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Page 1: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

FEBRUARY 15 – 17

Page 2: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

THE DREAMHACK REALM

EXPO

DCMM

eSPORTS LAN BUSINESS

COSPLAY

STREAM AREA

EVENT STAGE

DREAMSTORE

INDIE

DH OPEN

TOURNAMENTS

CASTS

RENTAL

LOUNGE

FORUM

EVENTS

PARTY

REALM S

SS

S

S

COMPETE

INFLUENCE

SHOW

SELL

S Coverable by sponsorship

Page 3: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

eSPORTS

Experience the vast diversity of eSports. MOBA, Battle Royale, RTS, Racing and many more.

4,490,318 total views

2,204,025 unique viewers

166,500 USD in cash prizes

50,000 USD in prizes

EXPO

Experience an audience like you never have before. Curious, interested, tech savvy and mature. And cosplay as well as case modding.

Unique DreamStore to sell your products

40 exhibitors

35,875 m2 gross event space

2 halls

LAN

Experience the origin of competitve gaming. Transferred to the present. And pizza.

1,700+ LAN-Participants

Exclusive LAN-Tournaments

1,540+ All-Tournament-Participants

20,000 EUR in prizes

BUSINESS

Experience the kick-off for a new year of glorious opportunities. Business Lounge.ESB Business Forum. Or your individual event.

Perfect place to meet, network and kick off business

2,400+ trade visitors

eSPORT.BUSINESS.FORUM powered by ESB

WHAT WE ARE

... and many more

Page 4: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

WHOM WE SERVE

100% TARGET GROUP

Gaming is a lifestyle Community is a necessity Social media and the web boost the information Festival is interaction

HARD FACTS

OUR TARGET GROUPS

- High knowledge of hard- and software- Early adopter- Multiplier for new developments

- Interested in the social feature of the gaming festival- Wants the show, friends and fun- Buys the merch and swag

GAMER

TECH FELLOW

- Interested in Gaming and eSport- Looking for new games and things in the gaming market- High purchasing power- Great multiplier

Page 5: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

BENEFITS FORPARTNERS AND SPONSORS

”With the tournaments, the exhibition areaand the LAN area, it provides the perfect place

for the community to encounter professional gamers. The event is a huge showcase every time.

Bastian Radloff,Regional Communications Manager Monster Energy Germany, Austria, Switzerland

Page 6: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

ONLINE

Everyone on the web will remember you. Gamers. Influencer. Editors. Even those who are not directly involved with #DHDE19. 651,010,334 contacts reached in 2018.

Social media posts (Twitter, Instagram, Facebook, …)

Logo on website (e.g. Sideskin) Teaservideo integration InStream logo integration (Twitch)

PRESS & PRINT

Everyone outside the fair grounds will hear & see you. Newspapers. Tabloids. Trade journals. Radio stations. 32,457,959 contacts reached in 2018.

Local outdoor print ads Infoscreen ads Public stations video ads Poster campaigns at universities TV-spots 253 journalists on-Site TV, radio and print

ON-SITE

Everyone inside the exhibition halls will remember you. Visitors. Press. Influencer. Decision makers.

Banners @ wall and ceiling Flags Video content Promoshow @ Event Stage Ads @ the Entrance Stickers @ Mirrors and floor Wristband branding Logo integration @ crew shirts

EXHIBITION

Everyone finally adressed with your own booth in the EXPO. Complete the marke-ting-chain by creating the most positive emotions for the audience.

Discount on floorspace Free internet connections Free power connections Free exhibitor tickets Discount on event tickets

WHAT WE DO FOR YOU

Page 7: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

HOW IT WORKS

PICK A PARTNER- OR SPONSORING-PACKAGE.

PICK OPTIONAL SERVICES.

SPEND YOUR POLYGONS ON OPTIONAL SERVICES.

ALWAYS BE REMEMBERED.

RECEIVE YOUR INDIVIDUAL PACKAGE.

GET THE POLYGONS.

Correctness and completeness or avaiability of the information anddata provided is not guaranteed and may be subject to change.

