david hutchins international quality college. coming back to quality! maybe we should take another...
TRANSCRIPT
Coming back to Quality!
Maybe we should take another look?
David Hutchins International Quality
College
2 years ago Toyota appeared untouchable then followed the product recalls
*
BP was Master Class, then the Gulf Oil fiasco*
Rolls Royce engines equalled the best in the world, then the Trent Engine failure
*
Then there was the case of the Staffordshire Hospital deaths*
the Hungarian Aluminium sludge disaster
Etc., Etc., Etc.,
David Hutchins International Quality
College
All of these cost billions and all of them were quality
related why?
We have had ISO 9000 for nearly 4 decades surely this sort of thing could not happen today so
why did it and how can we stop it in the future?
Let’s take another look at Quality.
David Hutchins International Quality
College
The ‘Toyota Way’ led the world
in the principles of quality management
The others operated highly structured quality management systems
The Hungarian Aluminium was audited just two weeks before the disaster and
everything appeared fine!
David Hutchins International Quality
College
Is it that ‘quality’ does not work?
Is there something better than quality?
David Hutchins International Quality
College
We think that we have either lost our way in the case of Toyota and maybe never
found it in the case of some of the others.
Toyota have admitted it and they had it right for decades, that is how they came
from obscurity in the 1950s to world leader in the late 2000s.
David Hutchins International Quality
College
We believe that there has been too much reliance on Quality Management Systems
Of course, we need systems, they are essential
I live not so far from a nuclear power station and would not sleep at night if I did
not think they had good systems!
ButDavid Hutchins
International Quality College
It does not matter how much System you have, if people do not really care,
and the system itself is flawed nobody will notice it and nobody will fix it.
It is then a disaster waiting to happen
And it will!
David Hutchins International Quality
College
The trend over past decades has been to focus entirely on systems and surveillance
Quality itself has become a sort of policing activity bound up in standards,
conformance, compliance, rules, regulations, regulations regulations!
If things have gone wrong then the remedy has been more severe systems,
more auditing, more blame!
This is not the way!
David Hutchins International Quality
College
If people do not care, if people just do their job according to ‘regulations’ then no amount of quality control is going to make
any difference.
Somehow we need to capture the hearts and minds of our people,
How?
‘Putting Quality at the heart of
the organisation and people at the heart of
quality’
VISION
David Hutchins International Quality
College
We also need some underlying beliefs
Each person is (or should be if we have trained them properly) the
expert in his or her own job
David Hutchins International Quality
College
We need to
Harness the creativity, skills, job knowledge of all the people in our
organisation to make us the best in our field (Corporate IQ!)
David Hutchins International Quality
College
We do not want to look like this?
Typical organisation
Global High Performer using
Hoshin Kanri
Management by function -
Low performance
process output
Management by process -
High performance
process output
We want to look like this?
David Hutchins International Quality
College
Whose fault was it! it is a terrible waste of energy
Hoshin management - Corporate goals ARE Departmental goals – If things go wrong – find what is wrong with the process
– attack problems not people!
We need to move from this
Functional management – Departmental goals more important than corporate goals – when things go wrong blame the other departments –
To this
David Hutchins International Quality
College
Multiple interacting suppliers and sub supplier processes each comprising – people, methods, materials, equipment, environmental variation and measurements makes for a complex system Imagine each contributing to the VISION and each has its specific KPIs integrated into the Corporate whole
Key Business Processes
‘Value’ Chain Interconnections
David Hutchins International Quality
College
Do we want to look like this?------------------- or this?
Olympic hero Chris Hoy knighted as sport stars grab honours
David Hutchins International Quality
College
David Brailsford Olympic team coach said: "Everybody in our team dedicate their
lives to the pursuit of a dream - to win a gold medal. When they do get recognised in this way it is a fantastic honour.”
David Hutchins International Quality
College
David Brailsford also said: “It was by attention to detail that gave us the advantage over the other teams.
We considered everything even the smallest improvements that would give us a competitive edge. It was the accumulation of these small details that made us unbeatable.
Beijing: 8 Gold, 4 Silver, and 2 Bronze medals!
David Hutchins International Quality
College
in Toyota from a labour force of 40000 people they have over 2,600,000
improvement suggestions per year of which 96% are implemented!
(Their recent failure was for a different reason)
Quality Circle at work in Kraft Foods Venezuela December 2008
David Hutchins International Quality
College
Establish Vision and Mission, Set Corporate goals and targets - agree overall programme, monitor and support.
Agree and establish departmental goals, participate in project teams, support Quality Circles.
Agree and establish section goals, participate in continuous improvement activities through Quality Circles.
