esm - enterprise engagement€¦ · ecognition ce er n: change the way the business world...

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T he increasing emphasis on Engagement in business is creating new opportunities for suppliers of wide range of services, including: Branding Data Analysis Leadership Training Assessment Communication (including mobile, web, e-mail, digital, print and face-to-face) Collaboration and Innovation Gamification Loyalty Rewards and Recognition Technology …and more Engagement Strategies announces a new multi-media platform that helps Engagement solution providers identify and build relationships with corporate management seeking new ways to apply Engagement to achieve key objectives in: Sales Marketing Human Resources Finance Operations Engagement Strategies also serves management at the growing number of Engagement solution providers seeking new ways to add value to their client relationships. Thought Leadership Marketing is about working with credible third-party organizations such as Engagement Strategies and the Enterprise Engagement Alliance to demonstrate your company’s commitment to this segment by sharing expertise with organizations that can benefit from your products and services. ENGAGEMENT ENGAGEMENT STRATEGIES STRATEGIES MAGAZINE MAGAZINE MAXIMIZING PERFORMANCE AND PROFITS THROUGH PEOPLE M S E Engagement Strategies Media Published by the Enterprise Engagement Alliance THOUGHT LEADERSHIP MARKETING A full-year, fully-integrated, multi-platform information and marketing service for management, motivation and human resources solution providers who wish to align themselves with the emerging business of Engagement. The Enterpriseengagement.org portal is being redesigned and relaunched for the smartphone platform to provide access to all of the in-depth information people need when in a buying or planning mode, including: Research, case studies, best practices, etc. in bite sizes on demand via their smartphones, tablets, or computers. New products and services that can help them achieve key results when they’re ready to buy or recommend them. Ammunition advocates for your product or service to convince top management and their colleagues. Business today is all about building relationships, but it has never been more difficult to do so when no one ever picks up the phone. This program is designed to make the most of every potential relationship through the use of content and other trust-building tools. A N EW, S MART A PPROACH TO I NFORMATION D ELIVERY AND MARKETING D ESIGNED FOR T ODAY’S MARKETPLACE Demonstrate your company’s understanding of how you can help fit into today’s overall Engagement strategies by sponsoring curricula and content directly related to your area of expertise. By becoming an Engagement Strategies and Enterprise Engagement Alliance sponsor, your company can help make the case it needs to involve and inspire both corporate practitioners and other Engagement Solution providers who potentially can bring your products or services to the marketplace. WE H ELP Y OUR C OMPANY S TAND O UT A S AN E ARLY L EADER IN E NGAGEMENT ENGAGEMENT ENGAGEMENT STRATEGIES STRATEGIES MAGAZINE MAGAZINE marcusevans m CO-PUBLISHED WITH MAXIMIZING PERFORMANCE AND PROFITS THROUGH PEOPLE VOLUME 18 ISSUE 2 BOOK EXCERPT Eric Holtzclaw On 'Laddering' CASE STUDY HP's Gamification Gamble Pays Off MOTIVATION A Millennial's Perspective RECOGNITION A Changing Workforce Achievers Founder Razor Suleman: 'Our mission is to change the way the business world works' M S E

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Page 1: ESM - Enterprise engagement€¦ · ECOGNITION ce er n: change the way the business world works' E S M. ENGAGEMENT STRATEGIES ESM ... capabilities and what’s new in a Power Point

The increasing emphasis on Engagement in business is creating new opportunities for suppliers of wide range of services, including:

•Branding •Data Analysis•Leadership Training•Assessment•Communication (including mobile, web,

e-mail, digital, print and face-to-face) •Collaboration and Innovation•Gamification•Loyalty•Rewards and Recognition•Technology•…and more

Engagement Strategies announces a new multi-media platform that helps Engagement solution providers identify and build relationships with corporate management seeking new ways to apply Engagement to achieve key objectives in:

•Sales•Marketing•Human Resources•Finance •Operations

Engagement Strategies also serves management at the growing number of Engagement solution providers seeking new ways to add value to their client relationships.

Thought Leadership Marketing is about working with credible third-party organizations such as Engagement Strategies and the Enterprise Engagement Alliance to demonstrate your company’s commitment to this segment by sharing expertise with organizations that can benefit from your products and services.

