How Mozu & Echidna’s EDGE Accelerator are Changing Commerce

Jason WallisCTO AT MOZU

TODAY’S SPEAKERS

Adam RoozenCEO AT ECHIDNA

Adam comes from 14 years of eCommerce and technology experience, including leadership roles for Walmart's Sam's Club eCommerce division. His diverse background includes strategy, marketing,

site experience, program management, and technology design and development.

Jason Wallis, CTO, brings almost 20 years of experience to Mozu and is responsible

for driving the next generation of the commerce platform.

You can drown in the Wave of Accelerating Change

• Mobile Adoption

• Inventory Visibility

• Blended Channels

• Mobile and In-store POS

• Social Trends

• Empowered Associates

• Multiple Platforms

Or you can ride it!

Mozu | The Cloud Commerce Platform

Connected Digital Experiences

• Natively responsive and adaptive design

• Unmatched Site Speeds

• Personalization with customer segments

• Smart searching using SOLR• Lookbooks and product clustering

• Streamlined checkout

Empowered Marketing Teams

• Fully integrated CMS

• Drag and drop widgets• Extensive promotions

• Site builder

• Order management

• Master catalog across sites

• Robust transaction and customer reporting

• SEO optimized

Innovative Technology

• Open API

• Unlimited dev sandboxes• Open source SDKs

• True multi-tenant SaaS

• Hypr theme engine

• Custom widget development

• Application development

• Unmatched multi-layer security • 99.9% uptime guarantee

• App marketplace

Embrace Ecosystems of Change

In-store

Online

Optimize Profitability Unified digital experience Improve Service Faster time-to-market

Modern TechnologyStack

Native Mobile

Responsive Theme

REST API

SaaS

Business Critical Applications

Commerce

Fulfillment

ERP

POS

Commerce solutions built on a flexible SaaS platform are setting a new standard for performance and innovation

CUSTOMER EXPERIENCE

Stores, Kiosks Call Centers

Mobile, Tablet, PC’s

COMMERCE MANAGEMENT

REST APIMulti-Tenant SaaS

MOZU DEV CENTER

Theme Development

Widget Development

APP DEVELOPMENT

Native App

Integrations

Catalog

Reports

Customers Orders

Publish

Locations

Marketing Site Builder

SDKs

Hy

pr

Th

em

e E

ng

ine

Applications

Mozu Platform

THE EXPRESS DEPLOYMENT PLATFORM FOR MOZUECHIDNA EDGE

Premier solution that fully realizes rapid

deployment for the Mozu commerce platform.

Reduces the time, cost, and inherent complexity required

to launch eCommerce shopping experiences.

• Business users no longer have to worry about the

readiness of infrastructure to support their initiatives.

• Launch new sites and execute promotions in days or hours,

not months.

• EDGE allows the team to build better experiences in a

shorter amount of time, while maintaining flexibility for

future growth.

• EDGE cuts the traditional project timeline by up to 50%

reducing total cost of ownership (TCO).

EXPRESS DEPLOYMENT AND GROWTH ENGINEEDGE

RESPONSIVE USER INTERFACE

• Echidna has carefully built the base

of the EDGE store to adhere to the

most basic principles of design with

pre-built wireframes and interactive

user flows.

• Teams can focus on enhanced

functionality and user experience

across all devices.

• EDGE augments out of box Mozu’s functionality by adding

an impressive set of carefully engineered custom features.

• From product comparison and recommendation engines

to analytics and internationalization features, our custom

development features have everything needed for a

sophisticated ecommerce business.

CUSTOM BUILT FUNCTIONALITY

FLEXIBILITYFlexibility and ease of use

greatly reduce the cost of ownership of your website.

� �

FULLY CUSTOMIZABLE WIDGETS

EASY

To be a true marketing

powerhouse, the website should allow for easy content

management that can be

regularly updated.

WIDGETS

The widget based theme

development in the EDGE provides a flexible way for

business users to manage their

content.

Sigma Beauty. Beautiful eCommerce.

“We knew we needed an enterprise level platform that would accommodate our growing needs. That was the most important

strategic decision. Going into the project, we felt nervous but were confident in our partners”

Annie Westman—Director of Strategy

+

Challenges• Engage a younger demographic• Limited mobile experience• Wanted to develop custom features

Solutions• Face Chart: Visual showcase of cosmetics

on virtual face• Free gift with purchase: personalized and

segmented gifts with different purchases• Dynamic pricing: unique catalogs and price

lists across customer segments• Responsive mobile sites

Results• Unique experiences that disrupt the market• Marketing is now empowered to create

custom digital experiences• Consistent, engaging experiences across

devices including mobile

36% 42% 22%LIFT IN CONVERSION RATE INCREASE IN MOBILE SALES BOOST IN TIME ON SITE

Curious to see how modern SaaS platform can transform your business?

Let us show you.

Request a demo at Mozu.com