enterprise2.0
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TRANSCRIPT
ENTERPRISE 2.0
Kara Greene, Hien Luu, Sam Phelps,Jennifer Noinaj, Carmen Leung
toothpastefordinner.com
What is it?
Web 2.0
“This artificial distinction between a consumer and a producer is dissolving, I call it the participant economy. Web 2.0 is about people.”- David Sifry (Technorati)
Connecting People
Customers
Employees
Suppliers
“We (the community) have time to create linux, which is amazing, we have time to create wikipedia, we have time to put reviews on yelp, and read and write blogs. We just have way to much time on our hands, maybe that was all time we were doing passive things watching TV, now all that passive time has become active time and we are creating stuff.”- Auren Hoffman (Rapleaf)
SLATES
Enterprise 2.0: The Dawn of Emergent Collaboration” (Spring 2006, Vol. 47, No. 3, pp. 21-28)
Search
Linking
Authorship
Tagging
Extensions
Signals
Imagine you have a group project to work on.
WIKIS
BLOGS
WIKIS
FORUMS
BLOGS
WIKIS
MASHUPS
FORUMS
BLOGS
WIKIS
COMMUNITIES
MASHUPS
FORUMS
BLOGS
WIKIS
“Loosening hierarchies and giving more power to employees can lead to faster innovation, lower cost structures, greater agility, improved responsiveness to customers and more authenticity and respect in the marketplace.”- Don Tapscott, co-author of Wikinomics: How
Mass Collaboration Changes Everything
Minimize duplication & rework
Transparency
In-flight services?
Organization
Technology
Culture
Organization
Technology
Culture
Organization
Technology
Culture
“In an economy where the only certainty is uncertainty, the one sure source of lasting competitive advantage is knowledge." - Ikujiro Nonaka
Microsoft Groove
http://press.linkedin.com/about
"In other recessionary times, we have seen people lean on education and go back to school...This is the first major recession where you have a tool like LinkedIn and can use your professional network more effectively.“- Los Angeles Times, March 30, 2009
Case Study
Implementation
Goals
• Availability• Transparency
• Promote innovation• Increase adoption of SAP products
• Surpassed estimates of users• Increased information and skill• Revenue generated
Information vs Knowledge
Services vs Applications
People vs Social Capital
Change vs Evolution
Success vs Failure
$4.6 billion by 2013
http://www.readwriteweb.com/archives/enterprise_20_to_become_a_46_billion_industry.php
“I predict a rebuilding year for most organizations, with a few that will use innovative new ideas to break out with major successes.”- Dion Hinchcliffe, CTO Hinchcliffe & Co
XKCD.com
Kids to Adults
Spending Activities
"A Web 2.0 site is 'a startup that generates more RSS than revenue.'"
Engadget.com
QuestionsLike the images?
Visit Flickr.