fit for fun - bcn.burda.de · a burda company fit for fun. object profile 2020. verwendetes...
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a Burda company
FIT FOR FUNObject profile 2020
Verwendetes Bildmaterial: iStock
2 BCN Burda Community Network GmbH2 a Burda companyBCN Burda Community Network GmbH
Sold issue²103.294
− The brand has a cross-media reach of 3.36 million, more than any other competing title.
− With FIT FOR FUTURE, FIT FOR FUN is the new pioneer in the field of sustainability. Since 03/20 all topics and products in the field of sustainability have been marked with a button.
− FIT FOR FUN is for men and women.
− Dr. Christine Theiss, the editor and fitness expert, embodies the values and worlds of FIT FOR FUN and gives the brand an important boost.
− Appeals to people who are active and like to try something new. That makes them particularly open to advertising and your message.
− No other brand offers such individual cross-media campaigns, event collaborations and extraordinary ad specials.
FIT FOR FUN - THE MAGAZIN FORFITNESS AND LIFESTYLE
Readers1
0,98 Mio.Published monthly
Copy price:€ 3,80
F: 68 %1
M: 32 %1Average age1
37 Jahre3.869 €
ø household income1
1/1 gross pageprice:
€ 31.960,-
Unique User3
3,59 Mio.
1b4p 2019 III, MA 2020 I, 2IVW IV/2020, 3AGOF 01/2020
3 BCN Burda Community Network GmbH3 a Burda companyBCN Burda Community Network GmbH
In terms of content, FIT FOR FUN is divided into three “books”:
„fit“, „health“, „food“ and „fun“. Dr. Christine Theiss, a 25-strong team of experts and the editorial team offers the readers in these "books" with the usual competence everything about fitness, health, food, lifestyle, beauty and partnership.They bring the readers on their way and accompany them -with professional tips, innovations, new tools and great programs.The aim of FIT FOR FUN is to make readers want a healthy, fit body in which they feel good from head to toe.
FIT – HEALTH – FOOD - FUN TOPICS WORLD
4 a Burda companyBCN Burda Community Network GmbH
3,36 Mio. per month
Print0,98 Mio. readers
Source : ZG E14+, MA 2020 I, b4p 2019 III, AGOF 01/20
REACH INCREASE & MULTIPLYING EFFECT
Social Media268k 80k 4. Mio. 5k
E-Paper2.613 subscribers*
Online1,13 Mio. Unique User
LicenceLicence in kooperation withFit For Fun
Mobile2,57 Mio. Unique User
NewsletterCa. 91.000 Newsletter subscribers
5 BCN Burda Community Network GmbH a Burda company
EASON WHY FOR THE BRAND
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Quellen: 1 b4p 2019 III
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Is Germany's largest fitness and lifestyle brand with 3.36 million.1 cross-media reach and a unisex orientation
Reach out to people who are active and like to try something new, that's what makes them particularly open for advertising and for your approach
Not only offers fitness topics, but also comprehensive content and environments for health and food customers
Reaches the active performers: young, educated and earning high
Crossmedia campaigns, events and extraordinary ad specials are optimally staged here for you
6 BCN Burda Community Network GmbH a Burda company
YOUR CONTACT
Richard KrausHead of Publisher Management Burda News
T +49. (0) 40 41 31 1219M +49 151 12 23 00 [email protected]
Nicole MeisnerSenior Brand Manager FIT FOR FUN
T +49. (0) 40 41 31 1257 M +49 151 53 86 90 43 [email protected]
Marie PieperPublisher Manager FIT FOR FUN
T +49. (0) 89 92 50 3744M +49 151 53 85 17 [email protected]