direct: 850.445.2476 email: [email protected] website: @kw.com i’m sorry i missed you when i...

10
Direct: 850.445.2476 Email: [email protected] Website: www.TallaHome.com I’m sorry I missed you when I was in the neighborhood. I saw your home had been for sale, but has been taken off the market. Are you still interested in selling? I would be glad to sit down with you to discuss ways we can effectively market and sell your home. Feel free to review the enclosed information. I realize selecting a Realtor is an important decision, and I believe the pages that follow will give you a flavor for the courteous and professional attitude I bring to all my real estate work. Please give me a call, and I will make myself available at a convenient time for you. I look forward to hearing from you! Sincerely, Terance E. Keenan

Upload: anabel-park

Post on 24-Dec-2015

215 views

Category:

Documents


1 download

TRANSCRIPT

Direct: 850.445.2476 Email: [email protected] Website: www.TallaHome.com

I’m sorry I missed you when I was in the neighborhood. I saw your home had been for sale, but has been taken off the market. Are you still interested in selling? I would be glad to sit down with you to discuss ways we can effectively market and sell your home.

Feel free to review the enclosed information. I realize selecting a Realtor is an important decision, and I believe the pages that follow will give you a flavor for the courteous and professional attitude I bring to all my real estate work.

Please give me a call, and I will make myself available at a convenient time for you. I look forward to hearing from you!

Sincerely,

Terance E. Keenan

Direct: 850.445.2476 Email: [email protected] Website: www.TallaHome.com

Selling Your Home WithTerance Keenan

List With Terance

and Receive a

Free Home Warranty

Ask For Details

Direct: 850.445.2476 Email: [email protected] Website: www.TallaHome.com

Committed to Great Real Estate Service

Customer Service is the Foundation of Real Estate Service

Courteous, Professional, Trustworthy Personalized Attention to Detail Available for Service 9 a.m. to 9 p.m. 7 days

a week Full Market Analysis of each buyer and seller

situation Prompt response to phone calls and email Automated MLS alert service of important

market activity Consistent, scheduled updates on your

property’s progress Dedicated Team Transaction and Closing

Specialists ensure your selling experience goes smoothly

Full-service marketing effort Multiple website exposure of your property

Direct: 850.445.2476 Email: [email protected] Website: www.TallaHome.com

Why ChooseTerance Keenan?

Terance is experienced in the marketing of property ranging from starter homes to $10 million waterfront estates.

Terance holds real estate investment properties -- his real estate advice comes from experience.

An active watercolor artist, Terance studied art and interior design at the Corcoran School in Washington DC.

Terance has owned historic homes in Apalachicola and Key West, and has a love of fine architecture.

During a 20-year Coast Guard Officer career, Terance commanded a Coast Guard patrol boat and directed 2 Intelligence Centers for counter-narcotics operations.

Terance holds a Masters Degree in Public Administration, giving him a unique prospective on government policy affecting real estate.

A noted expert in government performance management, Terance taught strategic planning to several federal agencies in Washington DC.

Terance is a native Floridian with a love of the state’s culture and environment.

Terance and his wife have 4 children, and are actively involved in youth soccer leagues, the arts and writing communities, and church.

Professional DesignationsGraduate Realtor Institute (GRI)Resort & Second Home Property Specialist (RSPS)At Home With Diversity (AHWD) Masters of Public Administration (MPA)

Terance commanded Coast Guard Cutter Chandeleuer during Operation Able Manner in 1993

Lifetime Professional with a Dedication to Ethics and Service

Direct: 850.445.2476 Email: [email protected] Website: www.TallaHome.com

Compare:Real Estate Professionals

Choose a Real Estate Professional Who

Meets Your Expectations

Qualification Terance Others

Full time professional? Yes

Earned designations? GRI, RSPS, AWHD

Investment analysis education? Yes

History of ethical standards? Yes

Multi-million dollar listing experience? Yes

Masters Public Administration? Yes

Favorable references? Yes

Marketing

Multiple personal websites? Yes

Virtual Tour user? Yes

Realtor.com “Enhanced Marketing”? Yes

Custom graphic design marketing? Yes

Fine arts & interior design background? Yes

Direct: 850.445.2476 Email: [email protected] Website: www.TallaHome.com

Terance KeenanProvides Full Service

Let an Experienced Professional Do It…

You’ll Get Great Results With Less Stress

PRICE IT accurate pricing of your home to ensure highest selling price, best terms, and shortest time

