halla helgadóttir, iceland design center - design march - from fashion to furniture, architecture...
TRANSCRIPT
Founded in 2008 the Iceland Design Centre promotes the importance of good design and architecture throughout society. Design is a vital aspect of the Icelandic economy, essential to social and cultural development, international competitiveness and economic success.
The Iceland Design Centre statistics 2016
Owned by 1200 designers and architects Icelandic Architects / Furniture and Interior Architects / Landscape Architects / Product and Industrial Designers / Graphic Designers / Fashion Designers / Ceramic Artists / Textile Guild / Goldsmith’s Association /
Governmental funding: 225.000 euros Ministry of Industry and Innovation and the Ministry of Education and Culture.
Turnover: 680.000 euros Members of staff: 5-6
Main projects – Websites and newsletters since 2008 – DesignMarch since 2009 – DesignPolicy since 2010 – DesignFund since 2012 – DesignPrize since 2014 – International projects since 2009
Iceland contemporary design 2009 Nordic Design Lunch 2013 We Live Here 2015
– HA DesignMagazine since 2015
Three chapters and 13 action points 1. Education and knowledge 2. Support systems and buissness environment 3. Awakening / promotion
Icelandic media
Icelandic public
Icelandic companies and institutions
Foreign media
Designers & architects in Iceland
and abroad
Government and politicians
Travellers and design professionals
Target groups
Foreign byers and buissness people
DesignMarch statistics 3-400 partaking professionals
100 events 20+ events from abroad 30.000 icelandic visitors | Gallup 400 foreign visitors 92% national awareness | Gallup
"Eating design is to design from the verb 'to eat'.”
Designers who work with the subject of food are often called 'food designers'. According to Marije Vogelzang, food is already perfectly designed by nature. Instead, her designs focus around the verb 'to eat'. Vogelzang is inspired by the origin of food and the preparation, etiquette, history and culture around it. For this reason, she doesn't consider herself a 'food designer', but as the first 'eating designer' in The Netherlands.