1. Effective Communication forBusinessPresented by Nicole Newmanof Newman Networks10/23/2014

2. Agenda About the presenter What is communication? The communication process Communication Channels Difference between effective communication and Ineffectivecommunication Communication/Leadership styles Stakeholders defined (Audience) Subtle Communication i.e. Business Etiquette Communication Strategies for Team Building Next Steps 3. Who is Nicole Newman? Graduate of Temple University MBA from University of Maryland President/CEO of NewmanNetworks Awardee for OutstandingLeadership in addition toCreative Marketing Author of 4 books 2 non-fiction,2 business books Co-founder of Calling All FemaleEntrepreneurs (CAF) 4. Background 5. Ineffective Communication examples 6. What is communication?The Business Dictionary says Two-way process of reachingmutual understanding, in which participants not only exchange(encode-decode) information, news, ideas and feelings butalso build and share meaning. In general, communication is ameans of connecting people or places. In business, it is a keyfunction of management--an organization cannot operatewithout communication between levels, departments andemployees.My definition Marketing is communication80% of communication is non-verbal 7. Communication Channels Face to Face (only complete channel because sender andreceiver are not separated by time or distance) Telephone Voicemail Text Messaging E-mail Social Media Instagram Facebook personal Facebook business Twitter Linkedin 8. Communication Channels Face to Face (only complete channel because sender andreceiver are not separated by time or distance) Telephone Voicemail Text Messaging E-mail Social Media Instagram Facebook personal Facebook business Twitter Linkedin 9. Effective Communication Effective communication strategies involve two-way communication Companies whose managers successfully engage employees abouttheir work and their perspectives on issues related to products,services, customers and the business develop a culture ofinclusiveness that generates results. Business communication should be results-driven and strategicallyfocused on achieving measurable results. Organizational communicators know that messages need to bedelivered multiple times in multiple ways to have the most impact. Using multiple channels to communicate with various audiences willincrease the odds that communications are received andunderstood. 10. Communication/Leadership styles Communication should never be one-way--either from the top-downor the bottom-up. Inclusive communication strategy is one in which explicit stepsare taken to ensure that all employees feel they are involved indecisions that affect their day-to-day work. Organizations with a secretive environment shut people out,which can stifle involvement and result in lost ideas andopportunities. Employee involvement is a key factor that affects employeesatisfaction and success.The objective of leadership is to get stakeholders to act!! 11. Stakeholders 12. Subtle Communication is Business EtiquetteIs your businesses external image professional to be treated asa professional? Website Professional email address Testimonials Professional Attire Business Cards Ability to accept electronic payments Communication style (WIN-WIN) Team player Edify others 13. Communication Strategies for Team Building Listening Use Names Get to the Point Let Others Talk Start with a compliment: Positive people buy more Non-verbal Language Vocal Cues Build an Atmosphere of OpennessAn open communication environment is one in which all members of theorganization feel free to share feedback, ideas and even criticism . Leaderswho are committed to open communication build an environment of trustthat can be the foundation for success. 14. Resolution Techniques Listen to both sides of the story Ask clarifying questions Dont make assumptions Provide examples or analogies Think win-win Put the relationship first Allow others to suggest resolutions Work to compromise Dont stop until both sides agree or agree to disagree 15. Next Steps from Newman NetworksUpcoming Events from Newman Networks http://newmannetworks.eventbrite.com http://www.newman-network.comCalling All Female Entrepreneurs https://www.facebook.com/groups/phillycafe/ http://www.phillycafe.orgNext webinars: Accounting Metrics needed to implement a marketing strategyand budget How to work your network 16. Next Steps from WORC-PA 17. Sources http://www.businessdictionary.com/definition/communication.html#ixzz3Gs7vil6j http://Top7Business.com/?expert=Sheila_Dicks http://smallbusiness.chron.com/communication-strategies-effective-organization-826.html http://smallbusiness.chron.com/strategies-effective-communication-57218.html http://careers.pda.org/2012/08/communicate-well-five-strategies-to-enhance-your-managerial-communication-skills/