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Harlequin Property Newsletter August 2009 Issue 5 World’s First Gary Player Golf Hotel at The Marquis Estate Buccament Bay opens on 1st July 2010 HARLEQUIN HOTELS & RESORTS LAUNCH EVENT NEED HI RES

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Page 1: HQ NEwsletter

Harlequin PropertyNewsletterAugust 2009 Issue 5

World’s First Gary Player GolfHotel at The Marquis Estate

Buccament Bay opens on 1st July 2010

H A R L E Q U I N H O T E L S & R E S O RT S L AU N C H E V E N T

NEED HI RES

Page 2: HQ NEwsletter

www.harlequinproperty.co.uk

Dave Ames, Chairman Harlequin Hotels & Resorts, welcomes guests to the launch event

Dinner guests enjoy a stunning menu created by Trader Vics

Dave Ames welcomes Juan Ignacio Paliza Garcia, HonoraryConsul of Spain to the Dominican Republic

We would welcome your comments on the content of this newsletter and anysuggestions for information you would likefuture newsletters to include. Please [email protected].

If you change your address please email your new details [email protected]

Welcome to Harlequin’s Fifth Newsletter

Welcome to our fifth newsletter which comes hot on the heels of what was a landmark event for us – the launch of Harlequin Hotels & Resorts, our luxury 5 star hotel brand, and an opportunity toshowcase our resorts in the Caribbean and Brazil. To celebrate the unveiling of Harlequin Hotels &Resorts we organised a stunning 2 day event on the 13th and 14th of July 2009 at The Grove, theaward-winning country estate retreat just outside of London, to welcome high profile dignitaries andGovernment Ministers from the Caribbean, celebrities, travel and hospitality industry representatives,the media and of course, our investors. For a full report and pictures of this momentous occasion please turn to page 3.

We have also been working with highly experienced US-based architect and interior design company,Jones Baker, to create a lavish identity for our resort interiors and restaurants that is uniquely HarlequinHotels & Resorts. Please read our profile on this exciting development and see some first draft conceptson page 11.

As I said in the last newsletter, we are already starting to see that other globally-recognised brands wishto be associated with us and I’m very excited to announce that we have just signed a contract withLiverpool FC to open Soccer Schools in each of our resorts. More of that on page 2. We are alreadyworking with Pat Cash and Gary Player and feel privileged to have such sporting giants and respectedchampions working with us to endorse the Harlequin Sports Academy and raise our profile. Also, onpage 7, we have profiled the unique concept that is the Gary Player Golf Hotel in St Lucia, the world’sfirst golf hotel and a huge achievement for Harlequin to be working on, and one which we’re veryproud of. Read how right down to the smallest detail the Gary Player branded properties will truly be a luxurious and beautiful place to holiday and play golf.

We are also pleased to announce that the West Paces Hotel Group have been appointed to manage the Gary Player Golf Hotel and residences, golf clubhouse, beach club and spa. The Group is led bylegendary hotelier, Horst Schulze, formerly president of Ritz-Carlton, and we believe the Group is the ideal partner to manage such a unique 5 star development. Read more in our profile on page 10.

Of course one of the most important partners we have is the construction company which is responsiblefor actually building these amazing places for us. So I would like to introduce you to ICE, a world class construction company currently working on Buccament Bay. You can read more about them on page 13.

A few weeks ago I met with the Prime Minister of Barbados, David Thompson, to discuss The Merricks.He assured me of the full support of his Government and country in ensuring the success of the resortand is assisting us in moving the project forward so that we can start building the resort as soon aspossible. We are looking to begin building the resort later this year and to open the resort in stages from 2011.

It is also heartening that even in these difficult economic times investors still recognise the value ofinvesting in properties in our resorts and are continuing to invest with us.

I thank you for your continued support.

