Innovation & change in social media

Innovation & Change in Social MediaNAMA: May 7, 2015Kary Delaria@KaryD

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innovationevolution@KaryD

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innovationevolution

@KaryD

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innovationevolution

A process of continuous change from a lower, simpler or worse to a higher, more complex, better state.The act or process of introducing new ideas, devices, or methods.@KaryD

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When it comes to innovation, think small.@KaryDTAKE AWAY

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VIDEO

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Video: the darling du jour

@KaryD

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#LikeAGirl@KaryD

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https://vine.co/v/OJFEaOLQxWJ

Reynolds Wrap & Bat Dad@KaryD

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@KaryD

Jameson: Long Live The Shot

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Experimenting with Periscope

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Visual matters, resonates, and increases reach and engagement.@KaryDTAKE AWAY

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SOCIAL ADVERTISING@KaryD

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Facebook Custom Audiences

@KaryD

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Cross-Platform StorytellingImage via Stuart Weitzman

@KaryD

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@KaryDOld School Meets New

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How can you use pay-to-play to reach and engage?@KaryDTAKE AWAY

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SOCIAL MEDIA TOOLS@KaryD

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Social Publishing & Monitoring

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Social Listening via Geolocation@KaryD

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Social Listening via Geolocation

@KaryD

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Automation

@KaryD

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The right tools provide information & opportunity for more purposeful engagement. TAKE AWAY

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Think small.Be visual with video.Use p2p to your advantage. Use the right tools for the job.@KaryD

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Thank you.@KaryDKary.Delaria(AT)AllianzLife.comSlideshare.Net/KaryD

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