fairmas hotel report july 2016 – frankfurt

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Page 1: Fairmas Hotel Report July 2016 – Frankfurt

Hotel Performance & Trends

07|16

Report

Fairmas Hotel Reportin cooperation with Solutions Dot WG

June 2016 – Frankfurt below last yearOcc: 78%, ADR: €102, RevPar: €79Figures for June were down significantly. Last year, the Ache-ma trade fair took place. This event is always accompanied by very high occupancy figures and a very healthy ADR. These levels of room rate could not be maintained this year. The Optatec and Texcare trade fairs were unable to outweigh the Achema event, neither in terms of occupancy nor in terms of ADR. However, there were no public holidays this June. Event and corporate business managed to improve the situation a little, although room rates remained well below last year’s.

Occ: -5.3%, ADR: +3.0%, RevPar: -2.5%

July remains very unpredictable. MICE

demand at the beginning of the month

is still very promising. The school summer holidays

mean there are only two business weeks, while leisure

demand has so far been rather hesitant. The next few

weeks will show whether anything will change in this

respect.

Occ: -5.2%, ADR: +5.6%, RevPar: +0.1%

This holiday month is generally a difficult

one. There are no special events, and

general corporate and MICE demand is rather on

the low side. Leisure business is anyway difficult to

predict. There is a little hope in the last three days of

August, because the school holidays will then already

be over and more corporate business can again be

expected.

Occ: -4.9%, ADR: -1.7%, RevPar: -6.5%

September will be significantly weaker

this year without the IAA international

motor show. The Automechanika, which takes place

this year, generates high rates but so far, demand

well behind expectations. September is again a full

business month this year, so that the forecasts will

surely be corrected upwards.

07 08 09

+2,9%

-16,1%-13,7%

Occ ADR RevPar

Trend© Fairmas 2016

Occ: + 13.5 % ADR: + 31.0 %

RevPar: + 48.9 %

Occ: + 2.4 % ADR: + 4.5 %

RevPar: + 6.9 %

Occ: - 0.1 % ADR: + 3.0 %

RevPar: + 3.1 %

Occ: - 3.3 % ADR: + 1.8 %

RevPar: - 1.7 %

Occ: + 12.2 % ADR: + 8.5 %

RevPar: + 21.6 %

Occ: + 2.9 % ADR: - 16.1 %

RevPar: - 13.7 %

Occ: - 0.6 % ADR: + 5.8 %

RevPar: + 5.3 %

Occ: + 3.9 % ADR: + 11.1 %

RevPar: + 15.5 %

Occ: + 0.0 % ADR: + 0.1 %

RevPar: + 0.0 %

Occ: + 1.6 % ADR: + 4.8 %

RevPar: + 6.4 %

Occ: - 5.3 % ADR: + 4.6 %

RevPar: - 1.0 %

Occ: + 3.1 % ADR: + 3.3 %

RevPar: + 6.6 %

Jul 15 Aug 15 Sep 15 Oct 15 Nov 15 Dec 15 Jan 16 Feb 16 Mar 16 Apr 16 May 16 Jun 16