Evolution to a Social Intranet

Elizabeth LupferThe Social Workplace@socialworkplace

Most intranets have a bad start in life

The first step to intranet recovery is to admit your site is a poopy mess

Intranet Roadmap

Documentation People

In 2008 it was web 2.0

In 2009 it was social media

In 2010 it was social media in the workplace

Today it is about being social in the workplace

Where Can We Improve?Critical tasks that are often on an employee’s plate lack context for due dates, timelines, or what is coming up in the future.

Training is given very little focus, and there is no awareness of the employee’s history or needs.

The experience would benefit from more awareness and personalization Content and transactions

are not integrated effectively

Transactional pages consistently see the highest views on company portals.

A social intranet considersemployee behavior

in order to create a trulycollaborative and

integratedsocial experience

IT InfrastructureData standardization

Corporate vision and messagingBusiness Objectives

Building an Intranet for the Employee Life Cycle

•Search

•Organization change

•Administrativeresponsiblities

•Time reporting

•IT and Workplace Services

•Mobility

•Other internal platforms •Communications

Why are Employee Profiles Key?

• ONE Identity. Instead of having several profiles across Intranet applications, the new profile will consolidate these into one place. Employees update their personal information, manage their blog and security profiles all from one place.

• Get a more complete picture. Uncover the "hidden" talents of your employees and put these skills to work

• Make smarter talent decisions. Be truly informed about employees before making job assignment decisions.

• User-generated content. Leverage the community benefits of social bookmarking in order to create accurate profile information.

• Cast a wider net. See far beyond the rigid confines of organisational structures and geographic locations when assessing your talent pool.

Talent Acquisition

• Peer to Peer Recruitment - Employees as brand advocates

• Referral Schemes – Tap into the digital social and professional graphs of employees and networks

• Talent Communities - Connecting job seekers• Reputation and Brand - Managing

conversation

Source: Recruiting Future@Matt Alderhttp://recruitingfuture.com/2011/03/08/redefining-social-recruiting-for-2011/

Onboarding• Role Specific Wikis - Living, breathing

documents that based on a user's role. • Discussions on Shared Services – Question and

solution approach to new hire issues• Tip / Tricks from the Community – Allow new

hires and long time employees to contribute tips to help others through the process.

• Track Search Terms and Refine - As new hires search for information, search terms should be saved and analyzed.

Source: AIIM.org@JohnBrunswickhttp://www.aiim.org/community/blogs/expert/Social-Onboarding-Dashboard-5-Tips-to-Enable-and-Retain-Talent

Learning and Development

Allows employees to set specific development goals with a focus on training.

Social Learning – collaborative learning and development in virtual spaces

Performance Management

The interface makes it much easier for employees to see their overall progress through the year.

Stretch objectives are called out.

In order to give employees a more readable interface, each objective can be expanded to show the details.

New functionality allows employees to ask for additional feedback from colleagues and post projects to their Profiles.

Compensation

• Using Social Business Tools/Platforms provide employees the statistics to support their company’s performance management plan (PMP).

• Providing features like endorsements and strong individual analytics will go a long way toward having employees use this data to support them meeting and exceeding their objectives.

Killer Social Intranet Apps• Collaboration sites and Knowledge Share

– Internal Twitter, employee blogs, threaded conversations, Idea Generation

• Point-based Social Recognition and Achievement• SMART Enterprise Search; Social Tagging (employee-generated

keyword tagging of intranet content)• Mobility and External Access• Unified Help and Live Chat – Global help for employees to submit

feedback or questions.• View by Country – customization of the intranet view to allow front-

line managers and business partners to see International experience

Collaboration and Knowledge

Idea Generation

Reward and Recognition

of your employees would leave their current job for a

company that clearly recognized them.49%

Gifts do not sustain loyalty. ENCOURAGEMENT drives a

culture of performance.

Engagement through Achievement

To better encourage employees to use About You and other areas of the Intranet, a concept of “Cred” will be introduced

This concept, from gaming, will reward employees with points for accomplishing tasks in a variety of Intranet Applications.

The more points a user receives, the better their ranking. A light approach to competition will lead to great adoption of features related to points.

With a push to get more employees engaged with truly living the Credo, this component will allow colleagues to leave specific feedback on a fellow employees profile talking about how that individual exemplifies the tenants of Verizon’s Credo.

This light weight, easy to use feedback mechanism will inspire more employees to seek out opportunities to prove themselves.

Enterprise Search

Mobility and Extranet

The mobile interface will feature all the information of the full site, with the display optimized for mobile devices.

Users can use touch gestures to swipe through the components of the interface.

Elements of a Social Experience• ONE INTEGRATED EXPERIENCE: 1 Portal, 1 Mobile App, 1

Extranet for all Verizon, 1 SSO Employees• CUSTOMIZED: ultimate personalization:

experience/content/design/navigation per employee• REAL TIME COLLABORATION: Employees can interact with

global colleagues using Web 2.0 Integration (shared video, Q&As, ideas, discussions, docs…)

• Embedded Intelligence: SMART DATA with SMART ACTIONS (1 click, 3 steps)

• Content and transactions are INTEGRATED and INTERACTIVE

• Employees can get the full site EXPERIENCE from any mobile device

The Social Workplace@socialworkplace