Yours sincerelyDave Ames

Page 3: HQ NEwsletter

Dave Ames with Jonathan Kane, Director of InternationalBusiness Development Liverpool FC

www.harlequinproperty.co.uk

News from the Quarter

Harlequin sign Liverpool Football Club to open Soccer Schools in each of their Caribbean ResortsHarlequin Hotels & Resorts is delighted to have signed a contract with Liverpool Football Club to bring

football to the Harlequin Sports Academy portfolio at resorts in the Caribbean. The contract was officially

signed & sealed at the prestigious Harlequin Hotels & Resorts launch event at The Grove on 14th July.

Liverpool Football Club is the most successful English football team, having won 5 European Cups and

18 league (English Premier League, formerly First Division) titles amongst a record 40 major honours.

Great players from the past include Kevin Keegan, Kenny Dalglish and Ian Rush, through to the modern

era of Fernando Torres and Steven Gerrard.

Liverpool FC Soccer Schools will provide unique training and coaching programmes, designed to be

interactive, challenging and fun for all ability and levels aged 5 and above. The football facilities at

Harlequin resorts will also be available for professional teams to undertake intensive pre-season

training. Everyone will be given the opportunity to play football to the best of their ability and

Harlequin also intends to make the facilities at the Soccer Schools available to local children to

encourage education through sports as part of their commitment to Corporate Social Responsibility.

Jonathan Kane, Director of International Business Development, Liverpool Football Club, said “We are

impressed with Harlequin Hotels & Resorts’ commitment to providing world class sporting facilities at

each of their resorts. By working with them to create Soccer Schools we will ensure that not only will

our academy players have an excellent year-round facility to use for training, but also encourage guests

at the resorts and the local community to participate in football activities”.

Harlequin Hotels & Resorts Golf Tournament at The GroveAmidst the fanfare of the launch event for Harlequin Hotels & Resorts, 72 guests took part in a team

Golf Tournament with Gary Player at the Grove. The Grove championship golf course is widely

regarded as one of the finest new golf courses in Europe with an outstanding 18 hole course situated in

300 acres of parkland. It certainly put participants through their paces and even challenged one of the

world’s finest golfers – Gary Player! In a nailbiting finish first place was bagged by Scott Ferrell

(President, Gary Player Design), David Carter (President & CEO, Trader Vic's), Andy Bridge (MD “A

Place in the Sun” magazine) and Oliver Adam (luxury golf course writer), and second place went to

James Ruff (Smith Osborne Global), Ross Osborne (Smith Osborne Global), Nic Ward (RPS Partners)

and Bryan Moore (Plus Fore Golf Holidays). The scores for the teams were very close and both first and

second place had combined team scores of 90 points meaning the winner was found over count back.

The scores were the same over the last 9 holes for both groups and over the last 6 holes meaning the

winners could only be declared on a count back of the last 3 holes!

Dave Ames presented each member of the winning team with a luxury holiday at a 5 star Oasis Hotel

in either the Dominican Republic or Mexico and the second prize winners each received holidays at a

5 star Oasis hotel in Majorca. Harlequin also staged a "Longest Drive" contest which was clinched by

their very own Simon Taylor and the "Nearest the Pin" winner was Ian Phillpot (freelance golf

journalist).

Gary Player tees off at the Harlequin golf tournament

NEED HI RES

The winning team!With Gary Player,centre. From left toright Andy Bridge, “A Place in the Sun”magazine, OliverAdam, freelance golfwriter, Dave Carter,Trader Vic’s, ScottFerrell, Gary PlayerDesign

Page 4: HQ NEwsletter

Dignitaries, ministers from the Governments of Barbados, Dominican

Republic, St Lucia, St Vincent & The Grenadines, representatives

from the travel and hospitality industry, the media and investors

turned out in force on Monday 13th and Tuesday 14th July for the

spectacular launch event for Harlequin Hotels & Resorts, the

operating company of Harlequin Property and luxury 5 star hotel

brand. More than 3,500 guests attended the lavish 2 day event at

300 acre luxury country estate venue The Grove in Chandler’s

Cross, Hertfordshire.

