godmother agency presentation 2014

18

Upload: vacarus-valentin

Post on 29-Nov-2014

227 views

Category:

Marketing


3 download

DESCRIPTION

Full advertising agency. 30 employee 2.3 mil Euro turnover Clients: google romania, HTC, Oriflame, Forever Living, Rehau, Promenada, Lukoil, Doppelhertz, A&D Pharma, Agricover

TRANSCRIPT

Page 1: Godmother agency presentation 2014
Page 2: Godmother agency presentation 2014

www.godmother.ro

About us

What they say about us

Clients & Work

Key People

Page 3: Godmother agency presentation 2014

About us

We are a full service independent agency that offers integrated solutions and ideas because we see the magic behind each brand.

We are the Godmother, the person that client can trust in getting the right advise for any kind of issue.

We have a dedicated team of people that increased throughout the years along with the number of clients.

Page 4: Godmother agency presentation 2014

About us

Page 5: Godmother agency presentation 2014

About us

Advertising experience:

17years

Team:

30people

We plannedover:

40events

We have contractedover:

200suppliers

Turnover in 2013:

€2.3million

In 2013 we have worked with:

48clients

Page 6: Godmother agency presentation 2014

About us

Page 7: Godmother agency presentation 2014

About us

Vision Values Variables

WHAT we do and HOW we do it have a great importance.

So we do not give up

until we’ve worn out the

keyboard and the tip of

the mouse’s little arrow

in order to create

something to be proud

of.

Shopper experience. Time used efficiently. Creativity. Price.

All of them equally

important. And even

more important – the

harmony of them

coming all together.

On the way, things change. Just like in life.

We accept changes and

embrace surprises. In

the end, that’s the

beauty of it all.

Page 8: Godmother agency presentation 2014

What they say about us

Rares Rusu – Marketing Manager, Google Romania

“We're excited about Godmother- they're a young team, a dynamic group of

people that works perfectly well together with Google's fresh spirit. We're

hoping to have a long collaboration, in which we can create and implement

events together that come to support the online environment and also manage

to bring the magic of using Google to every end-consumer.”

Ella Gligor - HTC Retail Manager Romania & Moldova

"Am facut un pariu intern pe tema abilitatilor Godmother de a livra „Profesional

Hocus Pocus”, asa cum se lauda in tagline si nu am fost dezamagiti. Desi am

derulatdeocamdata doar un proiect pilot, ne-au convins ideile lor simpatice,

rapiditatea de implementare si maturitatea asumarii unei provocari complexe

cu un termen de livrare extrem de scurt. Colaborarea cu Godmother ne ofera

un prilej bun sa subliniem „Here’s To Change” pentru prezenta noastra in piata

prin actiuni BTL mai vizibile."

Page 9: Godmother agency presentation 2014

Clients & Work

Page 10: Godmother agency presentation 2014

Clients & Work

Godmother has been with this unique and elegant shopping space since its opening in October 2013.

We have been covering:

• Complete BTL services - VIP & Retail openings, and a host of 10 other events

• Online and social media communication

• The creation and production of Talk Shop – its internal magazine

Google's Romanian HQ chose Godmother as their main BTL agency from the very start in 2011, and the collaboration is still going strong today.

We have been delivering:

• BTL services – with over 50 IT&C World events

• Creative services

• Production services

We supported HTC in the launch of the new mobile device HTC One M8. For this we developed:

• BTL activations

• Special production services

• Creative and innovation branding solutions

• Digital services

Page 11: Godmother agency presentation 2014

Clients & Work

The supermarket chain Profi is part of our portfolio for the last 3 years.

Our collaboration included a large number of projects:

• BTL activities

• Online campaigns and social media

• CSR campaigns & activations

• TVC

The cooperation with Oriflame started in 2014 after a BTL pitch. We developed and implemented 2 major projects for them and are convinced many new ones will come.

Activities so far:

• Event concept development

• Event management

• Creative and production services

For Libra Internet Bank we work on retainer fee and cover following activities:

• Strategy and communication planning

• Online and social media

• Creative development

Page 12: Godmother agency presentation 2014

Clients & Work

The collaboration with Forever has started as early as the year 2000, being as fresh today as in the beginning.

We have been offering:

• Integrated campaigns – with over 400.000 persons users in the system

• Creative & Production services

• BTL services

• Online campaigns

Active for 10 years on the local market as the unique supplier of complete agricultural solutions, Godmother has been with them since 2007.

We have been covering:

• BTL services

• Creative & Production services

• Brand identity – Corporate Video

Cosmopolis is one of our new clients in the portfolio. We developed for them an integrated campaign and communication strategy which included:

• OOH

• Digital

• You tube movies

• BTL activities

Page 13: Godmother agency presentation 2014

Clients & Work

Our clients – in BTL images

Page 14: Godmother agency presentation 2014

Clients & Work

Our clients – in Digital images

Page 16: Godmother agency presentation 2014

Key People

Valentin Vacarus, Managing Director is surely the leader of this business, with 17 years of advertising experience, he is striving to push everyone a little bit closer to achieving their goals, and doing great work for all clients.

Experience:

• Google

• Promenada

• YouTube

• Petrom

• Profi

• MIDOCAR

• A&D Pharma

Ioana Comaniciuis our Client Service Director. After working for 9 years in the banking industry, Ioana decided to make the move and jumped ship in the whirlwind waters of advertising, managing a team of 7 individuals.

Experience:

• Millennium Bank

• BCR

• ING

Adriana Beştea is our Creative Director. She entered the advertising world in 2007 as a freelancer copywriter. 7 years of gathered experience later, all her skills are used in coordinating Godmother's dream creative team.

Experience:

• Banca Romaneasca

• Generali Group

• Unilever Food Solutions

• BRAMAC

• Sandoz

Page 17: Godmother agency presentation 2014

Key People

Corina Bacanu - Group Creative Director started working in advertising in 2001 as junior copywriter. Since then her career developed and she was behind many well known campaigns.

Experience:

• Bergenbier

• Orange

• Cosmote

• BOOM TV

• Alpha Bank

• Rikado

• Kronospan

Calarasu Adrian – Online Account Director. Senior marketing and communication professional with expertise in online communication, corporate communication, brand management.

Experience: • Michelin

• Walmark

• A&D Pharma

• Credit Europe Bank

• Coldwell Banker

• Garonne

• Nissan

Lavinia Petruescu - Strategic Director is in advertising since 2004. Her experience is on local as well as on international markets because she worked in Vienna for 2 years handling 7 countries.

Experience: • Lufthansa

• Samsung Electronics

• Hankook

Page 18: Godmother agency presentation 2014

Together we can do magic!

[email protected]

www.godmother.ro

Contact us: