february 7-9, 2017 jw marriott miami • miami, fl retail. · kit hickey brett friedman co-founder...

Lead Sponsors: ®

February 7-9, 2017 JW Marriott Miami • Miami, FL

RETAIL. REIMAGINED.

In just a few short years, Future Stores grew from an unknown retail event in Seattle to the most exciting in-store experience conference in North America. Our attendees asked for more Future Stores events, and we delivered! Welcome to our East Coast show, in beautiful Miami. You’ll experience transformative retail strategies to take your in-store experience to the next level. You’ll see first hand innovation in action during our store tours, and learn what worked (and didn’t) during your busiest holiday season.

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February 07 - 09, 2017 • Miami, FL • www.future-stores.com @futurestores #futurestores

Get Inspired

Be prepared to shift your thinking and challenge your assumptions. Learn from retail innovators, experience transformative technology, take your in-store experience to the next level

Bridge The Gap Bring your teams together under one roof to focus on omni-channel integration and achieving a seamless retail experience

Make New Friends Share ideas, challenge each other and make connections that will accelerate your career

Explore The Stores

Join us for exclusive store tours in Miami’s hottest retail areas - the Design District and Lincoln Road. Get a behind the scenes look at the latest technology and experiential in-store trends from brands you admire most.

Have Fun

Join us for games and prizes in the innovation lab, a cocktail or two at our receptions and breaks...and don’t forget to soak up the sun by the pool!

Join us this February in Miami to...

Welcome To Future Stores Miami 2017!

https://twitter.com/FutureStores

https://www.linkedin.com/groups/4775381/profile

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Jenica Myszkowski VP, Stores Kate Spade & Company

Scott Emmons Head of Innovation Lab Neiman Marcus

Kit Hickey Co-Founder Ministry of Supply

Jeff Dinard CIO On The Border

Shelly Langa VP, Head of Stores Chico’s

Kim Nickels Head of Stores and Retail Operations Under Armour

Michael Millonzi SVP, Retail Cornerstone Brands, a division of HSNi

Shari Rossow VP, Retail Operations Best Buy

Tallie Kawahara VP, Stores Soma Intimates

Attend high impact presentations, lively panels and interactive roundtable discussions in February. You’re guaranteed to leave with pages of notes. Learn from this group’s successes (and avoid pitfalls). They’ll outline what worked for their businesses and what didn’t. Check www.futurestoreseast.com to learn more about their backgrounds.

Phil Amandola VP, Retail Kenneth Cole

Marc Fecker VP, Innovation FordDirect

Amber Gadsby Director, Digital Retail Experience Domino’s

Dave Brewer VP, Omni-Channel/Stores Belk

Jim Meier Senior Director, Category Leadership Transformation Pepsico

Micheline Davies VP, Store Design & Merchandising CanTire

Brian Boucher Director of Stores Under Armour

Joan Pagliocco Mobile First and Retail Transformation Verizon Wireless

Michelle Martin VP, Head of Stores White House Black Market

Patrick Kells Director, Retail Merchandising The Coca-Cola Company

Jennifer Stone Williams VP, Retail Services Perry Ellis

Tyler Balliet President, Co-Founder Second Glass (Wine Riot)

Jeff Fisher VP, Retail Entertainment Retail Enterprises, LLC (Representing Nickelodeon Stores)

Ryan Broshar Managing Director Techstars Retail With Target

Amy DaSilva HR, Communications and Systems Specialist QuickChek Corporation

Allison Sommer Head of Category Marketing The RealReal

Irv Cassio Director, Digital Experience Luxottica Retail

Alison Medina Executive Editor Design:Retail

Heather Bell Project Manager, Innovation American Eagle Outfitters

Brett Friedman SVP, Global Sales and Marketing Reflexis

Chris Taylor CEO Square Root

Stefan Midford Founder and CEO Natural Insight

Tim Tang Director, Enterprise Solutions Hughes

Tracy Faloon Retail Strategist/Chief Integration Officer TPN Retail

Deb Friedland Managing Director, Planning & Perspectives TPN Retail

Meet The 2017 Speaker Faculty



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“I loved meeting with other Store Operations teams and sharing insights. Great to be able to share successes and learnings and see how your stores compare.” - Steve Mauricio, Store Support Systems, Caleres

“I thoroughly enjoyed Future Store’s Conference and would recommend this to anyone looking for insights into where the future of retailer is heading.”- Chris Weakley, VP, Marketing, Robbins Brothers

“Unlike many other retail conferences, Future Stores stands out because the content was well-curated and highly targeted around future trends in retail. I would definitely recommend the Future Stores event to any retail executives who care about evolving their brand’s in-store experience.” - Hafez Adel, Director, Marketing, Combatant Gentlemen



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An Interactive Learning Experience

Panel: A 35 minute interactive, moderated discussion on stage featuring 3-4 panelists and audience Q&A throughout.

Retailer-Only Boardroom: A closed-door interactive discussion featuring 10-15 retailers. This is your chance to dive deeper into a key challenge facing your organization and walk away with new insights and perspectives.Site tour:

Your chance to see retail in action at stores in downtown Miami. Get a behind the scenes look at exceptional in-store experience and design.

Champagne roundtable: Roundtable discussions are small peer-led group discussions on a niche topic. Talk about your key challenges and hear how other retailers are overcoming them. After 30 minutes, you’ll rotate to a new table and tackle a new topic with a new expert host. Use this time as a unique opportunity to dive into a niche topic of your choosing in an informal and intimate setting.

At Future Stores, you’ll do more than sit in a chair

listening to speakers for three days.

We’ve built a variety of exciting

session formats, in large, medium

and small groups, that allow you to

participate so that you never feel

like you’re overwhelmed or bored

by the agenda. Here is a sampling

of all the ways you and your team

will interact in February.

