adrian hassangraphic design & art direction

CreativeTo encourage foot traffi c through The O2 Dome, through an innovativeexperiential campaign.

ResponsibilitiesConcept Development / Designer

ClientThe O2 (AIG)

Execution: Multiple O2 branded vehicles positioned at major train stations around London. Each car was fi tted with an interactive LCD display on the roof which served as a scanner for barcodes printed on promotional cards. Scanning revealed the winners of various prizes which were to be collected at The O2 Dome.

CreativeConcept for a new O2 iPhone App. (Early 2010)

The app selects relevant ‘O2 Priority’ deals and offers for you based on your proximity to O2 venues, shops and outlets. Offers are targeted to you based on your attribute selection on the O2 Priority website.ertainment venue.

ResponsibilitiesUser Interaction Designer

ClientThe O2 (AIG)

Paper advertsPaper adverts

CreativeTo produce various advertising and marketing material to support the launch of The O2 Dome as Europe’s premier purpose-built entertainment venue.

ResponsibilitiesLead Designer/Art Director designing user experience website/advertising/branding from concept to execution.

ClientThe O2 (AIG)

CreativeTo deliver a complete fresh rebrand of venuehire.net including:

- redesign of the website, incorporating new and advanced site features.

- new advertising concepts and designs

- developing a new venuehire.net app

- rebrand of email signature, stationary, and other marketing collateral

ResponsibilitiesLead Designer/Art Director designing user experience website/advertising/branding from concept to execution.

ClientVenuehire.net

Original branding & website

New branding, email signature, announcement email

venuehire.net is an event venue marketplace that is changing the way our clients uncover and book the fantastic venues spaces available in Australia & Asia Pacific. With our online quotation system we will provide you

with a single point-of-contact to: Source great venues – from our 1000+ quality venues Compare quotations – always apples with apples Book the perfect venue – confirm and pay online, not a contract in sight!

looking for multiple venue

quotations?

experienced event managers for a specialised service

venuehire.net is an event venue marketplace that is changing the way our clients uncover and book the fantastic venues spaces available in Australia & Asia Pacific. With our online quotation system we will provide you

with a single point-of-contact to: Source great venues – from our 1000+ quality venues Compare quotations – always apples with apples Book the perfect venue – confirm and pay online, not a contract in sight!

experienced event managers for a specialised service

venuehire.net is an event venue marketplace that is changing the way our clients uncover and book the fantastic venues spaces available in Australia & Asia Pacific. With our online quotation system we will provide you

with a single point-of-contact to: Source great venues – from our 1000+ quality venues Compare quotations – always apples with apples Book the perfect venue – confirm and pay online, not a contract in sight!

experienced internal event managers for a specialised service

looking for a corporate venue?

Various press ads designed for Venuehire.net

venuehire.net app Allowing consumers to search, compare and book venues from anywhere.

Pilsner UrquellClient:

To design various marketing material for Pilsner Urquell the world’s original pilsener.

Brief:

Marketing material included promotional vouchers, fact sheets, beer coasters and mini booklets. The gold which is used in the artwork is a very rare mix of two pantones gold and silver, printed at a specialist printers in Germany. The beer and glass pack to the right of the page was a piece of DM where packages with ice cold beer were delivered to large corporations in the central business district of London.

Execution:

Pilsner UrquellClient:

To design various marketing material for Pilsner Urquell the world’s original pilsener.

Brief:

Marketing material included promotional vouchers, fact sheets, beer coasters and mini booklets. The gold which is used in the artwork is a very rare mix of two pantones gold and silver, printed at a specialist printers in Germany. The beer and glass pack to the right of the page was a piece of DM where packages with ice cold beer were delivered to large corporations in the central business district of London.

Execution:

CreativeTo design various marketing material for Pilsner Urquell the world’ s original pilsener.