Page 8: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

SPONSORSHIP

LAN AREA

Event area sponsoring Effective brand and

product communication Effectively reach up to

2.000 gamers and techs

CO-SPONSOR

Additional co-sponsorwith a reduced, separate service packagein addition to the main sponsor

SPONSORINGS

SPONSORSHIP

STREAM AREA

Event area sponsoring Effective brand and

product communication Effectively reach the world

of streaming

CO-SPONSOR

Additional co-sponsorwith a reduced, separate service packagein addition to the main sponsor

SPONSORSHIP

PARTNER

Up to three exclusive industry partners Comprehensive brand and product transportation during the whole DreamHack Leipzig event

SPONSORSHIP

WIN THE WINTER

Tournament sponsoring Effective brand and

product communication Effectively reach the world of eSports

SPONSORSHIP

WRISTBAND

Exclusive expo wristband Brand your fans Longterm reach and visibility

SPONSORSHIP

BUSINESS

83,000 E

HIGHLIGHTS highest brand awareness in all four areas visibility prior, during and after DreamHack Leipzig 20% discount on whole floorspace HIGHLIGHTS

20

28,000 E 25,000 E 15,000 E 15,000 E8 8 8 3

from 5,500 E 214,000 E 3 10,000 E 3

Page 9: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

PARTNER PACKAGE

COMMON BENEFITS

Exclusivity within your industry among other sponsors of the PARTNER category

License to use the DreamHack Leipzig 2019 Logo Opportunity to purchase day tickets at a reduced price via online-codes Sponsoring of branded goods for BYOC-tournaments (license) Integration of your logo on DreamHack Leipzig crew shirt

ON-SITE PROMOTION

10 flagpoles at east entrance Integration of your logo on the the LAN area mega banner Integration of your logo on the bridge banner opposite

east entrance 10s video content (in rotation with others) on the video walls

in the LAN hall Permission for having a promotional team outside of the booth 2 banners on the walls of the hall Time slot at Event Stage for 30 min. each day

PRESS

Exclusive press release about partnership Exclusive social media posts regarding the sponsorship Highlight video and social media integration

in the post event campaign Integration in the press release boilerplate Integration in final press release

BENEFITS AS EXHIBITOR

20% discount on floorspace Dedicated internet (30 Mbit) Power supply up to 30 kW including consumption

ONLINE AND PRINT PROMOTION

Teaser video with integrated content of all partners Integration of your logo in the DreamHack Leipzig Twitch channel Logo integration on the Win the Winter landingpage Listing in the directory of exhibitors, sponsors and partners

(category: partner) Integration of your logo on the DreamHack Leipzig website

(prominent) Integration of your logo in teaser video post rolls and broadcast

design on-site/stream Integration of your logo in online advertisements (standard) Integration of your logo in print ads for visitors (standard)

INCLUDED SERVICESONLINE AND PRINT PROMOTION

Sideskin or widget integration on website Integration of your logo in the LAN teaser video post roll

HAPPY PARTNERS SO FAR

IMPACTED REALMS

LAN EXPO ESPORT BUSINESS

SPONSORSHIP-TYPE

PARTNERSHIP

83,000 E 20

PARTNER PACKAGE

Page 10: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

PARTNER PACKAGE

COMMON BENEFITS AVAILABILITY COSTS

Free event passes 100 4 Free event passes 50 2 Free day-tickets 50 2 Free WiFi voucher 10 1

BENEFITS AS EXHIBITOR AVAILABILITY COSTS

Storage room (up to 70 m²) 1 of 4 5 Power supply up to 60 kW incl. consumption 1 3 Dedicated internet (10 Mbit) 1 1 Power supply up to 15 kW incl. consumption 1 1 Exhibitor passes 10 1

ONLINE AND PRINT PROMOTION AVAILABILITY COSTS

News text with specific content 1 of 5 2 from the sponsor

ON-SITE PROMOTION AVAILABILITY COSTS

Wristband branding (Expo) 10 Stickers on mirrors in corridor leading 20 of 20 8 to the rest rooms (Expo) Advertising arches 16 of 48 5 MERO-tower, 4-sided 1 of 3 5 Stickers on mirrors in corridor leading 10 of 10 4 to the rest rooms (LAN hall) Stickers on mirrors in rest rooms (Expo) 36 of 36 4 Banner at the east entrance 1 of 2 3 Stickers on mirrors in rest rooms (LAN) 18 of 18 2 Window clings in the passage way 15 of 140 2 Roll-ups in the entrance area 1 of 3 1 Stretch banner 1 of 4 1 Floor stops at east entrance 8 of 8 1 (ads on wings of the revolving doors) Turnstile posters, 2-sided 6 of 6 1 Floor stickers 4 of 4 1

OPTIONAL SERVICES

HAPPY PARTNERS SO FAR

IMPACTED REALMS

LAN EXPO ESPORT BUSINESS

SPONSORSHIP-TYPE

PARTNERSHIP

83,000 E 20

PARTNER PACKAGE

Page 11: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

LAN AREA

COMMON BENEFITS

License to use the DreamHack Leipzig 2019 logo Sponsor exclusivity within your category Opportunity to purchase day tickets at a reduced price via

online-codes Sponsoring of branded goods for BYOC-tournaments (lincense) License for rental promotions (or alike) 10 free LAN-Seats