“We’re launching something that’s quite amazing. We want to tell the world aboutit”, said Dave Ames, Chairman of Harlequin Hotels & Resorts. "This was a veryexciting and gratifying two days for us – Harlequin has become one of the leadingdevelopers in the Caribbean and this special event was a celebration of ourachievements to date and the perfect platform to showcase our exciting projects tothe travel industry and media.

I could sense a changing market place a few years ago and embarked on thisexciting project to link a 5 star hotel group, top sports people and top brand namerestaurants to provide the very highest level of services, lifestyle and comfort forthose who appreciate the very best in life. What has evolved has surpassed mywildest dreams and the name Harlequin Hotels & Resorts stands on the threshold ofbecoming universally recognised as the world's favourite hotel and resort developer."

Janet Franke of Forty 40, the event organisers, likened the logistics of producing theevent to putting on a concert in Hyde Park, “You have to think big to make a bigimpact” she said.

The launch event was designed to reflect the professionalism and luxury-offerings

that will be delivered by Harlequin’s resorts. 72 guests participated in a Golf

Tournament, hosted by Gary Player. Lunch and dinner guests were greeted with

exotic Mai Tai and Bahia cocktails and an exciting array of canapés – accompanied

by the lilting rhythms of a Caribbean steel band. Guests were then treated

to a Polynesian feast with a touch of Asian fusion, designed and prepared by the

legendary Trader Vic’s – the restaurant group who will be masterminding the menus

of all food and beverage concepts across Harlequin’s resorts, serenaded by an

electric performance by the exceptional Victor Hugo Salsa Band.

Guests listened enthralled as Dave Ames set out his vision for Harlequin Hotels &

Resorts and introduced the key brands working to deliver a truly 5 star experience.

Wimbledon Champion Pat Cash talked about the tennis academies he will be

creating in each of Harlequin’s resorts. The Rt Honorable Stephenson King, Prime

Minister of St Lucia, praised Harlequin for its commitment to The Marquis Estate

and the presentation of opportunities for St Lucians to participate in the success of

the resort and outlined the benefits of the resort to St Lucia in providing the most

complete and diverse holiday destination in the Caribbean. Glen Beache, Minister

Dave Ames, Chairman & CEO HarlequinHotels & Resorts – centre, with the RightHonourable Stephenson King, PrimeMinister of St Lucia, left, and EldridgeStevens, Ambassador to the UK for St Lucia, right

Dave Ames welcomes world tennis championPat Cash to the stage

Dave Ames and Fabrice Leclerq, Senior TradePromotion Adviser, International Trade Centre

Dave Ames with Mrs Eloise Gonsalves,wife of the Rt Hon Ralph Gonsalves, Prime Minister of St Vincent & TheGrenadines

Harlequin Hotels & Resorts

Launches in Spectacular Style!

www.harlequinhotelsandresorts.com

Page 5: HQ NEwsletter

Victor Hugo Band

Les Mis

Guests were lavished with exotic cocktailscourtesy of the Trader Vic’s team

Guests wait excitedly to be called into dinner

of Tourism for St Vincent & The Grenadines, said that Harlequin Hotels & Resorts

had been truly excellent and has worked with the Government of St Vincent & The

Grenadines totally above board, including providing the support for the local

community. Both he and Eloise Gonsalves, wife to Rt Hon Ralph Gonsalves, Prime

Minister of St Vincent & The Grenadines, said that St Vincent is totally behind the

development of Buccament Bay and will continue to give it’s support. Jose and

Juan Ignacio Paliza Garcia, Honorary Consul of Spain to the Dominican Republic,

spoke of their support for a truly 5 star luxury resort in the Dominican Republic and

their support for Harlequin Hotels & Resorts.

David Carter, CEO of Trader Vic’s, shared his vision of quality service and culinary

experience.

Enrique Klein from Oasis, praised Harlequin’s attention to detail and understanding

of what customers want.