RoleDesigner/Art Director

ClientPilsner Urquell

Execution: Marketing material included promotional vouchers, fact sheets, beer coasters and mini booklets. The gold which is used in the artwork is a very rare mix of two pantones gold and silver, printed at a specialist printers in Germany. The beer and glass pack tothe right of the page was a piece of DM where packages with ice cold beer were delivered to large corporations in the central business district of London.

Marketing booklet

DM Marketing Pack

CreativeTo rebrand the Littlewoods pools as The New Football Pools, developing a new brand identity for the football fanticcommunitiy.

RoleDesigner/Art Director

ClientThe New Football Pools

Execution: After several rounds of concepts and developement The NewFootball Pools logo was chosen. The style manual, website and various games logos were then designed. The Premier 10 games were included in the weekly sports supplement at The Daily Telegraph which boosted revenue for The New Football Pools and increased sales of the paper.

Style guide

Various Online Banners to advertise the games

Client: The New Football Pools Trust

Brief: Brand Indentity designed for the The New Football Pools Trust.

Role: Designer/Art Director

NHS ‘Know when to say when’ alcohol abuse campaign,

for NHS East Lancashire

Won two awards for best communication at the

MCCA Best Awards – January 2009

NHS ‘Know when to say when’ alcohol abuse campaign,

for NHS East Lancashire

Won two awards for best communication at the

MCCA Best Awards – January 2009

NHS ‘Know when to say when’ alcohol abuse campaign,

for NHS East Lancashire

Won two awards for best communication at the

MCCA Best Awards – January 2009

NHS ‘Know when to say when’ alcohol abuse campaign,

for NHS East Lancashire

Won two awards for best communication at the

MCCA Best Awards – January 2009

NHS ‘Know when to say when’ alcohol abuse campaign,

for NHS East Lancashire

Won two awards for best communication at the

MCCA Best Awards – January 2009

CreativeTo raise awareness of the impact of drinking in East Lancashire.

Campaign, for NHS East Lancashire Won two awards for best communication at the MCCA Best Awards – January 2009

RoleDesigner/Art Director

ClientNHS East Lancashire

MediumMagazine Ad

Press ads designed for “Know when to say when” Campaign NHS East Lancashire

The Daily Telegraph Duties include overseeing all creative and ad layout design for in-paper/editorial, magazines, trade comms, external advertising and marketing - working to daily, weekly and monthly deadlines. Plus, as one of the key brand guardians, I ensure that all brand and design guidelines are strictly adhered to.

CreativeIn house adverts created in multiple sizes to encourage readers to become more involved with Telegraph.co.uk and sign up to pay services for free services such as fantasy games, dating, music downloads, podcasts and competitions

ResponsibilitiesArt DirectionIllustrationSourcing images

ClientThe Daily TelegraphThe Sunday TelegraphTelegraph.co.uk

MediumIn paperMagazine

The Daily Telegraph Duties include overseeing all creative and ad layout design for in-paper/editorial, magazines, trade comms, external advertising and marketing - working to daily, weekly and monthly deadlines. Plus, as one of the key brand guardians, I ensure that all brand and design guidelines are strictly adhered to.

The Daily Telegraph Duties include overseeing all creative and ad layout design for in-paper/editorial, magazines, trade comms, external advertising and marketing - working to daily, weekly and monthly deadlines. Plus, as one of the key brand guardians, I ensure that all brand and design guidelines are strictly adhered to.

Inbuilt (Res Group)Client:

To rebrand an architecture company which specialises in designing genuinely sustainable communities and buildings, fit for people and the planet.

Brief:

Four different logo concepts developed and above design was chosen for the website and brochure. The brief specified that each image was required to be modelled on an item existing in nature.

Execution:

Inbuilt (Res Group)Client:

To rebrand an architecture company which specialises in designing genuinely sustainable communities and buildings, fit for people and the planet.

Brief:

Four different logo concepts developed and above design was chosen for the website and brochure. The brief specified that each image was required to be modelled on an item existing in nature.

Execution:Inbuilt (Res Group)Client:

To rebrand an architecture company which specialises in designing genuinely sustainable communities and buildings, fit for people and the planet.

