detailed experience in social media
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Detailed Experience in Social MediaTRANSCRIPT
SHANNON KETVERTESSHANNON KETVERTESSHANNON KETVERTESSHANNON KETVERTES SSSSOCIAL MEDIA SPECIALIOCIAL MEDIA SPECIALIOCIAL MEDIA SPECIALIOCIAL MEDIA SPECIALIST ST ST ST SUMMARY OF MY EXTENSSUMMARY OF MY EXTENSSUMMARY OF MY EXTENSSUMMARY OF MY EXTENSIVE EXPERIENCEIVE EXPERIENCEIVE EXPERIENCEIVE EXPERIENCE
Social Media Content Development
Development of all content including
• Text
• Special landing pages and social
applications to promote testimonial
programs and new products etc.
• Pictures/graphics planning
• Video exposure
• Craft customer & public responses
• Produce daily custom content
• Use of web content linking to relevant
content on company websites
• Engaging with other social accounts to
develop conversation and content
• Active branding and reputation
management across social platforms
Experience in all the main social platforms
f
Social Promotion
• Success engaging celebrity and
influencers.
• Experience and success executing and
participating in social promotions with prize
fulfillment and legal terms to build fans
• Experience in creating, executing and
managing social promotions including with
celebrities, customers and partners.
• Social Media Development of accounts and content
• Development of corporate social policy and support communications
• Development of social strategy
• Social media monitoring analytics and reports
• Experience launching and participating in social promotions including engaging celebrities, media and influencers Shannon Ketvertes Marketing Communications Specialist
Linkedin.com/in/ShannonKetvertes
Expert Social Media Manager
with proven results building audiences & fans by engaging
customers & influencers to maximize exposure for companies, products and
brands with the following:
Social Policy
• Work with legal teams and Human
Resources to develop company social
media policy and public responses.
• More than 6 years’ experience producing
relevant content under company social
policy
• Crafted communications informing and
encouraging employee participation on
company accounts.
Social Strategy
• Develop Social Strategies
• Launch new accounts
• Produce and manage social media
calendars across multiple accounts
• Planning and executing social site
promotion on other company
communications including ads, web, print,
email, newsletters etc.
• Experience crafting internal
communications and press releases to
announce social news worthy buzz.
Social Monitoring
• Social media monitoring for company
accounts and on third party sites.
• Use of monitoring and software tools for
tracking conversation, activity and for
immediate response posts.
• Created reports showing analytics for
growth and success of accounts
• Success growing thousands of fans and
followers