David Hutchins International Quality
College
in Toyota from a labour force of 40000 people they have over 2,600,000
improvement suggestions per year of which 96% are implemented!
(Their recent failure was for a different reason)
Quality Circle at work in Kraft Foods Venezuela December 2008
David Hutchins International Quality
College
in Toyota from a labour force of 40000 people they have over 2,600,000
improvement suggestions per year of which 96% are implemented!
(Their recent failure was for a different reason)
Quality Circle at work in Kraft Foods Venezuela December 2008
David Hutchins International Quality
College
Bu
sin
ess
Per
form
ance
Set the goal from Benchmarking
3/5 years
Our Company
World class performers
Successful presence in global and domestic markets as a leading organisation in quality,
technology, production and sustainable development
Do not target where they are now, target for where they will be in 3/5 years
time.NOW
David Hutchins International Quality
College
Problem Composition: 1987 and 1994(Industry Average Problems Per 100 Cars)
166
110
Water LeaksSteering and Handling
Temperature ControlBrakes
Transmission
Wind Noise
Body
Interior
Exterior Paint & Moldings
Squeaks & Rattles
Engine
Electrical & Accessories2010?
2020?2819
24
9
18
12
17
12
17
11
16
14
11
8
9
5
8
5
7
6
6
5
6
4
1987 1994
This might be the target for today
David Hutchins International Quality
College
Steering Group meeting
Set up project office and facilities
Identify key resources
Plan Steering Group meetings
Brief and train combined teams
Develop communication plan
Brief managers
MobilisationPlan. Analyse. Develop, implement
Hoshin Implementation Outline Plan October/November November onwards
Project Support
Communication
Change/program mgt
Customers
Employees
Organisation
Suppliers
etcDesign andinnovation
Design andinnovation
Processes
Technology
etcFinanceFinance
• Prioritiseopportunities• Establish KPIs (use QFD)
• Plan for roll out and deployment
• Monitor Cost/ benefits
•Implement
• Review
• Update
• PDCA
•“as is”Analysis
•ProcessMap• B/mark best in class
• Agree target perf’mnce
• IdentifyImprovement opp’s
David Hutchins International Quality
College
DOPRES5
MISSIONELEMENT
DRIVERS MEASURE
SKILL TESTING
EDUCATION PROGRAMMES
STAFF APPRAISAL
MULTI-SKILLING
TRAINING BUDGET
COURSES
SUGGESTIONS
PROJECTS
INNOVATION
TEAM WORK
PRESENTATIONS
SELF-IMPROVEMENT
ABSENTEEISM
SICKNESS
DISPUTES
LABOUR TURNOVER
RESPONSE TO JOB ADVERTS
PERFORMANCE IMPROVEMENT
SCRAP REDUCTION
IMPROVED DELIVERY
CUSTOMER COMPLAINTS
SAFETY - LOST-TIME ACCIDENTS
CURRENTSITUATION
BENCHMARKSOURCE
TARGET
WORLD-CLASS COMPANIES
WORLD-CLASS COMPANIES
WORLD-CLASS COMPANIES
WORLD-CLASS COMPANIES
WORLD-CLASS COMPANIES
WORLD-CLASS COMPANIES
WORLD-CLASS COMPANIES
WORLD-CLASS COMPANIES
LOCAL COMPANIES
LOCAL COMPANIES
LOCAL COMPANIES
LOCAL COMPANIES
WORLD-CLASS COMPANIES
WORLD-CLASS COMPANIES
UNIVERSITIES AND COLLEGES
WORLD-CLASS COMPANIES
WORLD-CLASS COMPANIES
WORLD-CLASS COMPANIES/
WORLD-CLASS COMPANIES/TRADE ASSOCIATIONS
WORLD-CLASS COMPANIES
AND ROSPA ETC
PAPER1
DEVELOP THEKNOWLEDGE,
SKILLS &CREATIVITY
OF OURTEAM TO
GENERATE INVOLVEMENT
AND PRIDEAS WE
CONTINUALLYIMPROVE OUR
BUSINESS.
Tree diagram format - Key Performance Indicators
UNIVERSITIES AND COLLEGESKNOWLEDGE
SKILLS
CREATIVITY
INVOLVEMENT
PRIDE
BUSINESS
IMPROVEMENT
David Hutchins International Quality
College
VisionRanked at top
10 global auto -parts supplier
enjoy 50% of itsincome by
export
CorporateMission
Supplyingmaterials, Parts,
autocombinations
throughestablishing and
extending acompetent world
class chainnetwork
suppliers tomeet the ends
of the IranKhodro group
Strategic Plan
MaximiseSAPCOs
importance to bothIran Khodro andthe Iran KhodroSupply Chainthrough theprovision of
Shared Services tocreate and growprofit centres in
in FinancialManagement,
Training Services,Market Research,2nd Party Quality
AuditingSupply Chain
Management, CallCentre facilities
SAPCO also tooffer these
serviices to bothlocal and
internationalorganisationsthrough the
development of itsfacilities in Tehranand later in other
internationallocations.
