• The aim of our project was to create a music video, webpage and Digi-pack for our chosen

artist.

• The genre of our chosen artist and song was indie hip-hop/grime. This allowed us to reflect the genre in our products so that

the ancillaries could complement our music video.

• We had a style of London throughout, this modern theme allowed us to maintain a

recognisable theme so that the audience could recognise our artist.

• There were links between all three products as we used shots from our music

video in our webpage and Digi-pack. As well as this they all had the same dark theme with bright lights so that they all

stood out.

• The concept of synergy did not provide any problems, as the theme was able to

be carried across the whole of the project. This allowed the images we used to all link

together.

Digi-pack designs

Design 1

Design 2

Final chosen Digi-pack design

• The Digi-pack designs all incorporate the theme of London/City life. This theme was

carried across both our main project (music video) and the ancillary texts

(webpage and Digi-pack)

• My website incorporated both the music video and Digi-pack.