hotel app presentation
TRANSCRIPT
Why mobile apps a successful tool?
* Almost 1 in 4 hotel’s queries come on mobile phone.
* Over 68% people uses mobile for hotel-booking information.
* Mobiles phone have become dominant web access.
* It's an additional resource to generate income and raise brand awareness allowing your potential clients to place the icon with your brand on their mobile screen.
* Clients can make spa reservations and add-ons, use mobile coupons.
* Also, search for local restaurants and attractions, make some purchases with the help of m-commerce solutions or be aware of special events at your hotel.
How are you profited?* It’s a better opportunity to create a close connection with your guests.
* One can make reservations on the spot and always receive the Best Rate Guarantee.
* View, modify, and cancel upcoming stays.
* Check-in and check-out using the app, forget about those lines at the front desk.
* Browse hotel photos and features, click-to-call feature.
* Having a mobile app also sends a message that the hotel is up to date with the latest trends and implies that the rest of your services are high quality.
* You can communicate with your targeted audience before, during and after their lodging.
* Access your past stays and receipts
Ways to promote apps:
It’s not enough to only create a mobile app, in order to be successful it should also be included in the marketing mix -
* The app should be promoted on hotel’s website.
* Leverage Your Mobile Website.
* In booking confirmation emails.
* In the correspondence with your guests.
* Encourage people to download app such as discounts for products or services, special offer.
* Include app download information on hotel brochures, key cards, on napkins, etc.
How to get started
“Any advanced technology is equivalent to magic to others.”
* Our company is stepping up with a lot of new technologies advancements and we wish you to upgrade along with us.
* You must be asking yourself, with which platform should I start, do I need to have both an iOS and an Android app?
* The answer is in your website’s analytics, checkout how many people from which devices are accessing it and start with the biggest platform, then move to the rest of them.