ibm symp14 referent_markus hieronimus_mobile v1.0
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© 2014 IBM Corporation
Der erfolgreiche Einsatz von mobilen Lösungen im Unternehmen
Markus F. Hieronimus, IBM Germany
06.05.2014, Luzern
© 2014 IBM Corporation
Mobile continues to change the world
1 Bill.Connected
Devices
2013 2014 2015
5.6 Mrd.Sold mobile
Devices
41% CAGR Wearable Wireless Devices
© 2014 IBM Corporation
Mobile Is Changing Interactions Across Industries
Mobile banking transactions grew at
138% CAGR
from 0.3B in 2008 to 9.4B in 2012
25% of all online search for travel comes from a mobile device
1/3 of citizens access federal government website by logging in from phones or tablets
© 2014 IBM Corporation
Challenges: • Scale:
• 16 million downloads in two months• 1.6 million unique visitors in peak day• 100 million daily hits in peak
• Cost: Existing native application too costly
• Security: App Authenticity is critical
Solution: • Worklight on WAS cluster to develop,
secure, integrate and manage the end-to-end mobile lifecycle of Apps
Benefits: • Secure and easy to scale out• Able to develop mobile apps quickly and
efficiently than with previous provider
“We believe Worklight as the MEAP can help China Railways effectively build a new secure mobile channel by end-to-end mobile lifecycle support ”
China Railway’s Ticketing System
© 2014 IBM Corporation
Mobile Is Also Changing How Individuals Are Getting Things Done
62% use devices for work related email
47% use devices to read and write docs
41% use devices to access work related apps
© 2014 IBM Corporation
“What we are doing is putting process orchestration and process models in place, so that you can literally see the characteristics of the hospital system… and you can then influence that.”
~ Dale Potter, Senior VP and CIO, The Ottawa Hospital.
Goal: Top 10% performer in Quality of Care and Patient Safety in USA
Challenges:• Needed patient focused processes to improve
quality of care & better visibility• Improve key metrics: Patient wait times,
Discharge rates, Instances of relapse
Solution:Mobile Smarter Process to create a ‘Circle of Care’ visual interface improves communication and collaboration within the care team.
Benefits:• Instant: Faster consults and treatment enabled
by mobile• Seamless: Improvements in patient flow through
the hospital and easy access to patient information
• Insightful: Benchmarking process execution to use historic and real-time data to make better patient care decisions
Ottawa Hospital provides patient-centric care
© 2014 IBM Corporation
Mobile goes Enterprise – B2E use-cases
Marketing executes campaigns and promotions to
reach mobile consumers.
Field Service fixes equipment, manages parts, and customer
relationships.
Retailers place orders, scan inventory, and request service.
Consumers conduct mobile commerce
and payments.
IT staff manages mobile devices.
Knowledge Workers communicate and
collaborate.
Field Sales manage customers, revenue,
and territories.
Managers approve travel, time, vacation,
and expenses.
Plant operations manages work orders, inventory, and assets.
Warehouse staff receives raw goods
and transfers materials to
manufacturing.
Consumers receive mobile offers and communications.
Business leaders monitor performance
and changes.
© 2014 IBM Corporation
• 100 Managers making 10 trips of 10-minutes back to their screen a day
• 100 x 10 x 10 = 10,000 minutes a day or walking back and forth to the screen across all the managers.
• 10,000 minutes per day x 5-days a week x 48-weeks a year = 2,400,000 minutes per year or 40,000 hours
• Fully burdened rate of a DC Manager = £70k per Annum
• Cost per hour of a managers time = £70,000 / 48-weeks /37.5 hours = £38.88 per hour
• Cost of wasted walking around time = 40,000 hours x £38.88 = £1,555,200
Solution for DC Managers Made with IBM
© 2014 IBM Corporation
Things That Mobile Leaders Are Doing Differently
© 2014 IBM Corporation
Things That Mobile Leaders Are Doing Differently
They use mobile to fundamentally TRANSFORM the way they do business
4
They use insights to ENGAGE their customers wherever they are
3
They BUILD apps that unlock core business knowledge for mobile uses
1
They secure and manage the mobile enterprise to PROTECT their assets
2
© 2014 IBM Corporation
© 2014 IBM Corporation
Challenges
Rohde & Schwarz wanted to create a mobileenterprise infrastructure that would help itsupport multiple devices and create
applicationsfor customers, partners and employees
Solution Using the IBM® Worklight® mobile platform,
the
organization can develop and deploy hybrid
HTML5 applications to deliver content across
multiple mobile platforms
Benefits Reduces multiplatform development costs by
60 percent when developing for five platforms Shortens time to market with hybrid
application development across multiple mobile operating systems
“After lots of evaluations, we decided that Worklight seems to fit best with our environment and our needs. Now we are able to deliver exceptional apps in weeks instead of months.”
~Manfred Metz, corporate mobility manager, Rohde & Schwarz
Rohde & Schwarz cuts mobile development costs by 60%
© 2014 IBM Corporation
Take-away
Mobile is changing and will change the world
Enterprises should explore theire opportunities bold in• B2C / B2B• B2E
Success factors: Transform – Engage – Build – Protect
© 2014 IBM Corporation
Der erfolgreiche Einsatz von mobilen Lösungen im Unternehmen
Markus F. Hieronimus, IBM Germany
06.05.2014, Luzern
© 2014 IBM Corporation
Ansprechpartner / Informationen
15
Tillmann [email protected] M: 49-172-6378844Sales Leader Mobile (FSS & Public Germany, Austria, Switzerland)
IBM Mobile First
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