Invite-only think tank: A closed door session featuring 15-20 of our most senior level retailers debating strategic ideas and sharing insights.

Case study revolution: A 20 minute case study focusing on digital innovation or customer experience optimization. The remaining 20 minutes will focus on audience discussion in small groups in response to a question or challenge posed by the preceding case study, guided by the case study presenter(s).

Innovation Spotlight: A 10 minute rapid fire presentation led by a solution provider featuring the latest examples of retail technology.

Panel Discussion Revolution: A moderated 30 minute discussion on stage featuring 4-5 panelists. The remaining 20 minutes will focus on audience discussion in response to a question or challenge posed by the panel. Panelists will join the audience during discussion.

Fireside chat: An informal, interview-style session with a chance for the audience to ask questions of a retail executive.



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Map Out Your Future Stores Experience

DAY TWO: Customer Centric Retail Design and Innovation

Sessions focused on holiday 2016 hindsights, design thinking, experiential retail and more

Hear from Cornerstone Brands, FordDirect, Chico’s, Best Buy, Under Armour and Pepsico among others

Retailer-only boardroom sessions and champagne roundtable discussions

Birds of a feather discussions during lunch

Invite-Only VP Think Tank

Taste of Miami Cocktail Reception

DAY ONE: Maximizing Your In-Store Experience Strategy

Participate in interactive sessions on in-store metrics, innovation labs, elevating pop up shops, partnering with start-ups and more

Best practices and lessons learned from Domino’s, Belk, On The Border, Target, Ministry of Supply and more

Interactive Champagne roundtable discussions

Miami Nights cocktail reception

DAY THREE: Customer and Employee Experience and Engagement

Retailer interviews and fireside chats

Interactive sessions on designing learning experiences for associates, separating tech fads from fundamentals, creating multi-sensory experiences and more

Hear from Kate Spade, Quickchek, Perry Ellis and more

Exclusive store tours to the renowned Miami Design District and innovative retail destinations on Lincoln Road



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Day One: Maximizing Your In-Store Experience Strategy Tuesday, February 7, 2017

focusing their time and investments for the year with insights around:

· In-store technology roll-outs

· Business intelligence and analytics

· Omni-channel integration

· Customer and associate experience

· Store design and immersive environments

Amber Gadsby Director, Digital Retail Experience Domino’s

9:20 KEYNOTE: Saving the Sale: Driving Associate Adoption And Incremental Sales Of Omnichannel Programs In Stores

Hear about Belk’s successes and pain points on the road to driving in store incremental sales from Omnichannel; while engaging associate teams and their adoption to this new reality of selling. Audience Takeaways:

· Change Management: Successes and opportunities on the road to associate adoption of Omnichannel store programs.

· Never underestimate the importance of sales credit! Associates, Managers, Stores, Corporate teams, etc…

· The importance of inventory exposure, fulfillment networks, and

7:40 Registration, Networking Breakfast And Innovation Lab Kick Off

Welcome to Future Stores and the kick of off the Future Stores Innovation Lab, which will serve as your “home base” for next two days. This is where you’ll enjoy bottomless coffee, soft drinks, cocktails and snacks; learn about the latest retail technology; and catch up with colleagues and peers!

8:30 Welcome Address Kristin Schoenstein

Program Director Future Stores

8:35 Audience Ice Breaker Activity

8:45 Chairperson’s Opening Address

Tim Tang Director, Enterprise Solutions Hughes

8:55 FIRESIDE CHAT: Elevating The In-Store Experience—2017 Priorities

Two retailers join each other on stage to discuss their specific priorities for 2017. Find out where they are

store technology to drive in-store sales.

· When systems and budgets are limiting, how to be scrappy driving the physical store sales with merging digital capabilities.


9:40 KEYNOTE: Unbox Retail With An Open, Modular Platform

Are siloed databases and poorly integrated systems slowing your business growth?

You’re not alone. Retailers are looking to deliver end-to-end omnichannel experiences, but continue to be boxed in by legacy architecture that places roadblocks in the way of adding the required functionality.

This session covers four best practices to ensure system optimization:

· Connect systems with a centralized data platform;

· Increase content flexibility in the cloud;

· Save money using less costly open APIs; and

· Access a full range of analytics with comprehensive dashboards.

Discover how to start removing these roadblocks by tapping into four best practices.

Ken Konkel Chief Technology Officer iQmetrix

10:00 KEYNOTE PANEL: Fail Fast, Learn Fast: Obtaining A Start Up Mentality To Spark Continuous Innovation

It’s no secret that established retailers can learn a lot from the authentic, more nimble retail startups who are invading the market. How can retailers maintain this “it” factor and really flourish? How can you foster a culture of innovation at your organization and dispel the fears of failure? From this lively discussion, learn how to:

· Successfully pilot and test new ideas and concepts cost effectively and efficiently

· Accept your failures as learning experiences and move on quickly

· Identify major shifts in the retail landscape to capitalize on them at your organization

Jeff Dinard CIO On The Border

Ryan Broshar Managing Director Techstars Retail With Target



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Day One Continued

3. Disrupting The Delivery Space—Which Innovations Will Matter Most?

4. The Rise Of Curated Retail Spaces And How It Influences The Customer Experience

5. The Benefits And Challenges Of RFID For Real Time Inventory Visibility

6. Fostering Associate Adoption Of Mobile Devices

7. Getting Started With Retail Customer Journey Mapping

8. How To Leverage Service Design To Differentiate Your Retail Experience

12:20 KEYNOTE: Pop-Up Shops: The Benefits Of Testing New Retail Concepts In An Immersive Environment

