Chandra DeKeyser, Co-Founder & CEOSilicon Valley Mobile & Internet Conference - 18 May 2013
In In In In the mood for emotional engagement? the mood for emotional engagement? the mood for emotional engagement? the mood for emotional engagement?
Disclaimer
Logos and Images of players are used for illustrative purposes only.
This does not imply commercial ties with owners of brands or image rights.
The Problem
• Lack of Emotional Engagement.
• Static profile pictures…Unrelated to your Mood.
• Is this “: )” a smile?
• Videos & Ads: not interactive & not personalized.
Chandra, CEO• International Startups & large Co. US, Brazil, Italy
• 7 languages
Chandra, CEO• International Startups & large Co. US, Brazil, Italy
• 7 languages
Plus:• 3 programmers, 1 marketing & 4 sales• Advisors with international Tech experience
Plus:• 3 programmers, 1 marketing & 4 sales• Advisors with international Tech experience
Executive Team
Massimiliano, CTO • University Professor
• Author Artificial Intelligence
• Facial Recognition languages
Massimiliano, CTO • University Professor
• Author Artificial Intelligence
• Facial Recognition languages
Alessandro, CIO• University Professor
• Author Artificial Intelligence
• Facial Recognition languages
Alessandro, CIO• University Professor
• Author Artificial Intelligence
• Facial Recognition languages
Amauri, COO• International Startups & large Co. US, Brazil
• 4 Languages
Amauri, COO• International Startups & large Co. US, Brazil
• 4 Languages
Offices:• Silicon Valley, Luxembourg & RomeOffices:• Silicon Valley, Luxembourg & Rome
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Investors & Advisors
Raised 200 K€ - Convertible Note. 20% discount.
7 Business Angels
• Russian, Partner
• Canadian, Social Media
• German, Sales Director
• Italian, Manager MBA
• French, Sales Director
• Belgian, Director
• Italian, Fund Manager
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Who is MoodMe?
• Emotional engagement Platform
• Business & Consumer products
• Founded in 2011
• 2 international patents
• Watch our trailer
EBAN 2013 AwardEBAN 2013 AwardEBAN 2013 AwardEBAN 2013 Award
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Automatic Facial Recognition:
3D faces with Emotions.
Living Portraits™.
Mobile, web, social media, cloud.
Accessorize, interact &
Share!
Behavioral insights
Monetization: Virtual goods & SaaS.
Competitors: robot like Avatars.
MoodMe
Market Opportunity
• Mobile Apps: 16 B downloads/m.
• Ads: 20 B$ in USA!
• Digital Goods: 36 B$ / yr (2014)
Sports Apps: Stats, no Emotions, no monetization!
NFL NFL NFL NFL 300 M$ digital fund (Mar 2013). 300 M$ digital fund (Mar 2013). 300 M$ digital fund (Mar 2013). 300 M$ digital fund (Mar 2013). 3 B$
37 M
Fans
33 M
Fans
Sports Clubs Sports Clubs Sports Clubs Sports Clubs
Capital required: 1 MCapital required: 1 MCapital required: 1 MCapital required: 1 M€€€€
Target: Target: Target: Target:
• 15 Clubs 15 Clubs 15 Clubs 15 Clubs ---- 2 Continents.2 Continents.2 Continents.2 Continents.
• Build Platform + API.Build Platform + API.Build Platform + API.Build Platform + API.
2 2 2 2 Customers + Great pipeline + Players!Customers + Great pipeline + Players!Customers + Great pipeline + Players!Customers + Great pipeline + Players!
Digital goods, Digital goods, Digital goods, Digital goods, accessories + accessories + accessories + accessories + SaaSSaaSSaaSSaaS. Revenue Share. . Revenue Share. . Revenue Share. . Revenue Share.
Revenue Club 2 Revenue Club 2 Revenue Club 2 Revenue Club 2 M M M M Fans: 25 KFans: 25 KFans: 25 KFans: 25 K€€€€////m. Recurrent.m. Recurrent.m. Recurrent.m. Recurrent.
Growth Phase 1: Early Stage
Growth Phases
1: 1: 1: 1: EarlyEarlyEarlyEarly StageStageStageStage
Sports
Build Platform
2: Platform2: Platform2: Platform2: Platform
SeriesSeriesSeriesSeries A: 4 MA: 4 MA: 4 MA: 4 M€€€€
Ads
B2C
APIs for Developers
3: 3: 3: 3: UbiquitousUbiquitousUbiquitousUbiquitous
Social Networks
Games
Smartphones
Cars
MoodMe - Financial Forecast
€'000 FY13F FY14F FY15F FY16F
Sales 96 1.550 8.112 36.800
Gross Profit 48 775 4.867 25.760
Net Profit (712) (1.735) 36 10.286
Customers (B2B) 3 15 50 100
Customers (B2C) (1000) 5 30 300 10.000
Financial Plan
Convertible Convertible Convertible Convertible LoanLoanLoanLoan. . . .
20% discount. Minimum: 25 K€.
Raising Raising Raising Raising 1 M1 M1 M1 M€€€€ ((((220 K220 K220 K220 K€€€€ committed). committed). committed). committed).
Use of proceeds: Use of proceeds: Use of proceeds: Use of proceeds: 70% R&D 70% R&D 70% R&D 70% R&D ---- 30% Sales30% Sales30% Sales30% Sales----MarketingMarketingMarketingMarketing....
The Deal
VisionVisionVisionVision: : : : Ubiquitous Emotional Engagement with Living Portraits.Ubiquitous Emotional Engagement with Living Portraits.Ubiquitous Emotional Engagement with Living Portraits.Ubiquitous Emotional Engagement with Living Portraits.
WOW Effect!WOW Effect!WOW Effect!WOW Effect!
� Technology: Technology: Technology: Technology: Deep IP, Deep IP, Deep IP, Deep IP, Innovative & Engaging. Innovative & Engaging. Innovative & Engaging. Innovative & Engaging.
� Team: Great Friends, complementing, committed.Team: Great Friends, complementing, committed.Team: Great Friends, complementing, committed.Team: Great Friends, complementing, committed.
�Huge markets: Sports, Huge markets: Sports, Huge markets: Sports, Huge markets: Sports, Ads & Engagement.Ads & Engagement.Ads & Engagement.Ads & Engagement.
Conclusion: Why Invest?
Thank you! Obrigado! Grazie! Merci!
Chandra DeKeyser, Co-Founder & [email protected]
Stay in touch! Don’t Text me: MoodMe!
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