how to optimize conversion rate for your e-commerce site
DESCRIPTION
If you run an online store, your first preference is to boost your sales. To stand out from your competitors, it is very important to have a unique website to convert the site visitors as your customers. You should always focus on how to rank your site higher and make it look attractive. In this blog post, I’ll share with you an informative infographic that depicts some effective ways to boost your sales.TRANSCRIPT
How to Optimize Conversion Rate For Your E-Commerce Site
PixelCrayons
IntroductionIf you run an online store, your first preference is to boost your sales. To stand out from your competitors, it is very
important to have a unique website to convert the site visitors as your customers. You should always focus on how
to rank your site higher and make it look attractive. In this blog post, I’ll share with you an informative infographic
that depicts some effective ways to boost your sales.
Some more effective ways with which you can make your site pages unique and successful
Create unique product pages by just adding the standard manufacturer’s details you do not
stand out from your competitors.
The product title should speak everything about the product. Carefully made unique product
titles boost your company’s products on the comparison shopping engines.Also ensure
that you endorse your brand name by using it in the product title.
It is very important to mention the availability of the products as customers should not waste
their time in selecting products that are out of stock.
The view of the picture is very important for every customer. Use high definition, professional
pictures to attract more customers.
State the price of the product clearly with all the breakups and be clear in stating any taxes
or other components while pricing the products.
Always mention the size and dimensions of the product along with an appropriate product
description. Along with the sizes it is advisable to provide size guides as well. This gives
the exact inch by inch description of the product to the customer.
The ADD TO CART button is the key to conversion. Hence always use a highlighted and clear
button for redirecting the customer to the shopping cart.
The final stop after shopping is the payment gateway. It is very important to display the available
modes for payment to the customer in a clear and interactive way.
Every customer expects a timely delivery of the products he has paid for. Help your customers to
track their products and communicate clearly about the shipping details after the payment is
done.
There should a strong Return policy. A flexible and customer friendly Return policy highly
motivates a customer to buy from you even if he is unsure about any details of the product.
Good reviews and ratings by the customers also produce a confidence in the customers to buy
the product. It speaks about the quality of the product and its happy customers.
Another suggestion for a better product page is adding sections like wish list, recommendations,
and videos of the product along with a complete view of the product. With these ways you
can have a promising conversation rate.
ConclusionFor enhancing your online sales, you should follow above mentioned steps. If you follow above mentioned steps, I’m
sure you will get maximum return from your online storefront. If you have any query related to
e-commerce website development, you can contact PixelCrayons: A leading
e-commerce web development company in India.
How we can help?Give your business a boost by having strong Online presence through a stunning website. But you need to be very careful while selecting the web designing firm. Firstly check, analyze the well reputed web designing firms. Then select the best suitable for you according to your requirements and budget.At PixelCrayons, we are consistently working towards incorporating and harnessing new technologies and, therefore, offer all kind of support for website and mobile app design & development . If you wish to encompass this revolutionary technology in your business, then we would be more than delighted to assist you for your business model.
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