Testing and iterating is in Ministry of Supply’s DNA. By using pop-up shops, they have cemented relationships with existing customers, found new customers and tested their branding and product concepts in a physical space. Kit Hickey, Co-Founder, Ministry of Supply will walk you through:

· How to develop an effective pop-up strategy for your brand

· The benefits of a pop-up environment as a testing ground for future store concepts

Heather Bell Project Manager, Innovation American Eagle Outfitters

10:35 Morning Networking And Refreshment Break

11:20 Interactive Roundtable Discussions

At Future Stores, you’re in control! Get involved in our unique, peer-to-peer roundtables for the best discussions you’ll have all year. Talk about your key challenges and hear how other institutions are overcoming them. After 30 minutes, you’ll rotate to a new table and tackle a new topic with a new expert host. Use this time as a unique opportunity to dive into a niche topic of your choosing in an informal and intimate setting. Leave the event with fresh ideas you can put into action as soon as you return to the office.

If you are interested in hosting a roundatble discussion, please contact Christine Johnson at 646-200-7458 or [email protected]

Topics:

1. Unbox Retail With An Open, Modular Platform Moderator: Ken Konkel, Chief Technology Officer, iQmetrix

2. Defining And Taking Action On In-Store Metrics

· Lessons learned and important considerations before you get started

Kit Hickey CEO and Co-Founder Ministry of Supply

12:40 Networking Lunch For All Attendees

1:40 PANEL: Defining And Taking Action On In-Store Metrics

It’s easy to get bogged down with metrics that don’t really reveal anything insightful about your store’s performance. What’s more, once you have all of the metrics, often times no one is held accountable for them. In this session, find out how you can:

· Define specific metrics for your organization and weed out what’s not essential

· Communicate these metrics clearly to internal stakeholders

· Hold your employees accountable using these KPI’s

· Tie each metric to a precise action

Chris Taylor CEO Square Root

Brian Boucher Director of Stores Under Armour

2:15 CASE STUDY: Simplifying The In-Store Experience

Brett Friedman will discuss the many factors that are increasing complexity for retail stores along with strategies and tools that retailers are using to drive simplicity for store personnel. The presentation will discuss the future of retail and why, to serve today’s real-time customer, retailers need simplicity and best-practices built in to real-time store execution.

Learning Objectives:

· How stores can simplify their operations using mobile devices and stronger analytics

· Why retailers need greater visibility beyond the 4 walls of the store to anticipate problems before they occur

· How Reflexis can unify all the disparate systems in the store into one unified dashboard to provide actionable information to store associates

Brett Friedman SVP, Global Sales and Marketing Reflexis

2:35 CASE STUDY REVOLUTION: Reinventing An Iconic National Retailer

Canadian Tire, Canada’s leading hard goods retailer, celebrates its 95th anniversary this year. With 90% of Canadians living within a 15 minute



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Day One Continued

drive of a store, Canadian Tire is part of the national fabric. Find out how this well established chain is transforming itself beyond traditional bricks and mortar. Micheline Davies, VP of Store Design and Merchandising, will discuss:

· How their retail store is evolving to remain the customer’s destination of choice

· The role technology can play in the store environment

· How to reimagine traditional retail programs like print flyers and catalogues

Micheline Davies VP, Store Design & Merchandising CanTire

3:05 Networking And Refreshment Break In The Innovation Lab

3:50 KEYNOTE: What Retail Giants Can Learn From The Little Guys: 7 Key Success Factors

It’s been a tough couple of years for retail, but there are clear winners who are outperforming others in the market by leaps and bounds. What are their secrets to success? Phil Amandola, VP, Retail at Kenneth Cole will highlight 7 key features of winning retailers from evoking shopper curiosity to sustaining associate excitement and education. Attendees will learn:

5:10 “Miami Nights” Networking And Cocktail Reception In The Innovation Lab

Kick off Future Stores in fabulous style with a Miami Nights reception featuring mojitos and other local specialties. There’s no better way to network and relax after a busy day, so grab a drink…or two!

6:10 Conclusion of Day One

· Key reasons why retail giants are failing

· How to maintain personal connections, community and customer interaction at scale

· Ideas for creating authentic experiences that keep your customers coming back

Phil Amandola VP, Retail Kenneth Cole

4:10 KEYNOTE: Innovation Labs—The Importance Of Designating A Testing Ground For Your Stores

Innovation labs are popping up everywhere as retailers realize that investing in these tech hubs helps them continuously and rapidly test new technology and formats. Hear from Scott Emmons, the creator of the Neiman Marcus iLab and learn more about how they research, test and pilot innovative technologies for luxury retail.

· The inner workings of an innovation lab and ideas for how to form or improve upon your own lab

· What to avoid if you’re just getting your feet wet with a lab concept

· Examples of what you can test and develop in this flexible environment

Scott Emmons Head of the Innovation Lab Neiman Marcus

4:30 PANEL REVOLUTION: Transforming Your Store Into A Retail Destination

Customers are not just looking for products when they come to your store—They are looking for an exciting experience. They are seeking out social, entertaining environments that are meaningful and memorable. Expert panelists from diverse retail verticals will discuss:

· Out-of-the-box ideas for engaging customers in-store

· How their retail footprint has changed to accommodate today’s shopper

· Which experiential trends are resonating with consumers and why

Jeff Fisher VP, Retail Entertainment Retail Enterprises, LLC (Representing Nickelodeon Stores)



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· Turning product education into entertainment customers will pay for

· Continuously collecting and analyzing customer data to stay on top of in-store trends

Tyler Balliet President, Co-Founder Second Glass (Wine Riot)

9:00 PANEL REVOLUTION: Holiday Hindsights—What Did We Learn?

