glassdoor - employees as brand ambassadors - final final
TRANSCRIPT
Turning your Employees into Effective Talent Ambassadors
Jennifer Trendler – Director, Talent at Nitro
#GrowNitro
• San Francisco
• Dublin •
Nitra
• St. Petersburg
• Melbourne
Who is Nitro?
Founded in AustraliaWith our Global HQ in San Francisco.
Hired 80+ people in 2014Have Hired 50+ in 2015
200 Employees across 5 Locations
What do we do?
The first and now leading replacement for Adobe Acrobat
Nitro ProThe easiest and most powerful way to
share documents for eSigning, approvals, collaboration and workflow
Nitro Cloud
Our culture: Use technology to work more efficiently and effectively
1. Talent at Nitro
2. Hiring Climate
3. Employment Brand
4. Talent Ambassador Program
What’s on Tap
• Talent is the best determinant of a company’s long term success• Working at Nitro is a career defining opportunity
Talent Philosophy
Nitronaut Core Values
High Performance
Be GoodNo Bullshit
The Talent Team
Hiring Climate• Hiring Plan: Ambitious; Global • Highly Competitive Job Market
Employment Brand• Social: Glassdoor, LinkedIn, The Muse, Talent-focused Blog posts• Employee Engagement: GaggleAmp, Referral Programs• Branding Campaign: Wombat Nation • End Goal: Reaching, then hiring, great people
Nitronauts as Talent Ambassadors
Talent Ambassador Program 1.0• Enthusiastic team = Lots of Referrals • Pain points: Response time; Quality of referrals
Vive la Revolution!
Leverage Technology, Implement Training, Reinforce
Goals:
• Keep it simple
• More qualified referrals
• Excellent employee experience
• Phenomenal candidate experience
Talent Ambassador Program 2.0
Our goal was to have 80% of every office participating…
…Mission accomplished!
Talent Ambassador Program 2.0Onboarding:• Tools• Terms• Do’s and Don’ts
Ongoing:• Contests• Acknowledgements – Team Meetings• Quarterly Celebration
2015
45% of our hires-to-date came from the
Talent Ambassador Program
2014
35% of our hires came from
the Talent Ambassador Program