CUSTOMER
EMPLOYEES
SUPPLIERS
PROCESSES
ORGANISATION
TECHNOLOGY
FINANCE
DESIGN ANDINNOVATION
To be both the internal and the external customer's first choice by the identification, anticipation and satisfaction of their realneeds, and to provide excellent after sales support. Customers also include stakeholders and interested parties.
To be seen as a caring employer to attract the best graduates and local people to join our highly trained workforce and to usethe knowledge, skill and creativity of all of our employees to make us the best in our business
To assist our suppliers to become world class and loyal to our company through partnerships, long term business, caring fortheir needs, and listening to their skilled advice.
To provide rapid high quality low cost response to the customers of all our key business, support and management processesthrough the minimisation of non added value activities
To become Fit, fast, lean and hungry through the application of best practice management skills. To constantly review themanagement system to remain in a state of continual improvement at a rate equal to or better than our competitors andensure that our management system is designed to optimise the whole business rather than improve one function at the
expense of others..
To continually evaluate and where appropriate, implement new technologies where they can be proven to optimise businessperformance in terms of cost, quality and delivery
To practice added value management accounting procedures to satisfy the needs of both its internal and external customers.
To keep the market looking to us for the latest and most innovative environmentally friendly products and services to meet thepresent and future needs of our customers, from conceptual design through to after sales support.
David Hutchins International Quality
College
To be both theinternal and the
external customer'sfirst choice by the
identification,anticipation and
satisfaction of theirreal needs, and toprovide excellent
after sales support.Customers also
includestakeholders andinterested parties.
Internal customers
external customers
First Choice
Identification ofneeds
Anticipation ofneeds
Satisfaction of realneeds
After sales support
Stakeholders
Interested Parties
Triple roleworkshops*
Process Analysis
Customer surveys
Warranty Claims
Product recall
Complaint data
Customer praise
Internationalmedia reports
OEM analysis ofcustomers andnon customers
Market research
Focus Groups
Trend analysis
Combine withInternal and
external customerchoice surveys
Replacementavailability
User training
Repair time
Analysis of servicereports
Identify specificstakeholders
Local Communityneeds analysis
Media and PRrelations
New - no data
New?
MailedQuestionairre-
Telephoneinterviews
Face to faceinterviews
Kano Modelanalysis
No data
No data
No data
No data
Data
Number of recalls/annum
Cost of recalls/annum
Number ofcomplaintsNumber of
recorded incidentsNumber of positive
reportsNumber of
negative reports
Interviews
Multipleparameters
Number of teams
Market research
Analysis ofsurveys
Survey
Company TrainingSchool
Field data
Field data
Check EFQM andISO 9001
Check EFQM
Check EFQM
Data?
Data?
Data?
Data?
No Data
No Data
No Data
Data?
None
Data?
Data?
Data?
Data?
New?