ON-SITE PROMOTION

Integration of your logo in LAN area mega banner (prominent) Digital branding in the LAN-guide Wristband branding (LAN) 4 banners on the walls of the hall 5 flagpoles at east entrance Integration of your logo on the bridge banner opposite

east entrance (non-exclusive) 20s video content (in rotation with others) on the video walls

in the LAN hall

PRESS

Exclusive social media posts regarding the sponsorship Highlight video and social media integration

in the post event campaign Integration of your content in at least one press release Social media integration relevant to your topic

BENEFITS AS EXHIBITOR

20% discount on floorspace to 100 sqm Dedicated internet (10 Mbit) Power supply up to 15 kW including consumption

ONLINE AND PRINT PROMOTION

Listing in the directory of exhibitors, sponsors and partners (category: sponsor)

Logo in teaser on website (standard) Integration of logo in the LAN-teaservideo post-roll Branding of the seat reservation system

SPONSORSHIP-TYPE

SPONSORING

LAN EXPO ESPORT BUSINESS

INCLUDED SERVICES

28,000 E 8

IMPACTED REALMS

HAPPY PARTNERS SO FAR

LAN AREA

Page 12: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

LAN AREA

COMMON BENEFITS AVAILABILITY COSTS

Free event passes 100 4 Free event passes 50 2 Free day-tickets 50 2 Free WiFi-voucher (premium speed) 10 1 Free LAN-Seats 5 1

BENEFITS AS EXHIBITOR AVAILABILITY COSTS

Storage room (up to 70 m²) 1 of 4 5 Power supply up to 60 kW including consumption 1 3 Dedicated internet (30 Mbit) 1 2 Power supply up to 30 kW including consumption 1 2 Exhibitor passes 10 1

ONLINE AND PRINT PROMOTION AVAILABILITY COSTS

Integration on website with sideskin or widget 3 News text with specific content from the sponsor 1 of 5 2

ON-SITE PROMOTION AVAILABILITY COSTS

Stickers on mirrors in corridor leading 20 of 20 8 to the rest rooms (Expo) Permission for having a promotion-team outside 1 of 3 5 of the booth MERO-tower, 4-sided 1 of 3 5 Advertising arches 16 of 48 5 Stickers on mirrors in corridor leading 10 of 10 4 to the rest rooms (LAN hall) Stickers on mirrors in rest rooms (Expo) 36 of 36 4 Banner at the east entrance 1 of 2 3 Branding of a dedicated area in the LAN hall 1 of 2 3 (e.g. relax zone) Stickers on mirrors in rest rooms (LAN) 18 of 18 2 Window clings in the passageway 15 of 140 2 Time slot at Event Stage for 30 min. 1 2 Stretch banner 1 of 4 1 Floor stops at east entrance 8 of 8 1 (ads on wings of the revolving doors) Turnstile posters, 2-sided 6 of 6 1 Floor stickers 4 of 4 1

OPTIONAL SERVICES

SPONSORSHIP-TYPE

SPONSORING

LAN EXPO ESPORT BUSINESS

28,000 E 8

IMPACTED REALMS

HAPPY PARTNERS SO FAR

LAN AREA

Page 13: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

LAN AREA

COMMON BENEFITS

License to use the DreamHack Leipzig 2019 logo Sponsor excklusivity within your category Opportunity to purchase day tickets at a reduced price via online-codes Sponsoring of branded goods for BYOC-tournaments (license) License for rental promotions (or alike) 5 free LAN-Seats

ON-SITE PROMOTION

Digital branding in the LAN-guide Integration of your logo on the bridge banner opposite east entrance Integration of your logo in LAN area mega banner (standard) 20s video content (on rotation with others) on the video walls in the LAN hall

Committing to a strong gaming- and tech target group

Planning to start something cool in the LAN-family

Looking for direct, familiar contact to 2,000 people

BENEFITS AS EXHIBITOR

20% discount on floorspace up to 50 sqm

ONLINE AND PRINT PROMOTION

Listing in the directory of sponsors, exhibitors and partners (category: sponsor) Logo in teaser on website (standard)

INCLUDED SERVICES

SPONSORSHIP-TYPE

CO-SPONSORING

14,000 E 3

LAN EXPO ESPORT BUSINESS

IMPACTED REALMS

LAN AREA

FOR PARTNERS THAT ARE

Page 14: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

LAN AREA

COMMON BENEFITS AVAILABILITY COSTS

Free event passes 50 2 Free day tickets 50 2 Free WiFi-voucher (premium speed) 10 1 Free LAN-Seats 10 1