It seems as if retailers gear up all year for the big holiday shopping push. Now that the season is behind them, hear how four retailers approached in-store innovation during Holiday 2016, their predictions for this year and what they are taking into consideration as they approach their busiest seasons in 2017. Then delve into small group discussions to focus on your plans for the rest of 2017.

· What were the key findings from the 2016 holiday season

· Ideas for what to do differently now that planning is underway for this year

· What you can do right now to position yourself for success


7:40 Continental Breakfast In The Innovation Lab

8:20 Welcome Remarks Kristin Schoenstein



8:40 FIRESIDE CHAT: Reimagining Wine Retail At The Intersection Of Experience And Customer Data

When customers buy a bottle of wine they are buying an experience. If done correctly they are whisked away to Paris, Sydney, or Buenos Aires when the cork is popped; done poorly and they are simply sipping alcohol grape juice. Wine Riot is reinventing the wine retail for Millennials by combining events, digital content, and mobile technology with a dynamic, visual, highly educational retail experience. In this presentation Wine Riot Founder Tyler Balliet will reveal:How to continuously collect and analyze customer data to stay on top of in-store trends

· The impact of shifting the language of an entire industry

Michael Millonzi SVP, Retail Cornerstone Brands, A division of HSNi

Jennifer Stone Williams VP, Retail Services Perry Ellis International

9:35 KEYNOTE: The New Growth In Retail: Brick-and-Mortar As An Extension Of Catalogue/eCommerce Brands

While many retailers are optimizing the size of their fleet and evaluating their brick-and-mortar footprint, others that have traditionally been focused on ecommerce/direct sales are jumping in with a physical brick-and-mortar presence. Whether it is a pop-up kiosk, experiential display, or a fully built-out store; great brands acknowledge the Customers desire to touch, feel, and experience products and engage with knowledgeable associates when making the decision to say “I’ll take it”. Michael Millonzi will share what Cornerstone Brands has done with its portfolio (Ballard Designs, Frontgate, etc) to complete a boundryless experience with its customer base and engage them in a very personal and tactile way.

Key Takeaways:

· How to differentiate yourself in a sea of other “choices”

· Learn how Lifetime Value (LTV) can be maximized by physical locations

· Bringing your brand to life with pass-by traffic who don’t know the brand today

Michael Millonzi SVP, Retail Cornerstone Brands, a division of HSNi

9:55 Morning Refreshment And Networking Break In The Innovation Lab

10:40 CASE STUDY REVOLUTION: Hear about retail innovation at FordDirect during this case study presentation

Marc Fecker VP, Innovation FordDirect

11:00 KEYNOTE: Optimize Your In-Store Execution to Deliver An Amazing Customer Experience

Delivering an outstanding customer experience that combines fully-

Day Two: Customer-Centric Retail Design & Innovation Wednesday, February 8, 2017



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11:20 CASE STUDY REVOLUTION: Translate The Voice Of The Customer Into Your Store Design

All too often, retailers jump head first into a costly marketing, technology or design project without even speaking to their customers. Time and money can be saved by simply capturing the voice of your customer and truly understanding their unmet needs and then designing around that. In this interactive workshop, attendees will work in groups and participate in a lively workshop around:

· Articulating the value of capturing customer insights to your team

· Easy and inexpensive ways to capture the voice of your customer

· Socializing the voice of the customer findings throughout the organization

· Taking meaningful action on customer feedback and insights

Shelly Langa VP, Head of Stores Chico’s

Tallie Kawahara VP, Stores Soma Intimates

Michelle Martin VP, Head of Stores White House Black Market

stocked shelves, eye-catching displays, and skilled associates who can provide high-quality advice is increasingly important to improve conversion rates in retail.

However, maintaining a consistent level of service across multiple locations can be especially challenging as full-time employees, store-hired “on-demand” workforce and brand employees come and go and execute on various tasks.

Find out how retailers are using new workforce management platforms to:

· Get a clear overview of operations in retail locations with improved data collection

· Guarantee exceptional execution to improve conversion rate using surveys

· Improve employee efficiency to minimize time spent on non-sales related activities

· Simplify communication to staff and respond quickly to consumer needs

· Track all staff and third-party activities on-site to improve store efficiency

Stefan Midford Founder and CEO Natural Insight

12:00 CASE STUDY: “Chchch Changes” - How To Evolve Your In-Store Experience To Deliver What Customers/Shoppers really Want

Every retailer knows technology has changed the way people shop – how and when and where – but it’s also changed what customers want and has built high expectations for their in-store shopping experience. TPN will take you on a trip through the store and share some best practices for introducing new tech, how to deliver on a relevant and unique brand experience that exceeds expectations and continue to make the buy happen.

Tracy Faloon Retail Strategist/Chief Integration Officer TPN Retail

Deb Friedland Managing Director, Planning & Perspectives TPN Retail

12:20 Trends And Applications For VR In Retail

Hear about Luxottica’s use of VR technology in this dynamic presentation.

Irv Cassio Director, Digital Experience Luxottica Retail

12:50 Birds of A Feather Lunch for All Attendees

Continue the conversation with “Birds of a Feather” topic tables. Here’s your chance to meet colleagues in your same industry vertical facing similar challenges.

Tables will include:

1. Luxury Brands

2. Apparel

3. Electronics and Appliances

4. Beauty/Health

5. Department Stores

6. Automotive

7. Food and Travel

8. Sporting Goods/Hobbies/Music/Books/Toys

9. Specialty Stores

Day Two Continued



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Day Two Continued

General Session Retailer-Only Interactive Sessions

1:50 Retailer-Led Interactive Roundtable DiscussionsAt Future Stores, you’re in control! Get involved in our unique, peer-to-peer roundtables for the best discussions you’ll have all year. Talk about your key challenges and hear how other institutions are overcoming them. After 30 minutes, you’ll rotate to a new table and tackle a new topic with a new expert host. Use this time as a unique opportunity to dive into a niche topic of your choosing in an informal and intimate setting. Leave the event with new ideas you can put into action as soon as you return to the office.

