gonzalo i. figueroa

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Gonzalo I. Figueroa UX/UI Creator TRACFONE WIRELESS INC. - Manage 3 teams, UX/BA designers, UI/UX designers & QA testers. (9) Local and (10) offshore. - Build a high-performance cross-functional team. Interviewing, hiring, planning, training, mentoring, rewarding and performance evaluation for direct reports. - Lead for innovative initiatives across digital channels from concept to release to Production. Including Virtual Airtime Cards, Walmart Decision Engine, Walmart Straight Talk Kiosk, Straight Talk Eco-Alternatives, Simplification of Activation experience in all brands plus multiple initiatives on our Customer Agent channel (TAS). - Continuously evaluate current channels and create requests to improve customer experience using: data, UI/UX experience, usability sessions and customer feedback. Lead redesign for checkout, transaction summary, refill, my account and auto-refill processes for 10 brands, impacting over 21MM customers. - Review up to 4,000 initiatives annually to prioritize and allocate resources for all customer-facing initiatives & emergencies. - Provide analysis, reports, and statuses of all initiatives. - Coordinate with PMO, DEV, SQA, Retention, Marketing, and Operations to achieve designs (UI/UX & backend requirements) set in a fast-paced environment. - Analyze, review and approve UI/UX wireframes, interfaces, content and accessibility requirements from beginning to end for in-house team and external third parties. Provide brief for evaluations to UX Research / Usability. - Create and design educational video content with over 178K views. - Train UX Design teams into accessibility requirements while creating guidelines to be used at Development and Designer levels. - Support an enforce accessibility across all digital channels. - Support UX Research teams and usability sessions as UX/UI and Systems Subject Matter Expert for multichannels. - Lead reseach and interviews for Customer Agent Channels on-site locations across the globe. SENIOR MANAGER, UX/UI DESIGN - DIGITAL 10/2010 - PRESENT - Responsible for 67 initiatives, including design UI/UX and transactional flows for: new brand acquired (Simple Mobile - web/mobile/agent support/IVR/Dealer portal), Value Added Services (Easy Exchange for all brands) and migration from 10+ year old legacy system to a new agent support system (TAS: TracFone Agent Support - Oracle ADF CRM). - Mentored and trained new engineers, UX/UI designers and business analysts. - Provided UAT (User Acceptance Test) for multiple initiatives. SENIOR UX/UI DESIGNER - Responsible for 35 initiatives, including design UI/UX and transactional flows created in-house or through a third party. Mobile & Desktop versions. - Analyzed, reviewed and maintained operational documentation and flowcharts for all processes. ENGINEER/CONSULTANT DESIGNER Work gonzalofigueroa 13+ years of UI/UX experience. 10+ years of leading teams. Creative, problem solver, innovator. Analytical, team player. Decisive decision maker. Thrives in challenging and fast-paced environments. Miami, FL, USA (786) 247-9224 info@gonzalofigueroa.com Languages English (fluent) Spanish (native) Skills Business Plans SWOT Analysis Adobe Creative Cloud (Ae, Ps, Ai, Xd, Au, Pr, Ar, Me) Atlassian Jira Microsoft Office Suite (Word, Excel, Visio, PowerPoint) Accessibility Design Oracle SQL Gamification Strategy Game Design UX & UI Design UI Design User Research Wireframes & Flows Mobile Optimization “Innovative and Accessible experiences” 1 of 2 gonzalofigueroa.com

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Page 1: Gonzalo I. Figueroa

Gonzalo I. Figueroa UX/UI Creator

TRACFONE WIRELESS INC.

- Manage 3 teams, UX/BA designers, UI/UX designers & QA testers. (9) Local and (10) offshore.

- Build a high-performance cross-functional team. Interviewing, hiring, planning, training, mentoring, rewarding and performance evaluation for direct reports.

- Lead for innovative initiatives across digital channels from concept to release to Production. Including Virtual Airtime Cards, Walmart Decision Engine, Walmart Straight Talk Kiosk, Straight Talk Eco-Alternatives, Simplification of Activation experience in all brands plus multiple initiatives on our Customer Agent channel (TAS).

- Continuously evaluate current channels and create requests to improve customer experience using: data, UI/UX experience, usability sessions and customer feedback. Lead redesign for checkout, transaction summary, refill, my account and auto-refill processes for 10 brands, impacting over 21MM customers.

- Review up to 4,000 initiatives annually to prioritize and allocate resources for all customer-facing initiatives & emergencies.

- Provide analysis, reports, and statuses of all initiatives.- Coordinate with PMO, DEV, SQA, Retention, Marketing, and Operations

to achieve designs (UI/UX & backend requirements) set in a fast-paced environment.