Dave Ames signed a charter with Fabrice Leclerq from

the UN in which HH&R agreed to actively encourage

the production of local produce for use in their resorts

in the Caribbean, and Jonathan Kane, Commercial

Director for Liverpool Football Club, signed a contract

with Harlequin for Liverpool FC Soccer Schools to be

part of the Harlequin Sports Academies in each of

their Caribbean resorts. Jonathan spoke of his support

for Harlequin in creating their world class facilities

and the shared commitment between them and

Liverpool FC to support the local communities in

which they operate and that this reflects Liverpool’s

Corporate Social Responsibility. Golfing legend, Gary Player, who spoke about the

world’s first Gary Player Golf Hotel and how proud he was to be associated with

Harlequin Hotels & Resorts.

The evening finished with a thrilling and breathtaking performance by members of

the original London cast of Les Miserables, performing a selection of well loved

songs from the hit West End show, including “Stars” and “Empty Chairs”. And as a

special treat Harlequin’s very own singing sensation, Vicky Groom, performed an

electrifying version of “On my Own”, to rapturous applause.

Guests mingle in the beautifulgrounds of The Grove in the earlyevening sunshine

From left to right: Tom Scott, VP BlackKnight International, Gary Player Group,Jonathan Kane, Director InternationalBusiness Development Liverpool FC togetherwith ex-Liverpool FC players Alan Kennedy & David Fairclough

NEED HI RES

www.harlequinhotelsandresorts.com

Page 6: HQ NEwsletter

Dave Ames looks on as Dave Carter,CEO Trader Vic’s, presents his visionfor the Trader Vic’s and HarlequinHotels & Resorts Partnership

Tuesday’s events were less formal but guests were still lavished from morning until

evening with a non-stop selection of cocktails and sumptuous canapés such as

Prawn and Mango ceviche and Kalua Pork Sliders, created by the Trader Vic’s

chefs. Victor Hugo and his band returned to take up residency on the patio on

what was a beautiful sunny day, and investors had the opportunity to talk at length

to Harlequin specialists about the fantastic resort opportunities and in particular the

groundbreaking Marquis Estate resort. Meanwhile in the room where the models

of the resorts were, it was definitely a case of “standing room only” as guests

clamoured to see the scale of these stunning developments, including Buccament

Bay, Las Canas and of course The Marquis Estate. Dave Ames presented about

Harlequin Hotels & Resorts three times during the day to give everyone an

opportunity to see him and meet the Harlequin partners and team. And Tuesday

guests also had the unique opportunity to watch the Les Mis show, at one point

creating an audience of nearly 800 people. The atmosphere was electric.

Demetruis Canton, Expedia Director Market Management for the Caribbean andHarlequin partner, said of the event “This event was truly a first class affair andclearly a perfect indication of the high level of luxury, quality, and serviceHarlequin plans to offer at their properties in the Caribbean. It is not only anexciting time for Harlequin but also for the resort destinations as they will be thebeneficiaries of new and fresh inventory to help drive demand to their localeconomies. Expedia is very excited to partner with Harlequin Resorts and moreimportantly provide our customers with a product that is sure to exceed their resortvacation expectations”.

David Carter, CEO of Trader Vic’s wasequally impressed, “On behalf ofTrader Vic's, this event was thegrandest we have seen. The talent,energy, and enthusiasm of Harlequinand its partners was out of this world.The partnerships that Dave Ames andhis team have put together are trulyworld class. Trader Vic's is proud tobe part of the Harlequin vision”.

Gary Player launch dinner

www.harlequinhotelsandresorts.com

Page 7: HQ NEwsletter

Oasis/Globalia person - TBC

Dave Ames introduces the team, from left toright Jose & Juan Paliza, Honorary Consul toSpain for Dominican Republic; Glen Beache,Minister of Tourism St Vincent & Grenadines;David Fairclough, Liverpool FC; Alan Kennedy,Liverpool FC; Pat Cash; Dave Carter, CEOTrader Vic’s

The launch event was also a perfectopportunity to showcase Harlequin’s resortsand the world’s most successful golfer, GaryPlayer, was on hand to meet and greet guestsand gave a passionate speech about his visionfor the world’s first golf hotel at The MarquisEstate in St Lucia. Guests were enthralled tohear about the sheer magnitude of the projectand the totally unique and completelyluxurious hotel and villa properties.