ENGAGEMENTENGAGEMENTSTRATEGIESSTRATEGIESMAGAZINEMAGAZINE

M A X I M I Z I N G P E R F O R M A N C E A N D P R O F I T S T H R O U G H P E O P L E

MSEEngagement Strategies Media P u b l i s h e d b y t h e E n t e r p r i s e E n g a g e m e n t A l l i a n c e

THOUGHT LEADERSHIP MARKETINGA full-year, fully-integrated, multi-platform information and marketing service for management, motivation and human resources solution providers who wish to align themselves with the emerging business of Engagement.

The Enterpriseengagement.org portal is being redesigned and relaunched for the smartphone platform to provide access to all of the in-depth information people need when in a buying or planning mode, including:

• Research, case studies, best practices, etc. in bite sizes on demand via their smartphones, tablets, or computers.

• New products and services that can help them achieve key results when they’re ready to buy or recommend them.

• Ammunition advocates for your product or service to convince top management and their colleagues.

Business today is all about building relationships, but it has never been more difficult to do so when no one ever picks up the phone. This program is designed to make the most of every potential relationship through the use of content and other trust-building tools.

A NEW, SMART APPROACH TO INFORMATION DELIVERY AND MARKETING DESIGNED FOR TODAY’S MARKETPLACE

Demonstrate your company’s understanding of how you can help fit into today’s overall Engagement strategies by sponsoring curricula and content directly related to your area of expertise. By becoming an Engagement Strategies and Enterprise Engagement Alliance sponsor, your company can help make the case it needs to involve and inspire both corporate practitioners and other Engagement Solution providers who potentially can bring your products or services to the marketplace.

WE HELP YOUR COMPANY STAND OUT AS AN EARLY LEADER IN ENGAGEMENT

ENGAGEMENTENGAGEMENTSTRATEGIESSTRATEGIESMAGAZINEMAGAZINE

marcusevansm

CO-PUBLISHED WITH

MAXIMIZING PERFORMANCE AND PROFITS THROUGH PEOPLE

VOLUME 18 • ISSUE 2

BOOK EXCERPTEric Holtzclaw On 'Laddering'

CASE STUDYHP's Gamification Gamble Pays Off

MOTIVATIONA Millennial's PerspectiveRECOGNITIONA Changing Workforce

Achievers FounderRazor Suleman:'Our mission is to change the way the business world works'

MSE

Page 2: ESM - Enterprise engagement€¦ · ECOGNITION ce er n: change the way the business world works' E S M. ENGAGEMENT STRATEGIES ESM ... capabilities and what’s new in a Power Point

ENGAGEMENTENGAGEMENTSTRATEGIESSTRATEGIESMAGAZINEMAGAZINEMSE

DISTRIBUTION GEARED TO TODAY’S MANAGEMENT

Make sure your prospects and customers can get the information the way they want it:

• Mobile• Email• Web• Digital • LinkedIn Special Markets

profile page• Print

ESM bridges the traditional gap between consumer, distributor, sales, non-sales employee, vendor and community Engagement to open your company up to a new world of possibilities.

MULTI-MEDIA CONTENT AND DISTRIBUTION DESIGNED FOR THE EMERGING ENGAGEMENT MARKETPLACE

Some media focuses on customer engagement, others on employee engagement. Only ESM recognizes and focuses on Enterprise Engagement -- the critical link between the two.

CONTENT: CASE STUDIES, BEST PRACTICES, HOW-TO AND REFERENCE INFO, INDUSTRY LEADERS AND MORE

• Latest news, how-to information, trends and research on all areas of Engagement

• A Web directory and profile of leading Engagement players designed to help buyers find solutions

• A quarterly digital magazine with profiles on key companies and people, how-to and reference information, and hot new Engagement categories in communications, assessment, learning, collaboration, gamification and much more

• Reports on what moves key demographic groups• A Web how-to and reference center to help people

become experts fast on key topics• An Annual People Centric Awards edition distributed

via first class mail to 5,000 hand-picked executives at Fortune 500 companies and financial institutions.

EnterpriseEngagementEnterprise

Engagement

Edited ByBruce BolgerRichard KernAllan Schweyer

A Roadmap To Achieving Organizational Results Through People

The Textbook

ABOUT THE ENTERPRISE ENGAGEMENT ALLIANCE

• ENTERPRISE ENGAGEMENT: THE TEXTBOOK. A print and digital reference book created and continually updated and expanded with input from top corporate practitioners and solution providers in all areas of Engagement.