- Analyze, review and approve UI/UX wireframes, interfaces, content and accessibility requirements from beginning to end for in-house team and external third parties. Provide brief for evaluations to UX Research / Usability.

- Create and design educational video content with over 178K views.- Train UX Design teams into accessibility requirements while creating

guidelines to be used at Development and Designer levels. - Support an enforce accessibility across all digital channels.- Support UX Research teams and usability sessions as UX/UI and

Systems Subject Matter Expert for multichannels. - Lead reseach and interviews for Customer Agent Channels on-site

locations across the globe.

SENIOR MANAGER, UX/UI DESIGN - DIGITAL 10/2010 - PRESENT

- Responsible for 67 initiatives, including design UI/UX and transactional flows for: new brand acquired (Simple Mobile - web/mobile/agent support/IVR/Dealer portal), Value Added Services (Easy Exchange for all brands) and migration from 10+ year old legacy system to a new agent support system (TAS: TracFone Agent Support - Oracle ADF CRM).

- Mentored and trained new engineers, UX/UI designers and business analysts.

- Provided UAT (User Acceptance Test) for multiple initiatives.

SENIOR UX/UI DESIGNER

- Responsible for 35 initiatives, including design UI/UX and transactional flows created in-house or through a third party. Mobile & Desktop versions.

- Analyzed, reviewed and maintained operational documentation and flowcharts for all processes.

ENGINEER/CONSULTANT DESIGNER

Work gonzalofigueroa

13+ years of UI/UX experience.10+ years of leading teams. Creative, problem solver, innovator. Analytical, team player. Decisive decision maker. Thrives in challenging and fast-paced environments.

Miami, FL, USA(786) [email protected]

Languages

English (fluent)Spanish (native)

Skills

Business PlansSWOT AnalysisAdobe Creative Cloud(Ae, Ps, Ai, Xd, Au, Pr, Ar, Me)

Atlassian JiraMicrosoft Office Suite(Word, Excel, Visio, PowerPoint)

Accessibility DesignOracle SQLGamification StrategyGame DesignUX & UI DesignUI DesignUser ResearchWireframes & FlowsMobile Optimization

“Innovative and Accessible experiences”

1 of 2gonzalofigueroa.com

Page 2: Gonzalo I. Figueroa

CNG STUDIOS LLC.

- Created and published 50 unique games and 50 ports in 6 months with a virtual team of 5 people. Platforms included: Windows 8 and Windows 8 Phone. Over 500,000 downloads.

- Designed graphics, game flow, UI/UX from concept to implementation.- Review business opportunities and negotiations with software companies, including

Microsoft, Sleepy Dragons and Nuclei 3D.HTML 5 and iPhone.- Awarded with 2014 Best Game Developer by South Florida Windows 8 Group

GAME DESIGNER & DIRECTOR

B & N ELECTRICAL CORP. D.B.A. GENESIS

- Planned and developed business projects and contracts. Analysis of Business plans for future opportunities.

- Profitability and operations analysis, budgeting, forecasting, and efficiency.- Managed Human Resources: created the employee handbook, interviewed applicants, held

orientation, maintained legal compliance with state and local policies, processed payroll.

BUSINESS ANALYST

FLORIDA INTERNATIONAL UNIVERSITY GPA: 3.92/4.0M.S. IN ENGINEERING MANAGEMENT

Training and Certificates

- Accessibility Boot Camp. Deque.- Accessibility Fundamentals: Disabilities, Guidelines, and Laws. Deque. - Inclusion and Diversity. Stacy Ennis.- Essentials for Mobile. UX Design Edge.- UX Personas, UX/UI. UX Design Edge.- Agile UX, UX Strategy. UX Design Edge.- Design Thinking. Justin Ferrell (D. School).- Lead Now: Leadership. Focus 3.- DISC Training, Leadership. TracFone University.- Focus On Excellence I. TracFone University.- Focus On Management. TracFone University.- SEO Practices. TracFone University.- Glassbox, Google Analytics. TracFone University.- Bazaar Voice Training. Bazaar Voice.- Adobe After Effects. Jaibana Studios.- SQL - Advanced Query Certified. PPG.- Six Sigma Green Belt. I.I.S.E.- Agile SAFe 4 Product Owner / Product Manager. Scaled Agile Inc.

2013

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3/2010 - PRESENT

10/2007 - 9/2009

Work gonzalofigueroa

Education

MIAMI INTERNATIONAL UNIVERSITY OF ARTS & DESIGN NON-DEGREE SEEKING - GPA: 3.8/4.0B.F.A. COMPUTER ANIMATION 2012

UNIVERSIDAD DE CHILE (UNIVERSITY OF CHILE) GRADUATED WITH HONORSB.S. INDUSTRIAL ENGINEER, MINOR IN I.T. 2004

Miami, FL, USA(786) [email protected]