BENEFITS AS EXHIBITOR AVAILABILITY COSTS

Power supply up to 60 kW including consumption 1 3 Power supply up to 15 kW including consumption 1 2 Dedicated internet (30 Mbit) 1 2 Dedicated internet (10 Mbit) 1 1 Power supply up to 30 kW including consumption 1 1 Exhibitor passes 10 1

ONLINE AND PRINT PROMOTION AVAILABILITY COSTS

News text with specific content from the sponsor 1 of 5 2 Integration of your logo in the LAN teaser 1 video post-roll Branding of the seat reservation system 1 of 1 1 (to be provided until September 2018)

ON-SITE PROMOTION AVAILABILITY COSTS

Banner at the eastern entrance 1 of 2 3 Branding of a dedicated area in the LAN hall 1 of 2 3 (e.g. Relaxzone) Stickers on mirrors in rest rooms (LAN) 18 of 18 2 Window clings in the gangway 15 of 140 2 Time slot at Event Stage for 30 min. each day 1 2 Stretch banner 1 of 4 1 Floor stops at east entrance 8 of 8 1 (ads on wings of the revolving doors) Turnstile posters, 2-sided 6 of 6 1 Banners on the walls of the hall 2 1 Floor stickers 4 of 4 1

PRESS AVAILABILITY COSTS

Social media integration relevant to topic 2 Integration of your contentin at least one press release 1 1

OPTIONAL SERVICES

SPONSORSHIP-TYPE

CO-SPONSORING

14,000 E 3

LAN EXPO ESPORT BUSINESS

IMPACTED REALMS

LAN AREA

ALL NEW!

Page 15: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

STREAM AREA

COMMON BENEFITS

License to use the DreamHack Leipzig 2019 logo Sponsor exclusivity within your category Sponsoring of equipment for the Stream Area Opportunity to purchase day tickets at a reduced price via

online-codes 1 exclusive seat for your very own streamer in the Stream Area

ON-SITE PROMOTION

Banner above sponsored area 5 flagpoles at east entrance Integration of your logo on the bridge banner

opposite east entrance

PRESS

Exclusive social media posts regarding the sponsorship Highlight video and social media integration in

the post event campaign Integration of your content in at least one press release Social media integration relevant to your topic

BENEFITS AS EXHIBITOR

20% discount on floorspace to 100 sqm Dedicated internet (10 Mbit) Power supply up to 15 kW including consumption

ONLINE AND PRINT PROMOTION

Listing in the directory of exhibitors, sponsors and partners (category: sponsor)

Logo in teaser on website (standard)

LAN EXPO ESPORT BUSINESS

INCLUDED SERVICES

SPONSORSHIP-TYPE

SPONSORING

25,000 E 8

IMPACTED REALMS

HAPPY PARTNERS SO FAR

STREAM AREA

Page 16: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

STREAM AREA

COMMON BENEFITS AVAILABILITY COSTS

Free event passes 100 4 Free event passes 50 2 Free day tickets 50 2 Free WiFi-voucher 10 1

BENEFITS AS EXHIBITOR AVAILABILITY COSTS

Storage room (up to 70 m²) 1 of 4 5 Dedicated internet (30 Mbit) 1 2 Power supply up to 60 kW including consumption 1 2 Power supply up to 30 kW including consumption 1 1 Exhibitor passes 10 1

ONLINE AND PRINT PROMOTION AVAILABILITY COSTS

Integration on website with sideskin or widget 3 News text with specific content from sponsor 1 of 5 2

ON-SITE PROMOTION AVAILABILITY COSTS

Stickers on mirrors in corridor leading 20 of 20 8 to the rest rooms (Expo) Advertising arches 16 of 48 5 Permission for having a promotion-team 1 of 3 5 outside of the booth MERO-tower, 4-sided 1 of 3 5 Stickers on mirrors in corridor leading 10 of 10 4 to the rest rooms Stickers on mirrors in rest rooms (Expo) 36 of 36 4 Banner at the east entrance 1 of 2 3 Stickers on mirrors in rest rooms (LAN) 18 of 18 2 Window clings in the gangway 15 of 140 2 Banner on the walls of the hall 2 2 Time slot at Event Stage for 30 min. 1 2 Stretch banner 1 of 4 1 Floor stops at east entrance 8 of 8 1 (ads on wings of the revolving doors) Turnstile posters, 2-sided 6 of 6 1 Floor stickers 4 of 4 1

