Diary of Marie’s eBusiness Startup Sweet Fashion FriendsUNWRAP THE UNIQUENESS IN YOU!

SWEET FASHION FRIENDS IS A YOUNG COMPANY, BASED OUT OF ATLANTA, GA THAT SPECIALIZES IN CHILDREN APPAREL & ACCESSORIES

Meet the Sweet Fashion Friends The Sweet Fashion Friends were inspired to create a brand that is non-exclusive. Kids from all nationalities can relate to the Sweet Fashion Friends.

Our Mission Sweet Fashion Friends primary Mission is to inspire children through its

branded apparel, offering uncompromised material and comfort by incorporating 3 core principles in every product delivered:

FAST FUN

FLEXIBLE

Theme FAST eliminate the hassle of buttons, zippers and snaps

FUN the brand consists of colorful characters that kids can relate to

FLEXIBLE providing durable, adaptive, comfortable apparel that can easily get on or off

Product to Market Strategy Phase I: Launch Sweet Fashion Friends and test the market with branded products …

◦ T-Shirts◦ Bracelets◦ Accessories

Phase II: Introduce comfortable clothing apparel for boys and girls

Target Demographic Parents who have awareness of inclusiveness, and their children

needs Children in general between 3-10 years old Children with learning disabilities Children with limited mobility Children with Sensory Process Disorder• Autism Spectrum Disorder

Goal & Purpose INSPIRE kids through SFF branded apparel and accessories by allowing

them to embrace their individuality

ADAPT mainstream fashion for ALL kids despite their differences

EMPOWER kids through thought, independence and fashion combined

BUILD confidence in kids by providing quality, uncompromised apparel

Stay tuned each Monday at 4PM to learn more about

what’s happening with the Sweet Fashion Friends.

Questions Are Welcomed!