• ENGAGEMENT UNIVERSITY ONLINE. Featuring each of the textbook chapters in an online, interactive course that tracks who participates and the results of any polls conducted as part of the course.

• AN ENTERPRISE ENGAGEMENT CERTIFICATION PROGRAM based on an online test and other accomplishments.

• THE PEOPLE CENTRIC AWARDS PROGRAM honoring the Top 25 most People Centric U.S. companies each year.

• ENGAGEMENTSTRATEGIESONLINE.COM. A multimedia platform for accessing news, how-to information, new products, research, books and people in the emerging Engagement business, along with the Enterprise Engagement blog.

• THE ENGAGED COMPANY STOCK INDEX that tracks engaged companies against the S&P.

• THE ENTERPRISEENGAGEMENT.ORG EDUCATION AND INFORMATION CENTER and social media communities at Twitter (@the_eea) and EEA LinkedIn communities.

• ENGAGEMENT UNIVERSITY. The annual conference and expo held in Denver, April 14-16, 2015.

• CONSULTING AND TRAINING on Engagement program design, branding and business development.

The EEA is comprised of corporate practitioners and solution providers committed to creating a formal business field dedicated to helping organizations achieve key goals by engaging all of the people critical to success. Sponsors include companies in all areas of Engagement, including

coaching and training, assessment, communications, loyalty, learning and gamification, collaboration and innovation, promotions, rewards and recognition, measurement, etc. seeking to profit from the increasing focus on Engagement by demonstrating their thought leadership through multiple media. Here are the primary activities of the EEA and the opportunities for Engagement solution providers:

Page 3: ESM - Enterprise engagement€¦ · ECOGNITION ce er n: change the way the business world works' E S M. ENGAGEMENT STRATEGIES ESM ... capabilities and what’s new in a Power Point

ENGAGEMENTENGAGEMENTSTRATEGIESSTRATEGIESMAGAZINEMAGAZINEMSE

ENGAGEMENT STRATEGIES: Marketing and Sales Support Packages

These packages address what marketers need – a low cost way to reach key management at multiple levels; a way to optimize their thought leadership presence on the Internet through a

credible third party and to enhance the ammunition needed to build relationships and close sales in today’s information-driven marketplace.

Select the option that makes the most sense for you and we’ll create a single bundled price. See Print/Digital Editions and Rates for traditional media programs.

4. ESM ENGAGEMENT SOLUTION PROVIDE PROFILES

• Your company is featured across all of our media, with information on your key benefits, products, outlook, with photos of key personnel or products, etc., updated as needed to help the people who buy or recommend your products for companies or programs.

• A Company Profile 30-minute recorded webinar providing an overview of your company’s key capabilities and what’s new in a Power Point designed to market to your community and others, and which is recorded and displayed through our multiple media Company Profile Center throughout the year. We create the presentation based on your company profile.

• A link you can include on your website, company LinkedIn Profile, and to send out to anyone who needs the latest information on your company for a presentation.

Cost: $4,000 per year; $6,000 with recorded webinar

5. ENGAGEMENT UNIVERSITYCONFERENCE SPONSORSHIP

Get face-to-face with prospects at the industry’s only high level expo and conference bringing together leading corporate practitioners and potential distribution partners. We pre-schedule a 50-minute session in a special section of the Expo Conference area for you to present your products and services to prospects we develop for you in advance.

Cost:

Your company’s corporate advertising is displayed in a special print edition of Engagement Strategies Magazine mailed via first class mail to handpicked executives at Fortune 500 companies and emailed digitally to over 30,000 others. Sponsors can have a special edition of their own containing only their ads to send to their own prospects and clients.

Cost: $4,000 per year

1. PEOPLE CENTRIC AWARD SPONSORSHIP

• Your company sponsors a curriculum chapter and/or a webinar session on a subject related to what your company sells that is available through all of our media platform and your company’s website.

• The article is presented as a 30-minute webinar, recorded and featured in our how-to content section via all of our media.