Gary Player said, "The Marquis Estate will be apedigree development and the championshipgolf course will ultimately provide a solid

foundation for what will become one of the Caribbean's most treasured and soughtafter developments. I am very proud to be part of this exciting project".

Wimbledon Champion Pat Cash also commented, "Tennis is my greatest love andI am delighted that there is to be a Pat Cash Tennis Academy at the St Lucia resort.For lovers of the game it will be an opportunity to enjoy the pleasure of a fabuloussport at a unique location".

The Right Honourable Stephenson King, The Prime Minister of St Lucia added,"The Marquis Estate is a major scheme for our country. We have taken manymonths liaising with Dave Ames and discussing all aspects from tourism to the ecoinfrastructure. It was very important to our people that we moved into the 21stcentury whilst not spoiling the very nature of our beautiful island and what itrepresents. The country's easy access from the UK and the USA makes it perfect forsuch a project and we are all extremely gratified that our hard work in setting thisup, and our close working relationship with Harlequin, is now coming to fruition".

Pedro Prats, Development Director Globalia Corporation and OasisHotels, commented “From our perspective the launch event for HarlequinHotels & Resorts proved to be a great success. Many important players inthe travel industry were present and could experience first hand the realdimension and scope of the resorts. For Oasis it is an honour to be part ofthese projects together with other partners like Gary Player, Pat Cash,Liverpool FC and Trader Vic’s. It is also a pleasure to work with Dave Amesand the Harlequin family. We certainly enjoyed the event and really lookforward to the opening of Buccament Bay on July 1st 2010”.

A lively Q&A session got to grips with such questions as “will the golfcarts have GPS?” to a more serious note about the realistic investment opportunitiesand returns . . .

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Ralph GonsalvesPM St Vincent

NEED HI RES

NEED HI RES

www.harlequinhotelsandresorts.com

Page 8: HQ NEwsletter

Gary Player Award Winning

Design at The Marquis Estate

bringing the worlds first gary player

golf hotel to the caribbean

www.harlequinhotelsandresorts.com

Page 9: HQ NEwsletter

Gary Player Golf Hotel Pool Terrace

The Marquis Estate in St Lucia will be the first resort in the world to include a GaryPlayer-designed golf hotel, residential villas and an 18 hole Gary Player Signaturegolf course. Famous around the globe as the Black Knight, Gary Player is also arenowned golf course designer with over 300 design projects around the world.The golf course will be designed to be challenging for both amateurs and professionals,using the natural environment to create a golfer’s paradise. Commanding fabulouspanoramic views over the course to the ocean will be an elegant clubhouseequipped with every modern convenience.

“Our golf design and real estate development teams visited the Marquis Estate sitein early 2008 and as we learned of the success Harlequin has achieved in otherparts of the Caribbean and their plans for St. Lucia, we became more and moreinterested in the overall project. The stunning site was certainly a factor”, GaryPlayer enthused.

Exceptional Style & Unique Flair

Distinct individuality, personal service, traditional Caribbean hospitality and superbcuisine, will make the world’s first Gary Player Golf Hotel one to surpass all yourexpectations. The splendid 5-star hotel will comprise luxurious rooms and suitesenjoying inspiring views of the championship golf course and ocean. Luxuriousand plush, the dark wood, silks, leathers and soft natural lighting will create richlysensual, tactile interiors, a trademark of the PLAYER Real Estate interior designteam. An expansive view of the golf course and turquoise sea will greet you as youenter the open area of the restaurant, lounge and bar. The mood is one of quietelegance and deep comfort with an atmosphere of effortless sophistication andimmediate relaxation. Charming villas will also sit at the edge of the river in thehotel grounds.

