feel sought after, needed, indispensable– Arriving in the workplace with higher expectations than any generation before them– So well connected that, if an employer doesn’t match expectations, they can tell
thousands of their cohorts with one click of the mouse
Business Network - Workforce Millennials: A Field guide The Big Switch: Rewiring the World, from Edison to Google - by Nicholas
Carr
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Cloud Examples (IaaS, PaaS, SaaS)
SaaS Examples (Business Applications as a Service):– Employeease – HR, Payroll, T&E, ++– Netsuite – ERP, CRM…– Oracle ERP – 11i on Amazon Web Services
(AWS)– Oco – Business Intelligence– RightNow – CRM, ++– Salesforce.com – CRM++– SiebelonDemand – CRM++– Workday – HR, Finance – Building ERP
(former PeolpeSoft Executives)
Vertical Applications:– DigitalInsight – Banking Solutions– LeanLogistics – Transportation Logistics– SmugMug – Photo sharing application that
uses Amazon S3
Desktop and Collaboration:– iNamics Extrasys - Thin Client (desktop pc)
hosted via Internet– Zimbra Google Microsoft Yahoo - Email &
Collaboration (from $50/user/year)
PaaS/IaaS Examples:– 3tera - PaaS offering in the UK from Layered
Tech and BT. – Amazon Web Services – Iaas, PaaS
applications and more..– Decho This is the merger of Pi (Identity
Management PaaS /This is a Paul Maritz -now CEO of VMware) startup and Mozy(Mozy a backup provider. Online IDM and a Backup
– EngineYard - Hosting company that is a Ruby on Rails PaaS stack
– Force.com (the PaaS from Salesforce.com) requires the use of their proprietary language
– GoGrid - Mix of IaaS and PaaS in that they also offer a Ruby on Rails platform offering owned by ServePath. Linux and Windows servers on a servegrid platform.
– Google App Engine - PaaS requires the use of BigTable if you want a DB.
– Gridlayer - Uses 3tera’s Applogic Grid OS to provide an interesting PaaS solution.
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© 2010 NetApp. All rights reserved.
Cloud Examples (IaaS, PaaS, SaaS)
PaaS/IaaS Examples (cont):– (MT) MediaTemple - IaaS and PaaS. Ruby
on Rails support, AJAX and LAMP.– Mosso - Both IaaS and PaaS and support
Linux, Windows. Their product is called rackspace.
– RightScale – PaaS – Web App development with MySql and backup to Amazon S3
– Terramark - PaaS and IaaS, windows and Linux.
– Xcalibre - IaaS and PaaS, windows and Linux.
IaaS Examples:– Amazon EC2 and S3 - PaaS and
IaaS. Provide servers and storage, on demand.
– Appnexus – Self Service hosting – real servers in minutes
– AT&T - “AT&T Synaptic Hosting” service / pay as you go Storage as a service and IaaS.
– flexiscale- IaaS pay as you go characterized as self provisioning.
– Hosting365 - Gives you an HPblade with, or without a VMware VM ESX image on it.
– Joyent – IaaS - Specializes in Open Solaris as a platform, customers get root on the system and a host of open systems software that they can use or discard.
– NS (new Server) IaaS –you get a Dell Poweredge Blade Server- now
– Savvis – IaaS platform– Skytap - Rental computer lab space using
VMware, Xen and Hyper-V.– SUN - IaaS with some big name corporate
clients including AMD and Applied Biosystems.
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© 2010 NetApp. All rights reserved.
FlexClones at NetApp - eBI Environment
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•24 total Dev / Stage environments on two mirror infrastructures
•28.9 TB Data Warehouse Refreshed in minutes
•FlexVols allow 65% volume utilization
•FlexClones allow 373% utilization of raw disk!
•SnapMirror allows low admin cost of refresh
© 2010 NetApp. All rights reserved. 35
Thank You
3535© 2008 NetApp. All rights reserved.
© 2008 NetApp. All rights reserved. Specifications are subject to change without notice. NetApp, the NetApp logo, Go further, faster, FlexClone, FlexVol, RAID-DP, SnapMirror, Snapshot, and SnapVault are trademarks or registered trademarks of NetApp, Inc. in the United States and/or other countries. Microsoft is a registered trademark of Microsoft Corporation. Oracle is a registered trademark of Oracle Corporation. SAP is a registered trademark of SAP AG. VMware is a registered trademark of VMware, Inc. All other brands or products are trademarks or registered trademarks of their respective holders and should be treated as such.