OPTIONAL SERVICES

LAN EXPO ESPORT BUSINESS

SPONSORSHIP-TYPE

SPONSORING

25,000 E 8

IMPACTED REALMS

HAPPY PARTNERS SO FAR

STREAM AREA

Page 17: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

STREAM AREA

COMMON BENEFITS

License to use the DreamHack Leipzig 2019 logo Sponsor exclusivity within your category Sponsoring of equipment to be used in the designated sponsoring

category (lincense) Opportunity to purchase day tickets at a reduced price via online-codes

BENEFITS AS EXHIBITOR

20% discount on floorspace up to 50 sqm

ONLINE AND PRINT PROMOTION

Listing in the directory of sponsors, exhibitors and partners (category: sponsors) Logo in teaser on website (standard)

ON-SITE PROMOTION

Banner above sponsored area Integration of your logo on the bridge banner oppsite east entrance

INCLUDED SERVICES

SPONSORSHIP-TYPE

CO-SPONSORING

10,000 E 3

LAN EXPO ESPORT BUSINESS

IMPACTED REALMS

HAPPY PARTNERS SO FAR

STREAM AREA

Page 18: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

STREAM AREA

COMMON BENEFITS AVAILABILITY COSTS

Exclusive seat for your very own streamer 1 2 in the Stream Area Free event passes 50 2 Free day tickets 50 2 Free WiFi-voucher 10 1

BENEFITS AS EXHIBITOR AVAILABILITY COSTS

Power supply up to 60 kW including consumption 1 3 Power supply up to 15 kW including consumption 1 2 Dedicated internet (30 Mbit) 1 2 Dedicated internet (10 Mbit) 1 1 Power supply up to 30 kW including consumption 1 1 Exhibitor passes 10 1

ONLINE AND PRINT PROMOTION AVAILABILITY COSTS

News text with specific content from the sponsor 1 of 5 2

ON-SITE PROMOTION AVAILABILITY COSTS

Stickers on mirrors in rest rooms (LAN) 18 of 18 2 Window clings in the passageway 15 of 140 2 2 banners on the walls of the hall 2 2 Time slot at Event Stage for 30 min. each day 1 2 Stretch banner 1 of 4 1 1 banner on the walls of the hall 1 1 Floor stops at east entrance(ads on wings of the revolving doors) 8 of 8 1 Turnstile posters, 2-sided 6 of 6 1 Floor stickers 4 of 4 1

PRESS AVAILABILITY COSTS

Social media integration relevant to your topic 2 Integration of your content in at least one 1 1 press release

OPTIONAL SERVICES

SPONSORSHIP-TYPE

CO-SPONSORING

10,000 E 3

LAN EXPO ESPORT BUSINESS

IMPACTED REALMS

HAPPY PARTNERS SO FAR

STREAM AREA

Page 19: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

WIN THE WINTER

COMMON BENEFITS

License to use the DreamHack Leipzig 2019 logo Opportunity to purchase day tickets at a reduced price

via online-codes

BENEFITS AS EXHIBITOR

20% discount on floorspace to 100 sqm Dedicated internet (10 Mbit) Power supply up to 15 kW including consumption

ONLINE AND PRINT PROMOTION

Logo integration on Win the Winter landing page Listing in the directory of exhibitors, sponsors and partners

(category: sponsor) Integration of your logo in the Win-The-Winter Twitch Channel Logo in teaser on website (standard)

ON-SITE PROMOTION

Banner above sponsored area 5 flagpoles at East entrance Integration of your logo on the bridge banner opposite

east entrance

PRESS

Exclusive social media posts regarding the sponsorship Highlight video and social media integration

in the post event campaign Integration of your content in at least one press release Social media integration relevant to your topic Integration of your logo in the side panels of the Event Stage

INCLUDED SERVICES

SPONSORSHIP-TYPE

SPONSORING

25,000 E 8

LAN EXPO ESPORT BUSINESS

IMPACTED REALMS

WIN THE WINTER

ALL NEW!

