how to do a facebook giveaway in 7 easy steps
DESCRIPTION
When it comes to Facebook giveaways, all types of businesses are welcome to throw their hat into the ring. After all, whether you’re a trendy clothing line or a dentist’s office, keep in mind that everyone loves free stuff - especially when it comes with the sweet satisfaction of victory. The best part is that they’re simple to set up, and even easier to track. You’re probably wondering why you should even do a giveaway on Facebook in the first place – here are some answers for you. The three main reasons you should consider running your own giveaway: First off, if you’re looking to boost engagement, this is the solution for you. If you indicate that users must comment or like a post to enter, you’ve just created a flurry of engagement on your page! If users are drawn to your page after entering your contest, they may also continue to check out other posts and like or comment on those as well. Secondly, Facebook giveaways are great in terms of growing your following. Say, for instance you are cross promoting your giveaway on Twitter. Maybe some of your Twitter followers don’t ‘like’ your page on Facebook yet, but when they see your contest, they’ll be sure to like you on Facebook to be able to enter. Lastly, Facebook giveaways are awesome for building your email list. Requiring participants to fill out a form on your website for a chance to win a prize is a great way to grow your list! Now you can continue to correspond with them beyond the giveaway. The process of setting up your Facebook giveaway may seem daunting at first, but don’t worry! We’ve created a Slideshare with our best practices & tips on how to do a giveaway on Facebook that will make it a breeze! It’s all broken down into seven simple tips. Check them out, and you’ll be inspired to set up your own Facebook giveaway campaign! Let us know how they turn out.TRANSCRIPT
7 Tips to Make YourFacebook Giveaway
a Winner
HOW TO DO A
FACEBOOK GIVEAWAY
Make it 'share-able'
compelling offerthat makes people want
Come up with a
to enter and then
sharethe opportunity with
others
Hype it up
Create a
sense of
so people don'twait to participatein your giveaway
urgency
Provide a
Clear Call to Action
that is easy to understand andleads people to the action you want
them to take
Offer a prize that
appropriatelyaligns to theentry steps
that you are asking people to take (a click, like, or comment)
for a chance to win it
Make It Worthwhile!
Give It A Theme!
Tie your giveaway theme to a
current event orholidayTo capture the
current trend andestablishtimeliness
Beautify It!Use
STRONG
that's relevant to your brand and productso your giveaway catches the eye and
draws people in
visual imagery
23 17COMMENT
to enter
Craft concise text with
easy-to-follow instructions
so there's no question on how to enter, or whatall the steps are
Simplify It!
Need Ideas?For a
Read on...
Read on...
FacebookGiveaway