influencer marketing - social network solutions · 2019-05-28 · partnership with an influencer...
TRANSCRIPT
Influencer Marketing
We are a leading creative digital marketing agency specialising in social media influencer management.
Social Media
• In-house team of industry experts• Create and implement bespoke social media
strategies & proposals• In-house social media account managers
create bespoke or custom content• Full campaign reporting
Network of Social Media Pages
• Facebook pages totalling 4 Million followers• Across fashion, travel, food, parenting and
lifestyle• The Fashion Hub website• The Fashion Hub instagram• The Grub Hub facebook page
Influencer Marketing
• Dedicated influencer marketing team • In-house influencer marketing and
campaign management experts• Event management specialists
Email Marketing
• Create and implement email marketing strategies
• A/B testing• Campaign automation• Design, code & send in-house
Web Design & Hosting
• Dedicated in-house web specialists
• Hosting on our dedicated server• Automatic failover back-ups• SSD Storage & security• Website build and maintenance
Blog Writing
• Blog content• Creative recipe design• Creative copy writing
What We do
Social Network Solutions (SNS) Specialist Services
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What We do
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Influencer Marketing Services
What We do
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Why Influencer Marketing?
If you want to reach potential customers online then influencers can be a big help. Influencers gain a certain amount of respect and authority because they produce engaging content that the audience is interested in; reaching out to your target audience then becomes that much more effective when you compare it with advertising!
Working with influencers allows you create effective campaigns that increase your brand value. As more and more people interact with your message, the greater the chances become, that they will become customers of your brand or product later on. Even if you already have a large audience, online word-of-mouth from a partnership with an influencer will further increase the reach of your message!
to over 1.5million in the last year alone
of women use social media for purchasing
advice
86%22%of marketers say
influencer marketing is the most cost-effective
method of obtaining new customers.
doubled
What We do
our services
Influencer marketing posts on Instagram
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Here is a comprehensive list of the profiling techniques we use to match your brand with the perfect influencer.
What can we do for you?
End to End Management
Audience Demographic
Influencer Fees & Contracts
Product Photography
Sourcing Influencer
Content Pre-Approval
• Your account manager will coordinate all the souring of influencers
• You have approval of each influencer before confirmation
• You’ll have full pre-approval of any content before it goes live
• You’ll also have full use of the content for you’re own marketing purposes
• Your account manager will manage to entire campaign logistics from end to end
• Via our tech platform we’ll source influencers who’s followers match your target age, gender and location
• We also handle all the influencer negotiations and fees to ensure you get the best prices available for your campaigns
• We deal with all influencer payments• We deal with all the influencer contracts
• Our in-house photography team can create bespoke content for you before the products reach influencers.
What We do
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What We do
our services
Sponsor one of our amazing influencer trips around the world. Have a specific campaign in mind? Let our team put together a custom proposal for you based on your budget and KPI’s.
• The Fashion Hub• Stylish Fashion• Mens Fashion Magazine• Men Of Ilk• The Goddes Guide• Good Vibes• The Grub Hub
• The Sports Hub• Love, Mummy• Walking & Wanderlust • At Your Leisure• The Habitat Collective• The Jewellery Box
Have your content shared further across our own community pages:
SNS AbroAd beSpoke propoSAlS
exteNd Your CAmpAigN reACh
Other Offerings:
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You can reach 2.2 million potential customers by having your brand shared across The Fashion Hub
Individual feature on community page (Video): Prices from £100 Individual article feature on community page:Prices from £60Individual feature on community page (image): Prices from £75Individual feature on community page (Stories): Prices from £50
CommuNitY pAge
24.5K
The Fashion Hub
What We do
the fashion hub
l38K i2.2Mf
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Example Messaging
What We do
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What We do
example messaging
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Case Studies
case studies
the results 0010
Pretty woman wanted to increase brand awareness on their new summer collections by working with top tier influencers creating bright and colourful content which would reflect the new polishes.
Pretty Woman sponsored two of our influencers for our Mykonos trip in June, they chose the Gold sponsorship for Tatiana and the Bronze package for Alejandra receiving a total of 4 dedicated Instagram posts. The content provided them with beautiful and engaging imagery which they couldthen use across their own social media.
15x micro influencers received a reach of over 229,409, the brand received over 200 new likes on their own Instagram during July.
case studies
pretty Woman
overview
Pretty Woman
Total likes: 61,200Comments: 605Saves: 1534
Engagement: 373,282Impressions: 470,132Total Engagements: 9%
reSultS
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case studies
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Swipe up to Shop thiS look!
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case studies
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Packages & Pricing
packages & pricing
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prices & packaging
packages
• Dedicated Account Manager.• 12 Influencer features.• Up to 60 options of Influencers.• Postage of products to Influencers.• In-house product photographs supplied to use
across social media. • 4 posts across in-house community pages. • Statistical Analysis of posted Influencer features.• Influencer Fee spend • Access via Account Manager to The Blogger
Programme Influencer Platform.
• Dedicated Account Manager.• 8-12 Influencer features.• Up to 40-60 options of Influencers.• Postage of products to Influencers.• In-house product photographs supplied to use
across social media. • 2 posts across in-house community pages. • Statistical Analysis of posted Influencer features.• Influencer Fee spend • Access via Account Manager to The Blogger
Programme Influencer Platform.
Platinum Gold
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From £5,000 + VAT per month. From £3,000 + VAT per month.
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packages
• 20-40 options of Influencers.• 3-8 Influencer features.• Postage of products to Influencers.• Product Photography.• 1-2 posts on community pages.• Dedicated Account Manager.• Statistical Analysis of posted Influencer features.• Influencer Fee spend • Access via Account Manager to The Blogger
Programme Influencer Platform.
Silver
pACkAge detAilS
From £1,000 + VAT per month.
Influencer Tiering
priCiNg
• Tier One - Influencer audience of 500k+ : Prices from £1000 per Influencer.
• Tier Two - Influencer audience of 200- 500k : Prices from £500 per Influencer.
• Tier Three - Influencer audience of 60 - 200k: Prices from £250 per Influencer.
• Tier Four - Influencer audience of 10 - 60k: Prices from £100 per Influencer.
• Tier Five - Influencer audience of up to 10k: Prices from £50 per Influencer or Gifting basis.
*Bespoke overall Influencer fee spend included in all Campaign Management Packages.
prices & packaging
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