Cost: $4,000 per year for written chapter; $5,500 with recorded webinar

2. EEA CURRICULUM ORHOW-TO ARTICLE SPONSORSHIP

3. ENGAGEMENT SOLUTION FEATURES

Each month, Engagement Strategies focuses on a specific Engagement solution in its email newsletter and app, from coaching and leadership training to all forms of communications, learning, collaboration and innovation. This feature is available year-round via all of our media and is featured in one of the digital editions.

• Your ad appears in the editorial coverage and your company is included in the article.

• We feature your key products in the article, as well as a link to your site or your ESM Company Profile, below.

• You are always out front with the people who need to know about the latest products and services.

Cost: $5,500 per year, including 12 products featured per year in our Product Category, Lifestyle and Demographic features and advertising on the product category feature of your choice.$7,000 per year, including 1 customized Lifestyle or Demographic feature with only your products – ask about multiple features – linked to all of your above marketing and social media links and marketing via the Rewards & Recognition Network media platform.

$900, including marketing program and complimentary registration for two people to the education program.

Page 4: ESM - Enterprise engagement€¦ · ECOGNITION ce er n: change the way the business world works' E S M. ENGAGEMENT STRATEGIES ESM ... capabilities and what’s new in a Power Point

ENGAGEMENTENGAGEMENTSTRATEGIESSTRATEGIESMAGAZINEMAGAZINEMSE

2015 Engagement StrategiesPublishing and Editorial Calendar

Email edition: 12 times a year; once a month; 20,000 subscribers

Enterpriseengagement.org: 3,500 unique visitors per month

Engagement Strategies digital edition: 35,000 distributed

digitally to corporate sales, marketing, human resources and

motivation executives, as well as Engagement solution providers, in

cooperation with Marcus Evans.

People Centric Print edition: Extra distribution to 5,000

Fortune 500 executives in sales, marketing, human resources

and general management.

Size Width Height 1x 3x

Full Page Bleed 8 5/8” 11 1/8” $6,950 $6,000

Junior Vertical 4 6/8” 7 1/4” $5,750 $5,000

Junior Horizontal 7 1/8” 4 3/4” $5,750 $5,000

Front Cover Strip 8 5/8” 2 3/8” $11,000 $10,500

1/3 Square 4 5/8” 4 3/4” $3,500 $3,000

1/4 Horizontal 7 1/8” 2 3/8” $2,500 $2,000

PRINT/DIGITAL RATES

ISSUE 1 (People Centric Print/Digital Edition)

Publication date: March/AprilClosing for materials: Jan. 25

ISSUE 2 (Digital)

Publication date: June/JulyClosing for materials: March 6

ISSUE 3 (Digital)

Publication date: September/OctoberClosing for materials: July 31

ISSUE 4 (Digital)

Publication date: November/DecemberClosing for materials: Oct. 1

PRINT/DIGITAL EDITION

Engagement Strategies eNewsletters:E-mail Newsletter Display Ad: $1,250Special Offer Blast: $2,100Webinars: 8 x per year: $5,000 exclusive,$2,500 semi-exclusive

EngagementStrategiesOnline.comAdvertising:Top banner ads (run of site): $5,000 per yearHome page side banner ads: $3,000 per yearInside page side banner ads: $2,500 per year(See Media Production Specifications for further details.)

Virtualrewards365.com StorefrontsA direct link to a dedicated catalog of your company’s products or gift cards, along with basic information about your company and sales contact information.Annual storefront fee: $4,000

Three-Month Fully Integrated Marketing Campaign

Full-page ad in Engagement Strategies magazineOne e-mail banner or display adOne Special Offer E-Mail Sponsorship (max. 150 words).EnterpriseEngagement.org article sponsorships

Virtualrewards365.com storefront for rewards suppliersCost: $13,950, with storefront: $10,950 without

Fully Integrated Marketing CampaignEngagement Strategies offers a unique set of fully integrated business development services:Strategic planning; Sales tool creation, including Web sites promotional materials, newsletters, and Webinars; Telephone sales and lead qualification; Complete integrated business development strategies to launch or grow business.

SALES CONTACT: [email protected]

914-591-7600, ext. 238

INTERNET AND EMAIL

RATES AND FREQUENCY

Production DepartmentEngagement Enterprises33 West Main StreetSuite 303Elmsford, NY [email protected]

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