day 4: strategisk kreativitet
TRANSCRIPT
Velkommen til Academy #digfmo
Hvor mange forretningsmodeller……
?
(Hvor mange måter å tjene penger på…)
Hvor mange forretningsmodeller kan
du tenke deg…..
Hvor mange forretningsmodeller kan
du tenke deg…..
for ‘’en ku’’?
?
Anybody can be strategically
- David Kelley, IDEO
creative. You just have
to learn how.
“….We need more people with the
imagination to create the
future…..”
- Professor Stéphane Garelli, IMD, talking at Pulpit // 2012 in Stavanger, september 2012
‘’The secret is having an
offensive mindset rather
than a defensive
mindset’’
Gary Hamel, Professor, Management Innovator
Intro to Business models…
1…. How do we make money?(revenue mix)
Intro to Business models…
1…. How do we make money?(revenue mix)
2….. How do we structure both revenues and costs (revenue mix & cost structure)
Intro to Business models…
1…. How do we make money?(revenue mix)
2….. How do we structure both revenues and costs (revenue mix & cost structure)
3…. ‘’…How do we design mututally reinforcing business models where all (nine) building blocks make the whole greater than the sum of parts – and do it over and over and over again…’’
Prosjekt#1 Skisser 1-3 «nye» forretningsmodeller – forsøk å følge de tre nivåene #2 Lag en plan for å ta dette videre internt #3 Lag en pitch på 3-5 slides for å skape bevegelse (begeistring) internt - målgruppe/budskap/målsetning(effekt)
Digitale forretningsmodeller #digfmo