Potential Topics:

1. Investing In Mobile Apps Vs Stores Relying On Employee Facing Store Systems

Moderator: Shari Rossow VP, Retail Operations Best Buy

2. Creating Interactive And Personalized Experiences With Beacon Technology

Moderator: Joan Pagliocco Mobile First and Retail Transformation Verizon Wireless

3. The Intersection of Bots and Stores--What Are The Possibilities?

Moderator: Heather Bell Project Manager, Innovation American Eagle Outfitters

Invite Only C-Level Think Tank This is your opportunity to gain honest feedback, debate strategic ideas and share high level insights in a closed door forum with your fellow retail executives.

This is an invitation-only small group session. If you wish to participate or would like to nominate yourself or a colleague, please contact: [email protected]


2:50 PANEL DISCUSSION REVOLUTION: Effectively Collect Customer Data In Stores To Shape Your Retail ExperienceEveryone knows that they need to be capturing customer data in their stores, and hopefully in real-time for the most revealing insights. A group of diverse retailers will take you through their recent experiences with in-store data capture. You’ll also chat in small groups and learn how to:

· Identify what is essential to capture and what’s just a “nice to have”?

· Roll out a customer data strategy at your organization

· Be more transparent with your customers about the data you are collecting

· Tools for smarter data capture

Kim Nickels Head of Stores and Retail Operations Under Armour

Retailer-Only BoardroomMeet other retailers and get advice and tactics in an intimate format. Space is limited to 20 participants, so please indicate your interest upon registration.

Topic: Maintaining A Lean Startup Mindset In An Enterprise Environment



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3:40 CASE STUDY REVOLUTION: Case Study: In-Store Mobile Technology From Research To PoS75% of shoppers use their mobile devices in-store and 66% of consumers more likely to shop stores with in-store mobile technology, so, what are you doing to capitalize on this? Many retailers are not doing enough with mobile in their physical stores and they are missing a critical link to a seamless omni-channel experience. Hear how one organization took a mobile-first mindset and dramatically increased their digital and retail sales. Attendees will discover:

· Which in-store mobile technologies are gaining the most traction

· How mobility allows retailers to compete with on-line only retailers

Joan Pagliocco Mobile First and Retail Transformation Verizon Wireless

Retailer-Only BoardroomMeet other retailers and get advice and tactics in an intimate format. Space is limited to 20 participants, so please indicate your interest upon registration.

Topic: Getting Started With Retail Customer Journey Mapping

Day Two Continued

4:50 KEYNOTE CASE STUDY: Winning In Future Stores, Today

As macro trends – such as generational differences, urbanization and technology adoption – and shopper trends – including convenience, betterment, experience and value – continue to affect the market, shopper expectations continue to fragment and increase.

PepsiCo meets these expectations via an integrated suite of solutions to ensure the right products, displays, imagery, messages and promotions are in-and-around the right store at the right time:

· Advancing our Insights advantage with consumer and shopper Demand Spaces

· Coordinating merchandising & marketing to meet micro-segments needs

· Innovating to meet shifting consumer, shopper needs

· Delivering excitement to shoppers in-stores

· Igniting the power of our Frontline

· Increasing Omni-channel conversion through an Identify, Engage and Convert model

Jim Meier Senior Director, Category Leadership Transformation Pepsico

4:10 Networking Break In The Innovation Lab

3:30 INNOVATION SPOTLIGHT A rapid fire session by a retail innovator. If you are interested in speaking during this

session, please contact Christine Johnson at [email protected]

5:10 PANEL DISCUSSION: The Journey From Pure Play eCommerce To Bricks—Why Make The Move?

Many ecommerce retailers have now ventured into the brick and mortar space…Bonobos, Warby Parker, Amazon and Modcloth to name a few. Even at a time when traditional retailers are closing up shop, ecommerce retailers are thriving in bricks. In this case study, hear how one pure play digital retailer made the leap to retail stores and what they’ve learned along the way. Attendees will:

· Learn how to translate a digital experience into the offline realm

· Ideas for more seamlessly connecting your online and physical stores

· The benefits of adding retail stores for your brand

Allison Sommer Head of Category Marketing The RealReal

5:45 Sunset Soirée Cocktail Reception

6:45 Conclusion of Day Two



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9:05 KEYNOTE: Mastering Authentic Retail Storytelling

Storytelling is an extremely powerful tactic for engaging customers, but few retailers are doing it well. And what may be becoming even more important is not just passive storytelling, but involving the customers and empowering them to craft and curate their own story. These two strategies in tandem will lead to improved engagement and loyalty if executed properly. Learn how to:

· Weave storytelling into your brand narrative

· Provide outlets that encourage customer’s to share their own stories about your brand

· Borrow brilliantly with case examples from retailers who are getting it right

Jenica Myszkowksi VP, Retail Kate Spade & Company

9:25 CASE STUDY REVOLUTION: The Perry Ellis & Macy’s HSQ Renovation Project

Jennifer Stone Williams, VP, Retail Services at Perry Ellis discusses the Perry Ellis criteria in creating a destination department.

