data portability privacy and the emergence of the social web by joseph smarr’s (plaxo)
DESCRIPTION
Data Portability, Privacy, and the Emergence of the Social Web [from Web2.0 Expo 2008 (SF)]TRANSCRIPT
Lots of sites care about “who you know”…
Lots of talk about “opening up the social web”…
Lots of open social web “building blocks”…
…so where are we at?
…and where are we going?
The social web today is broken…
On each site, we still have to:-Re-create an account-Re-enter our profile info-Re-find our friends-Re-establish our relationships
New social apps have limited options:-Create yet-another-silo (and start from scratch)
-or--Make a widget inside an existing walled garden
…but help is on the way!
Create a portable, durable online identity
OpenID- Sign up / sign in with an existing
account- Link / share your profile data between
sites
Example: Sign up for Plaxo with OpenID
Create a portable, durable online identity
OpenID- Sign up / sign in with an existing account- Link / share your profile data between sites
rel=me (XFN)- Consolidate your online identity with me-links
Social Graph API- See what your users said about themselves
Public profiles enrich online identity
Build and maintain real relationships
Contact APIs- Find people from your current address book- Leverage previously established relationships
OAuth- Share private data between trusted sites
Friends-list portability- Continuous discovery across multiple sites
“A periodic check of new people from your networks on other sites”
Stay up-to-date with the people you know
OpenSocial- Build social apps that can run anywhere
OpenSocial
Stay up-to-date with the people you know
OpenSocial- Build social apps that can run anywhere
RSS / Atom- Syndicate your activity to share with others
Jabber (XMPP)- Real-time update stream between sites
In conclusion:
The social web is opening up…and fast!
(we’ve seen this movie before)
Time to get involved!