Page 20: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

WIN THE WINTER

COMMON BENEFITS AVAILABILITY COSTS

Free event passes 100 4 Free day tickets 50 2 Free WiFi-voucher 10 1

BENEFITS AS EXHIBITOR AVAILABILITY COSTS

Storage room (up to 70 m²) 1 of 4 5 Power supply up to 60 kW including consumption 1 3 Dedicated internet (30 Mbit) 1 2 Power supply up to 30 kW including consumption 1 2 Exhibitor passes 10 1

ONLINE AND PRINT PROMOTION AVAILABILITY COSTS

Integration on website with sideskin or widget 3

ON-SITE PROMOTION AVAILABILITY COSTS

Stickers on mirrors in corridor leading 20 of 20 8 to the rest rooms (Expo) Advertising arches 16 of 48 5 Permission for having a promotion-team outside 1 of 3 5 of the booth (excl. tickets) MERO-tower, 4-sided 1 of 3 5 Stickers on mirrors in corridor leading 10 of 10 4 to the rest rooms (LAN hall) Stickers on mirrors in rest rooms (Expo) 36 of 36 4 Banners at the east entrance 1 of 2 3 Stickers on mirrors in rest rooms (LAN) 18 of 18 2 Window clings in the passageway 15 of 140 2 Banner on the walls of the hall 2 2 Time slot at Event Stage for 30 min. 1 2 Stretch banner 1 of 4 1 Banner on the walls of the hall 1 1 Floor stops at east entrance 8 of 8 1 (ads on wings of the revolving doors) Turnstile posters, 2-sided 6 of 6 1 Floor stickers 4 of 4 1

OPTIONAL SERVICES

SPONSORSHIP-TYPE

SPONSORING

25,000 E 8

IMPACTED REALMS

STREAM AREA

LAN EXPO ESPORT BUSINESS

ALL NEW!

Page 21: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

WRISTBAND

COMMON BENEFITS

License to use the DreamHack Leipzig 2019 logo Opportunity to purchase day tickets at a reduced price via online-codes

BENEFITS AS EXHIBITOR

20% discount on floorspace to 100 sqm

ONLINE AND PRINT PROMOTION

Listing in the directory of sponsors, exhibitors and partners (category: sponsors) Logo in teaser on website (standard)

ON-SITE PROMOTION

Wristband branding (Expo) Integration of your logo on the bridge banner opposite east entrance

PRESS

Exclusive social media posts regarding the sponsorship Integration of your content in at least one press release Social media integration relevant to your topic

INCLUDED SERVICES

SPONSORSHIP-TYPE

SPONSORING

15,000 E 3

Standard Logo (Gradient Color)GradienBlue left = CMYK 45,5,0,0 GradientBlue right = CMYK 90,45,0,0

LAN EXPO ESPORT BUSINESS

IMPACTED REALMS

HAPPY PARTNERS SO FAR

WRISTBAND

Page 22: FEBRUARY 15 – 17 - DreamHack Leipzig › media › PDF › 2019 › DRM19_digital200718_small.pdfFEBRUARY 15 – 17, 2019 HOW IT WORKS PICK A PARTNER- OR SPONSORING-PACKAGE. PICK

www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

WRISTBAND

COMMON BENEFITS AVAILABILITY COSTS

Free day tickets 50 2 Free WiFi-voucher 10 1

BENEFITS AS EXHIBITOR AVAILABILITY COSTS

Power supply up to 60 kW including consumption 1 3 Power supply up to 30 kW including consumption 1 2 Dedicated internet (30 Mbit) 1 2 Dedicated internet (10 Mbit) 1 1 Power supply up to 15 kW including consumption 1 1 Exhibitor passes 10 1

ONLINE AND PRINT PROMOTION AVAILABILITY COSTS

Sideskin or widget integration on website 3 News text with specific content from the sponsor 1 of 5 2

ON-SITE PROMOTION AVAILABILITY COSTS

Banner at east entrance 1 of 2 3 Stickers on mirrors in rest rooms (LAN) 18 of 18 2 Window clings in the passageway 15 of 140 2 Banners on the walls of the hall 2 2 Time slot on the Event Stage for 30 min. each day 1 2 Stretch banner 1 of 4 1 Banner on the walls of the hall 1 1 Floor stops at east entrance 8 of 8 1 (ads on wings of the revolving doors) Turnstile posters, 2-sided 6 of 6 1 Floor stickers 4 of 4 1

OPTIONAL SERVICES

SPONSORSHIP-TYPE

SPONSORING

15,000 E 3

Standard Logo (Gradient Color)GradienBlue left = CMYK 45,5,0,0 GradientBlue right = CMYK 90,45,0,0

IMPACTED REALMS

HAPPY PARTNERS SO FAR

LAN EXPO ESPORT BUSINESS

WRISTBAND

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www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

OFFERS FOR EXHIBITORS

We love the atmosphere here in Leipzig,and the event is just the right size.

We are very satisfied, and have already saved the dateof DreamHack Leipzig 2019 in our diary.

Rosa Maria Alcauce,Marketing Segment Lead Consumer Computing HP Germany

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www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

CONCEPTION

What is your goal? Who do you want to address? Together we find a way for the perfect booth @ DreamHack Leipzig.

