Integrated Media 2: Participation Project

Group Members:Emelia Wong

Karina Pribadi Jesse Barber

Sara RobertsonVanessa Wong

CONCEPTSo much of what makes Melbourne unique and beautiful lies Hidden in

the maze of alleyways.

Project to generate and feature a crowd-sourced archive of The hidden restaurants and food experiences of Melbourne.

• Community experience : platform for conversation (Face book, Twitter)

• Resource : for Melbourne explorers and citizens. • Team aim: To be the moderators to the websites, • Period of interactive map : 12 months.

INTERACTIVE MAP• Crowd-sourced, Interactive Map• Created through the participation

• Using Twitter and Face book

• Use using 'Google Maps' – embedding the map with the interactive elements (Locations + Picture + Additional details).

• Future aim: to optimise the experience to be viewed through mobile and desktop computers or phones.

OUR INCENTIVE - Part 1• Target audience: ages 18 and above• Sponsorship with Secret Stone Marlborough Sauvignon Blanc

• Monthly competition: winners will receive Secret Stone 6 bottles.

• The winner must have: posted image (with location, and opinion of why the restaurant is worth entering and eating at, onto their the face book or twitter pages).

OUR INCENTIVE – Part 2• The sponsorship of the Secret stone and the restaurants.

• Restaurants will be encouraged to participate and gather "likes" as being put on the map provides free publicity and advertising.

• Secret Stone - New Zealand wine, happy to participate, get more people aware of product.

FINAL PRODUCT

ID Map Index

Personal/Professional –

Used as a second main site/hub. Possesses all our other social media sites. Used as a space to connect with participants and collect all our/participants’ photos for google maps.

Personal/Intimate – Space for us to keep in touch and talk to our participants. Place to answer any questions and promote our project.

Professional – Used as a main site/hub. Final end product/ destination. Space where people can see all the suggested locations from us and other participants at one go and explore/discover more.

Professional – Used as a site for people who are interested in our work. Details of our project are listed in this space

Professional – Used as a main site/hub.Possesses all our other social media sites.Website

ID Map

Home Page - Webpage

http://raws.adc.rmit.edu.au/~s3328900/blog2/hiddenmelbourne

TWITTER

http://twitter.com/hiddenmelb0urne

FACEBOOK PAGE

https://www.facebook.com/HiddenMelbourne

GOOGLE MAPS

https://maps.google.com/maps/ms?msid=205322507507544385908.0004cb0f241fca24f66be&msa=0&ll=-37.811386,144.971212&spn=0.001151,0.002642

ABC POOL

http://pool.abc.net.au/projects/hidden-melbourne

Insights – Our Thoughts & Findings

• Convenience & Incentives • Ongoing pre-productions• Time Management

Thanks for listening!Please check out our sites and join us in our project!

Webpage: http://raws.adc.rmit.edu.au/~s3328900/blog2/hiddenmelbourne

Twitter: http://twitter.com/hiddenmelb0urne

Facebook: https://www.facebook.com/HiddenMelbourne

Google Maps: https://maps.google.com/maps/ms?msid=205322507507544385908.0004cb0f241fca24f66be&msa=0&ll=-37.811386,144.971212&spn=0.001151,0.002642

ABC Pool:http://pool.abc.net.au/projects/hidden-melbourne