Use score ifavailable
Use score ifavailable
ELEMENT MEASURE SUB MEASURE CURRENTSITUATION
IMPORTANCE FORACHIEVEMENT OF VISION
HIGH
HIGH
MEDIUM
MEDIUM
MEDIUM
MEDIUM
HIGH
HIGH
HIGH
HIGH
HIGH
HIGH
HIGH
HIGH
MEDIUM
MEDIUM
HIGH
HIGH
HIGH
HIGH
MEDIUM
MEDIUM
HIGH
BENCHMARKINGTARGET
PERFORMANCE
NO
NO
NO USE TRENDDATA
NO USE TRENDDATA
NO USE TRENDDATA
NO USE TRENDDATA
AUTO MEDIA
AUTO MEDIA
AUTO MEDIA
AUTO MEDIA
AUTO MEDIA
AUTO MEDIA
AUTO MEDIA
NO USE TRENDDATA
NO
KOMATSU
AUTO INDUSTRY
ANY GOODSOURCE
ANY GOODSOURCE
ANY GOODSOURCE
EFQM WINNERS
EFQM WINNERS
EFQM WINNERS
David Hutchins International Quality
College
Central Matrix
(Relationships)
Function/department/ process
Correlation matrix
Cur
rent
pe
rfor
man
ce
Actions
‘CUSTOMER RELATED MANAGEMENT’
HOUSE OF QUALITY
To improve customer loyalty
Tar
get
perf
orm
ance
Can be transferred to Staff objectives
From tree Diagram
Hoshin Planning
David Hutchins International Quality
College
Performance & In-process Measures E
ngin
eerin
g se
rvic
esS
ales
Pla
nnin
g an
d pr
oduc
tion
cont
rol
Pro
duct
ion
Tra
nspo
rtat
ion
Pac
kagi
ngC
usto
mer
sup
port
Acc
ount
sP
revi
ous
esta
blis
hed
crite
ria
Impo
rtan
ce o
f the
par
amet
er
Leve
l of c
usto
mer
exp
ecta
tion
Act
ual l
evel
ach
ieve
d by
Mob
arak
eh
Rat
io b
etw
een
expe
cted
and
ach
ieve
d
On time delivery 5 85%Provision of Technical Services 2 100%Prompt handling of complaints 4 80%Good quality (Physical Characteristics) 5 100%Suitable Price 4 100%Effective communication 2 50%Provision of consultation 2 100%Packaging 4 100%Provision of credit 5 100%
Customer: TrumptonHospital
Promises kept
Product application
No of days
The product standard
Market price band
No of meetings
No of consultation hrs
Packaging standard
Financial crediting
35%70%
100%55%90%50%
100%85%80%
0.410.701.250.550.901.001.000.850.80
Medical Products
Departments in Company orfunctions in own department
.
..
.
.
.
.
.
.
2 100%4 100%5 100%
100%85%80%
1.000.850.80Mission Element. ……………………………………………….…..
………………………………………………………………….……
KPI Measure Current Target
PerformancePerformance
Customer focus
Deliveries 85%
Department ……………………………………Date……………….……….
Name…………………………..Signature……………..…………….Position……………………
Endorsed by (Name)…………………….Signature…………………………...Position……………………
Oncology
Hassan G SupervisorHassan G
100%Kept promises
Surfacedefects
No of rejects
4% 0% Skills training
Planned completion
David Hutchins International Quality
College
Hoshin Kanri
RECOGNITION& REWARD
POWERHOUSE OF
TOTALQUALITY
POLICY CONTROL
HALF-YEARLYREVIEW
WEEKLYRESULT
DAILYRETURNS
EXECUTIVE AUDIT
PO
LIC
YD
ISS
EM
INA
TIO
N
us
ing
Ba
lan
ce
d S
co
rec
ard
s
Projects
Quality CirclesSuggestion Schemes
EXECUTIVES
DIVISIONAL HEADS
SECTION HEADS
EMPLOYEES
VISION
MISSION
ANNUALREVIEW
POLICY DEVELOPMENT
Policy Deployment – Driving towards Policy Deployment – Driving towards Global ExcellenceGlobal Excellence
Critical Success Factors
PoliciesAnnual Goals
P
D
C
A
Projects
Projects
Projects
David Hutchins International Quality
College
Vision
Mission
Policies Goals
Management Reviewagainst Score Cards
Divisional Heads Policy
Section Heads Policy
Self Directing Work Groups Policy
IMPROVEMENT
DCHLINE\REV 1
KeyPerformance Indicators
Staff objectives (Achieving KPI targets)
Staff Objectives
Staff Objectives
Staff Objectives
Staff Objectives
David Hutchins International Quality
College
IMPROVEMENT
Daily Performanceagainst Staff Objectives
Projectsselected from
Staff Objectives
DCHLINE\REV 1
Vision
Mission
Policies Goals
Management Reviewagainst Score Cards
Divisional Heads Policy
Section Heads Policy
Self Directing Work Groups Policy
KeyPerformance Indicators
Story Boards
Multiple story boards for visible management)
David Hutchins International Quality
College
Finally!Award achievement
We all seek recognition for our achievements no matter how small.
Look what people will do to get a Gold Medal in the Olympic Games!
David Hutchins International Quality
College
Global High Performer
8 features of Global High Performance
1. Top management involvement – not just commitment.
2. Clear ‘Vision’ from the top and clear policies for all business ‘drivers’.
3. ‘Key Performance Indicators’ (KPI’s).
4. ‘Benchmarking’ against competitors and ‘best in class processes. Look after the process and the product looks after itself!
5. ‘Champions’ nominated for major initiatives. Deployment of goals to all levels
6. Continuous Improvement at all levels + Lean Six Sigma
7. Self Directing Workplace improvement teams.
8. Attack problems not people.
Vector sumof energy
High ‘Corporate IQ’
David Hutchins International Quality
College