Booth concepts Content creation Festival integration Gaming and eSports competence Unforgettable parties

STAND CONSTRUCTION

Realizing the concept. Together with FAIRNET or your very own chosen stand constructor we will make it happen.

Stand construction Working platforms Complete stands Technical arrangements Support before,

during and after the event Internet and electricity Safety regulations Graphics, floor coverings Audio, video and projection

equipment

BOOTH & BEYOND

The details matter. Whatever you need to experience gaming to its full extend – we will organise it.

Catering Parking Security Cleaning Freight forward services Hotel reservation Green rooms Flowers Press boxes

EVENTS

Kick off a new year with new business opportunities. Your very own business event @ DreamHack Leipzig awaits you.

Conceptualization Conference rooms Conference technology Catering Security Cleaning Hostess service

WHAT WE DO FOR YOU

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www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

115.92 €/m² 20% DISCOUNT IN THE PARTNER/SPONSOR PACKAGE*

TOURNAMENT AREAS 79.90€/m² only

For tournament areas the ratio 80%/20% of the total area is applicable, i.e. max. 80% of the total area will receive the tournament area price, whereas for the remaining area the corresponding stand area price for the stand form will be charged. There are no area discounts on tournament areas.Example: 100m² peninsula stand with 80% tournament area€79.90/m² for 80m² = €6,392.00 | €154.90/m² for 20m² = €3,098.00 | €9,490.00/100m²

Media flat rate 150.00€/exhibitorAUMA fee 0.60€/m²Co-exhibitor fee (incl. media flat rate) 550.00€Extra represented company/brand 200.00€(incl. media flat rate)

119.91 €/m² 20% DISCOUNT IN THE PARTNER/SPONSOR PACKAGE*

123.92 €/m² 20% DISCOUNT IN THE PARTNER/SPONSOR PACKAGE*

127.92 €/m² 20% DISCOUNT IN THE PARTNER/SPONSOR PACKAGE*

ROW STAND CORNER STAND PENINSULA STAND ISLAND STAND

YOUR SPACE

*Discounts cannot be combined. | Partners receive 20% discount on 100% floor space. | Sponsors receive 20% discount on 100 m² floor space. | Co-Sponsors receive 20% discount on 50m² floorspace.

to 100 m²144.90 €/m²

-3 E/m2

to 150 m²146.90 €/m²

-3 E/m2

to 150 m²141.90 €/m²

-5 E/m2

to 200 m²149.90 €/m²

-3 E/m2

to 150 m²156.90 €/m²

-8 E/m2

to 201 m²136.90 €/m²

-8 E/m2

to 201 m²141.90 €/m²

-8 E/m2

to 201 m²146.90 €/m²

-8 E/m2

to 201 m²151.90 €/m² -5 E/m2

to 200 m²139.90 €/m²

-5 E/m2

to 200 m²144.90 €/m²

-3 E/m2

to 150 m²151.90 €/m²

to 100 m²149.90 €/m²

to 100 m²149.90 €/m²

to 100 m²159.90 €/m²

-5 E/m2

to 200 m²154.90 €/m²

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www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

YOUR BOOTH

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NEO COMPACT

BEGINNER

STAND VERSION – BEGINNER & NEO COMPACT

The prices for complete stands include the rented exhibition stand with the specified equipment, excl. stand space and other services for which there is a charge.

BEGINNER 20 m² 5 x 4 m, width x depth 2,800 EBEGINNER 30 m² 6 x 5 m, width x depth 3,250 EBEGINNER 42 m² 7 x 6 m, width x depth 4,300 E

EQUIPMENT:Raised truss structure, H: approx. 350 cm, silver graphic area as back wall, screen along the aisle side, H: 40 cm needle felt floor covering 1 HQI spotlight 120 W per 4 m² of space, electrical connection 3 kW incl. consumption and 1 triple power socket

NEO COMPACT COMPLETE STAND from 120 E/m2

EQUIPMENT:Megawall support-free exhibition stand system, 350 cm height Closed wall element on each aisle side is not required, Digital prints on fabric possible for a surcharge 1 m² cubicle with lockable door and coat rack o request (included in price), 1 triple power socket (power connection must be ordered separately),8 spotlights

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www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

WHAT ELSE MAY WE DO FOR YOU?

We are completely satisfiedwith this year’s DreamHack Leipzig,

and count ourselves amongthe biggest fans of this event.