Brief:

Four different logo concepts developed and above design was chosen for the website and brochure. The brief specified that each image was required to be modelled on an item existing in nature.

Execution:

CreativeTo rebrand an architecture company which specialises in designing genuinely sustainable communities and buildings, fit for people and the planet.

ResponsibilitiesArt Direction / DesignerSourcing images

ClientInbuilt (Res Group)

MediumWebsitePress Ads

Inbuilt (Res Group)Client:

To rebrand an architecture company which specialises in designing genuinely sustainable communities and buildings, fit for people and the planet.

Brief:

Four different logo concepts developed and above design was chosen for the website and brochure. The brief specified that each image was required to be modelled on an item existing in nature.

Execution:

Inbuilt (Res Group)Client:

To rebrand an architecture company which specialises in designing genuinely sustainable communities and buildings, fit for people and the planet.

Brief:

Four different logo concepts developed and above design was chosen for the website and brochure. The brief specified that each image was required to be modelled on an item existing in nature.

Execution:

RAF Clothing CompanyClient:

To design a brochure which featured the new seasons collection modelled by the Underwood brothers (English rugby union stars).

Brief:

Photoshoot at Duxford airport near Stansted, London. The timeframe for concept to design was one week and my role was as designer and art director of the photo shoot.

Execution:

Client: RAF Clothing Company

Brief: To design a brochure which featured the new seasons collection modelled by the Underwood brothers (English rugby union stars).

Execution: Photoshoot at Duxford airport near Stansted, London. The timeframe for concept to design was one week and my role was as designer and art director of the photo shoot.

Role: Senior Designer/Art Director

RAF Clothing CompanyClient:

To design a brochure which featured the new seasons collection modelled by the Underwood brothers (English rugby union stars).

Brief:

Photoshoot at Duxford airport near Stansted, London. The timeframe for concept to design was one week and my role was as designer and art director of the photo shoot.

Execution:

RAF Clothing CompanyClient:

To design a brochure which featured the new seasons collection modelled by the Underwood brothers (English rugby union stars).

Brief:

Photoshoot at Duxford airport near Stansted, London. The timeframe for concept to design was one week and my role was as designer and art director of the photo shoot.

Execution:

Client: Big Shotz

Brief: Create a new start-up brand that successfuly engages both the trade and 25-44 year old female consumers.

Stategy: Develop a compelling brand name, identity and consumer proposition to communicate Big Shotz’s unique but complex message.

Results: For a small product Big Shotz has attained huge visibility and growing distribution.

Role: Designer

Client: Talon Aircraft

Brief: To design branding options for a new executive air which would be used for business & private aircraft charter flights.

Route 1 Talon Aircraft

ContemporarySimple, clean, design and the use of executive colours.

Route 2 Talon Aircraft

ExclusiveHigh end, classy and image is everything.

Route 3 Talon Aircraft

Classic ModernThe gold symbolises luxury

Route 4 Talon Aircraft

The text style and eagle wing symbol evoke a sense of power whilst the softer colours offer a contrast to symbolise calmness, ease and simple luxury.

Various Logo Designs

Description

Logo for a small bakery. The concept started from two basic elements. The colour of the bread and the wheat, which produces the flour, the main ingredient of the bread. The wheat element of the logo is made up of elements of the font being used that has been adapted.

Description

Proposed icon concept for a company that designs monitoring systems to help reduce carbon footprint. The icon is made up of two leaves with a subtle use of transparency to suggest evolution,discovery and growth.

Description

Naturar specialise in a wide range of products for the body, face hair and home. Naturar claims its ingredients are “inspired by nature”

A brand designed for mothers who have a active, modern, healthy lifestyle. The lines are very simple, bi-dimensional, clean shapes, strong colour palette. The mood board was filled with retro cool seventies inspired home decors, flower wallpapers and upholsteries.

Description

Logo for a Wine company which specialises in 100% pesticide free organic wine.