intelligent mobility: the digital future of travel

0 Copyright 2016 FUJITSU

Fujitsu Forum 2016

#FujitsuForum


Intelligent Mobility: The Digital Future of Travel

Nial Finnegan

Transport Offering Manager, Fujitsu UK&I

@NialFinnegan


Pressures on Transport Services

7 billion

Today

9 billion

By 2050


By 2050,

66% of the world’s population will be living in

urban areas



How should the transport industry respond to these pressures?



Building new transport infrastructure

shaping tomorrow with you


Digital transformation through Intelligent Mobility

Improving access to the transport network

Providing new ways to optimize supply & demand

Making journeys more seamless


Key Elements

1. Customer Centric

2. Choice of Services

3. Commercial Model

4. Permit to Travel

5. Digital Operations

€


1. Customer centricity with market leading digital experience

Plan Journeys

Purchase tickets / manage account

Book / reserve seats

Service updates / notifications

Context relevant promotions

Feedback

Customer insight i



Multi-modal

End to End Journeys

Public and Private Transport

Personal Transport Services

Crowd Sourcing


3. Commercial Model

Commercially attractive

Easy to understand

Clear service levels

Enable passenger choice

Mobility As A Service

Free city transport

500 km Car Hire

100 km Taxi

1500 km long distance

€ 100 / month


Who is best placed to front this sort of scheme to the passenger?

City (regional) Transport Authority?

Transport Operator?

Private sector / digital player?

3. Commercial Model


4. Permit to Travel

Tomorrow Today


Monitor


Digital

Workforce

Big Data (Spatiowl)

Plan

Maintain Control



1. Customer Centric


3. Commercial Model

4. Permit to Travel


€

Journey to Intelligent Mobility



Questions

? Questions ?

intelligent mobility: the digital future of travel

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