The audience are exactly our target group!Daniel Möllendorf,

Public Relations Manager ASUS Computer GmbH

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www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

SHOW @ EVENT STAGE

1h of pure entertainment @ our very own Event Stage

Professional stage construction and production

Professional host Professional caster 1.800,00€/h for exhibitors (excl. VAT)

HIGHLIGHT VIDEOOF EVENT STAGE SHOW

Professional editing Professional production Close cooperation with stage

operators 15 minutes total runtime 1.000,00€/15min. (excl. VAT)

VIDEO SCREEN @EAST ENTRANCE

Exclusive positioning @ east entrance Show your ads 5.000,00€ (excl. VAT) space rental fee

for 3 days For exhibitors only 30sec DreamHack Leipzig promo-spot

within every 5 minutes of your spot rotation

EVEN YOUR CRAZIEST IDEA

Have you got other marketing and event projects in mind?

Let’s talk about it and we will check the possibilities

WHAT ELSE MAY WE DO FOR YOU?

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www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

BUSINESS TO BUSINESS

BUSINESS LOUNGE

We provide free access to our Business Lounge for all trade visitors.

Quiet place to talk Reserve a table for your business

meetings Free drinks and snacks Free parking space Wardrobe Magazines and newspapers

ESPORT.BUSINESS.FORUM

In cooperation with ESB we provideconstructive talks and panel discussions about trends, current obstacles and other relevant topics in the eSports sector.

Business conference with lectures and workshops

High-level networking Beverages and lunch included Perfect kick off business event

SPONSORING

B2B EVENTS

B2B EXPO

COFFE-BARBRANDING

PARTY

ROOMSCATERINGSUPPORT

SPACEMARKETING

NETWORKING

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www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

ROOMS

A perfect meeting demands a perfect venue. And if it’s not there we build it. It is that simple.

Conference rooms Meeting rooms Business lounge Hall restaurants Furniture hire Decoration

CATERING

You aren’t you when you’re hungry.You name the meal, we will prepare it. Meat, Fish, Vegan. From Snacks to Dinner. Everything.

Fresh Finger food Diverse buffet Breakfast, lunch, dinner Homemade pies Ice cold and hot beverages Delicious cocktails Non-stop service

TECHNICAL SUPPORT

The message is worthless if no-one can hear or see it. We create the perfect surrounding with an individual light and sound installation.

Lighting Audio equipment Video equipment Projection equipment Individual Internet connections PC, monitors and printers

… AND MORE!

Who organizes your guests’ accommo- dation? Who prepares a warm welcome? Who guarantees their safety? We do!

Hosts and hostesses Service personnel Safety personnel Hotel booking Projection equipment Cleaning

LET‘S DO BUSINESS

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www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

RegistrationstartJuly 2018

Ticket salesbeginningSeptember 2018

Registrationrequired by: 10/31/2018

(Afterwards no furtherplacement requests canbe accepted)

Deadline fortechnical ordersand permitapplications:01/04/2019

Registrationstart date (online): 09/15/2018

Final delivery ofgraphics for print,online and on-sitebranding: 2 weeksafter signing theapplication / contract,latest December 2018

Online orderingsystem closurefor service orders:02/08/2019

DEADLINES

2018 2019

15 – 17 FEBRUARY 2019

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www.dreamhack-leipzig.deFEBRUARY 15 – 17, 2019

CONTACT & ORGANISERS

Philippe DamsProject Manager

+49 341 246 704 - 410

[email protected]

Stephanie ScholzProject Director

+ 49 341 678 - 80 41

[email protected]

Constantin StrobelProject Manager

+ 49 341 678 - 80 47

[email protected]

Julian RaatzProject Assistant

+49 341 678 8044

[email protected]

Hans KlugeProject Manager

+ 49 341 678 - 80 43

[email protected]

Leipziger Messe is one of the ten leading trade fair companies in Germany and numbers among the Top 50 worldwide.The Leipzig trade fair centre takes in an exhibition area of 111,900 m² and has open-air grounds of 70,000 m². Around 280 events take place here every year – trade fairs, exhibitions, conventions and functions – attended by up to 12,000 exhibitors and over 1.2 million visitors from all over the world.

Since 2016 Leipziger Messe annually hosts DreamHack Leipzig.

XMG is one of the leading manufacturers of high-end gaming laptops and desktop PCs. All devices are equipped with components by well renowned brands and checked thoroughly before shipping. The in-house support and service teams offer fast and reliable assistance when needed. In the last 10 years, XMG gaming laptops and PCs have won numerous awards from the german and international media. XMG proudly sponsors and supports players, teams and events throughout Europe.Since 2016 XMG has been co-organiser of DreamHack Leipzig.

ORGANISER CO-ORGANISER