integration acxiom marketing services services · 2017. 7. 28. · omnichannel data sources,...

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INTEGRATION SERVICES Unify Marketing and Advertising at the Data Layer We connect your key martech and adtech applications at the data layer for a complete, omnichannel view of your customer. Enable Open Gardens We are the trusted partner and data architect for building an Open Garden data foundation to de-fragment data silos so that you can drive smarter campaigns Future Proof your Investment We implement a flexible, open, modular approach which enables expansion of your martech and adtech stack over time without the need to make large scale replacements Maximise Return with Best-of-Breed Solutions Our marketing technologists optimise solutions to your needs, leveraging expertise across a wide range of best-of- breed martech and adtech applications to deliver the highest marketing ROI ACXIOM MARKETING SERVICES INTEGRATION SERVICES

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Page 1: INTEGRATION ACXIOM MARKETING SERVICES SERVICES · 2017. 7. 28. · omnichannel data sources, formats and systems to ensure the best Open Garden architecture. STEP 1 We architect solutions

INTEGRATION SERVICESUnify Marketing and Advertising at the Data Layer

We connect your key martech and adtech applications at the data layer for a complete, omnichannel view of your customer.

Enable Open Gardens We are the trusted partner and data architect for building an Open Garden data foundation to de-fragment data silos so that you can drive smarter campaigns

Future Proof your Investment We implement a flexible, open, modular approach which enables expansion of your martech and adtech stack over time without the need to make large scale replacements

Maximise Return with Best-of-Breed Solutions Our marketing technologists optimise solutions to your needs, leveraging expertise across a wide range of best-of-breed martech and adtech applications to deliver the highest marketing ROI

ACXIOM MARKETING SERVICES

INTEGRATION SERVICES

Page 2: INTEGRATION ACXIOM MARKETING SERVICES SERVICES · 2017. 7. 28. · omnichannel data sources, formats and systems to ensure the best Open Garden architecture. STEP 1 We architect solutions

AC-0709-17 4/17© 2017 Acxiom Corporation. All rights reserved. Acxiom is a registered trademark of Acxiom Corporation.

Major Offices: Austin • Boston • Chicago • Little Rock • Conway • London • Munich • New York • ParisPhiladelphia • Redwood City • San Francisco • Shanghai • Singapore • Sydney • Tokyo • Warsawacxiom.co.uk • [email protected] • 020.7526.5265

HOW IT WORKS

We understand a relevant customer experience is critical, and our solutions build the connectivity tissues across martech and adtech systems that allow you to maximise your integrated, omnichannel data foundation across all of your marketing efforts.

ASSESS

We assess omnichannel data sources, formats and systems to ensure the best Open Garden architecture.

STEP 1

We architect solutions for your tech stack

enabling data orchestration that is focused on your specific strategy,

budget and challenges to achieve optimal

sustainability and ROI.

STEP 2

We configure your data

environments for true omnichannel identity resolution

and activation across apps and

platforms.

STEP 3

We connect new and existing

martech and adtech applications

with your data environments

for efficient data orchestration.

STEP 4

DESIGN CONFIGURE CONNECT

We help optimise capabilities and

performance and enable growth

in new data sources, channels

and use cases.

STEP 5

OPTIMISE

WHY ACXIOM MARKETING SERVICES?

OMNICHANNEL INTEGRATIONS – We’re the only enterprise-scale Omnichannel Integrator that enables a true omnichannel ecosystem to bring together digital and offline, adtech and martech, as well as data services and technology

OPEN GARDENS – We enable Open Gardens to connect your marketing and advertising at the data layer to drive smarter campaigns

ETHICAL DATA USE – We can deploy data environment architectures that provide the security protocols and processes you need to not only be relevant and provide optimal customer experiences, but to protect omnichannel data completely

DATA ORCHESTRATION – We apply years of expertise ingesting and managing data for omnichannel marketing use cases

FOR MORE INFORMATION about Marketing Services and our use case-based solutions, or to speak to one of our representatives, contact [email protected]