LIST IT prompt placement of your home in the multiple listing service

MARKET IT wide exposure of your home though multiple web sites, mail out flyers, and neighborhood visits

SHOW IT regular open houses and buyer showings

NEGOTIATE IT professional, low stress facilitation between buyer and seller

WRITE IT expert attention to detail in writing a sound, accurate contract, addenda and legal disclosures

INSPECT IT thorough follow up on all required home inspections

FINANCE IT close coordination with buyer and lender to keep you informed of any buyer financing contingencies

CLOSE IT personal attendance at your closing to make sure everything is satisfactory for you

Direct: 850.445.2476 Email: [email protected] Website: www.TallaHome.com

Terance’s Unique Value in Real Estate

As an Experienced Real Estate Professional,

I Will Add Value to Your Selling Experience

With an equally strong analytical background and fine arts experience, I provide the best overall real estate service – from real estate numbers to real estate showings.

Buyers most often use a real estate professional to find a home

Where Buyers Look to Buy

0

20

40

60

80

100

Real EstateProfessional

Yard Sign Internet Newspaper Open House Builder HomeMagazine

Television RelocationCompany

% o

f B

uye

rs

Direct: 850.445.2476 Email: [email protected] Website: www.TallaHome.com

Nearly 15% to 25% of all listings do not sell. The market rejects them.

In other words, the market did not accept the Marketing Effort, the Price, the Condition, the Location, or a combination of these areas—perhaps all four of them!

The good thing is that you the seller, controls two of these areas: Price and Condition. I, the Realtor, also control one: Marketing Efforts.

ConditionA hundred dollar bill is a great metaphor: they all look good, but people will always choose the nice, clean, crisp one over a dirty wrinkled one. How does your house look to others? This is the crucial important difference between Showing condition and Living condition.

PriceBeing overpriced is usually the reason a home did not sell, but condition will help determine what the market is willing to pay. Remember that YOU control price and condition. The wrong price attracts the wrong buyers. It creates a bad reputation for the house in the market place and makes properly priced homes look even better. Would anyone intentionally put their home on the market to help sell the competition?

LocationNobody can do a thing about their location except to accent the positives and minimize the negatives.

Call Terance Keenan to find out what it takes to sell you home for the best price in the least amount of time! Call 850.445.2476!

Hard Facts About Unsold and Expired Listings

Direct: 850.445.2476 Email: [email protected] Website: www.TallaHome.com

Marketing Plan

A Multi-Facet Plan Will Maximize Your Exposure

MLS Listing ServiceRealtor.com nationwide home search portalRealtor.com Enhanced Listing PromotionKeller Williams Nationwide Listing Service2 Personal Websites promoted by Search Engine AdsMultiple Nationwide Listing Portals such as Trulia and Alamode“New Listing” notification to all area real estate agents“Just Listed” mailers to all your neighbors“Open House” events“Open House” announcements to all your neighborsPersonal visits by my team to your neighborhoodKeller Williams Magazine advertising

We will do what it takes to get your house SOLD!

Direct: 850.445.2476 Email: [email protected] Website: www.TallaHome.com

Let’s Get Started!

Call Me and Take the First Step Toward Selling Your Home! 850.445.2476

Do you feel good about selling your home? You may have had disappointing experiences in the past. I’ve had them too as a home seller – so I know how important it is to be active and responsive to your real estate needs. Your Information

When would you like your home sold by?

What is your current mortgage amount?

What do you like best about the home?

Why did you decide to sell?

Any concerns about selling?

What special things do you want from an agent?

How often would you like progress reports?

Do you have any showing special requests?

What questions can I answer for you?