7:45 Continental breakfast

8:25 Welcome Remarks Kristin Schoenstein



8:45 Retailer Interview By Media Publication: 5 Predictions For Customer Engagement In The Future Retail Environment

In this fast-paced interview, hear how one major retailer interprets in-store engagement trends and innovations for her brand, including some of the following:

· IoT sensors and biometric data for more personalized service

· Customer-facing robots to assist both associates and shoppers

· User generated content creation in-store

Alison Medina Executive Editor Design:Retail

Discuss how to:

· Navigate challenges vendors often face when trying to differentiate themselves and work within Department Store guidelines

· Features of the destination department:

· Digital technology and tools designed to captivate shoppers

· Telling the Perry Ellis brand story in a modern, tech-savvy manner

· Results and take-aways

· Future projects

Jennifer Stone Williams VP, Retail Services Perry Ellis International

9:55 PANEL REVOLUTION: Staying Authentic To Your Brand Experience As You Add New Technology Into The Mix

It’s easy to chase “bright and shiny” new technology trends without first thinking about your customer and your brand. Authenticity is valued more than ever by today’s consumer, so how can you ensure that as you add new technology elements, you do so thoughtfully with your brand and your value proposition in mind the entire time? Panelists will discuss:

· How organizations are incorporating technology in a way that aligns with their brands

· Methods for assessing your target market’s appetite for new technology or tools

· Piloting and proof of concept ideas to ensure adoption by associates and shoppers

10:35 Morning refreshment and networking break

11:15 FIRESIDE CHAT: In-Store Technology Trends: Separating The Fads From The Fundamentals

The market is flooded with new technology and retailers are constantly testing out new tools and strategies to see what sticks. It’s easy to get overwhelmed by the options, so get ready to take notes….two leading retailers will walk you through:

· Which in-store technologies will matter in 2017

· What should be viewed as a passing fad

· What to look out for in the coming months

Day Three: Customer and Employee Experience & Engagement Thursday, February 9, 2017



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important findings from the event so that you leave with a clear list of best practices and strategies to share with your team.

12:10 Closing Remarks By The Conference Chair

12:15 Networking Lunch For All Attendees

1:15 Site Tour Registration and Overview

1:30 Site Tours Begin Join us for the most well-received

and exciting part of any Future Stores event: the site tours! Head out for an afternoon packed with site tours to renowned retailers in the Miami area. This is your chance to see retail innovation in action from some of the world’s most admired brands. Sign up for a tour that interests you and spend the afternoon exploring new in-store trends. (Pre-registration is required for all tours).

11:40 KEYNOTE: Designing Engaging Learning And Development Experiences For Employees

Store associates are the face of your store and your brand. They are the most important tool for establishing human connections and forming relationships that drive customer lifetime value.

That being said, how are you designing learning experiences that will set them up to elevate experiences and feel empowered and inspired? Learn how to:

· Make sense of learning and development in today’s retail environment

· Recognize the impact of workplace learning on customer experience

· Apply new development techniques and formats for a more diversified and impactful training experience

Amy DaSilva HR, Communications and Systems Specialist QuickChek Corporation

12:00 Future Stores Toolkit—The Top 5 Lessons Learned

Several members of the speaker faculty will highlight the most

Day Three Continued



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Day Three Continued

SITE TOUR A SITE TOUR B

2:00 Nespresso Miami Boutique & Café Lincoln Road Join us for a coffee tasting and see how the boutique and cafe embodies the Nespresso brand with its aesthetic design and high-end technology.

Design District Walking TourThis once-overlooked area of Miami has been transformend into a vibrant destination for residents and visitors featuring the best shopping, cultural and culinary experiences within an architecturally significant context. Check out retailers who are reimagining the retail experience from Burberry to the Hermes flagship to Tom Ford and Louis Vuitton.

SITE TOUR C

10:00 +11:00

4:00 Conclusion of Future Stores Miami!

For site tour updates and additions, please visit www.futurestoreseast.com

Sunglass Hut Flagship Lincoln RoadSunglass Hut offers a consistent and connected experience across all customer touch-points including online, in-store, social and mobile, and utilizes in-store digital tools to access to an “endless aisle” assortment in every store location. Join us for a tour of their Miami Flagship and check out unique design elements and customer-facing technology.



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The Future Stores Innovation LabFuture Stores provides you an opportunity to meet with potential business partners in the event’s Innovation Lab (exhibit hall). Instead of having numerous meetings scattered throughout many months, investigate future partners in one place at one time to start implementing and seeing ROI almost immediately! And as Future Stores is not a trade show, only the most reputable and effective solutions providers – as found during production research for this conference – will exhibit at the event.

Here are the top 5 reasons why Future Stores is the leading forum to invest your marketing and business development dollars:

Full exposure to over 200 qualified conference attendees comprised of senior-level executives responsible for their company’s strategy: you gain direct access to the senior decision makers leading the way in service and support.

Extensive networking opportunities, allowing for face to face customer contact and one to one meetings.

Tailor-made sponsorship packages enable you to competitively position your company the way you want.

Opportunity to promote your brand and align it with the other industry leaders participating in the conference.

Increased flow of traffic through the Innovation Lab during breakfast, networking breaks and receptions.

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Sponsorship and exhibiting opportunities are extremely limited!

Contact Christine Johnson at 646-200-7458 or [email protected]



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Meet The Lead Sponsors

The Hughes Digital Media Solutions team is a service and solution development division of Hughes Network Systems, LLC (HUGHES). Hughes is a global provider of managed networks and turn key services for business. Our turnkey digital media solutions are offered as part of the broad HughesOn Managed Services portfolio. The HughesOn portfolio provides innovative, cloud-friendly, digital media and network solutions designed for the unique needs of distributed enterprises in the retail and hospitality industries.

The HughesOn digital media solutions are organized into two suites – Employee Engagement and Customer Engagement. The products within each suite can be delivered together or a la carte. And, these solutions can all be run on the cloud, making a web-browser the only tool you need to create, update, and send information to customers and employees.

With HughesOn, you can communicate with your entire organization more efficiently, more frequently, and more cost-effectively than ever before.