Comfort, space and seclusion will reign supreme in the Gary Player residentialvillas. With two to six bedrooms, each will offer a relaxed yet luxurious settingwith access to all The Marquis Estate’s amenities.

Homes will range from duplex-style villas with wraparound verandas and lushgardens, just steps from the golf course, to elegant villas perched on the slopes ofThe Marquis Estate with views over the ocean. Each villa will overlook the GaryPlayer Signature golf course, and most will offer private plunge pools or infinity pools.

www.harlequinhotelsandresorts.com

Page 10: HQ NEwsletter

Gary Player 4 Bedroom Villa

Gary Player Riverside Villa

www.harlequinhotelsandresorts.com

Page 11: HQ NEwsletter

As with the Gary Player Golf Hotel, the PLAYER Real Estate design standards willbe incorporated into every villa bringing unique, contemporary elegance to eachunit. You can choose from a two, four or six bedroom villa on one of three generousplot sizes, each giving an outstanding feeling of space and privacy.

Gary Player Golf Hotel rooms and suites, and the riverside villas will be availableto purchase as investment properties. Gary Player residential hillside villas will beavailable to purchase outright only.

Architecture & Interior Design

PLAYER Real Estate is intimately involved with some of the most incredible realestate projects in the world. With exclusive use of the acclaimed and globallyrecognised PLAYER lifestyle brand, the company designs environments inimpeccably planned golf resorts and communities. The company showcasesarchitectural and interior design revealing the casual elegance of Player’s Infusedwith Africa™ award winning style. While keeping with the indigenous flavour ofthe Caribbean islands, their branded PLAYER architecture will be incorporated intoThe Marquis Estate to create a stunning golf hotel and luxurious secluded villas.The result will be a unique, peaceful and lavish escape for holiday makers andgolf enthusiasts. Properties will be scattered throughout the championship golfcourse enjoying views across the beautifully manicured fairways and beyond.

www.harlequinhotelsandresorts.com

Page 12: HQ NEwsletter

Investing in The Marquis Estate

The Marquis Estate Gary Player Signature golf course and PLAYER Real Estateprojects are currently in the detailed planning phase, with completions scheduledfor 2014/15. Buying a Gary Player branded property at The Marquis Estate is anexcellent investment opportunity. If you act early and purchase now while pricesremain low, high returns on investment are inevitable.

Prices for a Gary Player Golf Hotel property start from £350,000 for a SuperiorSuite while the freehold residential hillside villas start at £750,000 for a 2 bedroomvilla. Residential hillside villas can also be tailored to your personal specifications,at additional cost, within architectural guidelines established to maintain the integrityof the whole development. As you purchase the freehold ownership of a villa thereare no limitations on usage – you can stay as long as you like or rent out the propertyfor an income. Residential hillside villas can also be included in the rental andmanagement provided by West Paces, the Gary Player Hotel management company.

Owners of Gary Player residential hillside villas, hotel rooms, suites and riversidevillas will also have access to the extensive leisure facilities at The Marquis Estateand automatically become members of the Gary Player Signature Golf Course andClub for the first year with discounted annual membership fees thereafter. Plus allinvestors will receive a fabulous Gary Player package featuring a Calloway golfbag, Tumi trolley case, a selection of vintage wines and other Gary Player merchandise.

Gary Player Golf Hotel

Gary Player 6 Bedroom Villa

www.harlequinhotelsandresorts.com

Page 13: HQ NEwsletter

World Class Hotel Management

The West Paces Hotel Group will manage the Gary Player Golf Hotel and residences, including theGolf Clubhouse, beach club and spa.

The Group is led by legendary hotelier Horst Schulze, formerly president of Ritz-Carlton, who foundedWest Paces in 2002. The Group manages select independent properties and also operates CapellaHotels and Solis Resorts. The principals of the Group leverage unparalleled hospitality experience and a diverse track record of operating world-class hotels and resorts to create value through superiorservice at luxury properties and conference centres in gateway cities and high profile resort destinationsaround the world.

The West Paces Hotel Group has redefined the standards of luxury on a global scale, combining a newsense of luxury with superior customer service and distinctive design.

