Hi! I’m Tom.@tomjd

The increasing pace of change

4

The innovation imperative

Mostly we don’t.

How do we fund social innovation?

What’s missing? Risk tolerant capital

5 Common Misunderstandings

1. easy

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1. easy2. new

1. easy2. new3. automatic

1. easy2. new3. automatic4. thinking “crowds”(it’s actually about communities)

1. easy2. new3. automatic4. thinking “crowds”(it’s actually about communities)5. not understanding the tools

Which model is right for you?To consider:• Who are you raising from?• What are you raising for?• How innovative is your project?

The Five Cs of Successful Crowdfunding

Clarity

The five Cs of successful crowdfunding

Credibility

The five Cs of successful crowdfunding

(Carefully chosen)Communities

The five Cs of successful crowdfunding

Channels

The five Cs of successful crowdfunding

Courage

The opportunity for institutions

100% Success

$100,000 to$286,919

1,666 Contributors

• Great enterprises• Share their values• Staff pride• Customer engagement• Brand building – 21X ROI

Let’s do this!