Minding the Gap:Introducing Multimodal Communication Through Research Poster Presentations
Sohui Lee, Ph.D. Russ Carpenter, Ph.D.
History and Background
Two Design Models
Oral Pitches
Literature on Research Posters
The Professional Scientific Poster Session
The Literature
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ORAL VISUAL
look
explain
[ PICTURE OF HUME?]
1. “Newspaper Column” model
2. Visualization Model
Newspaper Column Visualization
Advantages
• Commonplace• Predictable• Easy to
produce
Drawbacks
• Text driven• “Template”
Advantages
• Unique• Reveals data
relationships
Drawbacks
• Time and skill• Data
dependent
Presentation is an essential part of the poster presentation
Oral Presentation
Modulation is catering content to specific audience types
Modulation
Modulation
Ask questions
Read name tags
Specific but brief backgroundMajor implicationsLess jargon
Filter Terminology
Less background, elaborate detailsMajor implicationsNuanced interpretations
Discipline
Field
Effects of ethanol on shoaling behavior in Zebrafish (Danio reiro)
Example of modulated title
Drunk fish swim alone
Alcohol consumption influences social interaction in Zebrafish
Discipline
Field
General
Presentation is an essential part of the poster presentation
Oral Presentation:Take Home Messages
Modulation content to specific audience types promotes memorability and facilitates discussion
1. Relating the context of research poster session is vital for helping students understand purpose, need, and strategies for visual and oral communication.
2. By exploring two models of visualizing research poster design, students heighten awareness of visual design and can cultivate creative thinking.
Sohui Lee, [email protected]
Russ Carpenter, [email protected]
Hume Center for Writing and SpeakingStanford University