For further information on The West Paces Hotel Group,visit www.westpaceshotels.com

www.harlequinproperty.co.uk

Page 14: HQ NEwsletter

www.harlequinproperty.co.uk

Dave Ames, centre, with JB Jones, right, and William Baker, left,of Jones Baker Interiors & Architecture

Jones Baker restaurant concepts for the BuccamentBay Beach Resort, on show at the event

Jones Baker Interiors & Architecture

As we near the completion of our first resort, Buccament Bay Beach Resort in St Vincent & TheGrenadines, we are working closely with renowned US based architects and interior designers JonesBaker on the design and rollout of Harlequin Hotels & Resorts interiors and restaurant concepts acrossthe group. Jones Baker is a world class design firm specialising in the creation of unique environments.Their work has centred on the food and beverage and hospitality industries. They take pride in theircreativity and enjoy the unique challenges of each project.

This is all part of the overall campaign towards establishing the operating company, Harlequin Hotels & Resorts, as a brand and what it represents going forward so that it gains a reputation that is recognised worldwide as one of the leading 5 Star hotel brands.

Jones Baker was established in 1998 and focus primarily on food and beverage venues with some retail and hospitality work as well. The company is led by architect William Baker and interior designerJB Jones. Together they have designed a portfolio of one-off restaurant concepts as well as Trader Vic'sand other multi-site operations. They have also designed numerous lounges, bars and nightclubs.Harlequin is their first foray into resort rooms design working as Jones Baker, although both WilliamBaker and JB Jones have worked previously on numerous resorts while at other design firms.

For Harlequin they are designing four new restaurant concepts for the Phase One launch next year of Buccament Bay Beach Resort – Jesters Steak & Seafood restaurant, Ginger & Co Asian Fusionrestaurant, The Beachside Bar & Grill and the Fine Dining Italian Restaurant. Jones Baker are producingthe interior design of all the concepts and working alongside Trader Vic's Corporation who are creatingthe food and drink menus, music formats and uniforms for each concept. In addition Jones Baker is also working on the design of the Coffee, Ice Cream & Pastry shop and the Juice Bar for Phase One at Buccament Bay. Phase two at Buccament Bay will include 3 additional new restaurant concepts – an English Bar & Grill, an Irish Pub and an Italian Trattoria. All Buccament Bay restaurant conceptswill also be rolled out at other Harlequin resorts as they open.

Jones Baker are also producing site specific designs for the all-resorts rollout of the establishedrestaurant concepts of Trader Vic's, Mai Tai Lounge and Senor Pico. The Buccament Bay Trader Vic'srestaurant will be the focal point of the Waterside Village with soaring Polynesian roofs and wonderfuldining spaces and terraces that overlook the new lagoon and marina.

JonesBaker

Page 15: HQ NEwsletter

www.harlequinproperty.co.uk

1 Ginger & Co Asian Fusion restaurant CGI

2 Beachside Bar & Grill CGI

3 Fine dining Italian restaurant mood board

4 Jesters Steak & Seafood restaurant mood board

5 Trader Vic’s Restaurant CGI

6 Mai Tai Lounge mood board

7 Senor Pico’s mood board

1

3 4

2

5 6

7

Page 16: HQ NEwsletter

Hotel Arjaan, Al Sufouh Rotana, Dubai

Hyatt Regency, McCormick Place,Chicago Hyatt Regency Trinidad

www.harlequinproperty.co.uk

TVS Design

Fundamental to the success and build of all Harlequin properties are the architects we use todesign the buildings, structures and landscapes that constitute these amazing resorts. Currently,we’re working closely with tvsdesign, an internationally recognised architectural, interior designand planning firm who, from specialising in public assembly spaces, have diversified into othersectors such as hospitality, restaurant, corporate, retail, education and government.

Founded in 1968 as TVS (Thompson, Ventulett, Stainback & Associates), tvsdesign quickly established

themselves as the leading architectural practice in Atlanta, Georgia. In addition to their headquarters

in the southeast United States, tvsdesign also has offices in Chicago, Dubai and Shanghai.

