goes to school indosat
DESCRIPTION
just another concept for Indosat!! wait for the event ok!!TRANSCRIPT
GOES TO SCHOOL
DEMOGRAPHICAge: 15 - 17 yo SES: A, B, C-SMU Student
GEOGRAPHICUrban cities: JABOTABEK
PSYCHOGRAPHIC• Open minded, sociable, outgoing,
confident, achievers• Passionate for music• Updated with trends and latest events• Gadget, digital savvy and socially
connected
TARGET AUDIENCES
It’s an O2O program targeting SMU student in JABODETABEK
Inviting them to vote for selected band at Kincir.com to perform at their school
GOES TO SCHOOL
SMU Ranking
Social Media Promo
Custom made
landing page
Choose 1 From 6 bands
SMURanking
Fill the registration
form(INDOSAT user only)
Submit FormShare to
other Social Media
ONLINE VOTING
SMU with highest Ranking in every 2 months will be visited by Kincir.com
VOTING FLOW
Landing Page
For Members Only
Existing Member
Sign up with Facebook or Twitter
Vote for your favorite Band
Register to join the Program – INDOSAT user only
GOES TO SCHOOL
45 mins full band performance at custom made mobile stage
10.000 watt Sound System
Brand Activation Booth (5M x 5M) – Fun Games and Selling Program
It’s a Bi Monthly event
Live Streaming at Kincir.com
GOES TO SCHOOL
FEBRUARY 2014 - NAIF
APRIL 2014 – CHERRY BELLE
JUNE 2014 - ELLO
AUGUST 2014 - ENDAHNRHESSA
OCTOBER 2014 - RAISA
DECEMBER 2014 - ENDANKSOEKAMTI
every fan loves attention from their idolsThank you