Inkling is on a mission to transform the way people work. Founded in 2009 and backed by Sequoia Capital, Inkling’s operations platform brings policies and procedures to life for the deskless worker. Employees today expect to go online to find accurate and compelling information on how to do their job, yet employers still ship paper binders or static PDF & Word files. Enterprises use Inkling to deliver policies and procedures in the form of dynamic documents. These documents behave more like consumer apps and engage the user with videos, interactive simulations, dynamic forms and checklists. Employees rely on Inkling to deliver exceptional customer experiences.

At iQmetrix, we are passionate about retail. Our purpose is to create great experiences for retailers, their employees and the end consumer. Our products bridge the gap between physical and virtual retail channels, offering the latest in retail management and customer experience technology. Our interactive retail solutions, including endless aisle and digital signage, bring elements of online and mobile shopping experiences into the physical store to engage and educate shoppers during the purchase process. iQmetrix POS is a modular system for managing all aspects of a store chain operation, including POS, ERP, inventory and HR. Based on a platform philosophy, our solutions allow users to effectively manage back-of-house operations and the in-store customer experience. In a nutshell, we give retailers what they need so customers can get what they want.

Merchandisers, product companies, marketing agencies and retailers in over 20 countries rely on the Natural Insight Cloud-based platform to improve retail execution and reduce costs. Natural Insight leads the industry today with fully integrated mobile and Web-based staff scheduling, timekeeping, task management, field communications and analytics. Natural Insight is privately held and headquartered in Sterling, VA with offices in Toronto and Birmingham, England. Visit www.naturalinsight.com for more information.

Reflexis is the pioneer in real-time execution and workforce management solutions that enable retailers to execute their customer engagement strategy flawlessly and uncover profit. The Reflexis platform of real-time store execution, task management, compliance, time and attendance, and labor scheduling (including budgeting, forecasting, and employee self-service) enables retailers to align store labor & activities to corporate goals and institutionalize best-practice response to real-time metrics and alerts.

For the past 14 years, more than 200 of the worldís best run companies in multiple verticals have reported dramatic improvements in store-level compliance with corporate strategies; higher productivity of corporate, field, and store employees; and increased revenue and profitability after implementing Reflexis solutions.

Reflexis StorePulseÆ (real-time store execution) synchronizes activities with real-time KPIs, alerts, and customer demand. Stores, hotels, and restaurants can systemically execute best practices to provide a greater quality of customer engagement, leading to higher revenues.

Visit us on the web at www.reflexisinc.com.

Square Root, an Austin-based Software as a Service (SaaS) company, creates technology solutions that power data-driven decision making for leading automotive and retail enterprises. Built for companies with distributed retail networks, Square Rootís store relationship management platform, CoEFFICIENTÆ, delivers actionable data insights to align organizations, increase transparency, encourage collaboration, and improve store performance. Founded in 2006, Square Root has been bootstrapped to success, and serves as a trusted partner to many of the most well-known and complex enterprises in the world.

TPN is a dynamic retail marketing agency born in tradition, fueled by innovation, and living at the intersection of commerce and imagination. TPN’s Modal Dialogue™ ensures success in dynamic retail, first by identifying a target’s retail mode of behavior and then by creating content in sync with those modes. Driven by a commitment to making the buy happen for global brands, TPN is celebrating more than three decades of reimagining retail. TPN is a part of the DAS Group of Companies.



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About Our Media Partners

The Bar Code News is a barcoding intensive website with tools, case studies, how-to, a barcode generator, information about UPC codes and much more. Over 3,000 articles on bar code technology.

The BayPay Forum, a Silicon Valley-based international network composed of over 12,000 payment and commerce executives, entrepreneurs and investors from thousands of different companies, serves as a forum to connect members in identifying and understanding the emerging trends and innovations in the industry.

CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users which have experienced products and services first-hand and have an interest in letting other potential buyers their thoughts on their experience. CrowdReviews.com is driven by an algorithm allowing for both customers and providers of products and services to understand how the rankings are determined. The service can be used by potential buyers to learn more about their vendors prior to making a purchasing decision.

EMARKETING + COMMERCE (EM+C) is the one-stop shop where you can find the information you need to reach more people and serve them better, to market more effectively, and to increase revenue ó all online. The eM+C staff is backed by an Editorial Advisory Board that represents the freshest thinkers in the arena of e-marketing and commerce, keeping us focused and ahead of the curve.

Euromonitor International is the worldís leading independent provider of strategic market research. We create data and analysis on thousands of products and services around the world. As independent market research experts, you can rely on us for unbiased historic trends and forecasts for every region, country, category, channel and consumer. Our innovative market research products, reliable reports and daily updates from expert analysts make Euromonitor International an essential resource for every organisation. Euromonitor International’s extensive

network of in-country analysts provides the depth of local business information required in todayís international business environment. Our global industry specialist teams ensure the international consistency of our research. With offices around the world, analysts in over 80 countries and market research on every key trend and driver, we give you powerful access to the real story behind consumer change. Emerging countries or developed economies: we identify the next opportunity first.

Innovative Retail Technologies (formerly Integrated Solutions for Retailers) - a free monthly magazine helping retail executives make informed decisions about technology and operations solutions for all of their sales channels. The magazine provides insight on how retailers can achieve critical business objectives by integrating leading-edge solutions across the retail enterprise. - See more at: http://etaileast2016.wbresearch.com/mediapartner#sthash.HjLXgLkL.dpuf

The Point of Sale News is now in its 7th year with over 5,000 articles and one million visitors annually, this content based website encompasses all aspects of POS software, POS hardware, links to other resources, a directory of local POS specialists, and an informative blog with case studies and more thatís updated daily.