Organised in segment studios, tvsdesign works on every project with the resources necessary to

balance design, technology, and business. Studio leaders, known as principals in their field, assign

and lead teams with the experience appropriate to all aspects of the project, providing continuity

throughout the process. The firm prides themselves on being highly collaborative and, in doing so,

provides proven, inspired design insight to meet the unique challenges of each client’s vision.

After 40 years as TVS, the firm changed their name to tvsdesign in October 2008. As a 100%

employee-owned firm, everyone at tvsdesign takes pride and ownership of the work of the firm. A

defining characteristic of tvsdesign is the exceptional passion individuals and the collective firm

bring to their work lives; the people of tvsdesign embody an energy and commitment to their craft

that is immediately evident to their clients.

The award winning hospitality architecture and interiors studios at tvsdesign have designed many

truly unique and successful hotels, including the Hyatt Regency Trinidad, the flagship

InterContinental Hotel Buckhead, the comprehensive renovations of the Hyatt Regency O’Hare

and Atlanta Marriott Marquis, as well as the newly opened Rotana Arjaan in Dubai’s Media City.

For Harlequin Hotels & Resorts tvsdesign is developing the overall resort master plans for both the

Marquis Estate Resort in St. Lucia and the Buccament Bay Beach Resort in St. Vincent. This

establishes how guests will flow through the site, arranging the beautiful spaces guests will

encounter and enjoy in a compelling and logical way, and providing for serviceability and access

for the staff.

Parallel with this work, tvsdesign is theming the public places into memorable resort experiences,

designing the buildings of the resorts, and developing the character of the interior and exterior

spaces to meet Harlequin’s ambitious and exciting vision for these two landmark projects.

logo here

Page 17: HQ NEwsletter

UniformMatters

Members of staff across all Harlequin resorts are an extension of the Harlequin Hotels & Resortsbrand, and what they wear matters greatly to them and our guests, as well as reflecting Harlequin’score values.

The emotions associated with uniforms are undeniable and Harlequin has invested in what we

believe is a successful concept that aligns our uniforms with our core brand as well as providing

comfort and protection for our staff.

From a guest’s point of view, uniforms provide a link to the Harlequin brand and must reflect its

values. Guests expect staff to look and act a certain way and our uniforms also have to express

Harlequin’s personality. The uniform is an essential component of our look and feel and how we

are portrayed across all resorts.

The design considerations for Harlequin’s staff uniforms are the same as those involved in rolling

out an identity to any part of an organisation. It’s important to consider what aspects of Harlequin’s

brand identity are suitable for incorporating into the uniforms.

“I needed to work out which aspects Harlequin wanted to enhance or play down”, says Barbara

Bell of US based Bell Design, Harlequin’s appointed uniform design company. “The perfect

uniform needs to be a marriage of corporate identity and practicality. Where each staff member

works, and the atmosphere in which they do so, plays an important part in the type of garments

that make up their uniform and the fabrics to be used Plus any new design should be validated by

staff so that they feel involved”.

Barbara has worked on a range of uniform designs for different companies across the world,

including the Trader Vic’s group of restaurants (Trader Vic’s, Mai Tai Lounge and Senor Pico

locations across the US and rest of world); The Sahara Hotel & Casino and Planet Hollywood Hotel

& Casino (Las Vegas); Starbury Apparel, Macy’s New York; Elevee Custom Clothing – the largest

custom tailors in the US for sports bodies NBA, NFL and MLB.

When Harlequin staff feel good and look good they can focus on giving great customer service, all

of which combine to fulfil guests’ expectations. The importance of uniforms for our staff and guests

and the overall Harlequin brand cannot be underestimated.

“Getting this aspect of company image right can result in highly motivated staff who are proud to

provide excellent customer service, thereby boosting the brand’s attributes at the very point at

which the guest truly engages with it”, continues Barbara.

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