RETAILWIRE is the retail industryís premier online discussion forum. RetailWire goes beyond conventional headline news reporting. Each business morning, RetailWire editors pick news topics worthy of commentary by its ìBrainTrustî panel of industry experts, and the general RetailWire membership. The results are virtual round tables of industry opinion and advice covering key dynamics and issues affecting the retailing industry. RetailWire membership is free to all qualified retail industry professionals. Over two-thirds of members are in top executive or senior management positions, representing a broad cross section of retail channels and the companies that supply them. RetailWire is supported via sponsorships by leading retail suppliers and service organizations. - See more at: http://etaileast2016.wbresearch.com/mediapartner#sthash.pMZ6cVJY.dpuf



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About Our Media Partners Continued

Street Fight is a media, events, and research company covering the massive disruption taking place in local retail marketing. Street Fight celebrates the innovators in location, mobile and social technologies who are driving this change.

Target Marketing helps professionals navigate multichannel direct marketing. Here, youíll find innovative tactics, techniques and solutions that will improve marketing performance no matter what challenges you face, whether you market through print, email, online, mobile or any of today’s channels. Our thought leaders tackle the pros and cons of new technology to offer diverse opinions about the tactics that are successful and best practices to implement them. Whatever challenges marketers face today, Target Marketing will help find thesolutions to survive and thrive in this ever-evolving world. - See more at: http://etaileast2016.wbresearch.com/mediapartner#sthash.HjLXgLkL.dpuf

Total Retail is the go-to source for marketing, e-commerce, operations and management executives looking for the latest news and analysis on the omnichannel retail industry. A quarterly print issue, daily e-newsletter (Total Retail Report), daily-updated website, and virtual in-person events offer brick-and-mortar retailers, e-tailers, catalogers, brand manufacturers and retail industry consultants the information they need to do their jobs more effectively.

Visibility Magazine Visibility Magazine, founded in 2007, has become the guide to latest trends in internet marketing. Visibility Magazine conducts interviews with CEOs, shares opinions, reviews products, and provides a wealth of information about the movements in the industry. The print medium holds great promise for Internet marketing vendors who are constantly looking for more channels to promote their services. Additionally, Visibility Magazine reaches many fringe businesses that may have been contemplating entering or expanding their Internet marketing campaigns. Visibility Magazine is published quarterly and covers a wide range of topics including, but not limited to, organic optimization, pay-per-click marketing, website analytics, affiliate marketing, and press release distribution. Visibility embodies high-quality content, good sense, superior taste, and the character of conscientious journalism.




VENUE: JW MARRIOTT MIAMI1109 Brickell Ave Miami, FL 33131 www.marriott.com/hotels/travel/miajw-jw-marriott-miami

The JW Marriott Miami has received numerous recognition’s including, Best Design Award by Marriott International, Overall Guest Satisfaction Award, Connoisseur’s Choice by Resorts & Great Hotels, and the Wine Spectator Award 2007-2014. Being selected One of the World’s Best Business Hotels by Travel & Leisure Magazine is one of the most recent accolades.

The JW Marriott Miami offers a one-of-a-kind experience that allows you to enjoy the comforts of home during your stay. This award-winning downtown Miami hotel blends the features of a premier conference and meeting facility with timeless elegance, thoughtful amenities and award-winning service.

Elegantly furnished guest rooms and suites offer the finest details, including marble tubs, high-speed Internet and flat-screen televisions. Dine at La Terraza Cafe and Bar, a casual fare with an array of options to choose from. Relaxation is as close as the luxurious spa and the unique stainless steel pool.

Meeting Dates: Tuesday, February 7- Thursday, February 9, 2017

Hotel Room Information: Room Rate: $309 + tax

Future Stores East 2017 has secured a special conference rate of $309 a night plus tax for attendees. In order to make your reservation, please call the Marriott Reservations at 1-800-228-9290 and identify yourself as Future Stores East attendee. Rooms are limited and are on a first come, first served basis, so make your reservations as soon as possible. Discounted rate is available until Monday, January 23, 2017 or until the room block is full, which ever comes first. After this date, rooms may still be available, so inquire with the hotel if you have missed the cut-off date.



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Discounts for Retailers and Brands: Standard Rate for Others:

Main Conference Plus 1 Site TourMain Conference / No Site Tour

$2,099

Full Three Day Conference Pass (Feb 7 - 9, 2017)

Includes Site Tour Access (Feb 9)

Access to Official Future Stores App - Set Up Meetings, Message Other Attendees, Plan Your Full Schedule

Includes All Networking Activity & Drinks Receptions

Includes All Meals and Refreshments Over Three Days

$1,899


Excludes Site Tour Access (Feb 9)




Register Now Register Now

Main Conference Pass

$3,399





Disclaimers:

Discounts: discounted rates are available for Retailers and Brands only. Standard rate pertains to all others, including solution providers to retailers/brands, including, but not limited to software vendors, technology vendors, solution providers, consultants or companies with primary revenues resulting from these other areas. Worldwide Business Research reserves the right to enforce the rate for solution providers.

Site Tours: places on each site tour are limited and subject to availability. Places will be reserved on a first-come, first-served basis at time of registration and site tour choice MUST be specified by registrant and confirmed by Worldwide Business Research.

Pricing & Registration

Register Now

Group Discounts for Retailers

Groups of 3-4

20% off current discounted price

Groups of 5-7

30% off current discounted price

Team of 8+

$1,150 each if you register by December 30th! Contact us at +1 888 482 6012



http://bit.ly/2clpHdR



Be an in-store tech innovator. Register for Future Stores Miami with code PDF to reserve your seat!

REGISTER NOW

https://register.wbresearch.com/srspricing.aspx%3Feventid%3D1003469%26MAC%3DONBOARD

february 7-9, 2017 jw marriott miami • miami, fl retail. · kit hickey brett friedman co-founder...

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